Isbn: 9780471741466 - the six immutable laws of mobile business (20 resultados)

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Condición: New. pp. xix + 201 Illus.

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Condición: New. pp. xix + 201 Index.

paperback. Condición: Gut. 224 Seiten; 9780471741466.3 Gewicht in Gramm: 500.

Paperback. Condición: Brand New. 1st edition. 201 pages. 9.41x6.50x0.55 inches. In Stock.

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Condición: New. Philip Sugai, DSc, MBA, is the Director of the Mobile Consumer Lab and Professor of Marketing at the Graduate School of International Management at the International University of Japan. He is an advisor to a number of companies in Japan and overseas on the.

Condición: New. Valuable lessons from Japan's mobile industry yield 6 Immutable Laws for Mobile Business globally Japan's mobile customers enjoyed better mobile devices, more content, and the most advanced functionality and services for the last 10+ years. Num Pages: 202 pages, Illustrations. BIC Classification: TJK. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 234 x 157 x 11. Weight in Grams: 390. . 2009. 1st Edition. paperback. . . . . Books ship from the US and Ireland.…

Condición: New. Valuable lessons from Japan's mobile industry yield 6 Immutable Laws for Mobile Business globally Japan's mobile customers enjoyed better mobile devices, more content, and the most advanced functionality and services for the last 10+ years. Num Pages: 202 pages, Illustrations. BIC Classification: TJK. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 234 x 157 x 11. Weight in Grams: 390. . 2009. 1st Edition. paperback. . . . .…

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Paperback. Condición: Brand New. 1st edition. 201 pages. 9.41x6.50x0.55 inches. In Stock. This item is printed on demand.

Paperback. Condición: new. Paperback. Valuable lessons from Japans mobile industry yield 6 Immutable Laws for Mobile Business globally Japans mobile customers enjoyed better mobile devices, more content, and the most advanced functionality and services for the last 10+ years. This book helps cut through the many myths and all of the hype surrounding Japans mobile dominance to identify the most important laws that will guide the success of mobile businesses around the world. Based on detailed market analysis and unprecedented access to the major players and pioneers of the Japanese mobile industry, this publication helps you understand the Six Immutable Laws of Mobile Business. These will help you and your business successfully navigate the challenges that the worlds Wireless Revolution brings. From Law #1 through Law #6, authors Philip Sugai, Marco Koeder, and Ludovico Ciferri will help guide you to distinguish mobile myth from mobile fact, micro developments from macro trends, and regional characteristics from universal truths. The book highlights Japans incredible efforts to offer consumers complex, high-tech devices with enriched services that are nonetheless elegant and easy to use, a quest which the authors have labeled "Simplexity." Based on their interviews and observations, the authors assert that, "Simplexity will be what truly empowers individual users through their mobile devices. Filled with case studies exploring all aspects of the Japanese mobile industry, this unique publication points carriers and content and service providers towards successful business models and practices for todays and tomorrows mobile Internet. This book is the beginning of the conversation of The Six Immutable Laws of Mobile Business, which is regularly being updated and expanded upon at: Valuable lessons from Japan's mobile industry yield 6 Immutable Laws for Mobile Business globally Japan's mobile customers enjoyed better mobile devices, more content, and the most advanced functionality and services for the last 10+ years. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.…