Idioma: Inglés
Publicado por McGraw-Hill Education (edition 8), 2023
ISBN 10: 1266287159 ISBN 13: 9781266287152
Librería: BooksRun, Philadelphia, PA, Estados Unidos de America
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Añadir al carritoPaperback. Condición: Very Good. 8. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting.
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Añadir al carritoCondición: Good. Good condition international edition textbook.
Librería: PBShop.store UK, Fairford, GLOS, Reino Unido
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Idioma: Inglés
Publicado por McGraw-Hill Education, OH, 2023
ISBN 10: 1266287159 ISBN 13: 9781266287152
Librería: Grand Eagle Retail, Bensenville, IL, Estados Unidos de America
EUR 71,75
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Añadir al carritoPaperback. Condición: new. Paperback. Zeithaml/Bitner/Gremler, Services Marketing introduces readers to the vital role that services play in the economy and its future. Services dominate the advanced economies of the world, and virtually all companies view services as critical to retaining their customers. Managerial focused approach emphasizing the knowledge needed to implement service strategies for competitive advantage across industries. New chapter on "Artificial Intelligence and Service Robotics" and the implications for service marketing. New research references and examples in every chapter of new business models such as Airbnb and Uber along with greater emphasis on technology, digital and social marketing, Big Data, and data analytics as a service. McGraw Hills Connect provides personalized reading experience with Smartbook, variety of test bank questions and Application-Based Activities supporting critical thinking and application skills development. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
Librería: Basi6 International, Irving, TX, Estados Unidos de America
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Añadir al carritoCondición: New.
Idioma: Inglés
Publicado por McGraw-Hill Education, US, 2023
ISBN 10: 1266287159 ISBN 13: 9781266287152
Librería: Rarewaves.com USA, London, LONDO, Reino Unido
EUR 87,04
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Añadir al carritoPaperback. Condición: New. Zeithaml/Bitner/Gremler, Services Marketing introduces readers to the vital role that services play in the economy and its future. Services dominate the advanced economies of the world, and virtually all companies view services as critical to retaining their customers. . Managerial focused approach emphasizing the knowledge needed to implement service strategies for competitive advantage across industries. . New chapter on "Artificial Intelligence and Service Robotics" and the implications for service marketing. . New research references and examples in every chapter of new business models such as Airbnb and Uber along with greater emphasis on technology, digital and social marketing, Big Data, and data analytics as a service. . McGraw Hill's Connect provides personalized reading experience with Smartbook, variety of test bank questions and Application-Based Activities supporting critical thinking and application skills development.
Librería: Ria Christie Collections, Uxbridge, Reino Unido
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Librería: GreatBookPricesUK, Woodford Green, Reino Unido
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Librería: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Irlanda
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Añadir al carritoCondición: New. 2023. 8th Edition. Paperback. . . . . .
Librería: Revaluation Books, Exeter, Reino Unido
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Añadir al carritoPaperback. Condición: Brand New. 8th edition. 560 pages. 9.92x7.91x0.91 inches. In Stock.
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Añadir al carritoCondición: New. 2023. 8th Edition. Paperback. . . . . . Books ship from the US and Ireland.
Idioma: Inglés
Publicado por McGraw-Hill Education, OH, 2023
ISBN 10: 1266287159 ISBN 13: 9781266287152
Librería: CitiRetail, Stevenage, Reino Unido
EUR 68,05
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Añadir al carritoPaperback. Condición: new. Paperback. Zeithaml/Bitner/Gremler, Services Marketing introduces readers to the vital role that services play in the economy and its future. Services dominate the advanced economies of the world, and virtually all companies view services as critical to retaining their customers. Managerial focused approach emphasizing the knowledge needed to implement service strategies for competitive advantage across industries. New chapter on "Artificial Intelligence and Service Robotics" and the implications for service marketing. New research references and examples in every chapter of new business models such as Airbnb and Uber along with greater emphasis on technology, digital and social marketing, Big Data, and data analytics as a service. McGraw Hills Connect provides personalized reading experience with Smartbook, variety of test bank questions and Application-Based Activities supporting critical thinking and application skills development. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.
EUR 63,98
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Librería: moluna, Greven, Alemania
EUR 78,71
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Añadir al carritoCondición: New.
Idioma: Inglés
Publicado por McGraw-Hill Education, OH, 2023
ISBN 10: 1266287159 ISBN 13: 9781266287152
Librería: AussieBookSeller, Truganina, VIC, Australia
EUR 113,25
Cantidad disponible: 1 disponibles
Añadir al carritoPaperback. Condición: new. Paperback. Zeithaml/Bitner/Gremler, Services Marketing introduces readers to the vital role that services play in the economy and its future. Services dominate the advanced economies of the world, and virtually all companies view services as critical to retaining their customers. Managerial focused approach emphasizing the knowledge needed to implement service strategies for competitive advantage across industries. New chapter on "Artificial Intelligence and Service Robotics" and the implications for service marketing. New research references and examples in every chapter of new business models such as Airbnb and Uber along with greater emphasis on technology, digital and social marketing, Big Data, and data analytics as a service. McGraw Hills Connect provides personalized reading experience with Smartbook, variety of test bank questions and Application-Based Activities supporting critical thinking and application skills development. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.
Idioma: Inglés
Publicado por Mcgraw-Hill Education Mär 2023, 2023
ISBN 10: 1266287159 ISBN 13: 9781266287152
Librería: AHA-BUCH GmbH, Einbeck, Alemania
EUR 80,84
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Añadir al carritoTaschenbuch. Condición: Neu. Neuware - Zeithaml/Bitner/Gremler, Services Marketing introduces readers to the vital role that services play in the economy and its future. Services dominate the advanced economies of the world, and virtually all companies view services as critical to retaining their customers.
Idioma: Inglés
Publicado por McGraw-Hill Education, US, 2023
ISBN 10: 1266287159 ISBN 13: 9781266287152
Librería: Rarewaves.com UK, London, Reino Unido
EUR 81,30
Cantidad disponible: 2 disponibles
Añadir al carritoPaperback. Condición: New. Zeithaml/Bitner/Gremler, Services Marketing introduces readers to the vital role that services play in the economy and its future. Services dominate the advanced economies of the world, and virtually all companies view services as critical to retaining their customers. . Managerial focused approach emphasizing the knowledge needed to implement service strategies for competitive advantage across industries. . New chapter on "Artificial Intelligence and Service Robotics" and the implications for service marketing. . New research references and examples in every chapter of new business models such as Airbnb and Uber along with greater emphasis on technology, digital and social marketing, Big Data, and data analytics as a service. . McGraw Hill's Connect provides personalized reading experience with Smartbook, variety of test bank questions and Application-Based Activities supporting critical thinking and application skills development.
Librería: preigu, Osnabrück, Alemania
EUR 87,90
Cantidad disponible: 1 disponibles
Añadir al carritoTaschenbuch. Condición: Neu. Services Marketing: Integrating Customer Focus Across the Firm ISE | Dwayne Gremler (u. a.) | Taschenbuch | Kartoniert / Broschiert | Englisch | 2023 | McGraw-Hill Education | EAN 9781266287152 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[dot]de | Anbieter: preigu.