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Añadir al carritoPaperback. Condición: New. Choose the right methodological tools to answer your research question and know how to use them with this anthology of textual analysis approaches. Each chapter provides not only relevant theoretical background behind each methodology, but also its advantages and challenges, its potential applications, and its relationship to studying social phenomenon. Through step-by-step worked examples of real-world data, you get an in-depth window into each method in action and learn how to apply the same techniques successfully and confidently in your own research. Methods include: . Content analysis . Narrative analysis . Critical discourse studies . Multimodal discourse analysis.
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Añadir al carritoPaperback. Condición: new. Paperback. As a founder and leading figure in multimodality and social semiotics, Theo van Leuween has made significant contributions to a variety of research fields, including discourse analysis, sociolinguistics, communication and media studies, education, and design. In celebration of his illustrious research career, this volume brings together a group of leading and emerging scholars in these fields to review, explore and advance two central research agendas set out by van Leeuwen: the categorisation of the meaning potential of various semiotic resources and the examination of their uses in different forms of communication, and the critical analysis of the interaction between semiotic forms, norms and technology in discursive practices. Through 11 cutting-edge research papers and an experimental visual essay, the book investigates a broad range of semiotic resources including touch, sound, image, texture, and discursive practices such as community currency, fitness regime, film scoring, and commodity upcycling. The book showcases how social semiotics and multimodality can provide insights into the burning issues of the day, such as global neoliberalism, terrorism, consumerism, and immigration. This volume highlights the contributions of Theo van Leeuwen to the fields of multimodality, social semiotics, and critical discourse analysis, and demonstrates how the key themes in his work have influenced and will continue to shape multimodal research. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
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Añadir al carritoPaperback. Condición: New. Choose the right methodological tools to answer your research question and know how to use them with this anthology of textual analysis approaches. Each chapter provides not only relevant theoretical background behind each methodology, but also its advantages and challenges, its potential applications, and its relationship to studying social phenomenon. Through step-by-step worked examples of real-world data, you get an in-depth window into each method in action and learn how to apply the same techniques successfully and confidently in your own research. Methods include: . Content analysis . Narrative analysis . Critical discourse studies . Multimodal discourse analysis.
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Añadir al carritoPaperback. Condición: new. Paperback. As a founder and leading figure in multimodality and social semiotics, Theo van Leuween has made significant contributions to a variety of research fields, including discourse analysis, sociolinguistics, communication and media studies, education, and design. In celebration of his illustrious research career, this volume brings together a group of leading and emerging scholars in these fields to review, explore and advance two central research agendas set out by van Leeuwen: the categorisation of the meaning potential of various semiotic resources and the examination of their uses in different forms of communication, and the critical analysis of the interaction between semiotic forms, norms and technology in discursive practices. Through 11 cutting-edge research papers and an experimental visual essay, the book investigates a broad range of semiotic resources including touch, sound, image, texture, and discursive practices such as community currency, fitness regime, film scoring, and commodity upcycling. The book showcases how social semiotics and multimodality can provide insights into the burning issues of the day, such as global neoliberalism, terrorism, consumerism, and immigration. This volume highlights the contributions of Theo van Leeuwen to the fields of multimodality, social semiotics, and critical discourse analysis, and demonstrates how the key themes in his work have influenced and will continue to shape multimodal research. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.
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Añadir al carritoPaperback. Condición: New. Choose the right methodological tools to answer your research question and know how to use them with this anthology of textual analysis approaches. Each chapter provides not only relevant theoretical background behind each methodology, but also its advantages and challenges, its potential applications, and its relationship to studying social phenomenon. Through step-by-step worked examples of real-world data, you get an in-depth window into each method in action and learn how to apply the same techniques successfully and confidently in your own research. Methods include: . Content analysis . Narrative analysis . Critical discourse studies . Multimodal discourse analysis.
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Añadir al carritoTaschenbuch. Condición: Neu. Analyzing Text and Discourse | Nine Approaches for the Social Sciences | Anders Björkvall (u. a.) | Taschenbuch | Englisch | 2024 | SAGE Publications Ltd | EAN 9781529601954 | Verantwortliche Person für die EU: preigu GmbH & Co. KG, Lengericher Landstr. 19, 49078 Osnabrück, mail[at]preigu[dot]de | Anbieter: preigu.
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Añadir al carritoKartoniert / Broschiert. Condición: New. As a founder and leading figure in multimodality and social semiotics, Theo van Leuween has made significant contributions to a variety of research fields, including discourse analysis, sociolinguistics, communication and media studies, education, and de.
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ISBN 10: 1529601959 ISBN 13: 9781529601954
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Añadir al carritoPaperback. Condición: New. Choose the right methodological tools to answer your research question and know how to use them with this anthology of textual analysis approaches. Each chapter provides not only relevant theoretical background behind each methodology, but also its advantages and challenges, its potential applications, and its relationship to studying social phenomenon. Through step-by-step worked examples of real-world data, you get an in-depth window into each method in action and learn how to apply the same techniques successfully and confidently in your own research. Methods include: . Content analysis . Narrative analysis . Critical discourse studies . Multimodal discourse analysis.
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