9789811926501 - commercialisation and innovation strategy in small firms: learning to manage uncertainty de mazzarol, tim; reboud, sophie; clark, delwyn (16 resultados)
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Hardcover. Condición: new. Hardcover. This book focuses on the process of commercialisation and innovation management in small firms. Although commercialisation and new product development (NPD) has been covered quite extensively, relatively little attention has been given to how small-to-medium enterprises (SMEs) engage with th…ese issues. The book explores this topic in depth, taking a close look at the reasons why decisions are made and mapping this behaviour against established theories and best practice models of NPD and commercialisation.The book uses case studies to analyse the relationship between entrepreneurial decision- making and commercialisation, and investigates how and why NPD and commercialisation decisions are made, which offers valuable insights from both a theoretical and applied perspective. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
Commercialisation and Innovation Strategy in Small Firms: Learning to Manage Uncertainty [Hardcover] [Jul 01, 2022] Mazzarol, Tim; Reboud, Sophie; Clark, Delwyn; Moore, Monique; Malone, Peter and Soutar, Geoffrey N.
Mazzarol, Tim; Reboud, Sophie; Clark, Delwyn; Moore, Monique; Malone, Peter; Soutar, Geoffrey N.
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Commercialisation and Innovation Strategy in Small Firms: Learning to Manage Uncertainty
Mazzarol, Tim; Reboud, Sophie; Clark, Delwyn; Moore, Monique; Malone, Peter; Soutar, Geoffrey N.
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Commercialisation and Innovation Strategy in Small Firms: Learning to Manage Uncertainty
Mazzarol, Tim; Reboud, Sophie; Clark, Delwyn; Moore, Monique; Malone, Peter; Soutar, Geoffrey N.
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Librería: California Books, Miami, FL, Estados Unidos de AmericaCalifornia Books
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Commercialisation and Innovation Strategy in Small Firms: Learning to Manage Uncertainty
Mazzarol, Tim; Reboud, Sophie; Clark, Delwyn; Moore, Monique; Malone, Peter; Soutar, Geoffrey N.
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Librería: Books Puddle, New York, NY, Estados Unidos de AmericaBooks Puddle
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Condición: New. 1st ed. 2022 edition NO-PA16APR2015-KAP.
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Buch. Condición: Neu. Druck auf Anfrage Neuware - Printed after ordering - This book focuses on the process of commercialisation and innovation management in small firms. Although commercialisation and new product development (NPD) has been covered quite extensively, relatively little attention has been given to how small-to-med…ium enterprises (SMEs) engage with these issues. The book explores this topic in depth, taking a close look at the reasons why decisions are made and mapping this behaviour against established theories and 'best practice' models of NPD and commercialisation.The book uses case studies to analyse the relationship between entrepreneurial decision- making and commercialisation, and investigates how and why NPD and commercialisation decisions are made, which offers valuable insights from both a theoretical and applied perspective.
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Hardcover. Condición: new. Hardcover. This book focuses on the process of commercialisation and innovation management in small firms. Although commercialisation and new product development (NPD) has been covered quite extensively, relatively little attention has been given to how small-to-medium enterprises (SMEs) engage with th…ese issues. The book explores this topic in depth, taking a close look at the reasons why decisions are made and mapping this behaviour against established theories and best practice models of NPD and commercialisation.The book uses case studies to analyse the relationship between entrepreneurial decision- making and commercialisation, and investigates how and why NPD and commercialisation decisions are made, which offers valuable insights from both a theoretical and applied perspective. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.
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Librería: Brook Bookstore On Demand, Napoli, NA, ItaliaBrook Bookstore On Demand
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Hardcover. Condición: Brand New. 513 pages. 9.25x6.10x1.13 inches. In Stock. This item is printed on demand.
Idioma: Inglés
Editorial: Springer Nature Singapore, Springer Nature Singapore Jul 2022, 2022
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Librería: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, AlemaniaBuchWeltWeit Ludwig Meier e.K.
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Buch. Condición: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -This book focuses on the process of commercialisation and innovation management in small firms. Although commercialisation and new product development (NPD) has been covered quite extensively, relatively little attention has been given to…how small-to-medium enterprises (SMEs) engage with these issues. The book explores this topic in depth, taking a close look at the reasons why decisions are made and mapping this behaviour against established theories and 'best practice' models of NPD and commercialisation.The book uses case studies to analyse the relationship between entrepreneurial decision- making and commercialisation, and investigates how and why NPD and commercialisation decisions are made, which offers valuable insights from both a theoretical and applied perspective. 516 pp. Englisch.
Commercialisation and Innovation Strategy in Small Firms
Mazzarol, Tim|Reboud, Sophie|Clark, Delwyn|Moore, Monique|Malone, Peter|Soutar, Geoffrey N.
Idioma: Inglés
Editorial: Springer, Berlin|Springer Nature Singapore|Springer, 2022
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Librería: moluna, Greven, Alemaniamoluna
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Gebunden. Condición: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. This book focuses on the process of commercialisation and innovation management in small firms. Although commercialisation and new product development (NPD) has been covered quite extensively, relatively lit…tle attention has been given to how small-to-mediu.
Idioma: Inglés
Editorial: Springer, Springer Nature Singapore Jul 2022, 2022
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Librería: buchversandmimpf2000, Emtmannsberg, BAYE, Alemaniabuchversandmimpf2000
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EUR 149,79
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Buch. Condición: Neu. This item is printed on demand - Print on Demand Titel. Neuware -This book focuses on the process of commercialisation and innovation management in small firms. Although commercialisation and new product development (NPD) has been covered quite extensively, relatively little attention has been given to how…small-to-medium enterprises (SMEs) engage with these issues. The book explores this topic in depth, taking a close look at the reasons why decisions are made and mapping this behaviour against established theories and ¿best practice¿ models of NPD and commercialisation.Springer-Verlag KG, Sachsenplatz 4-6, 1201 Wien 516 pp. Englisch.
Commercialisation and Innovation Strategy in Small Firms: Learning to Manage Uncertainty
Mazzarol, Tim; Reboud, Sophie; Clark, Delwyn; Moore, Monique; Malone, Peter; Soutar, Geoffrey N.
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Librería: Majestic Books, Hounslow, Reino UnidoMajestic Books
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Condición: New. Print on Demand.
Commercialisation and Innovation Strategy in Small Firms: Learning to Manage Uncertainty
Mazzarol, Tim; Reboud, Sophie; Clark, Delwyn; Moore, Monique; Malone, Peter; Soutar, Geoffrey N.
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Librería: Biblios, frankfurt am main, HESSE, AlemaniaBiblios
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Condición: New. PRINT ON DEMAND.
