Paredes dulce (29 resultados)
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Product Innovation Toolbox: A Field Guide to Consumer Understanding and Research
Beckley, Jacqueline H.; Paredes, Dulce; Lopetcharat, Kannapon
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- Primera edición
Librería: Cotswolds Rare Books, OXFORDSHIRE, Reino UnidoCotswolds Rare Books
Contactar con el vendedorVendedor de 5 estrellasCondición: Nuevo
EUR 30,71
Envío por EUR 28,17Se envía de Reino Unido a Estados Unidos de AmericaCantidad disponible: 1 disponibles
Hardcover. Condición: New. 1st Edition. Brand new copy.
El universo de Orson Welles
ALFONSO, RAMON; ARRANZ, DAVIS FELIPE; ARRIBAS, VICTOR; BALMORI, GUILLERMO; BASSA, JOAN; CASAS, QUIM; DE CUENCA, LUIS ALBERTO; FREIXAS, RAMON; LAFUENTE, FERNANDO R.; LAVIANA, JUAN CARLOS; MARIAS, MIGUEL; MELERO, ALEJANDRO; MOLDES, DIEGO; PAREDES, ISRAEL; RODRIGUEZ, MOISES; RODRIGUEZ-MARCHANTE, OTI; ROS, ENRIC; SANCHEZ, ADRIAN; SANCHEZ, GERARDO; TORRES-DULCE LIFANTE, EDUARDO; VALLET, JOAQUIN; VIZCAINO, JUAN CARLOS
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Librería: librosvividos, Madrid, M, Españalibrosvividos
Contactar con el vendedorVendedor de 4 estrellasCondición: Usado - Muy bueno
EUR 30,00
Envío por EUR 40,00Se envía de España a Estados Unidos de AmericaCantidad disponible: 1 disponibles
Encuadernación de tapa dura. Condición: Muy bien.
Estudios jurídicos en homenaje al profesor don José María Castán Vázquez
Yzquierdo Tolsada, Mariano; Torres-Dulce Lifante, Eduardo; Sanz Bayón, Pablo; Sáenz de Santa María Gómez-Mampaso, Blanca; Ruiz Pino, Salvador; Rogel Vide, Carlos; Rodríguez Torrente, Jesús; Pau Pedrón, Antonio; Paredes Pérez, José Ignacio; Molero Manglano
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Librería: Agapea Libros, Malaga, MA, EspañaAgapea Libros
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EUR 61,75
Envío por EUR 23,25Se envía de España a Estados Unidos de AmericaCantidad disponible: 1 disponibles
Condición: New. Idioma/Language: Español. Especialistas de distintos ámbitos del Derecho (administrativo, constitucional, mercantil, penal, procesal, Historia del Derecho o Teoría del Derecho) rinden homenaje al autor del llamado "Castán", el profesor don José María Castán Vázquez. *** Nota: Los envíos a España peninsular, Balea…res y Canarias se realizan a través de mensajería urgente. No aceptamos pedidos con destino a Ceuta y Melilla.
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HOLLYWOOD A?OS DORADOS: 1950
AGENJO, CARLES M.; CASAS, BELÉN ESTER; FREIJO, LUIS; LABORDA BARCELÓ, JUAN; MOLDES, DIEGO; ÁLVAREZ, JUAN LUIS; ARRANZ, DAVID FELIPE; ASIÓN, ANA; CASAS, QUIM; DÍAZ MAROTO, CARLOS; FIDALGO, MIGUEL A.; GONZÁLEZ, RAMÓN; GUILLERMO, NOEMI; LAVIANA, JUAN CARLOS; LÓPEZ, RICARDO; MELERO, ALEJANDRO; MONTES, RUBÉN; ORDÓÑEZ, JOSÉ LUIS; PAREDES, ISRAEL; TORRES-DULCE, EDUARDO; VALLET, JOAQUÍN; VIZCAÍNO, JUAN CARLOS; WERT MORENO, JOSÉ IGNACIO
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Librería: moluna, Greven, Alemaniamoluna
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EUR 44,29
Envío por EUR 48,99Se envía de Alemania a Estados Unidos de AmericaCantidad disponible: 1 disponibles
Condición: New.
Idioma: Inglés
Editorial: American Chemical Society, Washington, D.C., U.S.A., 2002
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Librería: Book Booth, Berea, OH, Estados Unidos de AmericaBook Booth
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EUR 133,95
Envío por EUR 5,12Se envía dentro de Estados Unidos de AmericaCantidad disponible: 1 disponibles
Hardcover. Condición: Good. minor cover wear, corners lightly bumped, remainder mark, interior tight and clean, xiii + 362 pp including indexes, 23 papers presented at the ACS Division of Agricultural and Food Chemistry Symposium in San Francisco in March, 2000, covering mechanisms of taste, genetics and physiology, olfactory me…chanisms and flavor release, taste, smell and trigeminal interactions, taste preference and consumer models and analytical approaches, bw graphs and charts Size: 6.25 x 9.25 Size: 6 x 9.
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Librería: Brook Bookstore On Demand, Napoli, NA, ItaliaBrook Bookstore On Demand
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EUR 166,46
Envío por EUR 11,00Se envía de Italia a Estados Unidos de AmericaCantidad disponible: 20 disponibles
Condición: new.
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Librería: PBShop.store UK, Fairford, GLOS, Reino UnidoPBShop.store UK
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EUR 174,66
Envío por EUR 7,90Se envía de Reino Unido a Estados Unidos de AmericaCantidad disponible: 15 disponibles
HRD. Condición: New. New Book. Shipped from UK. Established seller since 2000.
Product Innovation Toolbox : A Field Guide to Consumer Understanding and Research
Paredes, Dulce (EDT); Beckley, Jacqueline H. (EDT); Lopetcharat, Kannapon (EDT)
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Librería: GreatBookPrices, Columbia, MD, Estados Unidos de AmericaGreatBookPrices
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EUR 184,06
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Condición: New.
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Librería: Ria Christie Collections, Uxbridge, Reino UnidoRia Christie Collections
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EUR 172,92
Envío por EUR 14,00Se envía de Reino Unido a Estados Unidos de AmericaCantidad disponible: Más de 20 disponibles
Condición: New. In.
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Librería: California Books, Miami, FL, Estados Unidos de AmericaCalifornia Books
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EUR 188,43
Gastos de envío gratisSe envía dentro de Estados Unidos de AmericaCantidad disponible: Más de 20 disponibles
Condición: New.
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Product Innovation Toolbox : A Field Guide to Consumer Understanding and Research
Paredes, Dulce (EDT); Beckley, Jacqueline H. (EDT); Lopetcharat, Kannapon (EDT)
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Librería: GreatBookPricesUK, Woodford Green, Reino UnidoGreatBookPricesUK
Contactar con el vendedorVendedor de 5 estrellasCondición: Nuevo
EUR 172,91
Envío por EUR 17,54Se envía de Reino Unido a Estados Unidos de AmericaCantidad disponible: Más de 20 disponibles
Condición: New.
Product Innovation Toolbox : A Field Guide to Consumer Understanding and Research
Paredes, Dulce (EDT); Beckley, Jacqueline H. (EDT); Lopetcharat, Kannapon (EDT)
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Librería: GreatBookPrices, Columbia, MD, Estados Unidos de AmericaGreatBookPrices
Contactar con el vendedorVendedor de 5 estrellasCondición: Usado - Como Nuevo
EUR 192,76
Envío por EUR 2,29Se envía dentro de Estados Unidos de AmericaCantidad disponible: Más de 20 disponibles
Condición: As New. Unread book in perfect condition.
Product Innovation Toolbox : A Field Guide to Consumer Understanding and Research
Paredes, Dulce (EDT); Beckley, Jacqueline H. (EDT); Lopetcharat, Kannapon (EDT)
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Librería: GreatBookPricesUK, Woodford Green, Reino UnidoGreatBookPricesUK
Contactar con el vendedorVendedor de 5 estrellasCondición: Usado - Como Nuevo
EUR 190,92
Envío por EUR 17,54Se envía de Reino Unido a Estados Unidos de AmericaCantidad disponible: Más de 20 disponibles
Condición: As New. Unread book in perfect condition.
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Librería: Rarewaves.com USA, London, LONDO, Reino UnidoRarewaves.com USA
Contactar con el vendedorVendedor de 5 estrellasCondición: Nuevo
EUR 216,59
Gastos de envío gratisSe envía de Reino Unido a Estados Unidos de AmericaCantidad disponible: 10 disponibles
Hardback. Condición: New. PRODUCT INNOVATION TOOLBOX Discover how to implement consumer-centric innovation to help create new product development in this latest edition In recent years, behavioral approaches, social media listening, and other new techniques and technologies-digital techniques, augmented intelligence, machine lea…rning, and advanced biometrics, among others-have been foregrounded in innovation research. A focus on the evolving fields of data science and neuroscience is a driving force for both researchers and the people they study. These digital and mobile technologies have enabled researchers to augment listening, observing and categorizing methods, and to adapt new techniques in attempting to better understand consumers. On the other hand, digitized mobile societies, spurred by faster and cheaper internet access, emphasize an interconnectedness that drastically alters human behaviors and creates borderless influences. Even so, the tenets and approaches to insightful deep learning for consumers and other actors, from discovery through to the launch of successful products, remains an intrinsic part of assessing the market. Product Innovation Toolbox brings together key thought leaders and seasoned consumer researchers from corporate RandD, academia, and marketing research companies to share their experiences, advanced consumer research tools and practical tips for successful and sustainable product innovation. By offering these leading-edge tools and insights, the book ensures consumer-centric innovation by linking strategy and a designed approach. The new edition focuses on the integration and connection of all data-both structured and unstructured???for deep learning and activation, rather than a differentiated qualitative-quantitative approach, reflecting the shifting relationships involved in the latest developments in the field. The second edition of Product Innovation Toolbox also includes: Revised material for more than 70% of the manual, with 11 new and extensively updated chaptersNew tools sections on digital technologies to create novel ways to stimulate and elicit insights from participants, such as Virtual Reality (VR) and Digital AugmentationUpgraded versions of tools in each updated section, with fresh examplesNew case studies created using the tools from the previous edition, including cases regarding cross-continental marketplaces and cross-cultural societiesAn emphasis on tools with global applications Product Innovation Toolbox is an essential resource for product developers, marketers, and technologists.
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Librería: Grand Eagle Retail, Bensenville, IL, Estados Unidos de AmericaGrand Eagle Retail
Contactar con el vendedorVendedor de 5 estrellasCondición: Nuevo
EUR 217,34
Gastos de envío gratisSe envía dentro de Estados Unidos de AmericaCantidad disponible: 1 disponibles
Hardcover. Condición: new. Hardcover. PRODUCT INNOVATION TOOLBOX Discover how to implement consumer-centric innovation to help create new product development in this latest edition In recent years, behavioral approaches, social media listening, and other new techniques and technologiesdigital techniques, augmented intelligence,…machine learning, and advanced biometrics, among othershave been foregrounded in innovation research. A focus on the evolving fields of data science and neuroscience is a driving force for both researchers and the people they study. These digital and mobile technologies have enabled researchers to augment listening, observing and categorizing methods, and to adapt new techniques in attempting to better understand consumers. On the other hand, digitized mobile societies, spurred by faster and cheaper internet access, emphasize an interconnectedness that drastically alters human behaviors and creates borderless influences. Even so, the tenets and approaches to insightful deep learning for consumers and other actors, from discovery through to the launch of successful products, remains an intrinsic part of assessing the market. Product Innovation Toolbox brings together key thought leaders and seasoned consumer researchers from corporate R&D, academia, and marketing research companies to share their experiences, advanced consumer research tools and practical tips for successful and sustainable product innovation. By offering these leading-edge tools and insights, the book ensures consumer-centric innovation by linking strategy and a designed approach. The new edition focuses on the integration and connection of all databoth structured and unstructured???for deep learning and activation, rather than a differentiated qualitativequantitative approach, reflecting the shifting relationships involved in the latest developments in the field. The second edition of Product Innovation Toolbox also includes: Revised material for more than 70% of the manual, with 11 new and extensively updated chaptersNew tools sections on digital technologies to create novel ways to stimulate and elicit insights from participants, such as Virtual Reality (VR) and Digital AugmentationUpgraded versions of tools in each updated section, with fresh examplesNew case studies created using the tools from the previous edition, including cases regarding cross-continental marketplaces and cross-cultural societiesAn emphasis on tools with global applications Product Innovation Toolbox is an essential resource for product developers, marketers, and technologists. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
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Librería: SHIMEDIA, Brooklyn, NY, Estados Unidos de AmericaSHIMEDIA
Contactar con el vendedorVendedor de 5 estrellasCondición: Nuevo
EUR 223,25
Gastos de envío gratisSe envía dentro de Estados Unidos de AmericaCantidad disponible: 1 disponibles
Condición: New. Satisfaction Guaranteed or your money back.
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Librería: Majestic Books, Hounslow, Reino UnidoMajestic Books
Contactar con el vendedorVendedor de 4 estrellasCondición: Nuevo
EUR 221,19
Envío por EUR 7,60Se envía de Reino Unido a Estados Unidos de AmericaCantidad disponible: 3 disponibles
Condición: New.
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Librería: Kennys Bookshop and Art Galleries Ltd., Galway, GY, IrlandaKennys Bookshop and Art Galleries Ltd.
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EUR 215,64
Envío por EUR 9,50Se envía de Irlanda a Estados Unidos de AmericaCantidad disponible: Más de 20 disponibles
Condición: New. 2022. 2nd Edition. Hardcover. . . . . .
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Librería: moluna, Greven, Alemaniamoluna
Contactar con el vendedorVendedor de 5 estrellasCondición: Nuevo
EUR 188,41
Envío por EUR 48,99Se envía de Alemania a Estados Unidos de AmericaCantidad disponible: Más de 20 disponibles
Condición: New. Kannapon Lopetcharat is the Executive Director at Nouveau Centric Co. Ltd. in Bangkok, Thailand. He holds a PhD in sensory science and psychophysics, with a minor in statistics from Oregon State University. He has worked for Unilever and Avon as a consumer .
Product Innovation Toolbox: A Field Guide to Consu mer Understanding and Research, Second Edition
Paredes, Dulce (Editor)/ Beckley, Jacqueline H. (Editor)/ Lopetcharat, Kannapon (Editor)
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Librería: Revaluation Books, Exeter, Reino UnidoRevaluation Books
Contactar con el vendedorVendedor de 5 estrellasCondición: Nuevo
EUR 253,72
Envío por EUR 17,54Se envía de Reino Unido a Estados Unidos de AmericaCantidad disponible: 2 disponibles
Hardcover. Condición: Brand New. 2nd edition. 544 pages. 9.61x6.69x1.29 inches. In Stock.
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Librería: Rarewaves.com UK, London, Reino UnidoRarewaves.com UK
Contactar con el vendedorVendedor de 5 estrellasCondición: Nuevo
EUR 204,80
Envío por EUR 75,99Se envía de Reino Unido a Estados Unidos de AmericaCantidad disponible: 10 disponibles
Hardback. Condición: New. PRODUCT INNOVATION TOOLBOX Discover how to implement consumer-centric innovation to help create new product development in this latest edition In recent years, behavioral approaches, social media listening, and other new techniques and technologies-digital techniques, augmented intelligence, machine lea…rning, and advanced biometrics, among others-have been foregrounded in innovation research. A focus on the evolving fields of data science and neuroscience is a driving force for both researchers and the people they study. These digital and mobile technologies have enabled researchers to augment listening, observing and categorizing methods, and to adapt new techniques in attempting to better understand consumers. On the other hand, digitized mobile societies, spurred by faster and cheaper internet access, emphasize an interconnectedness that drastically alters human behaviors and creates borderless influences. Even so, the tenets and approaches to insightful deep learning for consumers and other actors, from discovery through to the launch of successful products, remains an intrinsic part of assessing the market. Product Innovation Toolbox brings together key thought leaders and seasoned consumer researchers from corporate RandD, academia, and marketing research companies to share their experiences, advanced consumer research tools and practical tips for successful and sustainable product innovation. By offering these leading-edge tools and insights, the book ensures consumer-centric innovation by linking strategy and a designed approach. The new edition focuses on the integration and connection of all data-both structured and unstructured???for deep learning and activation, rather than a differentiated qualitative-quantitative approach, reflecting the shifting relationships involved in the latest developments in the field. The second edition of Product Innovation Toolbox also includes: Revised material for more than 70% of the manual, with 11 new and extensively updated chaptersNew tools sections on digital technologies to create novel ways to stimulate and elicit insights from participants, such as Virtual Reality (VR) and Digital AugmentationUpgraded versions of tools in each updated section, with fresh examplesNew case studies created using the tools from the previous edition, including cases regarding cross-continental marketplaces and cross-cultural societiesAn emphasis on tools with global applications Product Innovation Toolbox is an essential resource for product developers, marketers, and technologists.
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Librería: Kennys Bookstore, Olney, MD, Estados Unidos de AmericaKennys Bookstore
Contactar con el vendedorVendedor de 5 estrellasCondición: Nuevo
EUR 272,60
Envío por EUR 9,10Se envía dentro de Estados Unidos de AmericaCantidad disponible: Más de 20 disponibles
Condición: New. 2022. 2nd Edition. Hardcover. . . . . . Books ship from the US and Ireland.
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Librería: AussieBookSeller, Truganina, VIC, AustraliaAussieBookSeller
Contactar con el vendedorVendedor de 5 estrellasCondición: Nuevo
EUR 320,70
Envío por EUR 32,08Se envía de Australia a Estados Unidos de AmericaCantidad disponible: 1 disponibles
Hardcover. Condición: new. Hardcover. PRODUCT INNOVATION TOOLBOX Discover how to implement consumer-centric innovation to help create new product development in this latest edition In recent years, behavioral approaches, social media listening, and other new techniques and technologiesdigital techniques, augmented intelligence,…machine learning, and advanced biometrics, among othershave been foregrounded in innovation research. A focus on the evolving fields of data science and neuroscience is a driving force for both researchers and the people they study. These digital and mobile technologies have enabled researchers to augment listening, observing and categorizing methods, and to adapt new techniques in attempting to better understand consumers. On the other hand, digitized mobile societies, spurred by faster and cheaper internet access, emphasize an interconnectedness that drastically alters human behaviors and creates borderless influences. Even so, the tenets and approaches to insightful deep learning for consumers and other actors, from discovery through to the launch of successful products, remains an intrinsic part of assessing the market. Product Innovation Toolbox brings together key thought leaders and seasoned consumer researchers from corporate R&D, academia, and marketing research companies to share their experiences, advanced consumer research tools and practical tips for successful and sustainable product innovation. By offering these leading-edge tools and insights, the book ensures consumer-centric innovation by linking strategy and a designed approach. The new edition focuses on the integration and connection of all databoth structured and unstructured???for deep learning and activation, rather than a differentiated qualitativequantitative approach, reflecting the shifting relationships involved in the latest developments in the field. The second edition of Product Innovation Toolbox also includes: Revised material for more than 70% of the manual, with 11 new and extensively updated chaptersNew tools sections on digital technologies to create novel ways to stimulate and elicit insights from participants, such as Virtual Reality (VR) and Digital AugmentationUpgraded versions of tools in each updated section, with fresh examplesNew case studies created using the tools from the previous edition, including cases regarding cross-continental marketplaces and cross-cultural societiesAn emphasis on tools with global applications Product Innovation Toolbox is an essential resource for product developers, marketers, and technologists. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.
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Librería: Mispah books, Redhill, SURRE, Reino UnidoMispah books
Contactar con el vendedorVendedor de 4 estrellasCondición: Usado - Como Nuevo
EUR 375,67
Envío por EUR 29,23Se envía de Reino Unido a Estados Unidos de AmericaCantidad disponible: 1 disponibles
Hardcover. Condición: Like New. LIKE NEW. SHIPS FROM MULTIPLE LOCATIONS. book.
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HOLLYWOOD A?OS DORADOS: 1950
AGENJO, CARLES M.; CASAS, BELÉN ESTER; FREIJO, LUIS; LABORDA BARCELÓ, JUAN; MOLDES, DIEGO; ÁLVAREZ, JUAN LUIS; ARRANZ, DAVID FELIPE; ASIÓN, ANA; CASAS, QUIM; DÍAZ MAROTO, CARLOS; FIDALGO, MIGUEL A.; GONZÁLEZ, RAMÓN; GUILLERMO, NOEMI; LAVIANA, JUAN CARLOS; LÓPEZ, RICARDO; MELERO, ALEJANDRO; MONTES, RUBÉN; ORDÓÑEZ, JOSÉ LUIS; PAREDES, ISRAEL; TORRES-DULCE, EDUARDO; VALLET, JOAQUÍN; VIZCAÍNO, JUAN CARLOS; WERT MORENO, JOSÉ IGNACIO
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Librería: AHA-BUCH GmbH, Einbeck, AlemaniaAHA-BUCH GmbH
Contactar con el vendedorVendedor de 5 estrellasCondición: Nuevo
EUR 56,08
Envío por EUR 65,00Se envía de Alemania a Estados Unidos de AmericaCantidad disponible: 1 disponibles
Taschenbuch. Condición: Neu. Neuware - Perteneciente a la colección Hollywood, años dorados, el libro se centra en la producción Hollywoodiense de 1950 analizando cada película, con gran despliegue fotográficoHollywood produjo en 1950 un buen puñado de grandes películas. Con muchos de los mejores directores de la Historia en act…ivo, y gran parte del Star System en pleno apogeo, la cosecha fue realmente prodigiosa. Este libro recoge los grandes estrenos de aquel año,uno por uno, acompañado de un gran despliegue gráfico.
EL UNIVERSO DE ORSON WELLES
ALFONSO, RAMON; ARRANZ, DAVIS FELIPE; ARRIBAS, VICTOR; BALMORI, GUILLERMO; BASSA, JOAN; CASAS, QUIM; DE CUENCA, LUIS ALBERTO; FREIXAS, RAMON; LAFUENTE, FERNANDO R.; LAVIANA, JUAN CARLOS; MARIAS, MIGUEL; MELERO, ALEJANDRO; MOLDES, DIEGO; PAREDES, ISRAEL; RODRIGUEZ, MOISES; RODRIGUEZ-MARCHANTE, OTI; ROS, ENRIC; SANCHEZ, ADRIAN; SANCHEZ, GERARDO; TORRES-DULCE LIFANTE, EDUARDO; VALLET, JOAQUIN; VIZCAINO, JUAN CARLOS
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Librería: El Club de los Raros, Sevilla, SE, EspañaEl Club de los Raros
Contactar con el vendedorVendedor de 4 estrellasMiembro de asociación: SEVILLA
Condición: Usado - Aceptable
EUR 29,00
Envío por EUR 97,10Se envía de España a Estados Unidos de AmericaCantidad disponible: 1 disponibles
Condición: Aceptable. Libro en buen estado, puede presentar algunas marcas de desgaste por el uso. Libro de 2ª mano verificado y vendido por el emprendimiento social El Club de los Raros. Con cada compra estás ayudando a plantar árboles, financiar ONGs y proyectos culturales.
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Innovation manual product manager From the consumer insight to guide product development and launch of the whole process(Chinese Edition)
[ MEI ] JIE KUI LIN BEI KE LI . [ MEI ] DU ER SAI PA LEI DE SI [Dulce Paredes] DENG
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Librería: liu xing, Nanjing, JS, Chinaliu xing
Contactar con el vendedorVendedor de 5 estrellasCondición: Nuevo
EUR 87,74
Envío por EUR 15,61Se envía de China a Estados Unidos de AmericaCantidad disponible: 3 disponibles
paperback. Condición: New. Paperback. Pub Date: 2017-01-01 Pages: 287 Language: Chinese Publisher: people's posts and telecommunications publishing house Both startups and mature companies. for the development of new products and the iteration is necessary for enterprises to survive. how to insight into valuable ideas. and how t…o turn ideas quickly into popular products become crucial.When the Internet.
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- Impresión bajo demanda
Librería: CitiRetail, Stevenage, Reino UnidoCitiRetail
Contactar con el vendedorVendedor de 5 estrellasCondición: Nuevo
EUR 184,81
Envío por EUR 43,25Se envía de Reino Unido a Estados Unidos de AmericaCantidad disponible: 1 disponibles
Hardcover. Condición: new. Hardcover. PRODUCT INNOVATION TOOLBOX Discover how to implement consumer-centric innovation to help create new product development in this latest edition In recent years, behavioral approaches, social media listening, and other new techniques and technologiesdigital techniques, augmented intelligence,…machine learning, and advanced biometrics, among othershave been foregrounded in innovation research. A focus on the evolving fields of data science and neuroscience is a driving force for both researchers and the people they study. These digital and mobile technologies have enabled researchers to augment listening, observing and categorizing methods, and to adapt new techniques in attempting to better understand consumers. On the other hand, digitized mobile societies, spurred by faster and cheaper internet access, emphasize an interconnectedness that drastically alters human behaviors and creates borderless influences. Even so, the tenets and approaches to insightful deep learning for consumers and other actors, from discovery through to the launch of successful products, remains an intrinsic part of assessing the market. Product Innovation Toolbox brings together key thought leaders and seasoned consumer researchers from corporate R&D, academia, and marketing research companies to share their experiences, advanced consumer research tools and practical tips for successful and sustainable product innovation. By offering these leading-edge tools and insights, the book ensures consumer-centric innovation by linking strategy and a designed approach. The new edition focuses on the integration and connection of all databoth structured and unstructured???for deep learning and activation, rather than a differentiated qualitativequantitative approach, reflecting the shifting relationships involved in the latest developments in the field. The second edition of Product Innovation Toolbox also includes: Revised material for more than 70% of the manual, with 11 new and extensively updated chaptersNew tools sections on digital technologies to create novel ways to stimulate and elicit insights from participants, such as Virtual Reality (VR) and Digital AugmentationUpgraded versions of tools in each updated section, with fresh examplesNew case studies created using the tools from the previous edition, including cases regarding cross-continental marketplaces and cross-cultural societiesAn emphasis on tools with global applications Product Innovation Toolbox is an essential resource for product developers, marketers, and technologists. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.
Product Innovation Toolbox: A Field Guide to Consu mer Understanding and Research, Second Edition
Paredes, Dulce (Editor)/ Beckley, Jacqueline H. (Editor)/ Lopetcharat, Kannapon (Editor)
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Librería: Revaluation Books, Exeter, Reino UnidoRevaluation Books
Contactar con el vendedorVendedor de 5 estrellasCondición: Nuevo
EUR 243,40
Envío por EUR 17,54Se envía de Reino Unido a Estados Unidos de AmericaCantidad disponible: 2 disponibles
Hardcover. Condición: Brand New. 2nd edition. 544 pages. 9.61x6.69x1.29 inches. In Stock. This item is printed on demand.
