Think Like a UX Researcher: How to Observe Users, Influence Design, and Shape Business Strategy - Tapa blanda

Travis, David; Hodgson, Philip

 
9781032478487: Think Like a UX Researcher: How to Observe Users, Influence Design, and Shape Business Strategy
Tapa blanda
ISBN 10: 1032478489 ISBN 13: 9781032478487
Editorial: CRC Press, 2023

Sinopsis

Think Like a UX Researcher will challenge your preconceptions about user experience (UX) research and encourage you to think beyond the obvious. It provides a dive-in-anywhere book that offers practical advice and topical examples.

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Acerca del autor

David Travis has been carrying out ethnographic field research and running product usability tests since 1989. He has published three books on UX, and over 30,000 students have taken his face-to-face and online training courses. He has a PhD in Experimental Psychology.

Philip Hodgson has been a UX researcher for over 25 years. His UX work has influenced design for the US, European and Asian markets for products ranging from banking software to medical devices, store displays to product packaging and police radios to baby diapers. He has a PhD in Experimental Psychology.

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Editorial
CRC Press
Año de publicación
2023
Idioma
Inglés
ISBN 10 
1032478489
ISBN 13 
9781032478487
Encuadernación
Tapa blanda
Número de edición
2
Número de páginas
352
Contacto del fabricante
CRC Press
https://www.routledge-ny.com

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33487
Estados Unidos de America
Persona responsable
no disponible

Otras ediciones populares con el mismo título

9781032532554: Think Like a UX Researcher: How to Observe Users, Influence Design, and Shape Business Strategy

Edición Destacada

ISBN 10:  1032532556 ISBN 13:  9781032532554
Editorial: CRC Press, 2023
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