Pop nicolae (72 resultados)

Broschiert. Condición: Gut. 147 Seiten; III. Das hier angebotene Buch stammt aus einer teilaufgelösten wissenschaftlichen Bibliothek und trägt die entsprechenden Kennzeichnungen (Rückenschild, Instituts-Stempel.); leichte altersbedingte Anbräunung des Papiers; der Buchzustand ist ansonsten ordentlich und dem Alter entsprechend gut. Sprache: Deutsch Gewicht in Gramm: 212.…

Broschiert. Condición: Neu. 144 S. Nicolae Prelipceanu, dessen Gedichte längst zum Kanon rumänischer Lyrik gehören, ist einer der produktivsten, interessantes-ten und vielseitigsten Autoren der rumänischen Gegenwarts-literatur, der mühelos von einem Genre zum anderen wechselt: von der Lyrik zur Prosa, von literaturkritischen Reflexionen zu pointiert und effektvoll formulierten Reportagen. Schon seine ersten Gedichtbände weisen ihn als unabhängigen Poeten aus, der unbeirrbar und unbeirrt an seiner Ars poetica festhielt, seinen Diskurs auch nach der Wende in Rumänien 1989 nicht umpolte, sondern weiterentwickelte und dessen Themenfelder nunmehr transparenter gestaltete. Ein Neben- und Ineinander von Ironie und Melancholie prägt die Lyrik dieses Dichters von eigenen Graden und Gnaden, der sich als politischer Publizist ohne Wenn und Aber für eine kritische Aufarbeitung der kommunistischen Vergangenheit eingesetzt hat.Es ist aus heutiger Sicht erstaunlich, dass viele seiner subversiven und von Illusionslosigkeit geprägten lyrischen Existenzmeditationen, die sich zum Teil einer geschickten doppelbödigen Schreibweise bedienten, im kommunistischen Rumänien erscheinen konnten. Der Jubel- und Auftragsliteratur hat er sich konsequent verweigert. Es gibt keine Verse, deren sich der 75-Jährige schämen müsste.Seine Lyrik pocht auf Zeitgenossenschaft. Sie geht von konkreten Alltagserfahrungen aus, die surrealistisch überhöht, verfremdet und dadurch verallgemeinert werden. Doch letztlich bleibt Nicolae Prelipceanu ein unruhiger Dichter der Einsamkeit und Ausgeliefertheit des verletzlichen Einzelnen über alle Grenzen hinweg. Peter Motzan ISBN 9783863562144 Der Spezialist für Bücher aus Siebenbürgen, dem Banat und Rumänien. Wir freuen uns auf Ihren Besuch in einer unserer Buchhandlungen in Hermannstadt, Mediasch, Birthälm und Temeswar. Sprache: Deutsch.…

Condición: New.

hardcover. Condición: Very Good. Cover and edges may have some wear.

Condición: New.

Taschenbuch. Condición: Neu. Aspects Concerning Numerical Methods for Approximate Solution of BVP | Collocations methods | Nicolae Daniel Pop | Taschenbuch | 216 S. | Englisch | 2017 | Éditions universitaires européennes | EAN 9783330866454 | Verantwortliche Person für die EU: preigu GmbH & Co. KG, Lengericher Landstr. 19, 49078 Osnabrück, mail[at]preigu[dot]de | Anbieter: preigu. …

Paperback. Condición: Brand New. 280 pages. 8.66x5.91x0.64 inches. In Stock.

Condición: New. In English.

Condición: New. In English.

Condición: New. pp. 209.

Condición: New. In English.

Condición: New. pp. 314.

Taschenbuch. Condición: Neu. Druck auf Anfrage Neuware - Printed after ordering - Romania stands at the crossroads of Europe, Asia, and the Middle East. Since 1990, when the country experienced the bloodiest revolution of all of the Warsaw Pact members, Romania has gone through withering change. While the formal transition from a totalitarian, communist state was completed in 2007 with Romania's accession into the European Union, the adaptation of the nation's people and business climate to a market-based economy is a daily occurrence.In the 2000's, in the lead up to EU accession, Romania was one of the largest recipients of Foreign Direct Investment in the world. While multinational corporations poured in hundreds of billions of dollars, there was also a restructuring of the way business was conducted. Western systems of management and organization-foreign to most Romanian academics and business people-almost overnight transformed the way the marketplace was perceived. Romania's entrepreneurs were quick to adapt to the new ways, leveraging new opportunities in the environment. Fortunes were made. Multinationals also burgeoned in Romania. Companies like Microsoft, General Electric, Timken, Kraft, P&G, Renault and dozens of others successfully took advantage of the possibilities created by a relatively well-educated population that was moving into the middle class.For the most part, however, researchers and scholars were caught off guard by the quickening pace of business change in Romania. Only until very recently has the academic community at large been able to wade through the murkiness and begin to see what the new landscape looks like.It is the purpose of this edited volume, which includes the work of some of Romania's finest business scholars, to provide even greater clarity to the current and future scene. Moreover, the experience in Romania helps shed light on the dynamics of economic and business transition throughout Eastern Europe, the Middle East, and other emerging regions, withimplications for practice, policymaking, and research. …

Hardcover. Condición: Neu. Neu Neuware, auf Lager - Romania stands at the crossroads of Europe, Asia, and the Middle East. Since 1990, when the country experienced the bloodiest revolution of all of the Warsaw Pact members, Romania has gone through withering change. While the formal transition from a totalitarian, communist state was completed in 2007 with Romania's accession into the European Union, the adaptation of the nation's people and business climate to a market-based economy is a daily occurrence.In the 2000's, in the lead up to EU accession, Romania was one of the largest recipients of Foreign Direct Investment in the world. While multinational corporations poured in hundreds of billions of dollars, there was also a restructuring of the way business was conducted. Western systems of management and organization-foreign to most Romanian academics and business people-almost overnight transformed the way the marketplace was perceived. Romania's entrepreneurs were quick to adapt to the new ways, leveraging new opportunities in the environment. Fortunes were made. Multinationals also burgeoned in Romania. Companies like Microsoft, General Electric, Timken, Kraft, P&G, Renault and dozens of others successfully took advantage of the possibilities created by a relatively well-educated population that was moving into the middle class.For the most part, however, researchers and scholars were caught off guard by the quickening pace of business change in Romania. Only until very recently has the academic community at large been able to wade through the murkiness and begin to see what the new landscape looks like.It is the purpose of this edited volume, which includes the work of some of Romania's finest business scholars, to provide even greater clarity to the current and future scene. Moreover, the experience in Romania helps shed light on the dynamics of economic and business transition throughout Eastern Europe, the Middle East, and other emerging regions, withimplications for practice, policymaking, and research.…

Taschenbuch. Condición: Neu. The Changing Business Landscape of Romania | Lessons for and from Transition Economies | Andrew R. Thomas (u. a.) | Taschenbuch | vi | Englisch | 2015 | Springer | EAN 9781493902071 | Verantwortliche Person für die EU: Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg, juergen[dot]hartmann[at]springer[dot]com | Anbieter: preigu.…

Hardcover. Condición: Brand New. 2013 edition. 240 pages. 9.00x6.25x0.75 inches. In Stock.

Taschenbuch. Condición: Neu. Druck auf Anfrage Neuware - Printed after ordering - This book addresses the emerging field of neuromarketing, which, at its core, aims to better understand the impact of marketing stimuli by observing and interpreting human emotions. It includes contributions from leading researchers and practitioners, venturing beyond the tactics and strategies of neuromarketing to consider the ethical implications of applying powerful tools for data collection. The rationale behind neuromarketing is that human decision-making is not primarily a conscious process. Instead, there is increasing evidence that the willingness to buy products and services is an emotional process where the brain uses short cuts to accelerate the decision-making process.At the intersection of economics, neuroscience, consumer behavior, and cognitive psychology, neuromarketing focuses on which emotions are relevant in human decision-making, and uses this knowledge to make marketing more effective. The knowledge is applied in product design; enhancing promotions and advertising, pricing, professional services, and store design; and improving the consumer experience as a whole. The foundation for all of this activity is data gathering and analysis. Like many new processes and innovations, much of neuromarketing is operating far ahead of current governmental compliance and regulation and thus current practices are raising ethical issues. For example, facial recognition software, used to monitor and detect a wide range of micro-expressions, has been tested at several airports-under the guise of security and counterterrorism. To what extent is it acceptable to screen the entire population using these powerful and intrusive techniques without getting passengers' consent Citing numerous examples from the public and private sectors, the editors and contributing authors argue that while the United States has catalyzed technological advancements, European companies and governments are more progressive when it comes to defining ethical parameters and developing policies. This book details many of those efforts, and offers rational, constructive approaches to laying an ethical foundation for neuromarketing efforts.…

paperback. Condición: New. NEW. SHIPS FROM MULTIPLE LOCATIONS. book.

Condición: Sehr gut. Zustand: Sehr gut | Seiten: 312 | Sprache: Englisch | Produktart: Bücher | Romania stands at the crossroads of Europe, Asia, and the Middle East. Since 1990, when the country experienced the bloodiest revolution of all of the Warsaw Pact members, Romania has gone through withering change. While the formal transition from a totalitarian, communist state was completed in 2007 with Romaniäs accession into the European Union, the adaptation of the nation¿s people and business climate to a market-based economy is a daily occurrence. In the 2000¿s, in the lead up to EU accession, Romania was one of the largest recipients of Foreign Direct Investment in the world. While multinational corporations poured in hundreds of billions of dollars, there was also a restructuring of the way business was conducted. Western systems of management and organization¿foreign to most Romanian academics and business people¿almost overnight transformed the way the marketplace was perceived. Romaniäs entrepreneurs were quick to adapt to the new ways, leveraging new opportunities in the environment. Fortunes were made. Multinationals also burgeoned in Romania. Companies like Microsoft, General Electric, Timken, Kraft, P&G, Renault and dozens of others successfully took advantage of the possibilities created by a relatively well-educated population that was moving into the middle class. For the most part, however, researchers and scholars were caught off guard by the quickening pace of business change in Romania. Only until very recently has the academic community at large been able to wade through the murkiness and begin to see what the new landscape looks like. It is the purpose of this edited volume, which includes the work of some of Romaniäs finest business scholars, to provide even greater clarity to the current and future scene. Moreover, the experience in Romania helps shed light on the dynamics of economic and business transition throughout Eastern Europe, the Middle East, and other emerging regions, withimplications for practice, policymaking, and research.…

Buch. Condición: Neu. Druck auf Anfrage Neuware - Printed after ordering - This book addresses the emerging field of neuromarketing, which, at its core, aims to better understand the impact of marketing stimuli by observing and interpreting human emotions. It includes contributions from leading researchers and practitioners, venturing beyond the tactics and strategies of neuromarketing to consider the ethical implications of applying powerful tools for data collection. The rationale behind neuromarketing is that human decision-making is not primarily a conscious process. Instead, there is increasing evidence that the willingness to buy products and services is an emotional process where the brain uses short cuts to accelerate the decision-making process.At the intersection of economics, neuroscience, consumer behavior, and cognitive psychology, neuromarketing focuses on which emotions are relevant in human decision-making, and uses this knowledge to make marketing more effective. The knowledge is applied in product design; enhancing promotions and advertising, pricing, professional services, and store design; and improving the consumer experience as a whole. The foundation for all of this activity is data gathering and analysis. Like many new processes and innovations, much of neuromarketing is operating far ahead of current governmental compliance and regulation and thus current practices are raising ethical issues. For example, facial recognition software, used to monitor and detect a wide range of micro-expressions, has been tested at several airports-under the guise of security and counterterrorism. To what extent is it acceptable to screen the entire population using these powerful and intrusive techniques without getting passengers' consent Citing numerous examples from the public and private sectors, the editors and contributing authors argue that while the United States has catalyzed technological advancements, European companies and governments are more progressive when it comes to defining ethical parameters and developing policies. This book details many of those efforts, and offers rational, constructive approaches to laying an ethical foundation for neuromarketing efforts.…

Taschenbuch. Condición: Neu. Ethics and Neuromarketing | Implications for Market Research and Business Practice | Andrew R. Thomas (u. a.) | Taschenbuch | xv | Englisch | 2018 | Springer | EAN 9783319833293 | Verantwortliche Person für die EU: Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg, juergen[dot]hartmann[at]springer[dot]com | Anbieter: preigu.…

Paperback. Condición: Like New. Like New. book.

Condición: New. pp. 300.

Paperback. Condición: New. NEW. SHIPS FROM MULTIPLE LOCATIONS. book.

Taschenbuch. Condición: Neu. Druck auf Anfrage Neuware - Printed after ordering - Over the last three decades, the Romanian economy transitioned from a centralized, nonmarket economy, that outlawed private property, to a thriving, free-market economy. During this time, it had to overcome non-marketed mentalities, the novelty of private ownership, develop a civil society, absorb numerous political shocks, content with the global digital revolution, and compete with foreign rivals. This book explores the marketing experiences in Romania over this period to provide insights for other developing nations, such as Asia, Africa, and South America. It provides a blend of marketing concepts and analytical tools as well as case studies. It explores such topics as artificial intelligence, neuromarketing, introduction to international marketing, relationship marketing, sports marketing, retail marketing, marketing in family businesses, and tourism marketing, to name a few. This book is useful for researchers, scholars, academics, students and practitioners interested in international marketing and marketing strategy, particularly for developing nations.…

Taschenbuch. Condición: Neu. Marketing Theory and Practice in Romania | Model for the Developing World | Nicolae Alexandru Pop | Taschenbuch | Contributions to Management Science | xiii | Englisch | 2026 | Springer | EAN 9783031938771 | Verantwortliche Person für die EU: Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg, juergen[dot]hartmann[at]springer[dot]com | Anbieter: preigu. …

Buch. Condición: Neu. Druck auf Anfrage Neuware - Printed after ordering - Over the last three decades, the Romanian economy transitioned from a centralized, nonmarket economy, that outlawed private property, to a thriving, free-market economy. During this time, it had to overcome non-marketed mentalities, the novelty of private ownership, develop a civil society, absorb numerous political shocks, content with the global digital revolution, and compete with foreign rivals. This book explores the marketing experiences in Romania over this period to provide insights for other developing nations, such as Asia, Africa, and South America. It provides a blend of marketing concepts and analytical tools as well as case studies. It explores such topics as artificial intelligence, neuromarketing, introduction to international marketing, relationship marketing, sports marketing, retail marketing, marketing in family businesses, and tourism marketing, to name a few. This book is useful for researchers, scholars, academics, students and practitioners interested in international marketing and marketing strategy, particularly for developing nations.…

Condición: New.

Condición: New.

Hardcover. Condición: Brand New. 280 pages. 9.25x6.10x9.21 inches. In Stock.