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Idioma: Inglés
Publicado por Bloomsbury Publishing Plc, Lanham, MD, 2015
ISBN 10: 1498511791 ISBN 13: 9781498511797
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Añadir al carritoPaperback. Condición: new. Paperback. Branded Bodies, Rhetoric, and the Neoliberal Nation-State, by Dr. Jennifer Wingard,explores how neoliberal economics has affected the rhetoric of the media and politics, and how in very direct, material ways it harms the bodies of some of the United States most vulnerable occupants. The book is written at a moment when the promise of the liberal nation state, in which the government purports to care for its citizens through social welfare programs financed by state funds, is eroding. Currently, state policies are defined by neoliberal governmentality, a form which privileges privatization and individual personal responsibility. Instead of the promise of citizenship and the protections that come with it, or the American Dream to use a more common euphemism, the state uses certain bodies that will never be accepted as citizens as an underclass in service of capital (think Guest Worker Programs). And those underclassed bodies are identified through branding.In order to demonstrate just how damaging branding has become, Wingard offers readings of key pieces of legislation on immigration and GLBT rights and their media reception from the past twenty years. By showing how brands are assembled to create affective threats, Branded Bodies, Rhetoric, and the Neoliberal Nation-State articulates how dangerous the branding of bodies has become and offers rhetorical strategies that can repair the damage to bodies caused by political branding. Branded Bodies, then, is an intervention into the rhetorical practices of the nation-state. It attempts to clarify how the nation state uses brands to forward its claims of equality and freedom all the while condemning those who do not fit in to particular categories valued by the neoliberal state. Branded Bodies, Rhetoric, and the Neoliberal Nation-State, by Dr. Jennifer Wingard, explores how neoliberal economics has affected the rhetoric of the media and politics, and how in very direct, material ways it harms the bodies of some of the United States' most vulnerable oc. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
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Añadir al carritoCondición: New. Series: Cultural Studies/Pedagogy/Activism. Num Pages: 162 pages. BIC Classification: JFD; JFS; JP; KCP. Category: (P) Professional & Vocational. Dimension: 229 x 154 x 18. Weight in Grams: 240. . 2015. Paperback. . . . .
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Añadir al carritoCondición: New. Series: Cultural Studies/Pedagogy/Activism. Num Pages: 162 pages. BIC Classification: JFD; JFS; JP; KCP. Category: (P) Professional & Vocational. Dimension: 229 x 154 x 18. Weight in Grams: 240. . 2015. Paperback. . . . . Books ship from the US and Ireland.
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Idioma: Inglés
Publicado por Bloomsbury Publishing Plc, Lanham, MD, 2015
ISBN 10: 1498511791 ISBN 13: 9781498511797
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Añadir al carritoPaperback. Condición: new. Paperback. Branded Bodies, Rhetoric, and the Neoliberal Nation-State, by Dr. Jennifer Wingard,explores how neoliberal economics has affected the rhetoric of the media and politics, and how in very direct, material ways it harms the bodies of some of the United States most vulnerable occupants. The book is written at a moment when the promise of the liberal nation state, in which the government purports to care for its citizens through social welfare programs financed by state funds, is eroding. Currently, state policies are defined by neoliberal governmentality, a form which privileges privatization and individual personal responsibility. Instead of the promise of citizenship and the protections that come with it, or the American Dream to use a more common euphemism, the state uses certain bodies that will never be accepted as citizens as an underclass in service of capital (think Guest Worker Programs). And those underclassed bodies are identified through branding.In order to demonstrate just how damaging branding has become, Wingard offers readings of key pieces of legislation on immigration and GLBT rights and their media reception from the past twenty years. By showing how brands are assembled to create affective threats, Branded Bodies, Rhetoric, and the Neoliberal Nation-State articulates how dangerous the branding of bodies has become and offers rhetorical strategies that can repair the damage to bodies caused by political branding. Branded Bodies, then, is an intervention into the rhetorical practices of the nation-state. It attempts to clarify how the nation state uses brands to forward its claims of equality and freedom all the while condemning those who do not fit in to particular categories valued by the neoliberal state. Branded Bodies, Rhetoric, and the Neoliberal Nation-State, by Dr. Jennifer Wingard, explores how neoliberal economics has affected the rhetoric of the media and politics, and how in very direct, material ways it harms the bodies of some of the United States' most vulnerable oc. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.
Idioma: Inglés
Publicado por Bloomsbury Publishing (UK), 2015
ISBN 10: 1498511791 ISBN 13: 9781498511797
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Idioma: Inglés
Publicado por Bloomsbury Publishing (UK), 2015
ISBN 10: 1498511791 ISBN 13: 9781498511797
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Idioma: Inglés
Publicado por Bloomsbury Publishing Plc, Lanham, MD, 2015
ISBN 10: 1498511791 ISBN 13: 9781498511797
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Añadir al carritoPaperback. Condición: new. Paperback. Branded Bodies, Rhetoric, and the Neoliberal Nation-State, by Dr. Jennifer Wingard,explores how neoliberal economics has affected the rhetoric of the media and politics, and how in very direct, material ways it harms the bodies of some of the United States most vulnerable occupants. The book is written at a moment when the promise of the liberal nation state, in which the government purports to care for its citizens through social welfare programs financed by state funds, is eroding. Currently, state policies are defined by neoliberal governmentality, a form which privileges privatization and individual personal responsibility. Instead of the promise of citizenship and the protections that come with it, or the American Dream to use a more common euphemism, the state uses certain bodies that will never be accepted as citizens as an underclass in service of capital (think Guest Worker Programs). And those underclassed bodies are identified through branding.In order to demonstrate just how damaging branding has become, Wingard offers readings of key pieces of legislation on immigration and GLBT rights and their media reception from the past twenty years. By showing how brands are assembled to create affective threats, Branded Bodies, Rhetoric, and the Neoliberal Nation-State articulates how dangerous the branding of bodies has become and offers rhetorical strategies that can repair the damage to bodies caused by political branding. Branded Bodies, then, is an intervention into the rhetorical practices of the nation-state. It attempts to clarify how the nation state uses brands to forward its claims of equality and freedom all the while condemning those who do not fit in to particular categories valued by the neoliberal state. Branded Bodies, Rhetoric, and the Neoliberal Nation-State, by Dr. Jennifer Wingard, explores how neoliberal economics has affected the rhetoric of the media and politics, and how in very direct, material ways it harms the bodies of some of the United States' most vulnerable oc. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.
Librería: moluna, Greven, Alemania
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Añadir al carritoCondición: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Über den AutorBy Jennifer WingardInhaltsverzeichnisAcknowledgmentsPreface: Branding Bodies: Assembling Affective Responses The Work of Branding BodiesChapter One: Othering and Branding: Assembling Neol.
Librería: AHA-BUCH GmbH, Einbeck, Alemania
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Añadir al carritoTaschenbuch. Condición: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Branded Bodies, Rhetoric, and the Neoliberal Nation-State, by Dr. Jennifer Wingard,explores how neoliberal economics has affected the rhetoric of the media and politics, and how in very direct, material ways it harms the bodies of some of the United States' most vulnerable occupants. Wingard explains how the state uses certain bodies that will never be accepted as citizens as an underclass in service of capital, and explores how those underclassed 'bodies' are identified through branding. By showing how brands are assembled to create affective threats, this bookarticulates how dangerous the branding of bodies has become and offers rhetorical strategies that can repair the damage to bodies caused by political branding.