Librería: AwesomeBooks, Wallingford, Reino Unido
EUR 5,20
Cantidad disponible: 2 disponibles
Añadir al carritoPaperback. Condición: Very Good. Strategic Market Relationships - From Strategy to Implementation: Second Edition This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping.
Librería: Bahamut Media, Reading, Reino Unido
EUR 4,97
Cantidad disponible: 2 disponibles
Añadir al carritoPaperback. Condición: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping.
Librería: Phatpocket Limited, Waltham Abbey, HERTS, Reino Unido
EUR 1,19
Cantidad disponible: 1 disponibles
Añadir al carritoCondición: Good. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions.
Librería: Anybook.com, Lincoln, Reino Unido
EUR 2,98
Cantidad disponible: 1 disponibles
Añadir al carritoCondición: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,650grams, ISBN:9780470028803.
Librería: Anybook.com, Lincoln, Reino Unido
EUR 2,98
Cantidad disponible: 1 disponibles
Añadir al carritoCondición: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,650grams, ISBN:9780470028803.
Librería: GreatBookPrices, Columbia, MD, Estados Unidos de America
EUR 63,16
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: As New. Unread book in perfect condition.
EUR 59,75
Cantidad disponible: 15 disponibles
Añadir al carritoPAP. Condición: New. New Book. Shipped from UK. Established seller since 2000.
Librería: GreatBookPrices, Columbia, MD, Estados Unidos de America
EUR 64,16
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: New.
Idioma: Inglés
Publicado por John Wiley and Sons Inc, US, 2007
ISBN 10: 0470028807 ISBN 13: 9780470028803
Librería: Rarewaves.com USA, London, LONDO, Reino Unido
EUR 66,51
Cantidad disponible: 1 disponibles
Añadir al carritoPaperback. Condición: New. The book develops the student's understanding of the nature, relevance and importance of creating and sustaining relationships as a strategic resource. It takes a managerial perspective to the study of relationships, from strategy to implementation. The first edition was the first text that comprehensively addressed relationships as a strategic issue, and considering relationships as strategic and as a basis for competition is central to this book. In a nutshell, strategic market relationships is the process of analyzing, formulating and implementing a relationship strategy for an organization.
Librería: Brook Bookstore On Demand, Napoli, NA, Italia
EUR 60,27
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: new.
Librería: GreatBookPricesUK, Woodford Green, Reino Unido
EUR 59,74
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: New.
Librería: Ria Christie Collections, Uxbridge, Reino Unido
EUR 67,75
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: New. In.
Idioma: Inglés
Publicado por John Wiley & Sons 2007-05, 2007
ISBN 10: 0470028807 ISBN 13: 9780470028803
Librería: Chiron Media, Wallingford, Reino Unido
EUR 64,30
Cantidad disponible: 10 disponibles
Añadir al carritoPF. Condición: New.
EUR 75,98
Cantidad disponible: 3 disponibles
Añadir al carritoCondición: New. pp. xiv + 269 Illus.
Librería: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Irlanda
EUR 74,26
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: New. 2007. 2nd. Paperback. "At last a book that can be used to teach Managing Marketing Relationships that is not how to capture consumers by loyalty programmes or exploit our databases. " --Ian Wilkinson, University of New South Wales, Australia "This book is very clear and well structured and the illustrations will really help readers to understand this area. Num Pages: 288 pages, Illustrations. BIC Classification: KJC. Category: (P) Professional & Vocational. Dimension: 233 x 192 x 18. Weight in Grams: 538. . . . . .
Idioma: Inglés
Publicado por John Wiley and Sons Ltd, 2007
ISBN 10: 0470028807 ISBN 13: 9780470028803
Librería: THE SAINT BOOKSTORE, Southport, Reino Unido
EUR 69,01
Cantidad disponible: Más de 20 disponibles
Añadir al carritoPaperback / softback. Condición: New. New copy - Usually dispatched within 4 working days.
Librería: GreatBookPricesUK, Woodford Green, Reino Unido
EUR 74,45
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Añadir al carritoCondición: As New. Unread book in perfect condition.
EUR 90,46
Cantidad disponible: 3 disponibles
Añadir al carritoCondición: New. pp. xiv + 269 2nd Edition.
Librería: Kennys Bookstore, Olney, MD, Estados Unidos de America
EUR 92,67
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: New. 2007. 2nd. Paperback. "At last a book that can be used to teach Managing Marketing Relationships that is not how to capture consumers by loyalty programmes or exploit our databases. " --Ian Wilkinson, University of New South Wales, Australia "This book is very clear and well structured and the illustrations will really help readers to understand this area. Num Pages: 288 pages, Illustrations. BIC Classification: KJC. Category: (P) Professional & Vocational. Dimension: 233 x 192 x 18. Weight in Grams: 538. . . . . . Books ship from the US and Ireland.
EUR 76,50
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: New. Bill Donaldson is Professor of Marketing at The Robert Gordon University and is responsible for research in Marketing within the Aberdeen Business School.Tom O Toole is Head of the School of Business at Waterford Institute of Technology. He lecturers in bus.
Librería: Revaluation Books, Exeter, Reino Unido
EUR 116,32
Cantidad disponible: 2 disponibles
Añadir al carritoPaperback. Condición: Brand New. 2nd edition. 269 pages. 9.00x7.50x0.75 inches. In Stock.
Idioma: Inglés
Publicado por John Wiley and Sons Inc, US, 2007
ISBN 10: 0470028807 ISBN 13: 9780470028803
Librería: Rarewaves.com UK, London, Reino Unido
EUR 61,07
Cantidad disponible: 1 disponibles
Añadir al carritoPaperback. Condición: New. The book develops the student's understanding of the nature, relevance and importance of creating and sustaining relationships as a strategic resource. It takes a managerial perspective to the study of relationships, from strategy to implementation. The first edition was the first text that comprehensively addressed relationships as a strategic issue, and considering relationships as strategic and as a basis for competition is central to this book. In a nutshell, strategic market relationships is the process of analyzing, formulating and implementing a relationship strategy for an organization.
Idioma: Inglés
Publicado por John Wiley & Sons Mai 2007, 2007
ISBN 10: 0470028807 ISBN 13: 9780470028803
Librería: AHA-BUCH GmbH, Einbeck, Alemania
EUR 94,62
Cantidad disponible: 2 disponibles
Añadir al carritoTaschenbuch. Condición: Neu. Neuware - 'At last a book that can be used to teach Managing Marketing Relationships that is not how to capture consumers by loyalty programmes or exploit our databases.'--Ian Wilkinson, University of New South Wales, Australia'This book is very clear and well structured and the illustrations will really help readers to understand this area.'--David Ford, University of Bath , UKOrganisations have to manage multiple and overlapping relationships and the increasing power and prevalence of these relationships means that they are at the centre of strategic decision-making. In this book, Donaldson and O'Toole address how organisations originate, sustain and develop relationships with customers, suppliers, competitors and other stakeholders from a strategic perspective. By comprehensively addressing relationships as a strategic issue and a basis for competition, firms can combine resources and accelerate learning across organisational boundaries to create a winning strategy for the future.Strategic Market Relationships is essential reading for students studying relationship strategy, management or marketing. It is also an excellent guide for all managers who wish to gain a greater understanding of strategic market relationships.This new edition has been thoroughly revised without losing any themes from the first edition. Strategic Market Relationships will:\* Present new themes and frameworks in areas such as relationship planning, relationship implementation, customer relationship management, communication in relationships via brands and electronic relationships.\* Provide an opportunity to improve decision-making skills for suppliers in the implementation of customer-driven programmes and for buyers in choosing suppliers.Contain two case studies in each chapter, a commencement case illustration and an end of chapter teaching case, which demonstrate various aspects of relationships.
Librería: Revaluation Books, Exeter, Reino Unido
EUR 80,72
Cantidad disponible: 2 disponibles
Añadir al carritoPaperback. Condición: Brand New. 2nd edition. 269 pages. 9.00x7.50x0.75 inches. In Stock. This item is printed on demand.
Idioma: Inglés
Publicado por John Wiley and Sons Ltd, 2007
ISBN 10: 0470028807 ISBN 13: 9780470028803
Librería: THE SAINT BOOKSTORE, Southport, Reino Unido
EUR 78,02
Cantidad disponible: Más de 20 disponibles
Añadir al carritoPaperback / softback. Condición: New. This item is printed on demand. New copy - Usually dispatched within 5-9 working days 574.
Idioma: Inglés
Publicado por John Wiley & Sons Inc, New York, 2007
ISBN 10: 0470028807 ISBN 13: 9780470028803
Librería: CitiRetail, Stevenage, Reino Unido
EUR 73,80
Cantidad disponible: 1 disponibles
Añadir al carritoPaperback. Condición: new. Paperback. The book develops the student's understanding of the nature, relevance and importance of creating and sustaining relationships as a strategic resource. It takes a managerial perspective to the study of relationships, from strategy to implementation. The first edition was the first text that comprehensively addressed relationships as a strategic issue, and considering relationships as strategic and as a basis for competition is central to this book. In a nutshell, strategic market relationships is the process of analyzing, formulating and implementing a relationship strategy for an organization. "At last a book that can be used to teach Managing Marketing Relationships that is not how to capture consumers by loyalty programmes or exploit our databases. " --Ian Wilkinson, University of New South Wales, Australia "This book is very clear and well structured and the illustrations will really help readers to understand this area. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.