Isbn: 9781032534381 - firm internationalization: intangible resources and development (routledge frontiers in the development of international business, management and marketing) (17 resultados)

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Condición: As New. Unread book in perfect condition.

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Hardcover. Condición: Brand New. 296 pages. 9.19x6.13x0.80 inches. In Stock.

Condición: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Sophie Nivoix is Professor in management sciences at the University of Poitiers, France, and a member of the CEREGE laboratory. She has been treasurer of Atlas-AFMI (Association Francophone de Management International) since 2008 and was.…

Buch. Condición: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -In a fast-moving, globalized world, companies need to develop contingent plans. This book, by analyzing the practical aspects of creating and using intangible resources for international development, offers original and relevant insights on this subject.The book offers a comprehensive analysis of the theoretical and practical aspects of using and developing intangible resources when a firm expands its international business operations. The book also sheds light on the understanding of various dimensions of intangible resources and their impacts on the efficiency and sustainability of firms. To investigate these issues, the book addresses topics that have usually either not been given enough attention, hence not sufficiently investigated, or not yet been researched at all. It refers to a broad variety of issues, including theoretical and empirical aspects of the role of intangible assets in firm internationalization. These include the reticular resources implemented by international management, methods of mobilizing cultural resources internationally, as well as the specifics of small and medium-sized enterprises in various country contexts, particularly in emerging economies.Firm Internationalization: Mobilization of Intangible Resources will be valuable reading for scholars, researchers, and academics in the fields of international business and strategic management in particular. 272 pp. Englisch.…

HRD. Condición: New. New Book. Delivered from our UK warehouse in 4 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.

HRD. Condición: New. New Book. Shipped from UK. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.

Buch. Condición: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - In a fast-moving, globalized world, companies need to develop contingent plans. This book, by analyzing the practical aspects of creating and using intangible resources for international development, offers original and relevant insights on this subject.The book offers a comprehensive analysis of the theoretical and practical aspects of using and developing intangible resources when a firm expands its international business operations. The book also sheds light on the understanding of various dimensions of intangible resources and their impacts on the efficiency and sustainability of firms. To investigate these issues, the book addresses topics that have usually either not been given enough attention, hence not sufficiently investigated, or not yet been researched at all. It refers to a broad variety of issues, including theoretical and empirical aspects of the role of intangible assets in firm internationalization. These include the reticular resources implemented by international management, methods of mobilizing cultural resources internationally, as well as the specifics of small and medium-sized enterprises in various country contexts, particularly in emerging economies.Firm Internationalization: Mobilization of Intangible Resources will be valuable reading for scholars, researchers, and academics in the fields of international business and strategic management in particular.…