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Idioma: Inglés
Publicado por Springer Nature Switzerland AG, Cham, 2026
ISBN 10: 3032048508 ISBN 13: 9783032048509
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Añadir al carritoHardcover. Condición: new. Hardcover. Understanding how consumers truly perceive products is at the heart of sensory and consumer science. While traditional surveys rely on limited, predefined response options, open-ended questions invite participants to describe their sensory experiences in their own words, offering richer and more nuanced insights into individual perceptions and preferences. Building on this shift toward more expressive forms of data researchers now have access to vast, unstructured text datafrom online reviews to social media postsoffering unprecedented opportunities to explore consumer opinions and sentiments. Thanks to advancements in natural language processing, the use of text data is also rapidly gaining traction. Collection and Analysis of Text Data in Sensory and Consumer Science provides a comprehensive overview of modern text-based research methods. From experimental approaches to data collection, to the reuse of large-scale online corpora, and their analysis through methods such as multiple-response correspondence analysis, sentiment analysis, co-occurrence networks, and netnography, this volume explores a broad array of tools and methodologies. It also adopts the multidisciplinary perspective the subject requires, drawing from neuroscience, psychology, and knowledge engineering to deepen our understanding of language, perception, and text data structuring. For researchers aiming to enrich their understanding of consumer perception, Collection and Analysis of Text Data in Sensory and Consumer Science will prove a novel and invaluable guide. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
Idioma: Inglés
Publicado por Springer, Springer International Publishing Jan 2026, 2026
ISBN 10: 3032048508 ISBN 13: 9783032048509
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Añadir al carritoBuch. Condición: Neu. Neuware -Understanding how consumers truly perceive products is at the heart of sensory and consumer science. While traditional surveys rely on limited, predefined response options, open-ended questions invite participants to describe their sensory experiences in their own words, offering richer and more nuanced insights into individual perceptions and preferences. Building on this shift toward more expressive forms of data researchers now have access to vast, unstructured text datafrom online reviews to social media postsoffering unprecedented opportunities to explore consumer opinions and sentiments. Thanks to advancements in natural language processing, the use of text data is also rapidly gaining traction.
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Añadir al carritoBuch. Condición: Neu. Collection and Analysis of Text Data in Sensory and Consumer Science | Michel Visalli (u. a.) | Buch | xii | Englisch | 2026 | Springer | EAN 9783032048509 | Verantwortliche Person für die EU: Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg, juergen[dot]hartmann[at]springer[dot]com | Anbieter: preigu.
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Añadir al carritoHardcover. Condición: Brand New. 350 pages. 9.25x6.10x9.49 inches. In Stock.
Idioma: Inglés
Publicado por Springer, Springer Jan 2026, 2026
ISBN 10: 3032048508 ISBN 13: 9783032048509
Librería: AHA-BUCH GmbH, Einbeck, Alemania
EUR 192,59
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Añadir al carritoBuch. Condición: Neu. Neuware - Understanding how consumers truly perceive products is at the heart of sensory and consumer science. While traditional surveys rely on limited, predefined response options, open-ended questions invite participants to describe their sensory experiences in their own words, offering richer and more nuanced insights into individual perceptions and preferences. Building on this shift toward more expressive forms of data researchers now have access to vast, unstructured text data from online reviews to social media posts offering unprecedented opportunities to explore consumer opinions and sentiments. Thanks to advancements in natural language processing, the use of text data is also rapidly gaining traction.Collection and Analysis of Text Data in Sensory and Consumer Scienceprovides a comprehensive overview of modern text-based research methods. From experimental approaches to data collection, to the reuse of large-scale online corpora, and their analysis through methods such as multiple-response correspondence analysis, sentiment analysis, co-occurrence networks, and netnography, this volume explores a broad array of tools and methodologies. It also adopts the multidisciplinary perspective the subject requires, drawing from neuroscience, psychology, and knowledge engineering to deepen our understanding of language, perception, and text data structuring. For researchers aiming to enrich their understanding of consumer perception,Collection and Analysis of Text Data in Sensory and Consumer Science will prove a novel and invaluable guide.
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Añadir al carritoCondición: new. Questo è un articolo print on demand.
Idioma: Inglés
Publicado por Springer, Springer International Publishing Jan 2026, 2026
ISBN 10: 3032048508 ISBN 13: 9783032048509
Librería: Rheinberg-Buch Andreas Meier eK, Bergisch Gladbach, Alemania
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Añadir al carritoBuch. Condición: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Understanding how consumers truly perceive products is at the heart of sensory and consumer science. While traditional surveys rely on limited, predefined response options, open-ended questions invite participants to describe their sensory experiences in their own words, offering richer and more nuanced insights into individual perceptions and preferences. Building on this shift toward more expressive forms of data researchers now have access to vast, unstructured text data from online reviews to social media posts offering unprecedented opportunities to explore consumer opinions and sentiments. Thanks to advancements in natural language processing, the use of text data is also rapidly gaining traction.Collection and Analysis of Text Data in Sensory and Consumer Scienceprovides a comprehensive overview of modern text-based research methods. From experimental approaches to data collection, to the reuse of large-scale online corpora, and their analysis through methods such as multiple-response correspondence analysis, sentiment analysis, co-occurrence networks, and netnography, this volume explores a broad array of tools and methodologies. It also adopts the multidisciplinary perspective the subject requires, drawing from neuroscience, psychology, and knowledge engineering to deepen our understanding of language, perception, and text data structuring. For researchers aiming to enrich their understanding of consumer perception,Collection and Analysis of Text Data in Sensory and Consumer Science will prove a novel and invaluable guide. 300 pp. Englisch.
Idioma: Inglés
Publicado por Springer-Verlag Gmbh Jan 2026, 2026
ISBN 10: 3032048508 ISBN 13: 9783032048509
Librería: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Alemania
EUR 192,59
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Añadir al carritoBuch. Condición: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Understanding how consumers truly perceive products is at the heart of sensory and consumer science. While traditional surveys rely on limited, predefined response options, open-ended questions invite participants to describe their sensory experiences in their own words, offering richer and more nuanced insights into individual perceptions and preferences. Building on this shift toward more expressive forms of data researchers now have access to vast, unstructured text data from online reviews to social media posts offering unprecedented opportunities to explore consumer opinions and sentiments. Thanks to advancements in natural language processing, the use of text data is also rapidly gaining traction.Collection and Analysis of Text Data in Sensory and Consumer Scienceprovides a comprehensive overview of modern text-based research methods. From experimental approaches to data collection, to the reuse of large-scale online corpora, and their analysis through methods such as multiple-response correspondence analysis, sentiment analysis, co-occurrence networks, and netnography, this volume explores a broad array of tools and methodologies. It also adopts the multidisciplinary perspective the subject requires, drawing from neuroscience, psychology, and knowledge engineering to deepen our understanding of language, perception, and text data structuring. For researchers aiming to enrich their understanding of consumer perception,Collection and Analysis of Text Data in Sensory and Consumer Science will prove a novel and invaluable guide. 286 pp. Englisch.
Idioma: Inglés
Publicado por Springer, Springer International Publishing Jan 2026, 2026
ISBN 10: 3032048508 ISBN 13: 9783032048509
Librería: buchversandmimpf2000, Emtmannsberg, BAYE, Alemania
EUR 192,59
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Añadir al carritoBuch. Condición: Neu. This item is printed on demand - Print on Demand Titel. Neuware -Understanding how consumers truly perceive products is at the heart of sensory and consumer science. While traditional surveys rely on limited, predefined response options, open-ended questions invite participants to describe their sensory experiences in their own words, offering richer and more nuanced insights into individual perceptions and preferences. Building on this shift toward more expressive forms of data researchers now have access to vast, unstructured text datafrom online reviews to social media postsoffering unprecedented opportunities to explore consumer opinions and sentiments. Thanks to advancements in natural language processing, the use of text data is also rapidly gaining traction.Springer-Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg 300 pp. Englisch.
Librería: Biblios, Frankfurt am main, HESSE, Alemania
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