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Añadir al carritoCondición: As New. Unread book in perfect condition.
Librería: GreatBookPrices, Columbia, MD, Estados Unidos de America
EUR 47,04
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Añadir al carritoCondición: New.
Idioma: Inglés
Publicado por Taylor and Francis Ltd, 2024
ISBN 10: 1032838027 ISBN 13: 9781032838021
Librería: PBShop.store US, Wood Dale, IL, Estados Unidos de America
EUR 49,39
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Añadir al carritoPAP. Condición: New. New Book. Shipped from UK. Established seller since 2000.
Idioma: Inglés
Publicado por Taylor and Francis Ltd, 2024
ISBN 10: 1032838027 ISBN 13: 9781032838021
Librería: PBShop.store UK, Fairford, GLOS, Reino Unido
EUR 46,15
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Añadir al carritoPAP. Condición: New. New Book. Shipped from UK. Established seller since 2000.
EUR 53,69
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Añadir al carritoCondición: NEW.
Idioma: Inglés
Publicado por Taylor and Francis Ltd, GB, 2024
ISBN 10: 1032838027 ISBN 13: 9781032838021
Librería: Rarewaves.com USA, London, LONDO, Reino Unido
EUR 53,79
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Añadir al carritoPaperback. Condición: New. Customer Relationship Management is the first book to explore the benefits to the firm of a globally integrated approach to the management philosophy of Customer Relationship Management (CRM). The best hope for achieving a sustainable competitive advantage in a global marketplace is by means of better understanding which customers are in the best position to experience long-term, profitable relationships for the globally oriented firm. This book offers both an academic and a practical viewpoint of the importance of CRM in a global framework. It integrates the topics of knowledge management, total quality management, and relationship marketing with the goal of explaining the benefits of CRM for internationally active firms. The authors have included six case studies which allow the reader to undertake the role of CRM consultant in a 'learning by doing' approach. The book should be required reading for all business executives who desire a customer-oriented approach to success, and for all students of business who desire to gain insight into a relationship management approach which will become ever-more important in the years ahead.
EUR 51,23
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Añadir al carritoCondición: New.
Librería: GreatBookPricesUK, Woodford Green, Reino Unido
EUR 41,69
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Añadir al carritoCondición: New.
EUR 60,11
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Añadir al carritoCondición: New. 1st edition NO-PA16APR2015-KAP.
Librería: Chiron Media, Wallingford, Reino Unido
EUR 44,99
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Añadir al carritopaperback. Condición: New.
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Añadir al carritoCondición: New. In.
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EUR 48,74
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Añadir al carritoPaperback / softback. Condición: New. New copy - Usually dispatched within 4 working days.
Librería: GreatBookPricesUK, Woodford Green, Reino Unido
EUR 48,87
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Añadir al carritoCondición: As New. Unread book in perfect condition.
Librería: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Irlanda
Original o primera edición
EUR 55,22
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Añadir al carritoCondición: New. 2024. 1st Edition. paperback. . . . . .
Librería: Revaluation Books, Exeter, Reino Unido
EUR 55,05
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Añadir al carritoPaperback. Condición: Brand New. 216 pages. 9.18x6.12x0.51 inches. In Stock.
Librería: Kennys Bookstore, Olney, MD, Estados Unidos de America
EUR 68,59
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Añadir al carritoCondición: New. 2024. 1st Edition. paperback. . . . . . Books ship from the US and Ireland.
EUR 41,70
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Añadir al carritoCondición: NEW.
EUR 53,42
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Añadir al carritoCondición: New. Professor Gerhard H. Raab is based at the Transatlantic Institute, University of Applied Sciences, Ludwigshafen, Germany. Professor Riad A. Ajami is based at the Raj Soin College of Business at Wright State University in Dayton, Ohio, USA and Professor Vidy.
Idioma: Inglés
Publicado por Taylor & Francis Ltd Jun 2024, 2024
ISBN 10: 1032838027 ISBN 13: 9781032838021
Librería: AHA-BUCH GmbH, Einbeck, Alemania
EUR 52,86
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Añadir al carritoTaschenbuch. Condición: Neu. Neuware - Customer Relationship Management is the first book to explore the benefits to the firm of a globally integrated approach to the management philosophy of Customer Relationship Management (CRM). The best hope for achieving a sustainable competitive advantage in a global marketplace is by means of better understanding which customers are in the best position to experience long-term, profitable relationships for the globally oriented firm. This book offers both an academic and a practical viewpoint of the importance of CRM in a global framework. It integrates the topics of knowledge management, total quality management, and relationship marketing with the goal of explaining the benefits of CRM for internationally active firms. The authors have included six case studies which allow the reader to undertake the role of CRM consultant in a 'learning by doing' approach. The book should be required reading for all business executives who desire a customer-oriented approach to success, and for all students of business who desire to gain insight into a relationship management approach which will become ever-more important in the years ahead.
Idioma: Inglés
Publicado por Taylor and Francis Ltd, GB, 2024
ISBN 10: 1032838027 ISBN 13: 9781032838021
Librería: Rarewaves.com UK, London, Reino Unido
EUR 49,56
Cantidad disponible: 1 disponibles
Añadir al carritoPaperback. Condición: New. Customer Relationship Management is the first book to explore the benefits to the firm of a globally integrated approach to the management philosophy of Customer Relationship Management (CRM). The best hope for achieving a sustainable competitive advantage in a global marketplace is by means of better understanding which customers are in the best position to experience long-term, profitable relationships for the globally oriented firm. This book offers both an academic and a practical viewpoint of the importance of CRM in a global framework. It integrates the topics of knowledge management, total quality management, and relationship marketing with the goal of explaining the benefits of CRM for internationally active firms. The authors have included six case studies which allow the reader to undertake the role of CRM consultant in a 'learning by doing' approach. The book should be required reading for all business executives who desire a customer-oriented approach to success, and for all students of business who desire to gain insight into a relationship management approach which will become ever-more important in the years ahead.
Librería: Biblios, Frankfurt am main, HESSE, Alemania
EUR 54,12
Cantidad disponible: 4 disponibles
Añadir al carritoCondición: New. PRINT ON DEMAND.