9781032478487 - think like a ux researcher: how to observe users, influence design, and shape business strategy de travis, david; hodgson, philip (31 resultados)

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Paperback. Condición: New. 2nd. Think Like a UX Researcher will challenge your preconceptions about user experience (UX) research and encourage you to think beyond the obvious. You'll discover how to plan and conduct UX research, analyze data, persuade teams to take action on the results and build a career in UX. The book will h…elp you take a more strategic view of product design so you can focus on optimizing the user's experience. UX Researchers, Designers, Project Managers, Scrum Masters, Business Analysts and Marketing Managers will find tools, inspiration and ideas to rejuvenate their thinking, inspire their team and improve their craft.In this newly revised Second Edition, the authors have added six new essays that look at how UX research methods have changed in the last few years, why remote methods should not be the only tools you use, what to do about difficult test participants, how to improve your survey questions, how to identify user goals when you can't directly observe users and how understanding your own epistemological bias will help you become a more persuasive UX researcher.Key FeaturesProvides a dive-in-anywhere book that offers practical advice and topical examples.Includes thought triggers, exercises and scenarios to test your knowledge of UX research.Features workshop ideas to build a development team's UX maturity.Discusses war stories from seasoned researchers to show you how UX research methods can be tailored to your own organization.

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Paperback. Condición: New. 2nd. Think Like a UX Researcher will challenge your preconceptions about user experience (UX) research and encourage you to think beyond the obvious. You'll discover how to plan and conduct UX research, analyze data, persuade teams to take action on the results and build a career in UX. The book will h…elp you take a more strategic view of product design so you can focus on optimizing the user's experience. UX Researchers, Designers, Project Managers, Scrum Masters, Business Analysts and Marketing Managers will find tools, inspiration and ideas to rejuvenate their thinking, inspire their team and improve their craft.In this newly revised Second Edition, the authors have added six new essays that look at how UX research methods have changed in the last few years, why remote methods should not be the only tools you use, what to do about difficult test participants, how to improve your survey questions, how to identify user goals when you can't directly observe users and how understanding your own epistemological bias will help you become a more persuasive UX researcher.Key FeaturesProvides a dive-in-anywhere book that offers practical advice and topical examples.Includes thought triggers, exercises and scenarios to test your knowledge of UX research.Features workshop ideas to build a development team's UX maturity.Discusses war stories from seasoned researchers to show you how UX research methods can be tailored to your own organization.

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Condición: New. David Travis has been carrying out ethnographic field research and running product usability tests since 1989. He has published three books on UX, and over 30,000 students have taken his face-to-face and online training courses. He has a.

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Paperback. Condición: New. 2nd. Think Like a UX Researcher will challenge your preconceptions about user experience (UX) research and encourage you to think beyond the obvious. You'll discover how to plan and conduct UX research, analyze data, persuade teams to take action on the results and build a career in UX. The book will h…elp you take a more strategic view of product design so you can focus on optimizing the user's experience. UX Researchers, Designers, Project Managers, Scrum Masters, Business Analysts and Marketing Managers will find tools, inspiration and ideas to rejuvenate their thinking, inspire their team and improve their craft.In this newly revised Second Edition, the authors have added six new essays that look at how UX research methods have changed in the last few years, why remote methods should not be the only tools you use, what to do about difficult test participants, how to improve your survey questions, how to identify user goals when you can't directly observe users and how understanding your own epistemological bias will help you become a more persuasive UX researcher.Key FeaturesProvides a dive-in-anywhere book that offers practical advice and topical examples.Includes thought triggers, exercises and scenarios to test your knowledge of UX research.Features workshop ideas to build a development team's UX maturity.Discusses war stories from seasoned researchers to show you how UX research methods can be tailored to your own organization.
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Taschenbuch. Condición: Neu. Think Like a UX Researcher | How to Observe Users, Influence Design, and Shape Business Strategy | David Travis (u. a.) | Taschenbuch | Einband - flex.(Paperback) | Englisch | 2023 | CRC Press | EAN 9781032478487 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr…[at]libri[dot]de | Anbieter: preigu.

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Paperback. Condición: New. 2nd. Think Like a UX Researcher will challenge your preconceptions about user experience (UX) research and encourage you to think beyond the obvious. You'll discover how to plan and conduct UX research, analyze data, persuade teams to take action on the results and build a career in UX. The book will h…elp you take a more strategic view of product design so you can focus on optimizing the user's experience. UX Researchers, Designers, Project Managers, Scrum Masters, Business Analysts and Marketing Managers will find tools, inspiration and ideas to rejuvenate their thinking, inspire their team and improve their craft.In this newly revised Second Edition, the authors have added six new essays that look at how UX research methods have changed in the last few years, why remote methods should not be the only tools you use, what to do about difficult test participants, how to improve your survey questions, how to identify user goals when you can't directly observe users and how understanding your own epistemological bias will help you become a more persuasive UX researcher.Key FeaturesProvides a dive-in-anywhere book that offers practical advice and topical examples.Includes thought triggers, exercises and scenarios to test your knowledge of UX research.Features workshop ideas to build a development team's UX maturity.Discusses war stories from seasoned researchers to show you how UX research methods can be tailored to your own organization.

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Paperback. Condición: new. Paperback. Think Like a UX Researcher will challenge your preconceptions about user experience (UX) research and encourage you to think beyond the obvious. Youll discover how to plan and conduct UX research, analyze data, persuade teams to take action on the results and build a career in UX. The book w…ill help you take a more strategic view of product design so you can focus on optimizing the users experience. UX Researchers, Designers, Project Managers, Scrum Masters, Business Analysts and Marketing Managers will find tools, inspiration and ideas to rejuvenate their thinking, inspire their team and improve their craft.In this newly revised Second Edition, the authors have added six new essays that look at how UX research methods have changed in the last few years, why remote methods should not be the only tools you use, what to do about difficult test participants, how to improve your survey questions, how to identify user goals when you cant directly observe users and how understanding your own epistemological bias will help you become a more persuasive UX researcher.Key FeaturesProvides a dive-in-anywhere book that offers practical advice and topical examples.Includes thought triggers, exercises and scenarios to test your knowledge of UX research.Features workshop ideas to build a development teams UX maturity.Discusses war stories from seasoned researchers to show you how UX research methods can be tailored to your own organization. Think Like a UX Researcher will challenge your preconceptions about user experience (UX) research and encourage you to think beyond the obvious. It provides a dive-in-anywhere book that offers practical advice and topical examples. This item is printed on demand. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.

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Taschenbuch. Condición: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Think Like a UX Researcher will challenge your preconceptions about user experience (UX) research and encourage you to think beyond the obvious. You'll discover how to plan and conduct UX research, analyze data, persuade teams to ta…ke action on the results and build a career in UX. The book will help you take a more strategic view of product design so you can focus on optimizing the user's experience. UX Researchers, Designers, Project Managers, Scrum Masters, Business Analysts and Marketing Managers will find tools, inspiration and ideas to rejuvenate their thinking, inspire their team and improve their craft.In this newly revised Second Edition, the authors have added six new essays that look at how UX research methods have changed in the last few years, why remote methods should not be the only tools you use, what to do about difficult test participants, how to improve your survey questions, how to identify user goals when you can't directly observe users and how understanding your own epistemological bias will help you become a more persuasive UX researcher.Key FeaturesProvides a dive-in-anywhere book that offers practical advice and topical examples.Includes thought triggers, exercises and scenarios to test your knowledge of UX research.Features workshop ideas to build a development team's UX maturity.Discusses war stories from seasoned researchers to show you how UX research methods can be tailored to your own organization. 354 pp. Englisch.

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Paperback. Condición: Brand New. 2nd edition. 312 pages. 9.00x6.00x0.80 inches. In Stock. This item is printed on demand.

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Paperback. Condición: new. Paperback. Think Like a UX Researcher will challenge your preconceptions about user experience (UX) research and encourage you to think beyond the obvious. Youll discover how to plan and conduct UX research, analyze data, persuade teams to take action on the results and build a career in UX. The book w…ill help you take a more strategic view of product design so you can focus on optimizing the users experience. UX Researchers, Designers, Project Managers, Scrum Masters, Business Analysts and Marketing Managers will find tools, inspiration and ideas to rejuvenate their thinking, inspire their team and improve their craft.In this newly revised Second Edition, the authors have added six new essays that look at how UX research methods have changed in the last few years, why remote methods should not be the only tools you use, what to do about difficult test participants, how to improve your survey questions, how to identify user goals when you cant directly observe users and how understanding your own epistemological bias will help you become a more persuasive UX researcher.Key FeaturesProvides a dive-in-anywhere book that offers practical advice and topical examples.Includes thought triggers, exercises and scenarios to test your knowledge of UX research.Features workshop ideas to build a development teams UX maturity.Discusses war stories from seasoned researchers to show you how UX research methods can be tailored to your own organization. Think Like a UX Researcher will challenge your preconceptions about user experience (UX) research and encourage you to think beyond the obvious. It provides a dive-in-anywhere book that offers practical advice and topical examples. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.

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Taschenbuch. Condición: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Think Like a UX Researcher will challenge your preconceptions about user experience (UX) research and encourage you to think beyond the obvious. You'll discover how to plan and conduct UX research, analyze data, persuade teams to take ac…tion on the results and build a career in UX. The book will help you take a more strategic view of product design so you can focus on optimizing the user's experience. UX Researchers, Designers, Project Managers, Scrum Masters, Business Analysts and Marketing Managers will find tools, inspiration and ideas to rejuvenate their thinking, inspire their team and improve their craft.In this newly revised Second Edition, the authors have added six new essays that look at how UX research methods have changed in the last few years, why remote methods should not be the only tools you use, what to do about difficult test participants, how to improve your survey questions, how to identify user goals when you can't directly observe users and how understanding your own epistemological bias will help you become a more persuasive UX researcher.Key FeaturesProvides a dive-in-anywhere book that offers practical advice and topical examples.Includes thought triggers, exercises and scenarios to test your knowledge of UX research.Features workshop ideas to build a development team's UX maturity.Discusses war stories from seasoned researchers to show you how UX research methods can be tailored to your own organization.