Van der lans ralf (18 resultados)
Idioma: Inglés
Editorial: Springer, 2018
Serie: Libro 245 de 323 - International Series in Operations Research & Management Science
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Librería: Basi6 International, Irving, TX, Estados Unidos de AmericaBasi6 International
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EUR 272,72
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Condición: Brand New. New. Delivery takes 25-30 days. Excellent Customer Service.
Idioma: Inglés
Editorial: Springer, 2017
Serie: Libro 245 de 323 - International Series in Operations Research & Management Science
- Tapa dura
Librería: Basi6 International, Irving, TX, Estados Unidos de AmericaBasi6 International
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EUR 272,72
Gastos de envío gratisSe envía dentro de Estados Unidos de AmericaCantidad disponible: 10 disponibles
Condición: Brand New. New. Delivery takes 25-30 days. Excellent Customer Service.
Idioma: Inglés
Editorial: Springer, 2017
Serie: Libro 245 de 323 - International Series in Operations Research & Management Science
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Librería: Books Puddle, New York, NY, Estados Unidos de AmericaBooks Puddle
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EUR 277,13
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Condición: New.
Idioma: Inglés
Editorial: Springer, 2017
Serie: Libro 245 de 323 - International Series in Operations Research & Management Science
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Librería: Majestic Books, Hounslow, Reino UnidoMajestic Books
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EUR 290,71
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Condición: New.
Idioma: Inglés
Editorial: Springer, 2017
Serie: Libro 245 de 323 - International Series in Operations Research & Management Science
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Librería: Biblios, frankfurt am main, HESSE, AlemaniaBiblios
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EUR 298,76
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Condición: New.
Idioma: Inglés
Editorial: Springer, 2017
Serie: Libro 245 de 323 - International Series in Operations Research & Management Science
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Librería: Ria Christie Collections, Uxbridge, Reino UnidoRia Christie Collections
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EUR 350,32
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Condición: New. In English.
Idioma: Inglés
Editorial: Springer, 2018
Serie: Libro 245 de 323 - International Series in Operations Research & Management Science
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Librería: preigu, Osnabrück, Alemaniapreigu
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EUR 301,50
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Taschenbuch. Condición: Neu. Handbook of Marketing Decision Models | Berend Wierenga (u. a.) | Taschenbuch | xi | Englisch | 2018 | Springer | EAN 9783319860411 | Verantwortliche Person für die EU: Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg, juergen[dot]hartmann[at]springer[dot]com | Anbieter: preigu.
Idioma: Inglés
Editorial: Springer International Publishing, Springer International Publishing, 2018
Serie: Libro 245 de 323 - International Series in Operations Research & Management Science
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Librería: AHA-BUCH GmbH, Einbeck, AlemaniaAHA-BUCH GmbH
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EUR 353,09
Envío por EUR 64,57Se envía de Alemania a Estados Unidos de AmericaCantidad disponible: 1 disponibles
Taschenbuch. Condición: Neu. Druck auf Anfrage Neuware - Printed after ordering - The Second Edition of this bookpresents the state of the art in this important field. Marketing decision models constitute a core component of the marketing discipline and the area is changing rapidly, not only due to fundamental advances in method…ology and model building, but also because of the recent developments in information technology, the Internet and social media. This Handbook contains eighteen chapters that cover the most recent developments of marketing decision models in different domains of marketing. Compared to the previous edition, thirteen chapters are entirely new, while the remaining chapters represent complete updates and extensions of the previous edition. This new edition of the Handbook has chapters on models for substantive marketing problems, such as customer relationship management, customer loyalty management, website design, Internet advertising, social media, and social networks. In addition, it contains chapters on recent methodologicaldevelopments that are gaining popularity in the area of marketing decision models, such as structural modeling, learning dynamics, choice modeling, eye-tracking and measurement. The introductory chapter discusses the main developments of the last decade and discusses perspectives for future developments.
Idioma: Inglés
Editorial: Springer, Springer, 2017
Serie: Libro 245 de 323 - International Series in Operations Research & Management Science
- Tapa dura
Librería: AHA-BUCH GmbH, Einbeck, AlemaniaAHA-BUCH GmbH
Contactar con el vendedorVendedor de 5 estrellasCondición: Nuevo
EUR 353,09
Envío por EUR 65,37Se envía de Alemania a Estados Unidos de AmericaCantidad disponible: 1 disponibles
Buch. Condición: Neu. Druck auf Anfrage Neuware - Printed after ordering - The Second Edition of this bookpresents the state of the art in this important field. Marketing decision models constitute a core component of the marketing discipline and the area is changing rapidly, not only due to fundamental advances in methodology a…nd model building, but also because of the recent developments in information technology, the Internet and social media. This Handbook contains eighteen chapters that cover the most recent developments of marketing decision models in different domains of marketing. Compared to the previous edition, thirteen chapters are entirely new, while the remaining chapters represent complete updates and extensions of the previous edition. This new edition of the Handbook has chapters on models for substantive marketing problems, such as customer relationship management, customer loyalty management, website design, Internet advertising, social media, and social networks. In addition, it contains chapters on recent methodologicaldevelopments that are gaining popularity in the area of marketing decision models, such as structural modeling, learning dynamics, choice modeling, eye-tracking and measurement. The introductory chapter discusses the main developments of the last decade and discusses perspectives for future developments.
Idioma: Inglés
Editorial: Springer Verlag, 2017
Serie: Libro 245 de 323 - International Series in Operations Research & Management Science
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Librería: Revaluation Books, Exeter, Reino UnidoRevaluation Books
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EUR 524,94
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Hardcover. Condición: Brand New. 2nd edition. 598 pages. 9.50x6.25x1.50 inches. In Stock.
Idioma: Inglés
Editorial: Springer, 2018
Serie: Libro 245 de 323 - International Series in Operations Research & Management Science
- Tapa blanda
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Librería: Brook Bookstore On Demand, Napoli, NA, ItaliaBrook Bookstore On Demand
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EUR 270,34
Envío por EUR 8,00Se envía de Italia a Estados Unidos de AmericaCantidad disponible: Más de 20 disponibles
Condición: new. Questo è un articolo print on demand.
Idioma: Inglés
Editorial: Springer International Publishing, 2017
Serie: Libro 245 de 323 - International Series in Operations Research & Management Science
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Librería: moluna, Greven, Alemaniamoluna
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EUR 294,19
Envío por EUR 48,99Se envía de Alemania a Estados Unidos de AmericaCantidad disponible: Más de 20 disponibles
Gebunden. Condición: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Complete update of 2008 first editionNew chapters on online marketing, social networks, models for customer lifetime value, and behavioral targeting Wierenga is one of the most respected researchers in Marke…ting ScienceEditors.
Idioma: Inglés
Editorial: Springer International Publishing, 2018
Serie: Libro 245 de 323 - International Series in Operations Research & Management Science
- Tapa blanda
- Impresión bajo demanda
Librería: moluna, Greven, Alemaniamoluna
Contactar con el vendedorVendedor de 5 estrellasCondición: Nuevo
EUR 294,19
Envío por EUR 48,99Se envía de Alemania a Estados Unidos de AmericaCantidad disponible: Más de 20 disponibles
Condición: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Complete update of 2008 first editionNew chapters on online marketing, social networks, models for customer lifetime value, and behavioral targeting Wierenga is one of the most respected researchers in Marketing Scien…ceEditors.
Idioma: Inglés
Editorial: Springer, 2017
Serie: Libro 245 de 323 - International Series in Operations Research & Management Science
- Tapa dura
- Impresión bajo demanda
Librería: Brook Bookstore On Demand, Napoli, NA, ItaliaBrook Bookstore On Demand
Contactar con el vendedorVendedor de 5 estrellasCondición: Nuevo
EUR 270,34
Envío por EUR 79,00Se envía de Italia a Estados Unidos de AmericaCantidad disponible: Más de 20 disponibles
Condición: new. Questo è un articolo print on demand.
Idioma: Inglés
Editorial: Springer International Publishing Aug 2018, 2018
Serie: Libro 245 de 323 - International Series in Operations Research & Management Science
- Tapa blanda
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Librería: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, AlemaniaBuchWeltWeit Ludwig Meier e.K.
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EUR 353,09
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Taschenbuch. Condición: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -The Second Edition of this bookpresents the state of the art in this important field. Marketing decision models constitute a core component of the marketing discipline and the area is changing rapidly, not only due to fundamental ad…vances in methodology and model building, but also because of the recent developments in information technology, the Internet and social media. This Handbook contains eighteen chapters that cover the most recent developments of marketing decision models in different domains of marketing. Compared to the previous edition, thirteen chapters are entirely new, while the remaining chapters represent complete updates and extensions of the previous edition. This new edition of the Handbook has chapters on models for substantive marketing problems, such as customer relationship management, customer loyalty management, website design, Internet advertising, social media, and social networks. In addition, it contains chapters on recent methodological developments that are gaining popularity in the area of marketing decision models, such as structural modeling, learning dynamics, choice modeling, eye-tracking and measurement. The introductory chapter discusses the main developments of the last decade and discusses perspectives for future developments. 612 pp. Englisch.
Idioma: Inglés
Editorial: Springer International Publishing Jul 2017, 2017
Serie: Libro 245 de 323 - International Series in Operations Research & Management Science
- Tapa dura
- Impresión bajo demanda
Librería: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, AlemaniaBuchWeltWeit Ludwig Meier e.K.
Contactar con el vendedorVendedor de 5 estrellasCondición: Nuevo
EUR 353,09
Envío por EUR 23,00Se envía de Alemania a Estados Unidos de AmericaCantidad disponible: 2 disponibles
Buch. Condición: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -The Second Edition of this bookpresents the state of the art in this important field. Marketing decision models constitute a core component of the marketing discipline and the area is changing rapidly, not only due to fundamental advances…in methodology and model building, but also because of the recent developments in information technology, the Internet and social media. This Handbook contains eighteen chapters that cover the most recent developments of marketing decision models in different domains of marketing. Compared to the previous edition, thirteen chapters are entirely new, while the remaining chapters represent complete updates and extensions of the previous edition. This new edition of the Handbook has chapters on models for substantive marketing problems, such as customer relationship management, customer loyalty management, website design, Internet advertising, social media, and social networks. In addition, it contains chapters on recent methodological developments that are gaining popularity in the area of marketing decision models, such as structural modeling, learning dynamics, choice modeling, eye-tracking and measurement. The introductory chapter discusses the main developments of the last decade and discusses perspectives for future developments. 612 pp. Englisch.
Idioma: Inglés
Editorial: Springer, Palgrave Macmillan Aug 2018, 2018
Serie: Libro 245 de 323 - International Series in Operations Research & Management Science
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Librería: buchversandmimpf2000, Emtmannsberg, BAYE, Alemaniabuchversandmimpf2000
Contactar con el vendedorVendedor de 5 estrellasCondición: Nuevo
EUR 353,09
Envío por EUR 60,00Se envía de Alemania a Estados Unidos de AmericaCantidad disponible: 1 disponibles
Taschenbuch. Condición: Neu. This item is printed on demand - Print on Demand Titel. Neuware -The Second Edition of this book presents the state of the art in this important field. Marketing decision models constitute a core component of the marketing discipline and the area is changing rapidly, not only due to fundamental advan…ces in methodology and model building, but also because of the recent developments in information technology, the Internet and social media.This Handbook contains eighteen chapters that cover the most recent developments of marketing decision models in different domains of marketing. Compared to the previous edition, thirteen chapters are entirely new, while the remaining chapters represent complete updates and extensions of the previous edition. This new edition of the Handbook has chapters on models for substantive marketing problems, such as customer relationship management, customer loyalty management, website design, Internet advertising, social media, and social networks. In addition, it contains chapters on recent methodologicaldevelopments that are gaining popularity in the area of marketing decision models, such as structural modeling, learning dynamics, choice modeling, eye-tracking and measurement. The introductory chapter discusses the main developments of the last decade and discusses perspectives for future developments.Springer-Verlag KG, Sachsenplatz 4-6, 1201 Wien 612 pp. Englisch.
Idioma: Inglés
Editorial: Springer, Palgrave Macmillan Jul 2017, 2017
Serie: Libro 245 de 323 - International Series in Operations Research & Management Science
- Tapa dura
- Impresión bajo demanda
Librería: buchversandmimpf2000, Emtmannsberg, BAYE, Alemaniabuchversandmimpf2000
Contactar con el vendedorVendedor de 5 estrellasCondición: Nuevo
EUR 353,09
Envío por EUR 60,00Se envía de Alemania a Estados Unidos de AmericaCantidad disponible: 1 disponibles
Buch. Condición: Neu. This item is printed on demand - Print on Demand Titel. Neuware -The Second Edition of this book presents the state of the art in this important field. Marketing decision models constitute a core component of the marketing discipline and the area is changing rapidly, not only due to fundamental advances in…methodology and model building, but also because of the recent developments in information technology, the Internet and social media.This Handbook contains eighteen chapters that cover the most recent developments of marketing decision models in different domains of marketing. Compared to the previous edition, thirteen chapters are entirely new, while the remaining chapters represent complete updates and extensions of the previous edition. This new edition of the Handbook has chapters on models for substantive marketing problems, such as customer relationship management, customer loyalty management, website design, Internet advertising, social media, and social networks. In addition, it contains chapters on recent methodologicaldevelopments that are gaining popularity in the area of marketing decision models, such as structural modeling, learning dynamics, choice modeling, eye-tracking and measurement. The introductory chapter discusses the main developments of the last decade and discusses perspectives for future developments.Springer-Verlag KG, Sachsenplatz 4-6, 1201 Wien 612 pp. Englisch.
