9781398619258 - using creativity and data in marketing: unlocking creative value with insight and imagination de ollerton, tom (28 resultados)
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Paperback. Condición: new. Paperback. The availability of data analytics has turned the marketing world upside down, but data is only part of the picture. The ability to take the data and blend it with creative thinking is now an essential skill for any marketer looking to create truly impactful campaigns. Creative Marketing in…a Data Driven Age is a practical approach to how you can transform quantitative data into groundbreaking creative strategies. It features original research, encapsulating insights from in-depth interviews with senior global marketers at the forefront of this evolution from brands such as MARS, Diageo, Bose, P&G and Boots. They share firsthand experiences and lessons on harnessing data to drive creativity, offering readers an exclusive look into successful data-informed campaigns. Designed to challenge conventional marketing and advertising wisdom, the book delves into emerging theories and practices, charting a course through unexplored aspects of data-driven creativity. From how to practically interpret data, to taking that creative leap from insights to ideas, this book equips marketers with the tools to create more resonant and effective campaigns in a data-rich world. Understand how to harness data to drive creativity in your marketing, creating data-informed, imaginative campaigns that have real-world impact. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
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Librería: Rarewaves.com USA, London, LONDO, Reino UnidoRarewaves.com USA
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Paperback. Condición: New. How can marketing leaders leverage data and creativity to deliver measurable business results?Using Creativity and Data in Marketing provides proven strategic models and expert insights to help blend quantitative data with innovative thinking. This essential guide equips professionals to lead with conf…idence, turning complex analytics into impactful campaigns that deliver ROI and competitive advantage. Featuring interviews with global marketing leaders from L'Oreal, Kenvue, Brompton Bikes and Bose, the book offers exclusive data-led, decision-making frameworks grounded in real-world success.You'll learn how to: - Access expert interviews revealing actionable leadership lessons- Master strategic tools to translate data into creative breakthroughs- Understand governance and financial impact of data-driven marketing- Anticipate industry trends with informed, big-picture thinking- Drive measurable ROI through data-informed, innovative campaignsDesigned for senior marketers and executives, this book empowers you to lead marketing transformation with authority and clarity, ensuring every decision delivers tangible results.Themes include: strategic models, expert interviews, ROI, data-led decision making, leadership, financial impact, industry trends.
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Librería: GreatBookPrices, Columbia, MD, Estados Unidos de AmericaGreatBookPrices
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Paperback or Softback. Condición: New. Using Creativity and Data in Marketing: Unlocking Creative Value with Insight and Imagination. Book.
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Librería: Brook Bookstore On Demand, Napoli, NA, ItaliaBrook Bookstore On Demand
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Librería: Rarewaves USA, OSWEGO, IL, Estados Unidos de AmericaRarewaves USA
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Paperback. Condición: New. How can marketing leaders leverage data and creativity to deliver measurable business results?Using Creativity and Data in Marketing provides proven strategic models and expert insights to help blend quantitative data with innovative thinking. This essential guide equips professionals to lead with conf…idence, turning complex analytics into impactful campaigns that deliver ROI and competitive advantage. Featuring interviews with global marketing leaders from L'Oreal, Kenvue, Brompton Bikes and Bose, the book offers exclusive data-led, decision-making frameworks grounded in real-world success.You'll learn how to: - Access expert interviews revealing actionable leadership lessons- Master strategic tools to translate data into creative breakthroughs- Understand governance and financial impact of data-driven marketing- Anticipate industry trends with informed, big-picture thinking- Drive measurable ROI through data-informed, innovative campaignsDesigned for senior marketers and executives, this book empowers you to lead marketing transformation with authority and clarity, ensuring every decision delivers tangible results. Themes include: strategic models, expert interviews, ROI, data-led decision making, leadership, financial impact, industry trends.
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Librería: Majestic Books, Hounslow, Reino UnidoMajestic Books
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Librería: GreatBookPricesUK, Woodford Green, Reino UnidoGreatBookPricesUK
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Librería: Chiron Media, Wallingford, Reino UnidoChiron Media
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Librería: Ria Christie Collections, Uxbridge, Reino UnidoRia Christie Collections
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Librería: Books Puddle, New York, NY, Estados Unidos de AmericaBooks Puddle
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Condición: New. 1st edition NO-PA16APR2015-KAP.
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Librería: THE SAINT BOOKSTORE, Southport, Reino UnidoTHE SAINT BOOKSTORE
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Librería: Revaluation Books, Exeter, Reino UnidoRevaluation Books
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Paperback. Condición: Brand New. 288 pages. 9.21x6.14x9.21 inches. In Stock.
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Librería: AussieBookSeller, Truganina, VIC, AustraliaAussieBookSeller
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Paperback. Condición: new. Paperback. The availability of data analytics has turned the marketing world upside down, but data is only part of the picture. The ability to take the data and blend it with creative thinking is now an essential skill for any marketer looking to create truly impactful campaigns. Creative Marketing in…a Data Driven Age is a practical approach to how you can transform quantitative data into groundbreaking creative strategies. It features original research, encapsulating insights from in-depth interviews with senior global marketers at the forefront of this evolution from brands such as MARS, Diageo, Bose, P&G and Boots. They share firsthand experiences and lessons on harnessing data to drive creativity, offering readers an exclusive look into successful data-informed campaigns. Designed to challenge conventional marketing and advertising wisdom, the book delves into emerging theories and practices, charting a course through unexplored aspects of data-driven creativity. From how to practically interpret data, to taking that creative leap from insights to ideas, this book equips marketers with the tools to create more resonant and effective campaigns in a data-rich world. Understand how to harness data to drive creativity in your marketing, creating data-informed, imaginative campaigns that have real-world impact. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.
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Librería: Speedyhen, Hertfordshire, Reino UnidoSpeedyhen
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Librería: Rarewaves USA United, OSWEGO, IL, Estados Unidos de AmericaRarewaves USA United
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Paperback. Condición: New. How can marketing leaders leverage data and creativity to deliver measurable business results?Using Creativity and Data in Marketing provides proven strategic models and expert insights to help blend quantitative data with innovative thinking. This essential guide equips professionals to lead with conf…idence, turning complex analytics into impactful campaigns that deliver ROI and competitive advantage. Featuring interviews with global marketing leaders from L'Oreal, Kenvue, Brompton Bikes and Bose, the book offers exclusive data-led, decision-making frameworks grounded in real-world success.You'll learn how to: - Access expert interviews revealing actionable leadership lessons- Master strategic tools to translate data into creative breakthroughs- Understand governance and financial impact of data-driven marketing- Anticipate industry trends with informed, big-picture thinking- Drive measurable ROI through data-informed, innovative campaignsDesigned for senior marketers and executives, this book empowers you to lead marketing transformation with authority and clarity, ensuring every decision delivers tangible results.Themes include: strategic models, expert interviews, ROI, data-led decision making, leadership, financial impact, industry trends.
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Librería: moluna, Greven, Alemaniamoluna
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Condición: New. Über den AutorTom Ollerton is the founder of Automated Creative, the creative effectiveness platform who have optimised over 6 billion impressions globally for companies such as MARS, P&G, Diageo and McDonalds. Based in Londo.
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Librería: Rarewaves.com UK, London, Reino UnidoRarewaves.com UK
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EUR 35,37
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Paperback. Condición: New. How can marketing leaders leverage data and creativity to deliver measurable business results?Using Creativity and Data in Marketing provides proven strategic models and expert insights to help blend quantitative data with innovative thinking. This essential guide equips professionals to lead with conf…idence, turning complex analytics into impactful campaigns that deliver ROI and competitive advantage. Featuring interviews with global marketing leaders from L'Oreal, Kenvue, Brompton Bikes and Bose, the book offers exclusive data-led, decision-making frameworks grounded in real-world success.You'll learn how to: - Access expert interviews revealing actionable leadership lessons- Master strategic tools to translate data into creative breakthroughs- Understand governance and financial impact of data-driven marketing- Anticipate industry trends with informed, big-picture thinking- Drive measurable ROI through data-informed, innovative campaignsDesigned for senior marketers and executives, this book empowers you to lead marketing transformation with authority and clarity, ensuring every decision delivers tangible results.Themes include: strategic models, expert interviews, ROI, data-led decision making, leadership, financial impact, industry trends.
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Librería: Revaluation Books, Exeter, Reino UnidoRevaluation Books
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EUR 39,01
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Paperback. Condición: Brand New. 288 pages. 9.21x6.14x9.21 inches. In Stock. This item is printed on demand.
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Librería: Biblios, frankfurt am main, HESSE, AlemaniaBiblios
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EUR 53,65
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Condición: New. PRINT ON DEMAND.
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Librería: CitiRetail, Stevenage, Reino UnidoCitiRetail
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Paperback. Condición: new. Paperback. The availability of data analytics has turned the marketing world upside down, but data is only part of the picture. The ability to take the data and blend it with creative thinking is now an essential skill for any marketer looking to create truly impactful campaigns. Creative Marketing in…a Data Driven Age is a practical approach to how you can transform quantitative data into groundbreaking creative strategies. It features original research, encapsulating insights from in-depth interviews with senior global marketers at the forefront of this evolution from brands such as MARS, Diageo, Bose, P&G and Boots. They share firsthand experiences and lessons on harnessing data to drive creativity, offering readers an exclusive look into successful data-informed campaigns. Designed to challenge conventional marketing and advertising wisdom, the book delves into emerging theories and practices, charting a course through unexplored aspects of data-driven creativity. From how to practically interpret data, to taking that creative leap from insights to ideas, this book equips marketers with the tools to create more resonant and effective campaigns in a data-rich world. Understand how to harness data to drive creativity in your marketing, creating data-informed, imaginative campaigns that have real-world impact. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.
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Librería: AHA-BUCH GmbH, Einbeck, AlemaniaAHA-BUCH GmbH
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EUR 43,62
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Taschenbuch. Condición: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - The availability of data analytics has turned the marketing world upside down, but data is only part of the picture. The ability to take the data and blend it with creative thinking is now an essential skill for any marketer looking to c…reate truly impactful campaigns. Creative Marketing in a Data Driven Age is a practical approach to how you can transform quantitative data into groundbreaking creative strategies. It features original research, encapsulating insights from in-depth interviews with senior global marketers at the forefront of this evolution from brands such as L'Oreal, Kenvue, Brompton Bikes and Bose. They share firsthand experiences and lessons on harnessing data to drive creativity, offering readers an exclusive look into successful data-informed campaigns. Designed to challenge conventional marketing and advertising wisdom, the book delves into emerging theories and practices, charting a course through unexplored aspects of data-driven creativity. From how to practically interpret data, to taking that creative leap from insights to ideas, this book equips marketers with the tools to create more resonant and effective campaigns in a data-rich world.
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Librería: preigu, Osnabrück, Alemaniapreigu
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Taschenbuch. Condición: Neu. Using Creativity and Data in Marketing | Unlocking Creative Value with Insight and Imagination | Tom Ollerton | Taschenbuch | Einband - flex.(Paperback) | Englisch | 2025 | Kogan Page | EAN 9781398619258 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri…[dot]de | Anbieter: preigu Print on Demand.
