ISBN: 9798337359984 - reshaping business at the intersection of neuromarketing and ai (13 resultados)

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Paperback. Condición: new. Paperback. The landscape of marketing is undergoing a transformation, driven by the integration of AI and neuromarketing. This evolution moves beyond traditional demographic-based approaches to delve into the subconscious drivers of consumer behavior. AI provides the computational power to analyze datasets, automate personalized outreach, and predict trends with unprecedented accuracy. Neuromarketing, through techniques like eye-tracking, EEG, and facial expression analysis, offers direct insights into emotional and cognitive responses, overcoming the limitations of self-reporting. Together, these fields enable hyper-personalization, optimize content and campaigns for maximum subconscious impact, and enhance the overall customer experience. This combination also requires further examination of ethical implications, particularly concerning data privacy, potential manipulation, and transparency, to ensure responsible marketing practices. Reshaping Business at the Intersection of Neuromarketing and AI examines the impact of neuromarketing and intelligent technology techniques on current business practices. It explores the ethical implications of AI, including issues of algorithmic bias and information security. This book covers topics such as consumer engagement, predictive analytics, and e-commerce, and is a useful resource for business owners, psychologists, engineers, academicians, researchers, and scientists. This item is printed on demand. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.…

Paperback. Condición: new. Paperback. The landscape of marketing is undergoing a transformation, driven by the integration of AI and neuromarketing. This evolution moves beyond traditional demographic-based approaches to delve into the subconscious drivers of consumer behavior. AI provides the computational power to analyze datasets, automate personalized outreach, and predict trends with unprecedented accuracy. Neuromarketing, through techniques like eye-tracking, EEG, and facial expression analysis, offers direct insights into emotional and cognitive responses, overcoming the limitations of self-reporting. Together, these fields enable hyper-personalization, optimize content and campaigns for maximum subconscious impact, and enhance the overall customer experience. This combination also requires further examination of ethical implications, particularly concerning data privacy, potential manipulation, and transparency, to ensure responsible marketing practices. Reshaping Business at the Intersection of Neuromarketing and AI examines the impact of neuromarketing and intelligent technology techniques on current business practices. It explores the ethical implications of AI, including issues of algorithmic bias and information security. This book covers topics such as consumer engagement, predictive analytics, and e-commerce, and is a useful resource for business owners, psychologists, engineers, academicians, researchers, and scientists. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.…

Paperback. Condición: new. Paperback. The landscape of marketing is undergoing a transformation, driven by the integration of AI and neuromarketing. This evolution moves beyond traditional demographic-based approaches to delve into the subconscious drivers of consumer behavior. AI provides the computational power to analyze datasets, automate personalized outreach, and predict trends with unprecedented accuracy. Neuromarketing, through techniques like eye-tracking, EEG, and facial expression analysis, offers direct insights into emotional and cognitive responses, overcoming the limitations of self-reporting. Together, these fields enable hyper-personalization, optimize content and campaigns for maximum subconscious impact, and enhance the overall customer experience. This combination also requires further examination of ethical implications, particularly concerning data privacy, potential manipulation, and transparency, to ensure responsible marketing practices. Reshaping Business at the Intersection of Neuromarketing and AI examines the impact of neuromarketing and intelligent technology techniques on current business practices. It explores the ethical implications of AI, including issues of algorithmic bias and information security. This book covers topics such as consumer engagement, predictive analytics, and e-commerce, and is a useful resource for business owners, psychologists, engineers, academicians, researchers, and scientists. This item is printed on demand. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.…

Taschenbuch. Condición: Neu. Reshaping Business at the Intersection of Neuromarketing and AI | Fernando Ortiz-Rodriguez (u. a.) | Taschenbuch | Englisch | 2026 | IGI GLOBAL SCIENTIFIC PUBLISHING | EAN 9798337359984 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[dot]de | Anbieter: preigu Print on Demand. …

Taschenbuch. Condición: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - The landscape of marketing is undergoing a transformation, driven by the integration of AI and neuromarketing. This evolution moves beyond traditional demographic-based approaches to delve into the subconscious drivers of consumer behavior. AI provides the computational power to analyze datasets, automate personalized outreach, and predict trends with unprecedented accuracy. Neuromarketing, through techniques like eye-tracking, EEG, and facial expression analysis, offers direct insights into emotional and cognitive responses, overcoming the limitations of self-reporting. Together, these fields enable hyper-personalization, optimize content and campaigns for maximum subconscious impact, and enhance the overall customer experience. This combination also requires further examination of ethical implications, particularly concerning data privacy, potential manipulation, and transparency, to ensure responsible marketing practices. Reshaping Business at the Intersection of Neuromarketing and AI examines the impact of neuromarketing and intelligent technology techniques on current business practices. It explores the ethical implications of AI, including issues of algorithmic bias and information security. This book covers topics such as consumer engagement, predictive analytics, and e-commerce, and is a useful resource for business owners, psychologists, engineers, academicians, researchers, and scientists.…