James lumpkin (29 resultados)
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EUR 5,79
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Condición: Good. [ No Hassle 30 Day Returns ][ Ships Daily ] [ Underlining/Highlighting: NONE ] [ Writing: NONE ] [ Edition: second ] Publisher: McGraw-Hill/Irwin Pub Date: 8/24/2001 Binding: Hardcover Pages: 514 second edition.
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EUR 6,25
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Condición: Good. [ No Hassle 30 Day Returns ][ Ships Daily ] [ Underlining/Highlighting: SOME ] [ Writing: NONE ] [ Edition: second ] Publisher: McGraw-Hill/Irwin Pub Date: 8/24/2001 Binding: Hardcover Pages: 514 second edition.
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Librería: BookHolders, Towson, MD, Estados Unidos de AmericaBookHolders
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EUR 6,25
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Condición: Good. [ No Hassle 30 Day Returns ][ Ships Daily ] [ Underlining/Highlighting: NONE ] [ Writing: NONE ] [ Edition: second ] Publisher: McGraw-Hill/Irwin Pub Date: 8/24/2001 Binding: Hardcover Pages: 514 second edition.
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Librería: BookHolders, Towson, MD, Estados Unidos de AmericaBookHolders
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EUR 6,25
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Condición: Fair. [ No Hassle 30 Day Returns ][ Ships Daily ] [ Underlining/Highlighting: SOME ] [ Writing: NONE ] [ Edition: second ] Publisher: McGraw-Hill/Irwin Pub Date: 8/24/2001 Binding: Hardcover Pages: 514 second edition.
Georgia Voices: Volume 2: Nonfiction
Ruppersburg, Hugh [Editor]; Oglethorpe, James [Contributor]; Kemble, Frances Anne [Contributor]; Craft, William [Contributor]; Harris, Joel Chandler [Contributor]; Harris, Corra [Contributor]; Du Bois, W. E. B. [Contributor]; Wade, John Donald [Contributor]; Talmadge, John [Contributor]; Lumpkin, Katharine Du Pre [Contributor]; White, Walter [Contributor]; Smith, Lillian [Contributor]; Aiken, Conrad [Contributor]; McGill, Ralph [Contributor]; King Jr., Martin Luther [Contributor]; Windham, Donald [Contributor]; Caldwell, Erskine [Contributor]; O'Connor, Flannery [Contributor]; Walker, Alice [Contributor]; Crews, Harry [Contributor]; Daniell, Rosemary [Contributor]; Blount Jr., Roy [Contributor]; Williams, Philip Lee [Contributor]; Andrews,
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Librería: Adkins Books, Chattanooga, TN, Estados Unidos de AmericaAdkins Books
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EUR 9,00
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paperback. Condición: Very Good. Free of markings.
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- Primera edición
Librería: Marlowes Books and Music, Ferny Grove, QLD, AustraliaMarlowes Books and Music
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EUR 12,84
Envío por EUR 17,48Se envía de Australia a Estados Unidos de AmericaCantidad disponible: 1 disponibles
Hard Cover. Condición: As New. Estado de la sobrecubierta: As New. First Edition. 728 pages. Book and Jacket appear to have hardly been read and are both in As new condition throughout. Nestled In Atlanta, Georgia's Stone Mountain Park Which Is Just A Stone's Throw From Emery University's Center For Re;ationshop Marketing, The F…ather Of Contemporary Marketing Channels, Louis W Stern, Delivered A Telling Adress To An Assembly Of Marketing Scholars.
Idioma: Inglés
Editorial: Chicago, Illinois, U.S.A.: Stanford Univ Pr, 1970
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Librería: Bingo Books 2, Vancouver, WA, Estados Unidos de AmericaBingo Books 2
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EUR 25,34
Envío por EUR 5,53Se envía dentro de Estados Unidos de AmericaCantidad disponible: 1 disponibles
Hardcover. Condición: Very Good. Estado de la sobrecubierta: Very Good. 2nd Edition. revised edition,hardback book and dust jacket in very good condition,dj in clear mylar protective sleeve.
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Librería: Strand Book Store, ABAA, New York, NY, Estados Unidos de AmericaStrand Book Store, ABAA
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EUR 31,67
Envío por EUR 7,89Se envía dentro de Estados Unidos de AmericaCantidad disponible: 1 disponibles
Hardcover. Condición: Good.
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Librería: ThriftBooks-Dallas, Dallas, TX, Estados Unidos de AmericaThriftBooks-Dallas
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EUR 44,89
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Hardcover. Condición: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.
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Librería: Greenworld Books, arlington, TX, Estados Unidos de AmericaGreenworld Books
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EUR 48,46
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Condición: very_good. Fast Free Shipping â" Very Good condition book with a firm cover and clean pages. Shows normal use and some light wear or limited notes markings. A solid, nice copy to enjoy.
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Librería: HPB-Red, Dallas, TX, Estados Unidos de AmericaHPB-Red
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EUR 45,52
Envío por EUR 3,29Se envía dentro de Estados Unidos de AmericaCantidad disponible: 1 disponibles
hardcover. Condición: Acceptable. Connecting readers with great books since 1972. Used textbooks may not include companion materials such as access codes, etc. May have condition issues including wear and notes/highlighting. We ship orders daily and Customer Service is our top priority.
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Librería: Strand Book Store, ABAA, New York, NY, Estados Unidos de AmericaStrand Book Store, ABAA
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EUR 45,20
Envío por EUR 7,89Se envía dentro de Estados Unidos de AmericaCantidad disponible: 2 disponibles
Hardcover. Condición: New.
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Librería: Fine Press Bookshop, Stoney Creek, ON, CanadaFine Press Bookshop
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EUR 29,86
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Paperback. Condición: Good. "El mas practico y efectivo sistema gerencial para el manejo integrado y relacional de los canales de marketing" 542 páginas. Escrito en español. Limpie copia sonido lectura con el texto marcado. hendido pequeño en la cubierta frontal. Sonido enlace seguro. Empaquetado con seguridad! e3. Book.
Georgia Voices: Volume 2: Nonfiction
Ruppersburg, Hugh [Editor]; Oglethorpe, James [Contributor]; Kemble, Frances Anne [Contributor]; Craft, William [Contributor]; Harris, Joel Chandler [Contributor]; Harris, Corra [Contributor]; Du Bois, W. E. B. [Contributor]; Wade, John Donald [Contributor]; Talmadge, John [Contributor]; Lumpkin, Katharine Du Pre [Contributor]; White, Walter [Contributor]; Smith, Lillian [Contributor]; Aiken, Conrad [Contributor]; McGill, Ralph [Contributor]; King Jr., Martin Luther [Contributor]; Windham, Donald [Contributor]; Caldwell, Erskine [Contributor]; O'Connor, Flannery [Contributor]; Walker, Alice [Contributor]; Crews, Harry [Contributor]; Daniell, Rosemary [Contributor]; Blount Jr., Roy [Contributor]; Williams, Philip Lee [Contributor]; Andrews, Raymond [Contributor]; Kilgo, James [Contributor];
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Librería: BennettBooksLtd, Los Angeles, CA, Estados Unidos de AmericaBennettBooksLtd
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EUR 69,56
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paperback. Condición: New. In shrink wrap. Looks like an interesting title.
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Librería: moluna, Greven, Alemaniamoluna
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EUR 43,88
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Condición: New. KlappentextrnrnThis scarce antiquarian book is a facsimile reprint of the original. Due to its age, it may contain imperfections such as marks, notations, marginalia and flawed pages. Because we believe this work is culturally important, we have.
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Librería: Ria Christie Collections, Uxbridge, Reino UnidoRia Christie Collections
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EUR 98,49
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Condición: New. In.
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Librería: Kennys Bookshop and Art Galleries Ltd., Galway, GY, IrlandaKennys Bookshop and Art Galleries Ltd.
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EUR 109,95
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Condición: New. Num Pages: 240 pages, 1, black & white illustrations. BIC Classification: KJS. Category: (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 234 x 156 x 14. Weight in Grams: 520. . 1989. Hardback. . . . .
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Librería: Kennys Bookstore, Olney, MD, Estados Unidos de AmericaKennys Bookstore
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EUR 139,82
Envío por EUR 9,22Se envía dentro de Estados Unidos de AmericaCantidad disponible: Más de 20 disponibles
Condición: New. Num Pages: 240 pages, 1, black & white illustrations. BIC Classification: KJS. Category: (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 234 x 156 x 14. Weight in Grams: 520. . 1989. Hardback. . . . . Books ship from the US and Ireland.
Direct Marketing, Direct Selling, and the Mature Consumer: A Research Study
Lumpkin, James R./ Caballero, Marjorie J./ Chonko, Lawrence B.
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Librería: Revaluation Books, Exeter, Reino UnidoRevaluation Books
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EUR 142,62
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Hardcover. Condición: Brand New. 240 pages. 9.75x6.50x1.00 inches. In Stock.
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Librería: Mispah books, Redhill, SURRE, Reino UnidoMispah books
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EUR 149,78
Envío por EUR 29,32Se envía de Reino Unido a Estados Unidos de AmericaCantidad disponible: 1 disponibles
Hardcover. Condición: Like New. Like New. book.
Idioma: Inglés
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Librería: S N Books World, Delhi, IndiaS N Books World
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EUR 28,04
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Leatherbound. Condición: NEW. BOOKS ARE EXEMPT FROM IMPORT DUTIES AND TARIFFS; NO EXTRA CHARGES APPLY. Leatherbound edition. Condition: New. Leather Binding on Spine and Corners with Golden leaf printing on spine. Bound in genuine leather with Satin ribbon page markers and Spine with raised gilt bands. Pages: 322. A perfect gift… for your loved ones. Reprinted from 1963 edition. NO changes have been made to the original text. This is NOT a retyped or an ocr'd reprint. Illustrations, Index, if any, are included in black and white. Each page is checked manually before printing. As this print on demand book is reprinted from a very old book, there could be some missing or flawed pages, but we always try to make the book as complete as possible. Fold-outs, if any, are not part of the book. If the original book was published in multiple volumes then this reprint is of only one volume, not the whole set. IF YOU WISH TO ORDER PARTICULAR VOLUME OR ALL THE VOLUMES YOU CAN CONTACT US. Resized as per current standards. Sewing binding for longer life, where the book block is actually sewn (smythe sewn/section sewn) with thread before binding which results in a more durable type of binding. Language: English Pages: 322.
Editorial: John Reed Club of New York, New York, 1934
- Primera edición
Librería: Capitol Hill Books, ABAA, Washington, DC, Estados Unidos de AmericaCapitol Hill Books, ABAA
Contactar con el vendedorVendedor de 5 estrellasCondición: Usado - Bueno
EUR 90,48
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Condición: Very Good -. New York: John Reed Club of New York, 1934. First Edition. Octavo; 64pp. Printed wraps. Chipping to spine ends; edgewear; general toning and rubbing; binding sound; loss to top edge of title page and bottom front corner of page 55. Good to Very Good.
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Librería: PBShop.store US, Wood Dale, IL, Estados Unidos de AmericaPBShop.store US
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EUR 103,79
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HRD. Condición: New. New Book. Shipped from UK. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.
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Librería: PBShop.store UK, Fairford, GLOS, Reino UnidoPBShop.store UK
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EUR 99,95
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HRD. Condición: New. New Book. Delivered from our UK warehouse in 4 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.
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Librería: Grand Eagle Retail, Bensenville, IL, Estados Unidos de AmericaGrand Eagle Retail
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EUR 116,18
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Hardcover. Condición: new. Hardcover. This book reports and interprets the results of a major research study that investigated the shopping behavior of the mature consumer with regard to the principal types of direct response marketing: catalog shopping, direct mail, media ads, telephone solicitation, direct selling, party-plan…selling, and in-home demonstrations. Sponsored by the American Association of Retired Persons (AARP) and the Andrus Foundation, the project represents the most thorough treatment of the older consumer published to date. Marketing managers, direct marketing specialists, and retailers will find here the data they need to make informed decisions and develop appropriate marketing strategies for reaching a growing, and often relatively affluent, segment of the U.S. consumer population.The study was based on an 8-page questionnaire to which more than 2500 subjects nationwide responded and which yielded information on respondents' willingness to purchase from various direct sources, actual purchase behavior, preferences for purchasing from direct sources, likes and dislikes about in-home shopping, and the characteristics that influence purchasing decisions. The authors also compared shopping behaviors and attitudes of older consumers with younger groups and analyzed differences on the basis of demographic and psychological variables. A wide range of practical findings issued from the study, including the fact that many mature consumers associate high pressure sales tactics with in-home shopping and evince a high degree of distrust of direct selling techniques. In the final chapter, the authors present practical recommendations for formulating and maintaining a marketplace offering that is satisfying to the mature shopper. Numerous tables and figures illustrate the statistical conclusions drawn from the study. This book reports and interprets the results of a major research study that investigated the shopping behavior of the mature consumer with regard to the principal types of direct response marketing: catalog shopping, direct mail, media ads, telephone solicitation, direct selling, party-plan selling, and in-home demonstrations. This item is printed on demand. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
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Librería: THE SAINT BOOKSTORE, Southport, Reino UnidoTHE SAINT BOOKSTORE
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EUR 114,40
Envío por EUR 19,88Se envía de Reino Unido a Estados Unidos de AmericaCantidad disponible: Más de 20 disponibles
Hardback. Condición: New. This item is printed on demand. New copy - Usually dispatched within 5-9 working days.
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Librería: CitiRetail, Stevenage, Reino UnidoCitiRetail
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EUR 106,28
Envío por EUR 43,39Se envía de Reino Unido a Estados Unidos de AmericaCantidad disponible: 1 disponibles
Hardcover. Condición: new. Hardcover. This book reports and interprets the results of a major research study that investigated the shopping behavior of the mature consumer with regard to the principal types of direct response marketing: catalog shopping, direct mail, media ads, telephone solicitation, direct selling, party-plan…selling, and in-home demonstrations. Sponsored by the American Association of Retired Persons (AARP) and the Andrus Foundation, the project represents the most thorough treatment of the older consumer published to date. Marketing managers, direct marketing specialists, and retailers will find here the data they need to make informed decisions and develop appropriate marketing strategies for reaching a growing, and often relatively affluent, segment of the U.S. consumer population.The study was based on an 8-page questionnaire to which more than 2500 subjects nationwide responded and which yielded information on respondents' willingness to purchase from various direct sources, actual purchase behavior, preferences for purchasing from direct sources, likes and dislikes about in-home shopping, and the characteristics that influence purchasing decisions. The authors also compared shopping behaviors and attitudes of older consumers with younger groups and analyzed differences on the basis of demographic and psychological variables. A wide range of practical findings issued from the study, including the fact that many mature consumers associate high pressure sales tactics with in-home shopping and evince a high degree of distrust of direct selling techniques. In the final chapter, the authors present practical recommendations for formulating and maintaining a marketplace offering that is satisfying to the mature shopper. Numerous tables and figures illustrate the statistical conclusions drawn from the study. This book reports and interprets the results of a major research study that investigated the shopping behavior of the mature consumer with regard to the principal types of direct response marketing: catalog shopping, direct mail, media ads, telephone solicitation, direct selling, party-plan selling, and in-home demonstrations. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.
Direct Marketing, Direct Selling, and the Mature Consumer
Lumpkin, James R.|Caballero, Marjorie J.|Chonko, Lawrence B.
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Librería: moluna, Greven, Alemaniamoluna
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EUR 104,09
Envío por EUR 48,99Se envía de Alemania a Estados Unidos de AmericaCantidad disponible: Más de 20 disponibles
Gebunden. Condición: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. This book reports and interprets the results of a major research study that investigated the shopping behavior of the mature consumer with regard to the principal types of direct response marketing: catalog…shopping, direct mail, media ads, telephone solici.
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Librería: AHA-BUCH GmbH, Einbeck, AlemaniaAHA-BUCH GmbH
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EUR 129,01
Envío por EUR 62,67Se envía de Alemania a Estados Unidos de AmericaCantidad disponible: 1 disponibles
Buch. Condición: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - This book reports and interprets the results of a major research study that investigated the shopping behavior of the mature consumer with regard to the principal types of direct response marketing: catalog shopping, direct mail, media ads, tel…ephone solicitation, direct selling, party-plan selling, and in-home demonstrations. Sponsored by the American Association of Retired Persons (AARP) and the Andrus Foundation, the project represents the most thorough treatment of the older consumer published to date. Marketing managers, direct marketing specialists, and retailers will find here the data they need to make informed decisions and develop appropriate marketing strategies for reaching a growing, and often relatively affluent, segment of the U.S. consumer population.
