9798902695264 - how to build brands in india: brand building lessons from india, the world's most demanding market. de chethan shenoy (6 resultados)
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Librería: California Books, Miami, FL, Estados Unidos de AmericaCalifornia Books
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EUR 26,11
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Condición: New.
How to build brands in India : Brand Building Lessons from India, the World's Most Demanding Market.
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Librería: AHA-BUCH GmbH, Einbeck, AlemaniaAHA-BUCH GmbH
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EUR 35,93
Envío por EUR 61,64Se envía de Alemania a Estados Unidos de AmericaCantidad disponible: 2 disponibles
Buch. Condición: Neu. Neuware - In a market as vast, emotional, and unpredictable as India, brands are not built by noise, they are built by memory.
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Librería: PBShop.store US, Wood Dale, IL, Estados Unidos de AmericaPBShop.store US
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EUR 26,69
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HRD. Condición: New. New Book. Shipped from UK. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.
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Librería: Grand Eagle Retail, Bensenville, IL, Estados Unidos de AmericaGrand Eagle Retail
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EUR 29,06
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Hardcover. Condición: new. Hardcover. In a market as vast, emotional, and unpredictable as India, brands are not built by noise, they are built by memory.How to build brands in India is a deeply observed exploration of how brands are shaped, tested, and sustained in one of the world's most demanding markets. Drawing from two dec…ades of hands-on experience across corporate boardrooms, agencies, and fast-changing consumer realities, Chethan Shenoy distils what truly makes brands endure.This book moves beyond frameworks and buzzwords to uncover the invisible work behind successful branding-trust earned slowly, stories that outlive campaigns, cultural understanding that cannot be shortcut, and consistency that matters more than spectacle. From iconic Indian jingles and advertising folklore to digital-era brands navigating speed, fragmentation, and scrutiny, the lessons are practical, reflective, and rooted in real behaviour.Written for marketers, founders, brand leaders, and anyone curious about how brands quietly become part of everyday life, this is not a "how-to" manual. It is a field guide to relevance-one that shows why in India, the brands that last are not the loudest, but the most understood. This item is printed on demand. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
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Librería: CitiRetail, Stevenage, Reino UnidoCitiRetail
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EUR 28,93
Envío por EUR 43,31Se envía de Reino Unido a Estados Unidos de AmericaCantidad disponible: 1 disponibles
Hardcover. Condición: new. Hardcover. In a market as vast, emotional, and unpredictable as India, brands are not built by noise, they are built by memory.How to build brands in India is a deeply observed exploration of how brands are shaped, tested, and sustained in one of the world's most demanding markets. Drawing from two dec…ades of hands-on experience across corporate boardrooms, agencies, and fast-changing consumer realities, Chethan Shenoy distils what truly makes brands endure.This book moves beyond frameworks and buzzwords to uncover the invisible work behind successful branding-trust earned slowly, stories that outlive campaigns, cultural understanding that cannot be shortcut, and consistency that matters more than spectacle. From iconic Indian jingles and advertising folklore to digital-era brands navigating speed, fragmentation, and scrutiny, the lessons are practical, reflective, and rooted in real behaviour.Written for marketers, founders, brand leaders, and anyone curious about how brands quietly become part of everyday life, this is not a "how-to" manual. It is a field guide to relevance-one that shows why in India, the brands that last are not the loudest, but the most understood. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.
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Librería: AussieBookSeller, Truganina, VIC, AustraliaAussieBookSeller
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EUR 40,72
Envío por EUR 32,34Se envía de Australia a Estados Unidos de AmericaCantidad disponible: 1 disponibles
Hardcover. Condición: new. Hardcover. In a market as vast, emotional, and unpredictable as India, brands are not built by noise, they are built by memory.How to build brands in India is a deeply observed exploration of how brands are shaped, tested, and sustained in one of the world's most demanding markets. Drawing from two dec…ades of hands-on experience across corporate boardrooms, agencies, and fast-changing consumer realities, Chethan Shenoy distils what truly makes brands endure.This book moves beyond frameworks and buzzwords to uncover the invisible work behind successful branding-trust earned slowly, stories that outlive campaigns, cultural understanding that cannot be shortcut, and consistency that matters more than spectacle. From iconic Indian jingles and advertising folklore to digital-era brands navigating speed, fragmentation, and scrutiny, the lessons are practical, reflective, and rooted in real behaviour.Written for marketers, founders, brand leaders, and anyone curious about how brands quietly become part of everyday life, this is not a "how-to" manual. It is a field guide to relevance-one that shows why in India, the brands that last are not the loudest, but the most understood. This item is printed on demand. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.
