Librería: GreatBookPrices, Columbia, MD, Estados Unidos de America
EUR 59,83
Cantidad disponible: 2 disponibles
Añadir al carritoCondición: good. May show signs of wear, highlighting, writing, and previous use. This item may be a former library book with typical markings. No guarantee on products that contain supplements Your satisfaction is 100% guaranteed. Twenty-five year bookseller with shipments to over fifty million happy customers.
Librería: GreatBookPrices, Columbia, MD, Estados Unidos de America
EUR 62,23
Cantidad disponible: 4 disponibles
Añadir al carritoCondición: New.
Idioma: Inglés
Publicado por Taylor & Francis Group, 2023
ISBN 10: 0367426862 ISBN 13: 9780367426866
Librería: Books Puddle, New York, NY, Estados Unidos de America
EUR 63,18
Cantidad disponible: 4 disponibles
Añadir al carritoCondición: New.
Idioma: Inglés
Publicado por Taylor & Francis Group, 2023
ISBN 10: 0367426862 ISBN 13: 9780367426866
Librería: Majestic Books, Hounslow, Reino Unido
EUR 61,74
Cantidad disponible: 4 disponibles
Añadir al carritoCondición: New.
Librería: GreatBookPrices, Columbia, MD, Estados Unidos de America
EUR 70,33
Cantidad disponible: 4 disponibles
Añadir al carritoCondición: As New. Unread book in perfect condition.
Idioma: Inglés
Publicado por Taylor & Francis Group, 2023
ISBN 10: 0367426862 ISBN 13: 9780367426866
Librería: Biblios, Frankfurt am main, HESSE, Alemania
EUR 63,09
Cantidad disponible: 4 disponibles
Añadir al carritoCondición: New.
Librería: GreatBookPricesUK, Woodford Green, Reino Unido
EUR 66,58
Cantidad disponible: 2 disponibles
Añadir al carritoCondición: New.
Librería: THE SAINT BOOKSTORE, Southport, Reino Unido
EUR 72,62
Cantidad disponible: 1 disponibles
Añadir al carritoPaperback / softback. Condición: New. New copy - Usually dispatched within 4 working days.
Librería: GreatBookPricesUK, Woodford Green, Reino Unido
EUR 73,06
Cantidad disponible: 2 disponibles
Añadir al carritoCondición: As New. Unread book in perfect condition.
Librería: GreatBookPricesUK, Woodford Green, Reino Unido
EUR 102,84
Cantidad disponible: 2 disponibles
Añadir al carritoCondición: good. May show signs of wear, highlighting, writing, and previous use. This item may be a former library book with typical markings. No guarantee on products that contain supplements Your satisfaction is 100% guaranteed. Twenty-five year bookseller with shipments to over fifty million happy customers.
Librería: Revaluation Books, Exeter, Reino Unido
EUR 107,01
Cantidad disponible: 2 disponibles
Añadir al carritoPaperback. Condición: Brand New. 2nd edition. 210 pages. 9.19x6.13x0.55 inches. In Stock.
Librería: GreatBookPrices, Columbia, MD, Estados Unidos de America
EUR 244,79
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: As New. Unread book in perfect condition.
Librería: GreatBookPrices, Columbia, MD, Estados Unidos de America
EUR 246,80
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: New.
Librería: Books Puddle, New York, NY, Estados Unidos de America
EUR 245,62
Cantidad disponible: 4 disponibles
Añadir al carritoCondición: New.
Librería: GreatBookPricesUK, Woodford Green, Reino Unido
EUR 243,90
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: As New. Unread book in perfect condition.
Librería: GreatBookPricesUK, Woodford Green, Reino Unido
EUR 251,01
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: New.
Librería: Ria Christie Collections, Uxbridge, Reino Unido
EUR 280,14
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: New. In.
Librería: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Irlanda
EUR 313,88
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: New.
Librería: Revaluation Books, Exeter, Reino Unido
EUR 361,16
Cantidad disponible: 2 disponibles
Añadir al carritoHardcover. Condición: Brand New. 2nd edition. 210 pages. 9.19x6.13x0.63 inches. In Stock.
Librería: Kennys Bookstore, Olney, MD, Estados Unidos de America
EUR 397,46
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: New.
Librería: THE SAINT BOOKSTORE, Southport, Reino Unido
EUR 85,88
Cantidad disponible: Más de 20 disponibles
Añadir al carritoPaperback / softback. Condición: New. This item is printed on demand. New copy - Usually dispatched within 5-9 working days.
Librería: AHA-BUCH GmbH, Einbeck, Alemania
EUR 107,36
Cantidad disponible: 1 disponibles
Añadir al carritoTaschenbuch. Condición: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - This thoroughly updated second edition of Essentials of Consumer Behavior offers a concise alternative to traditional textbooks with a practice-based approach.Stephens emphasizes that consumer behavior does not simply equate to buyer behavior. She examines the thoughts, feelings, and behaviors that shape consumers' attitudes and motivations in relation to brands, products, and marketing messages. The new edition of this concise guide to the discipline offers comprehensive coverage of issues including:Technology now integrated into all chaptersConsumer vulnerability, expanded beyond young consumers and persons with disabilities to include the economically disadvantaged and those marginalized because of ethnicity and genderConsumers' roles in the lives of nonhuman animals, with extensive discussion of the consumer journey toward acquiring an animal companion and the impact of pet ownership on consumers' non-pet-related purchasesSuitable for marketing and consumer behavior students at advanced undergraduate and postgraduate levels, this clearly written and thorough textbook will keep students engaged and help them to become savvier marketers. Online resources include links to videos and podcasts, further reading, questions, and exercises. Instructor supplements include PowerPoint slides and chapter quizzes.
Librería: Majestic Books, Hounslow, Reino Unido
EUR 254,72
Cantidad disponible: 4 disponibles
Añadir al carritoCondición: New. Print on Demand.
Librería: Biblios, Frankfurt am main, HESSE, Alemania
EUR 259,58
Cantidad disponible: 4 disponibles
Añadir al carritoCondición: New. PRINT ON DEMAND.
Librería: AHA-BUCH GmbH, Einbeck, Alemania
EUR 346,82
Cantidad disponible: 1 disponibles
Añadir al carritoBuch. Condición: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - This thoroughly updated second edition of Essentials of Consumer Behavior offers a concise alternative to traditional textbooks with a practice-based approach.Stephens emphasizes that consumer behavior does not simply equate to buyer behavior. She examines the thoughts, feelings, and behaviors that shape consumers' attitudes and motivations in relation to brands, products, and marketing messages. The new edition of this concise guide to the discipline offers comprehensive coverage of issues including:Technology now integrated into all chaptersConsumer vulnerability, expanded beyond young consumers and persons with disabilities to include the economically disadvantaged and those marginalized because of ethnicity and genderConsumers' roles in the lives of nonhuman animals, with extensive discussion of the consumer journey toward acquiring an animal companion and the impact of pet ownership on consumers' non-pet-related purchasesSuitable for marketing and consumer behavior students at advanced undergraduate and postgraduate levels, this clearly written and thorough textbook will keep students engaged and help them to become savvier marketers. Online resources include links to videos and podcasts, further reading, questions, and exercises. Instructor supplements include PowerPoint slides and chapter quizzes.