Idioma: Inglés
Publicado por Elsevier Science & Technology, 2005
ISBN 10: 075066746X ISBN 13: 9780750667463
Librería: Better World Books Ltd, Dunfermline, Reino Unido
EUR 7,00
Cantidad disponible: 1 disponibles
Añadir al carritoCondición: Good. 2nd Edition. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
Librería: WorldofBooks, Goring-By-Sea, WS, Reino Unido
EUR 6,93
Cantidad disponible: 2 disponibles
Añadir al carritoPaperback. Condición: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Librería: Phatpocket Limited, Waltham Abbey, HERTS, Reino Unido
EUR 3,88
Cantidad disponible: 1 disponibles
Añadir al carritoCondición: Good. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions.
Librería: Phatpocket Limited, Waltham Abbey, HERTS, Reino Unido
EUR 3,88
Cantidad disponible: 1 disponibles
Añadir al carritoCondición: Acceptable. Used - Acceptable. Ex-library with wear - may contain significant amounts of highlighting and underlining in pen or pencil. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions.
Librería: Antiquariaat Ovidius, Bredevoort, Holanda
EUR 28,00
Cantidad disponible: 1 disponibles
Añadir al carritoCondición: Gebraucht / Used. Goed d1115e.
EUR 61,91
Cantidad disponible: 3 disponibles
Añadir al carritoCondición: New. pp. xiv + 401.
Idioma: Inglés
Publicado por Butterworth-Heinemann 2005-10-17, 2005
ISBN 10: 075066746X ISBN 13: 9780750667463
Librería: Chiron Media, Wallingford, Reino Unido
EUR 53,09
Cantidad disponible: Más de 20 disponibles
Añadir al carritoPaperback. Condición: New.
Librería: Revaluation Books, Exeter, Reino Unido
EUR 60,95
Cantidad disponible: 2 disponibles
Añadir al carritoPaperback. Condición: Brand New. 2nd edition. 401 pages. 9.50x7.25x1.00 inches. In Stock.
Librería: Books Puddle, New York, NY, Estados Unidos de America
EUR 76,04
Cantidad disponible: 3 disponibles
Añadir al carritoCondición: New. pp. xiv + 401 2nd Edition.
EUR 74,00
Cantidad disponible: 3 disponibles
Añadir al carritoCondición: New. pp. xiv + 401.
Idioma: Inglés
Publicado por Elsevier Science & Technology, 2005
ISBN 10: 075066746X ISBN 13: 9780750667463
Librería: THE SAINT BOOKSTORE, Southport, Reino Unido
EUR 67,95
Cantidad disponible: Más de 20 disponibles
Añadir al carritoPaperback / softback. Condición: New. New copy - Usually dispatched within 4 working days.
Librería: Brook Bookstore On Demand, Napoli, NA, Italia
EUR 51,76
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: new. Questo è un articolo print on demand.
Librería: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Alemania
EUR 150,00
Cantidad disponible: 2 disponibles
Añadir al carritoTaschenbuch. Condición: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Marketing Plans for Service Businesses is based on the successful Marketing Planning for Services, which has been completely overhauled, updated and revised to give a new and authoritative guide to the challenge of creating marketing plans that produce significantly improved bottom-line results. It is written in a pragmatic, action-orientated style and each chapter has examples of marketing planning in practice. The authors highlight key misunderstandings about marketing and the nature of services and relationship marketing.The marketer is taken step-by-step through the key phases of the marketing planning process and alerted to the barriers that can prevent a service organisation being successful in introducing marketing planning. Practical frameworks and techniques are suggested for undertaking the marketing planning process and implementing the principles covered. The world renowned authors also tackle key organisational aspects relating to marketing planning which can have a profound impact on its ultimate effectiveness. These include: marketing intelligence systems; market research; organisation development stages; marketing orientation. Marketing Planning for Services is for marketers in the service sector and students of marketing.With revised cases and new content covering gap analysis, market mapping, CRM and integrated marketing communications it will be an essential guide for professional marketers in the service sector a well as upper level students. Englisch.
Librería: AHA-BUCH GmbH, Einbeck, Alemania
EUR 156,09
Cantidad disponible: 2 disponibles
Añadir al carritoTaschenbuch. Condición: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Marketing Plans for Service Businesses is based on the successful Marketing Planning for Services, which has been completely overhauled, updated and revised to give a new and authoritative guide to the challenge of creating marketing plans that produce significantly improved bottom-line results. It is written in a pragmatic, action-orientated style and each chapter has examples of marketing planning in practice. The authors highlight key misunderstandings about marketing and the nature of services and relationship marketing.The marketer is taken step-by-step through the key phases of the marketing planning process and alerted to the barriers that can prevent a service organisation being successful in introducing marketing planning. Practical frameworks and techniques are suggested for undertaking the marketing planning process and implementing the principles covered. The world renowned authors also tackle key organisational aspects relating to marketing planning which can have a profound impact on its ultimate effectiveness. These include: marketing intelligence systems; market research; organisation development stages; marketing orientation. Marketing Planning for Services is for marketers in the service sector and students of marketing.With revised cases and new content covering gap analysis, market mapping, CRM and integrated marketing communications it will be an essential guide for professional marketers in the service sector a well as upper level students.