Yanich danilo (46 resultados)

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  • Idioma: Inglés

    Editorial: Fordham University Press, 2020

    082328896X / 9780823288960

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    Librería: World of Books (was SecondSale), Montgomery, IL, Estados Unidos de AmericaWorld of Books (was SecondSale)

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    Condición: Usado - Aceptable

    EUR 4,88

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    Cantidad disponible: 1 disponible

    Condición: Good. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc.

  • Idioma: Inglés

    Editorial: Fordham University Press (edition 1), 2020

    082328896X / 9780823288960

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    Librería: BooksRun, Philadelphia, PA, Estados Unidos de AmericaBooksRun

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    Condición: Usado - Bueno

    EUR 4,89

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    Cantidad disponible: 2 disponibles

    Paperback. Condición: Very Good. 1. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting.

  • Idioma: Inglés

    Editorial: Fordham University Press (edition 1), 2020

    082328896X / 9780823288960

    • Tapa blanda

    Librería: BooksRun, Philadelphia, PA, Estados Unidos de AmericaBooksRun

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    Condición: Usado - Bueno

    EUR 4,98

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    Cantidad disponible: 1 disponible

    Paperback. Condición: Very Good. 1. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting.

  • Idioma: Inglés

    Editorial: Fordham University Press, 2020

    082328896X / 9780823288960

    • Tapa blanda

    Librería: Better World Books, Mishawaka, IN, Estados Unidos de AmericaBetter World Books

    Vendedor de 5 estrellas
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    Condición: Usado - Bueno

    EUR 6,17

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    Cantidad disponible: 1 disponible

    Condición: Very Good. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

  • Idioma: Inglés

    Editorial: Fordham University Press, 2020

    082328896X / 9780823288960

    • Tapa blanda

    Librería: World of Books Inc, Montgomery, IL, Estados Unidos de AmericaWorld of Books Inc

    Vendedor de 4 estrellas
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    Condición: Usado - Aceptable

    EUR 6,72

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    Cantidad disponible: 1 disponible

    Paperback. Condición: Good. From a certain perspective, the biggest political story of 2016 was how the candidate who bought three-quarters of the political ads lost to the one whose every provocative Tweet set the agenda for the day's news coverage. With the arrival of bot farms, microtargeted Facebook ads, and Cambridge Analytica, isn't the age of political ads on local TV coming to a close? You might think. But you'd be wrong to the tune of $4.4 billion just in 2016. In U.S. elections, there's a lot more at stake than the presidency. TV spending has gone up dramatically since 2006, for both presidential and down-ballot races for congressional seats, governorships, and state legislatures?and the 2020 campaign shows no signs of bucking this trend. When candidates don't enjoy the name recognition and celebrity of the presidential contenders, it's very much business as usual. They rely on the local TV newscasts, watched by 30 million people every day?not Tweets?to convey their messages to an audience more fragmented than ever. At the same time, the nationalization of news and consolidation of local stations under juggernauts like Nexstar Media and Sinclair Broadcasting mean a decreasing share of time devoted to down-ballot politics?almost 90 percent of 2016's local political stories focused on the presidential race. Without coverage of local issues and races, ad buys are the only chance most candidates have to get their messages in front of a broadcast audience. On local TV news, political ads create the reality of local races?a reality that is not meant to inform voters but to persuade them. Voters are left to their own devices to fill in the space between what the ads say?the bought reality?and what political stories used to cover.…

  • Idioma: Inglés

    Editorial: Fordham University Press, 2020

    082328896X / 9780823288960

    • Tapa blanda

    Librería: Affordable Collectibles, Columbia, MO, Estados Unidos de AmericaAffordable Collectibles

    Vendedor de 5 estrellas
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    Condición: Usado - Aceptable

    EUR 22,89

    Envío por EUR 3,56 
    Se envía dentro de Estados Unidos de America

    Cantidad disponible: 1 disponible

    Paperback. Condición: Good. Slightly scrunched page edges up to page 9. Otherwise about like new with no marks.

  • Idioma: Inglés

    Editorial: Fordham University Press, 2020

    082328896X / 9780823288960

    • Tapa blanda

    Librería: GreatBookPrices, Columbia, MD, Estados Unidos de AmericaGreatBookPrices

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    Condición: Nuevo

    EUR 36,62

    Envío por EUR 2,35 
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    Cantidad disponible: Más de 20 disponibles

    Condición: New.

  • Idioma: Inglés

    Editorial: Fordham University Press, US, 2020

    082328896X / 9780823288960

    • Tapa blanda

    Librería: Rarewaves USA, HEBRON, KY, Estados Unidos de AmericaRarewaves USA

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    Condición: Nuevo

    EUR 39,05

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    Cantidad disponible: 5 disponibles

    Paperback. Condición: New. From a certain perspective, the biggest political story of 2016 was how the candidate who bought three-quarters of the political ads lost to the one whose every provocative Tweet set the agenda for the day's news coverage. With the arrival of bot farms, microtargeted Facebook ads, and Cambridge Analytica, isn't the age of political ads on local TV coming to a close? You might think. But you'd be wrong to the tune of $4.4 billion just in 2016. In U.S. elections, there's a lot more at stake than the presidency. TV spending has gone up dramatically since 2006, for both presidential and down-ballot races for congressional seats, governorships, and state legislatures-and the 2020 campaign shows no signs of bucking this trend. When candidates don't enjoy the name recognition and celebrity of the presidential contenders, it's very much business as usual. They rely on the local TV newscasts, watched by 30 million people every day-not Tweets-to convey their messages to an audience more fragmented than ever. At the same time, the nationalization of news and consolidation of local stations under juggernauts like Nexstar Media and Sinclair Broadcasting mean a decreasing share of time devoted to down-ballot politics-almost 90 percent of 2016's local political stories focused on the presidential race. Without coverage of local issues and races, ad buys are the only chance most candidates have to get their messages in front of a broadcast audience. On local TV news, political ads create the reality of local races-a reality that is not meant to inform voters but to persuade them. Voters are left to their own devices to fill in the space between what the ads say-the bought reality-and what political stories used to cover.…

  • Idioma: Inglés

    Editorial: Fordham University Press, 2020

    082328896X / 9780823288960

    • Tapa blanda

    Librería: PBShop.store UK, Fairford, GLOS, Reino UnidoPBShop.store UK

    Vendedor de 5 estrellas
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    Condición: Nuevo

    EUR 36,58

    Envío por EUR 4,94 
    Se envía de Reino Unido a Estados Unidos de America

    Cantidad disponible: 15 disponibles

    PAP. Condición: New. New Book. Shipped from UK. Established seller since 2000.

  • Idioma: Inglés

    Editorial: Fordham University Press, US, 2020

    082328896X / 9780823288960

    • Tapa blanda

    Librería: Rarewaves.com USA, London, LONDO, Reino UnidoRarewaves.com USA

    Vendedor de 5 estrellas
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    Condición: Nuevo

    EUR 42,16

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    Se envía de Reino Unido a Estados Unidos de America

    Cantidad disponible: Más de 20 disponibles

    Paperback. Condición: New. From a certain perspective, the biggest political story of 2016 was how the candidate who bought three-quarters of the political ads lost to the one whose every provocative Tweet set the agenda for the day's news coverage. With the arrival of bot farms, microtargeted Facebook ads, and Cambridge Analytica, isn't the age of political ads on local TV coming to a close? You might think. But you'd be wrong to the tune of $4.4 billion just in 2016. In U.S. elections, there's a lot more at stake than the presidency. TV spending has gone up dramatically since 2006, for both presidential and down-ballot races for congressional seats, governorships, and state legislatures-and the 2020 campaign shows no signs of bucking this trend. When candidates don't enjoy the name recognition and celebrity of the presidential contenders, it's very much business as usual. They rely on the local TV newscasts, watched by 30 million people every day-not Tweets-to convey their messages to an audience more fragmented than ever. At the same time, the nationalization of news and consolidation of local stations under juggernauts like Nexstar Media and Sinclair Broadcasting mean a decreasing share of time devoted to down-ballot politics-almost 90 percent of 2016's local political stories focused on the presidential race. Without coverage of local issues and races, ad buys are the only chance most candidates have to get their messages in front of a broadcast audience. On local TV news, political ads create the reality of local races-a reality that is not meant to inform voters but to persuade them. Voters are left to their own devices to fill in the space between what the ads say-the bought reality-and what political stories used to cover.…

  • Idioma: Inglés

    Editorial: Fordham University Press, 2020

    082328896X / 9780823288960

    • Tapa blanda

    Librería: GreatBookPrices, Columbia, MD, Estados Unidos de AmericaGreatBookPrices

    Vendedor de 5 estrellas
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    Condición: Usado - Como Nuevo

    EUR 42,83

    Envío por EUR 2,35 
    Se envía dentro de Estados Unidos de America

    Cantidad disponible: Más de 20 disponibles

    Condición: As New. Unread book in perfect condition.

  • Idioma: Inglés

    Editorial: Fordham University Press, 2020

    082328896X / 9780823288960

    • Tapa blanda

    Librería: Brook Bookstore On Demand, Napoli, NA, ItaliaBrook Bookstore On Demand

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    Condición: Nuevo

    EUR 41,35

    Envío por EUR 5,50 
    Se envía de Italia a Estados Unidos de America

    Cantidad disponible: Más de 20 disponibles

    Condición: new.

  • Idioma: Inglés

    Editorial: Fordham University Press, 2020

    082328896X / 9780823288960

    • Tapa blanda
    • Primera edición

    Librería: Kennys Bookshop and Art Galleries Ltd., Galway, GY, IrlandaKennys Bookshop and Art Galleries Ltd.

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    Condición: Nuevo

    EUR 41,65

    Envío por EUR 9,50 
    Se envía de Irlanda a Estados Unidos de America

    Cantidad disponible: Más de 20 disponibles

    Condición: New. 2020. 1st Edition. Paperback. . . . . .

  • Idioma: Inglés

    Editorial: Fordham Univ Pr, 2020

    082328896X / 9780823288960

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    Librería: Revaluation Books, Exeter, Reino UnidoRevaluation Books

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    Condición: Nuevo

    EUR 43,67

    Envío por EUR 11,88 
    Se envía de Reino Unido a Estados Unidos de America

    Cantidad disponible: 2 disponibles

    Paperback. Condición: Brand New. 260 pages. 9.00x6.00x0.75 inches. In Stock.

  • Idioma: Inglés

    Editorial: Fordham University Press, New York, 2020

    082328896X / 9780823288960

    • Tapa blanda

    Librería: Grand Eagle Retail, Bensenville, IL, Estados Unidos de AmericaGrand Eagle Retail

    Vendedor de 5 estrellas
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    Condición: Nuevo

    EUR 56,86

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    Cantidad disponible: 1 disponible

    Paperback. Condición: new. Paperback. From a certain perspective, the biggest political story of 2016 was how the candidate who bought three-quarters of the political ads lost to the one whose every provocative Tweet set the agenda for the day's news coverage. With the arrival of bot farms, microtargeted Facebook ads, and Cambridge Analytica, isn't the age of political ads on local TV coming to a close?You might think. But you'd be wrong to the tune of $4.4 billion just in 2016. In U.S. elections, there's a lot more at stake than the presidency. TV spending has gone up dramatically since 2006, for both presidential and down-ballot races for congressional seats, governorships, and state legislatures-and the 2020 campaign shows no signs of bucking this trend. When candidates don't enjoy the name recognition and celebrity of the presidential contenders, it's very much business as usual. They rely on the local TV newscasts, watched by 30 million people every day-not Tweets-to convey their messages to an audience more fragmented than ever. At the same time, the nationalization of news and consolidation of local stations under juggernauts like Nexstar Media and Sinclair Broadcasting mean a decreasing share of time devoted to down-ballot politics-almost 90 percent of 2016's local political stories focused on the presidential race. Without coverage of local issues and races, ad buys are the only chance most candidates have to get their messages in front of a broadcast audience. On local TV news, political ads create the reality of local races-a reality that is not meant to inform voters but to persuade them. Voters are left to their own devices to fill in the space between what the ads say-the bought reality-and what political stories used to cover. Buying Reality compares the political ads, money and political stories on local television news in the 2016 Presidential and Down Ballot campaigns. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. …

  • Idioma: Inglés

    Editorial: Fordham University Press, 2020

    082328896X / 9780823288960

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    Librería: Majestic Books, Hounslow, Reino UnidoMajestic Books

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    Condición: Nuevo

    EUR 49,21

    Envío por EUR 7,72 
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    Cantidad disponible: 3 disponibles

    Condición: New. pp. 256.

  • Idioma: Inglés

    Editorial: Fordham University Press, 2020

    082328896X / 9780823288960

    • Tapa blanda

    Librería: GreatBookPricesUK, Woodford Green, Reino UnidoGreatBookPricesUK

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    Condición: Nuevo

    EUR 39,39

    Envío por EUR 17,82 
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    Cantidad disponible: Más de 20 disponibles

    Condición: New.

  • Idioma: Inglés

    Editorial: Fordham University Press, 2020

    082328896X / 9780823288960

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    Librería: THE SAINT BOOKSTORE, Southport, Reino UnidoTHE SAINT BOOKSTORE

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    Condición: Nuevo

    EUR 39,40

    Envío por EUR 19,02 
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    Cantidad disponible: Más de 20 disponibles

    Paperback / softback. Condición: New. New copy - Usually dispatched within 4 working days.

  • Idioma: Inglés

    Editorial: Fordham University Press, 2020

    082328896X / 9780823288960

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    Librería: Ria Christie Collections, Uxbridge, Reino UnidoRia Christie Collections

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    Condición: Nuevo

    EUR 46,21

    Envío por EUR 13,41 
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    Cantidad disponible: Más de 20 disponibles

    Condición: New. In English.

  • Idioma: Inglés

    Editorial: Fordham University Press, 2020

    082328896X / 9780823288960

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    Librería: Kennys Bookstore, Olney, MD, Estados Unidos de AmericaKennys Bookstore

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    Condición: Nuevo

    EUR 53,20

    Envío por EUR 9,35 
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    Cantidad disponible: Más de 20 disponibles

    Condición: New. 2020. 1st Edition. Paperback. . . . . . Books ship from the US and Ireland.

  • Idioma: Inglés

    Editorial: Fordham University Press, 2020

    082328896X / 9780823288960

    • Tapa blanda

    Librería: GreatBookPricesUK, Woodford Green, Reino UnidoGreatBookPricesUK

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    Condición: Usado - Como Nuevo

    EUR 45,60

    Envío por EUR 17,82 
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    Cantidad disponible: Más de 20 disponibles

    Condición: As New. Unread book in perfect condition.

  • Idioma: Inglés

    Editorial: Fordham University Press, 2020

    082328896X / 9780823288960

    • Tapa blanda

    Librería: Books Puddle, Woodside, NY, Estados Unidos de AmericaBooks Puddle

    Vendedor de 4 estrellas
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    Condición: Nuevo

    EUR 63,08

    Envío por EUR 3,55 
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    Cantidad disponible: 3 disponibles

    Condición: New. pp. 256.

  • Idioma: Inglés

    Editorial: Fordham University Press, US, 2020

    082328896X / 9780823288960

    • Tapa blanda

    Librería: Rarewaves USA United, HEBRON, KY, Estados Unidos de AmericaRarewaves USA United

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    Condición: Nuevo

    EUR 40,23

    Envío por EUR 44,54 
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    Cantidad disponible: 5 disponibles

    Paperback. Condición: New. From a certain perspective, the biggest political story of 2016 was how the candidate who bought three-quarters of the political ads lost to the one whose every provocative Tweet set the agenda for the day's news coverage. With the arrival of bot farms, microtargeted Facebook ads, and Cambridge Analytica, isn't the age of political ads on local TV coming to a close? You might think. But you'd be wrong to the tune of $4.4 billion just in 2016. In U.S. elections, there's a lot more at stake than the presidency. TV spending has gone up dramatically since 2006, for both presidential and down-ballot races for congressional seats, governorships, and state legislatures-and the 2020 campaign shows no signs of bucking this trend. When candidates don't enjoy the name recognition and celebrity of the presidential contenders, it's very much business as usual. They rely on the local TV newscasts, watched by 30 million people every day-not Tweets-to convey their messages to an audience more fragmented than ever. At the same time, the nationalization of news and consolidation of local stations under juggernauts like Nexstar Media and Sinclair Broadcasting mean a decreasing share of time devoted to down-ballot politics-almost 90 percent of 2016's local political stories focused on the presidential race. Without coverage of local issues and races, ad buys are the only chance most candidates have to get their messages in front of a broadcast audience. On local TV news, political ads create the reality of local races-a reality that is not meant to inform voters but to persuade them. Voters are left to their own devices to fill in the space between what the ads say-the bought reality-and what political stories used to cover.…

  • Idioma: Inglés

    Editorial: FORDHAM UNIV PR, 2020

    082328896X / 9780823288960

    • Tapa blanda

    Librería: moluna, Greven, Alemaniamoluna

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    Condición: Nuevo

    EUR 42,26

    Envío por EUR 48,99 
    Se envía de Alemania a Estados Unidos de America

    Cantidad disponible: Más de 20 disponibles

    Condición: New. &Uumlber den AutorrnrnDanilo Yanich is a Professor of Urban Affairs and Public Policy at the Joseph R. Biden, Jr. School of Public Policy of the University of Delaware. He is the Associate Director of the school and directs the masters p.

  • Idioma: Inglés

    Editorial: Fordham University Press Apr 2020, 2020

    082328896X / 9780823288960

    • Tapa blanda

    Librería: AHA-BUCH GmbH, Einbeck, AlemaniaAHA-BUCH GmbH

    Vendedor de 5 estrellas
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    Condición: Nuevo

    EUR 56,38

    Envío por EUR 35,00 
    Se envía de Alemania a Estados Unidos de America

    Cantidad disponible: 1 disponible

    Taschenbuch. Condición: Neu. Neuware - From a certain perspective, the biggest political story of 2016 was how the candidate who bought three-quarters of the political ads lost to the one whose every provocative Tweet set the agenda for the day's news coverage. With the arrival of bot farms, microtargeted Facebook ads, and Cambridge Analytica, isn't the age of political ads on local TV coming to a close You might think. But you'd be wrong to the tune of $4.4 billion just in 2016. In U.S. elections, there's a lot more at stake than the presidency. TV spending has gone up dramatically since 2006, for both presidential and down-ballot races for congressional seats, governorships, and state legislatures-and the 2020 campaign shows no signs of bucking this trend. When candidates don't enjoy the name recognition and celebrity of the presidential contenders, it's very much business as usual. They rely on the local TV newscasts, watched by 30 million people every day-not Tweets-to convey their messages to an audience more fragmented than ever. At the same time, the nationalization of news and consolidation of local stations under juggernauts like Nexstar Media and Sinclair Broadcasting mean a decreasing share of time devoted to down-ballot politics-almost 90 percent of 2016's local political stories focused on the presidential race. Without coverage of local issues and races, ad buys are the only chance most candidates have to get their messages in front of a broadcast audience. On local TV news, political ads create the reality of local races-a reality that is not meant to inform voters but to persuade them. Voters are left to their own devices to fill in the space between what the ads say-the bought reality-and what political stories used to cover. …

  • Idioma: Inglés

    Editorial: Fordham University Press, US, 2020

    082328896X / 9780823288960

    • Tapa blanda

    Librería: Rarewaves.com UK, London, Reino UnidoRarewaves.com UK

    Vendedor de 5 estrellas
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    Condición: Nuevo

    EUR 40,28

    Envío por EUR 77,21 
    Se envía de Reino Unido a Estados Unidos de America

    Cantidad disponible: Más de 20 disponibles

    Paperback. Condición: New. From a certain perspective, the biggest political story of 2016 was how the candidate who bought three-quarters of the political ads lost to the one whose every provocative Tweet set the agenda for the day's news coverage. With the arrival of bot farms, microtargeted Facebook ads, and Cambridge Analytica, isn't the age of political ads on local TV coming to a close? You might think. But you'd be wrong to the tune of $4.4 billion just in 2016. In U.S. elections, there's a lot more at stake than the presidency. TV spending has gone up dramatically since 2006, for both presidential and down-ballot races for congressional seats, governorships, and state legislatures-and the 2020 campaign shows no signs of bucking this trend. When candidates don't enjoy the name recognition and celebrity of the presidential contenders, it's very much business as usual. They rely on the local TV newscasts, watched by 30 million people every day-not Tweets-to convey their messages to an audience more fragmented than ever. At the same time, the nationalization of news and consolidation of local stations under juggernauts like Nexstar Media and Sinclair Broadcasting mean a decreasing share of time devoted to down-ballot politics-almost 90 percent of 2016's local political stories focused on the presidential race. Without coverage of local issues and races, ad buys are the only chance most candidates have to get their messages in front of a broadcast audience. On local TV news, political ads create the reality of local races-a reality that is not meant to inform voters but to persuade them. Voters are left to their own devices to fill in the space between what the ads say-the bought reality-and what political stories used to cover.…

  • Idioma: Inglés

    Editorial: Fordham University Press, New York, 2020

    082328896X / 9780823288960

    • Tapa blanda

    Librería: AussieBookSeller, Truganina, VIC, AustraliaAussieBookSeller

    Vendedor de 5 estrellas
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    Condición: Nuevo

    EUR 89,82

    Envío por EUR 32,96 
    Se envía de Australia a Estados Unidos de America

    Cantidad disponible: 1 disponible

    Paperback. Condición: new. Paperback. From a certain perspective, the biggest political story of 2016 was how the candidate who bought three-quarters of the political ads lost to the one whose every provocative Tweet set the agenda for the day's news coverage. With the arrival of bot farms, microtargeted Facebook ads, and Cambridge Analytica, isn't the age of political ads on local TV coming to a close?You might think. But you'd be wrong to the tune of $4.4 billion just in 2016. In U.S. elections, there's a lot more at stake than the presidency. TV spending has gone up dramatically since 2006, for both presidential and down-ballot races for congressional seats, governorships, and state legislatures-and the 2020 campaign shows no signs of bucking this trend. When candidates don't enjoy the name recognition and celebrity of the presidential contenders, it's very much business as usual. They rely on the local TV newscasts, watched by 30 million people every day-not Tweets-to convey their messages to an audience more fragmented than ever. At the same time, the nationalization of news and consolidation of local stations under juggernauts like Nexstar Media and Sinclair Broadcasting mean a decreasing share of time devoted to down-ballot politics-almost 90 percent of 2016's local political stories focused on the presidential race. Without coverage of local issues and races, ad buys are the only chance most candidates have to get their messages in front of a broadcast audience. On local TV news, political ads create the reality of local races-a reality that is not meant to inform voters but to persuade them. Voters are left to their own devices to fill in the space between what the ads say-the bought reality-and what political stories used to cover. Buying Reality compares the political ads, money and political stories on local television news in the 2016 Presidential and Down Ballot campaigns. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability. …

  • Idioma: Inglés

    Editorial: ME - Fordham University Press, 2020

    0823288951 / 9780823288953

    • Tapa dura

    Librería: PBShop.store UK, Fairford, GLOS, Reino UnidoPBShop.store UK

    Vendedor de 5 estrellas
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    Condición: Nuevo

    EUR 139,60

    Envío por EUR 3,91 
    Se envía de Reino Unido a Estados Unidos de America

    Cantidad disponible: 1 disponible

    HRD. Condición: New. New Book. Shipped from UK. Established seller since 2000.

  • Idioma: Inglés

    Editorial: Fordham University Press, 2020

    0823288951 / 9780823288953

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    Librería: GreatBookPrices, Columbia, MD, Estados Unidos de AmericaGreatBookPrices

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    Editorial: Fordham University Press, US, 2020

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    Librería: Rarewaves USA, HEBRON, KY, Estados Unidos de AmericaRarewaves USA

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    Hardback. Condición: New. From a certain perspective, the biggest political story of 2016 was how the candidate who bought three-quarters of the political ads lost to the one whose every provocative Tweet set the agenda for the day's news coverage. With the arrival of bot farms, microtargeted Facebook ads, and Cambridge Analytica, isn't the age of political ads on local TV coming to a close? You might think. But you'd be wrong to the tune of $4.4 billion just in 2016. In U.S. elections, there's a lot more at stake than the presidency. TV spending has gone up dramatically since 2006, for both presidential and down-ballot races for congressional seats, governorships, and state legislatures-and the 2020 campaign shows no signs of bucking this trend. When candidates don't enjoy the name recognition and celebrity of the presidential contenders, it's very much business as usual. They rely on the local TV newscasts, watched by 30 million people every day-not Tweets-to convey their messages to an audience more fragmented than ever. At the same time, the nationalization of news and consolidation of local stations under juggernauts like Nexstar Media and Sinclair Broadcasting mean a decreasing share of time devoted to down-ballot politics-almost 90 percent of 2016's local political stories focused on the presidential race. Without coverage of local issues and races, ad buys are the only chance most candidates have to get their messages in front of a broadcast audience. On local TV news, political ads create the reality of local races-a reality that is not meant to inform voters but to persuade them. Voters are left to their own devices to fill in the space between what the ads say-the bought reality-and what political stories used to cover.…