Predictably Irrational: The Hidden Forces That Shape Our Decisions

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9780062018205: Predictably Irrational: The Hidden Forces That Shape Our Decisions
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Predictably Irrational demonstrates how irrationality manifests itself in situations (often very peculiar and hilarious) where rational thought is expected. In this astounding book, groundbreaking in scope and totally original, Dan Ariely cuts to the heart of our strange behaviors and presents outstanding material that will keep every reader transfixed. He explains why honor codes are actually effective in reducting dishonesty in the workplace, why a 50-cent aspirin can cure a headache that a one-cent aspirin cannot, and, ultimately, why we make decisions contrary to our better judgement. Predictably Irrational will help readers make better choicesin their personal lives, their business lives, and about our collective welfare.

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A marvelous book... thought provoking and highly entertaining."
-Jerome Groopman, New York Times bestselling author of How Doctors Think

"Ariely not only gives us a great read; he also makes us much wiser."
-George Akerlof, 2001 Nobel Laureate in Economics

"Revolutionary."
-New York Times Book Review

Behavioral economist and New York Times bestselling author Dan Ariely offers a much-needed take on the irrational decisions that led to our current economic crisis.

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Dan Ariely
Editorial: HarperTorch, United States (2011)
ISBN 10: 0062018205 ISBN 13: 9780062018205
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Descripción HarperTorch, United States, 2011. Paperback. Estado de conservación: New. Revised and updated edition.. 170 x 106 mm. Language: English . Brand New Book. Predictably Irrational demonstrates how irrationality manifests itself in situations (often very peculiar and hilarious) where rational thought is expected. In this astounding book, groundbreaking in scope and totally original, Dan Ariely cuts to the heart of our strange behaviors and presents outstanding material that will keep every reader transfixed. He explains why honor codes are actually effective in reducting dishonesty in the workplace, why a 50-cent aspirin can cure a headache that a one-cent aspirin cannot, and, ultimately, why we make decisions contrary to our better judgement. Predictably Irrational will help readers make better choicesin their personal lives, their business lives, and about our collective welfare. Nº de ref. de la librería LIB9780062018205

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Dan Ariely
Editorial: HarperTorch, United States (2011)
ISBN 10: 0062018205 ISBN 13: 9780062018205
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Descripción HarperTorch, United States, 2011. Paperback. Estado de conservación: New. Revised and updated edition.. 170 x 106 mm. Language: English . This book usually ship within 10-15 business days and we will endeavor to dispatch orders quicker than this where possible. Brand New Book. Predictably Irrational demonstrates how irrationality manifests itself in situations (often very peculiar and hilarious) where rational thought is expected. In this astounding book, groundbreaking in scope and totally original, Dan Ariely cuts to the heart of our strange behaviors and presents outstanding material that will keep every reader transfixed. He explains why honor codes are actually effective in reducting dishonesty in the workplace, why a 50-cent aspirin can cure a headache that a one-cent aspirin cannot, and, ultimately, why we make decisions contrary to our better judgement. Predictably Irrational will help readers make better choicesin their personal lives, their business lives, and about our collective welfare. Nº de ref. de la librería BZE9780062018205

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Dan Ariely
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Descripción HarperTorch, United States, 2011. Paperback. Estado de conservación: New. Revised and updated edition.. 170 x 106 mm. Language: English . Brand New Book. Predictably Irrational demonstrates how irrationality manifests itself in situations (often very peculiar and hilarious) where rational thought is expected. In this astounding book, groundbreaking in scope and totally original, Dan Ariely cuts to the heart of our strange behaviors and presents outstanding material that will keep every reader transfixed. He explains why honor codes are actually effective in reducting dishonesty in the workplace, why a 50-cent aspirin can cure a headache that a one-cent aspirin cannot, and, ultimately, why we make decisions contrary to our better judgement. Predictably Irrational will help readers make better choicesin their personal lives, their business lives, and about our collective welfare. Nº de ref. de la librería LIB9780062018205

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Dan Ariely
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Descripción Estado de conservación: New. Depending on your location, this item may ship from the US or UK. Nº de ref. de la librería 97800620182050000000

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Ariely, Dan
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Descripción Estado de conservación: New. Publisher/Verlag: HarperCollins US | The Hidden Forces That Shape Our Decisions | "A marvelous book. thought provoking and highly entertaining."-Jerome Groopman, New York Times bestselling author of How Doctors Think "Ariely not only gives us a great read; he also makes us much wiser."-George Akerlof, 2001 Nobel Laureate in Economics "Revolutionary."- New York Times Book Review Why do our headaches persist after we take a one-cent aspirin but disappear when we take a fifty-cent aspirin? Why do we splurge on a lavish meal but cut coupons to save twenty-five cents on a can of soup?When it comes to making decisions in our lives, we think we're making smart, rational choices. But are we?In this newly revised and expanded edition of the groundbreaking New York Times bestseller, Dan Ariely refutes the common assumption that we behave in fundamentally rational ways. From drinking coffee to losing weight, from buying a car to choosing a romantic partner, we consistently overpay, underestimate, and procrastinate. Yet these misguided behaviors are neither random nor senseless. They're systematic and predictable-making us predictably irrational. | Format: Paperback | Language/Sprache: english | 180 gr | 368 pp. Nº de ref. de la librería K9780062018205

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Ariely, Dan
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Descripción Harper Collins USA. paperback. Estado de conservación: New. Nº de ref. de la librería 9780062018205

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Descripción Harper. MASS MARKET PAPERBACK. Estado de conservación: New. 0062018205 Nuevo! Fast delivery! Professional service with friendly customer support 7 days a week. Nº de ref. de la librería 9780062018205

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Dan Ariely
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ISBN 10: 0062018205 ISBN 13: 9780062018205
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Descripción Harper Collins Publ. USA Mai 2010, 2010. Taschenbuch. Estado de conservación: Neu. 170x103x32 mm. Neuware - 'A marvelous book. thought provoking and highly entertaining.'-Jerome Groopman, New York Times bestselling author of How Doctors Think 'Ariely not only gives us a great read; he also makes us much wiser.' -George Akerlof, 2001 Nobel Laureate in Economics 'Revolutionary.' - New York Times Book Review Why do our headaches persist after we take a one-cent aspirin but disappear when we take a fifty-cent aspirin Why do we splurge on a lavish meal but cut coupons to save twenty-five cents on a can of soup When it comes to making decisions in our lives, we think we're making smart, rational choices. But are we In this newly revised and expanded edition of the groundbreaking New York Times bestseller, Dan Ariely refutes the common assumption that we behave in fundamentally rational ways. From drinking coffee to losing weight, from buying a car to choosing a romantic partner, we consistently overpay, underestimate, and procrastinate. Yet these misguided behaviors are neither random nor senseless. They're systematic and predictable-making us predictably irrational. 348 pp. Englisch. Nº de ref. de la librería 9780062018205

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Dan Ariely
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Descripción Harper, 2010. Mass Market Paperback. Estado de conservación: New. book. Nº de ref. de la librería 0062018205

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Descripción Harper. Mass Market Paperback. Estado de conservación: Brand New. In Stock. Nº de ref. de la librería __0062018205

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