ISBN: 9781032937489 - the language of persuasion on instagram: a systemic functional approach to multimodal tourism discourse (routledge research in language and communication) (21 resultados)

Condición: New.

Condición: As New. Unread book in perfect condition.

Condición: New.

Condición: As New. Unread book in perfect condition.

Condición: New.

Condición: New.

Condición: New.

Condición: New.

Condición: New.

Hardback. Condición: New. This book offers a systematic, interdisciplinary investigation into the language of persuasion in contemporary tourism discourse, with a focus on English-language travel boards' use of Instagram and official websites.Drawing on Corpus Linguistics and Systemic Functional Linguistics, it examines how linguistic and visual resources are strategically deployed to construct idealized representations of destinations and evoke positive emotional responses. Through a multimodal analysis, the volume explores recurring linguistic patterns, the role of platform-specific dissemination, and how discourse constructs power dynamics between destinations and prospective tourists. By combining empirical methods with critical discourse and sociological perspectives, the book sheds light on how emotionally charged, consumer-oriented narratives may reinforce broader socioeconomic inequalities and contribute to unsustainable travel practices. In doing so, it contributes to ongoing debates on digital persuasion and literacy, media framing, and the ideological function of tourism communication, and recommends approaches to integrate data-driven, highly persuasive strategies and eco-sensitive narratives.This book will be of interest to scholars and students in discourse analysis, digital communication, tourism studies, marketing, and linguistics, as well as professionals interested in the mechanisms behind strategic, promotional narratives and their potential impact on social and environmental sustainability.…

Condición: New.

Condición: New.

Hardcover. Condición: Brand New. 288 pages. 9.00x6.00x9.24 inches. In Stock.

Hardback. Condición: New. This book offers a systematic, interdisciplinary investigation into the language of persuasion in contemporary tourism discourse, with a focus on English-language travel boards' use of Instagram and official websites.Drawing on Corpus Linguistics and Systemic Functional Linguistics, it examines how linguistic and visual resources are strategically deployed to construct idealized representations of destinations and evoke positive emotional responses. Through a multimodal analysis, the volume explores recurring linguistic patterns, the role of platform-specific dissemination, and how discourse constructs power dynamics between destinations and prospective tourists. By combining empirical methods with critical discourse and sociological perspectives, the book sheds light on how emotionally charged, consumer-oriented narratives may reinforce broader socioeconomic inequalities and contribute to unsustainable travel practices. In doing so, it contributes to ongoing debates on digital persuasion and literacy, media framing, and the ideological function of tourism communication, and recommends approaches to integrate data-driven, highly persuasive strategies and eco-sensitive narratives.This book will be of interest to scholars and students in discourse analysis, digital communication, tourism studies, marketing, and linguistics, as well as professionals interested in the mechanisms behind strategic, promotional narratives and their potential impact on social and environmental sustainability.…

Hardcover. Condición: new. Hardcover. This book offers a systematic, interdisciplinary investigation into the language of persuasion in contemporary tourism discourse, with a focus on English-language travel boards use of Instagram and official websites.Drawing on Corpus Linguistics and Systemic Functional Linguistics, it examines how linguistic and visual resources are strategically deployed to construct idealized representations of destinations and evoke positive emotional responses. Through a multimodal analysis, the volume explores recurring linguistic patterns, the role of platform-specific dissemination, and how discourse constructs power dynamics between destinations and prospective tourists. By combining empirical methods with critical discourse and sociological perspectives, the book sheds light on how emotionally charged, consumer-oriented narratives may reinforce broader socioeconomic inequalities and contribute to unsustainable travel practices. In doing so, it contributes to ongoing debates on digital persuasion and literacy, media framing, and the ideological function of tourism communication, and recommends approaches to integrate data-driven, highly persuasive strategies and eco-sensitive narratives.This book will be of interest to scholars and students in discourse analysis, digital communication, tourism studies, marketing, and linguistics, as well as professionals interested in the mechanisms behind strategic, promotional narratives and their potential impact on social and environmental sustainability. This book offers a systematic, interdisciplinary investigation into the language of persuasion in contemporary tourism discourse, with a focus on English-language travel boards use of Instagram and official websites. This item is printed on demand. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.…

Hardcover. Condición: new. Hardcover. This book offers a systematic, interdisciplinary investigation into the language of persuasion in contemporary tourism discourse, with a focus on English-language travel boards use of Instagram and official websites.Drawing on Corpus Linguistics and Systemic Functional Linguistics, it examines how linguistic and visual resources are strategically deployed to construct idealized representations of destinations and evoke positive emotional responses. Through a multimodal analysis, the volume explores recurring linguistic patterns, the role of platform-specific dissemination, and how discourse constructs power dynamics between destinations and prospective tourists. By combining empirical methods with critical discourse and sociological perspectives, the book sheds light on how emotionally charged, consumer-oriented narratives may reinforce broader socioeconomic inequalities and contribute to unsustainable travel practices. In doing so, it contributes to ongoing debates on digital persuasion and literacy, media framing, and the ideological function of tourism communication, and recommends approaches to integrate data-driven, highly persuasive strategies and eco-sensitive narratives.This book will be of interest to scholars and students in discourse analysis, digital communication, tourism studies, marketing, and linguistics, as well as professionals interested in the mechanisms behind strategic, promotional narratives and their potential impact on social and environmental sustainability. This book offers a systematic, interdisciplinary investigation into the language of persuasion in contemporary tourism discourse, with a focus on English-language travel boards use of Instagram and official websites. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.…

HRD. Condición: New. New Book. Delivered from our UK warehouse in 4 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.

HRD. Condición: New. New Book. Shipped from UK. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.

Hardcover. Condición: new. Hardcover. This book offers a systematic, interdisciplinary investigation into the language of persuasion in contemporary tourism discourse, with a focus on English-language travel boards use of Instagram and official websites.Drawing on Corpus Linguistics and Systemic Functional Linguistics, it examines how linguistic and visual resources are strategically deployed to construct idealized representations of destinations and evoke positive emotional responses. Through a multimodal analysis, the volume explores recurring linguistic patterns, the role of platform-specific dissemination, and how discourse constructs power dynamics between destinations and prospective tourists. By combining empirical methods with critical discourse and sociological perspectives, the book sheds light on how emotionally charged, consumer-oriented narratives may reinforce broader socioeconomic inequalities and contribute to unsustainable travel practices. In doing so, it contributes to ongoing debates on digital persuasion and literacy, media framing, and the ideological function of tourism communication, and recommends approaches to integrate data-driven, highly persuasive strategies and eco-sensitive narratives.This book will be of interest to scholars and students in discourse analysis, digital communication, tourism studies, marketing, and linguistics, as well as professionals interested in the mechanisms behind strategic, promotional narratives and their potential impact on social and environmental sustainability. This book offers a systematic, interdisciplinary investigation into the language of persuasion in contemporary tourism discourse, with a focus on English-language travel boards use of Instagram and official websites. This item is printed on demand. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.…

Buch. Condición: Neu. The Language of Persuasion on Instagram | A Systemic Functional Approach to Multimodal Tourism Discourse | Elena Mattei | Buch | Einband - fest (Hardcover) | Englisch | 2026 | Routledge | EAN 9781032937489 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[dot]de | Anbieter: preigu Print on Demand.…

Buch. Condición: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - This book offers a systematic, interdisciplinary investigation into the language of persuasion in contemporary tourism discourse, with a focus on English-language travel boards' use of Instagram and official websites.…