9781783098057 - Soft Power and the Worldwide Promotion of Chinese Language Learning: The Confucius Institute Project: 167 (Multilingual Matters) de Gil, Jeffrey (19 resultados)

Hardcover. Condición: Good+. Hardcover, xiv + 130 pages, NOT ex-library. Gently bumped upper outer corners (short edge-nicks on the tips of upper outer corners of the boards). Book is clean and bright throughout with unmarked text, free of inscriptions and stamps, firmly bound. Issued without a dust jacket. -- Contents: Tables; Conventions for Chinese Terms and Chinese Names; 1. Introduction: Language, Culture and China's Rise in a Globalising World [Introduction; Chinese Language and Culture in the World: Brief Historical Background; Chinese Culture as a Source of Soft Power; Language Planning and Policy in World Politics: External Language Spread; Confucius Institute Project (Confucius Institutes and Confucius Classrooms; Volunteer teachers and state-sponsored teachers; Chinese Bridge competitions); A Framework for Mapping and Evaluating the Confucius Institute Project; Mapping the Confucius Institute Project (Organisational documents; Media reports; Academic literature; Interviews and survey); Evaluating the Confucius Institute Project]; 2. Chinese Culture Goes Global: Soft Power and the Promotion of Chinese Language Learning [Introduction; Soft Power in Contemporary World Politics; Reasons for China's Interest in Soft Power (Soft power as a requirement for great power status; Soft power as the main arena of competition in world politics; Interest of other East Asian countries in soft power; Similarities of soft power to past practices in China's world politics and principles in Chinese thought; Soft power as necessary for the domestic legitimacy of the CCP; Soft power to counter the 'China threat' theory); China's View of Soft Power (Scope and applications of soft power; Sources of soft power; Centrality of culture to soft power); Role of Chinese Language Learning; Confucius Institute Project: Origins and Background; Conclusion]; 3. Mapping the Confucius Institute Project: High Extensity, Intensity and Velocity [Introduction; Extensity; Intensity; Velocity; Comparisons of Extensity, Intensity and Velocity; Reasons for High Extensity, Intensity and Velocity; Conclusion]; 4. Evaluating the Confucius Institute Project: Impact at the State-to-State Level [Introduction; State-to-State Level; Recent Trends in China's Relations with Countries with Confucius Institutes and Confucius Classrooms (China's relations: with the USA & with Japan & with Australia); Influence on Other Countries' Language and Culture Promotion Activities; Reasons for Limited Impact at the State-to-State Level (Nature of language and culture as sources of soft power in world politics; Governments' concerns about the Confucius Institute project); Conclusion]; 5. Evaluating the Confucius Institute Project: Impact at the Society-to-Society Level [Introduction; Society-to-Society Level; Chinese Language Teaching and Learning; Attitudes Towards and Perceptions of China (China and world opinion polls; Views from the interviews and survey); Chinese Culture and China as a Country; Societal Reactions as Impediments to the Confucius Institute Project (Concerns of universities and academics; Concerns of the media; Concerns of the general public); Considering Concerns about the Confucius Institute Project; Consequences of Concerns about the Confucius Institute Project; Practical and Organisational Issues as Impediments to the Confucius Institute Project (Relationship between Confucius Institutes/Confucius Classrooms and existing Chinese departments and programmes; Quality of teaching staff; Sustainability); Dealing with Practical and Organisational Issues; Conclusion]; 6. Conclusions and Implications [Introduction; Confucius Institute Project: A Diffused Global Project Implications (Implications for China; Implications for schools and universities; Implications for governments; Implications for researchers); Final Remarks]; References [Interviews]; Index.

Condición: New.

HRD. Condición: New. New Book. Shipped from UK. Established seller since 2000.

HRD. Condición: New. New Book. Shipped from UK. Established seller since 2000.

Condición: New.

Condición: As New. Unread book in perfect condition.

Hardback. Condición: New. 'The Confucius Institute Project' - consisting of Confucius Institutes and Classrooms, the posting of Chinese language teachers to overseas schools and universities and the Chinese Bridge language competition - represents an attempt by China to extend its influence globally through the use of soft power. Facilitated by a rapidly increasing demand for Chinese language learning, it has established a presence across the globe and made valuable contributions to the learning and teaching of Chinese. However, this has not necessarily led to an increasingly positive view of China, either at a political or a societal level. Through an analysis of official documents, interviews with those involved, a survey of Chinese-language learners and a study of academic and media sources, the author evaluates the aims of the project, and discusses whether these aims are being met.

Hardcover. Condición: new. Hardcover. 'The Confucius Institute Project' - consisting of Confucius Institutes and Classrooms, the posting of Chinese language teachers to overseas schools and universities and the Chinese Bridge language competition - represents an attempt by China to extend its influence globally through the use of soft power. Facilitated by a rapidly increasing demand for Chinese language learning, it has established a presence across the globe and made valuable contributions to the learning and teaching of Chinese. However, this has not necessarily led to an increasingly positive view of China, either at a political or a societal level. Through an analysis of official documents, interviews with those involved, a survey of Chinese-language learners and a study of academic and media sources, the author evaluates the aims of the project, and discusses whether these aims are being met. This book evaluates China's attempts to exert soft power through the Confucius Institutes and other language-related activities. Although these have enhanced Chinese language learning and teaching, they have not necessarily improved China's standing on the global stage. The author examines the reasons for this and its implications. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.

Condición: New. In.

Condición: As New. Unread book in perfect condition.

Hardback. Condición: New. New copy - Usually dispatched within 4 working days.

Hardback. Condición: New. 'The Confucius Institute Project' - consisting of Confucius Institutes and Classrooms, the posting of Chinese language teachers to overseas schools and universities and the Chinese Bridge language competition - represents an attempt by China to extend its influence globally through the use of soft power. Facilitated by a rapidly increasing demand for Chinese language learning, it has established a presence across the globe and made valuable contributions to the learning and teaching of Chinese. However, this has not necessarily led to an increasingly positive view of China, either at a political or a societal level. Through an analysis of official documents, interviews with those involved, a survey of Chinese-language learners and a study of academic and media sources, the author evaluates the aims of the project, and discusses whether these aims are being met.

Hardback. Condición: New. 'The Confucius Institute Project' - consisting of Confucius Institutes and Classrooms, the posting of Chinese language teachers to overseas schools and universities and the Chinese Bridge language competition - represents an attempt by China to extend its influence globally through the use of soft power. Facilitated by a rapidly increasing demand for Chinese language learning, it has established a presence across the globe and made valuable contributions to the learning and teaching of Chinese. However, this has not necessarily led to an increasingly positive view of China, either at a political or a societal level. Through an analysis of official documents, interviews with those involved, a survey of Chinese-language learners and a study of academic and media sources, the author evaluates the aims of the project, and discusses whether these aims are being met.

Hardback. Condición: New. 'The Confucius Institute Project' - consisting of Confucius Institutes and Classrooms, the posting of Chinese language teachers to overseas schools and universities and the Chinese Bridge language competition - represents an attempt by China to extend its influence globally through the use of soft power. Facilitated by a rapidly increasing demand for Chinese language learning, it has established a presence across the globe and made valuable contributions to the learning and teaching of Chinese. However, this has not necessarily led to an increasingly positive view of China, either at a political or a societal level. Through an analysis of official documents, interviews with those involved, a survey of Chinese-language learners and a study of academic and media sources, the author evaluates the aims of the project, and discusses whether these aims are being met.

Hardcover. Condición: Brand New. 130 pages. 10.00x7.00x0.40 inches. In Stock.

Hardcover. Condición: new. Hardcover. 'The Confucius Institute Project' - consisting of Confucius Institutes and Classrooms, the posting of Chinese language teachers to overseas schools and universities and the Chinese Bridge language competition - represents an attempt by China to extend its influence globally through the use of soft power. Facilitated by a rapidly increasing demand for Chinese language learning, it has established a presence across the globe and made valuable contributions to the learning and teaching of Chinese. However, this has not necessarily led to an increasingly positive view of China, either at a political or a societal level. Through an analysis of official documents, interviews with those involved, a survey of Chinese-language learners and a study of academic and media sources, the author evaluates the aims of the project, and discusses whether these aims are being met. This book evaluates China's attempts to exert soft power through the Confucius Institutes and other language-related activities. Although these have enhanced Chinese language learning and teaching, they have not necessarily improved China's standing on the global stage. The author examines the reasons for this and its implications. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.

Condición: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. This book evaluates China s attempts to exert soft power through the Confucius Institutes and other language-related activities. Although these have enhanced Chinese language learning and teaching, they have not necessarily improved China s standing on the .

Buch. Condición: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - 'The Confucius Institute Project' - consisting of Confucius Institutes and Classrooms, the posting of Chinese language teachers to overseas schools and universities and the Chinese Bridge language competition - represents an attempt by China to extend its influence globally through the use of soft power. Facilitated by a rapidly increasing demand for Chinese language learning, it has established a presence across the globe and made valuable contributions to the learning and teaching of Chinese. However, this has not necessarily led to an increasingly positive view of China, either at a political or a societal level. Through an analysis of official documents, interviews with those involved, a survey of Chinese-language learners and a study of academic and media sources, the author evaluates the aims of the project, and discusses whether these aims are being met.

Buch. Condición: Neu. Soft Power and the Worldwide Promotion of Chinese Language Learning | The Confucius Institute Project | Jeffrey Gil | Buch | Gebunden | Englisch | 2017 | Multilingual Matters | EAN 9781783098057 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[dot]de | Anbieter: preigu Print on Demand.