9781032761060 - the business of media distribution: monetizing film and tv content in the ai era (american film market presents) de ulin, jeffrey c.; o'hair, tim (21 resultados)
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Condición: New. 2026. 4th Edition. paperback. . . . . .
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Paperback. Condición: New. In this fourth edition of the industry staple, veteran media executives Jeffrey C. Ulin and Tim O'Hair provide an accessible and contemporary overview of business theory and practice across key global market segments-film, television, and online/streaming.With an insider's perspective, this book explor…es how an idea moves from concept to profit and how distribution dominates the bottom line: Hollywood stars may make the headlines, but marketing and distribution are the behind-the-scenes drivers converting content into cash. In this fourth edition, the new focus will be on the growth and diversification of streaming video-with its inherent issues and maturation-and how AI is poised to impact market segments. As with previous editions, the material is interwoven with perspectives from key industry executives at studios, networks, agencies, and streaming leaders.This book is an essential resource for creatives and professionals in the distribution business, providing a virtual apprenticeship to demystify the complicated media markets and to illuminate how digital technology has impacted the ecosystem. Readers will be able to glimpse into the future of how film and television content will be financed, distributed, and watched.Online eResources contain further discussion on topics presented in this book.
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Paperback. Condición: new. Paperback. In this fourth edition of the industry staple, veteran media executives Jeffrey C. Ulin and Tim OHair provide an accessible and contemporary overview of business theory and practice across key global market segmentsfilm, television, and online/streaming.With an insiders perspective, this boo…k explores how an idea moves from concept to profit and how distribution dominates the bottom line: Hollywood stars may make the headlines, but marketing and distribution are the behind-the-scenes drivers converting content into cash. In this fourth edition, the new focus will be on the growth and diversification of streaming videowith its inherent issues and maturationand how AI is poised to impact market segments. As with previous editions, the material is interwoven with perspectives from key industry executives at studios, networks, agencies, and streaming leaders.This book is an essential resource for creatives and professionals in the distribution business, providing a virtual apprenticeship to demystify the complicated media markets and to illuminate how digital technology has impacted the ecosystem. Readers will be able to glimpse into the future of how film and television content will be financed, distributed, and watched.Online eResources contain further discussion on topics presented in this book. In this fourth edition of the industry staple, veteran media executives Jeffrey C. Ulin and Tim OHair provide an accessible and contemporary overview of business theory and practice across key global market segmentsfilm, television, and online/streaming. This item is printed on demand. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
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PAP. Condición: New. New Book. Shipped from UK. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.
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Paperback. Condición: new. Paperback. In this fourth edition of the industry staple, veteran media executives Jeffrey C. Ulin and Tim OHair provide an accessible and contemporary overview of business theory and practice across key global market segmentsfilm, television, and online/streaming.With an insiders perspective, this boo…k explores how an idea moves from concept to profit and how distribution dominates the bottom line: Hollywood stars may make the headlines, but marketing and distribution are the behind-the-scenes drivers converting content into cash. In this fourth edition, the new focus will be on the growth and diversification of streaming videowith its inherent issues and maturationand how AI is poised to impact market segments. As with previous editions, the material is interwoven with perspectives from key industry executives at studios, networks, agencies, and streaming leaders.This book is an essential resource for creatives and professionals in the distribution business, providing a virtual apprenticeship to demystify the complicated media markets and to illuminate how digital technology has impacted the ecosystem. Readers will be able to glimpse into the future of how film and television content will be financed, distributed, and watched.Online eResources contain further discussion on topics presented in this book. In this fourth edition of the industry staple, veteran media executives Jeffrey C. Ulin and Tim OHair provide an accessible and contemporary overview of business theory and practice across key global market segmentsfilm, television, and online/streaming. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.
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Paperback. Condición: new. Paperback. In this fourth edition of the industry staple, veteran media executives Jeffrey C. Ulin and Tim OHair provide an accessible and contemporary overview of business theory and practice across key global market segmentsfilm, television, and online/streaming.With an insiders perspective, this boo…k explores how an idea moves from concept to profit and how distribution dominates the bottom line: Hollywood stars may make the headlines, but marketing and distribution are the behind-the-scenes drivers converting content into cash. In this fourth edition, the new focus will be on the growth and diversification of streaming videowith its inherent issues and maturationand how AI is poised to impact market segments. As with previous editions, the material is interwoven with perspectives from key industry executives at studios, networks, agencies, and streaming leaders.This book is an essential resource for creatives and professionals in the distribution business, providing a virtual apprenticeship to demystify the complicated media markets and to illuminate how digital technology has impacted the ecosystem. Readers will be able to glimpse into the future of how film and television content will be financed, distributed, and watched.Online eResources contain further discussion on topics presented in this book. In this fourth edition of the industry staple, veteran media executives Jeffrey C. Ulin and Tim OHair provide an accessible and contemporary overview of business theory and practice across key global market segmentsfilm, television, and online/streaming. This item is printed on demand. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.
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Librería: preigu, Osnabrück, Alemaniapreigu
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Taschenbuch. Condición: Neu. The Business of Media Distribution | Monetizing Film and TV Content in the AI Era | Jeffrey C. Ulin (u. a.) | Taschenbuch | Einband - flex.(Paperback) | Englisch | 2026 | Routledge | EAN 9781032761060 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[do…t]de | Anbieter: preigu Print on Demand.
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Taschenbuch. Condición: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - In this fourth edition of the industry staple, veteran media executives Jeffrey C. Ulin and Tim O'Hair provide an accessible and contemporary overview of business theory and practice across key global market segments-film, television, an…d online/streaming.
