Idioma: Inglés
Publicado por Emerald Publishing Limited, GB, 2025
ISBN 10: 1837534470 ISBN 13: 9781837534470
Librería: Rarewaves.com USA, London, LONDO, Reino Unido
EUR 94,71
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Añadir al carritoHardback. Condición: New. Whether professional or amateur, sports businesses must develop their brand and image to meet the expectations of a diverse environment, consisting of fans, sponsors, and other stakeholders. The value and instruments of market research can provide the required resources for sports businesses to realize their plans.In this second edition of Market Research Methods in the Sports Industry, Neven Seric and Jasenko Ljubica provide a comprehensive elaboration of market research methods used by sports businesses. Identifying and explaining the most effective uses of market research, drawing upon a range of updated, real-life case studies, this updated edition brings new chapters and case studies specifically focused on creation and management of sports brands. The application of the methods presented in this book, ranging from the simplest - monitoring the environment- to the most complex sampling methods, can significantly contribute to the development of sports businesses by increasing the number of members, sponsors, followers and fans.Market Research Methods in the Sports Industry is invaluable for researchers, educators and students of Sports Management and Marketing, and it will also prove useful to sporting professionals seeking to gain a competitive edge in the market.
Idioma: Inglés
Publicado por Emerald Publishing Limited, Bingley, 2025
ISBN 10: 1837534470 ISBN 13: 9781837534470
Librería: Grand Eagle Retail, Bensenville, IL, Estados Unidos de America
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Añadir al carritoHardcover. Condición: new. Hardcover. Whether professional or amateur, sports businesses must develop their brand and image to meet the expectations of a diverse environment, consisting of fans, sponsors, and other stakeholders. The value and instruments of market research can provide the required resources for sports businesses to realize their plans.In this second edition of Market Research Methods in the Sports Industry, Neven Seric and Jasenko Ljubica provide a comprehensive elaboration of market research methods used by sports businesses. Identifying and explaining the most effective uses of market research, drawing upon a range of updated, real-life case studies, this updated edition brings new chapters and case studies specifically focused on creation and management of sports brands. The application of the methods presented in this book, ranging from the simplest - monitoring the environment to the most complex sampling methods, can significantly contribute to the development of sports businesses by increasing the number of members, sponsors, followers and fans.Market Research Methods in the Sports Industry is invaluable for researchers, educators and students of Sports Management and Marketing, and it will also prove useful to sporting professionals seeking to gain a competitive edge in the market. Market Research Methods in the Sports Industry provides a comprehensive elaboration of market research methods currently used by sports businesses. The book identifies and explains the most effective uses of market research, drawing upon a range of updated, real-life case studies. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
Idioma: Inglés
Publicado por Emerald Publishing Limited, 2025
ISBN 10: 1837534470 ISBN 13: 9781837534470
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Añadir al carritoHRD. Condición: New. New Book. Shipped from UK. Established seller since 2000.
Idioma: Inglés
Publicado por Emerald Publishing Limited, 2025
ISBN 10: 1837534470 ISBN 13: 9781837534470
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EUR 104,99
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Idioma: Inglés
Publicado por Emerald Publishing Limited, 2025
ISBN 10: 1837534470 ISBN 13: 9781837534470
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Idioma: Inglés
Publicado por Emerald Publishing Limited, 2025
ISBN 10: 1837534470 ISBN 13: 9781837534470
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Idioma: Inglés
Publicado por Emerald Publishing Limited, 2025
ISBN 10: 1837534470 ISBN 13: 9781837534470
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Añadir al carritoCondición: New.
Idioma: Inglés
Publicado por Emerald Publishing Limited, 2025
ISBN 10: 1837534470 ISBN 13: 9781837534470
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Idioma: Inglés
Publicado por Emerald Publishing Limited, 2025
ISBN 10: 1837534470 ISBN 13: 9781837534470
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ISBN 10: 1837534470 ISBN 13: 9781837534470
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Añadir al carritoCondición: New. 2025. 2nd Edition. hardcover. . . . . .
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ISBN 10: 1837534470 ISBN 13: 9781837534470
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Publicado por Emerald Publishing Limited, 2025
ISBN 10: 1837534470 ISBN 13: 9781837534470
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Añadir al carritoHardcover. Condición: Brand New. 2nd edition. 292 pages. 9.02x5.99x9.02 inches. In Stock.
Idioma: Inglés
Publicado por Emerald Publishing Limited, 2025
ISBN 10: 1837534470 ISBN 13: 9781837534470
Librería: GreatBookPricesUK, Woodford Green, Reino Unido
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Idioma: Inglés
Publicado por Emerald Publishing Limited, 2025
ISBN 10: 1837534470 ISBN 13: 9781837534470
Librería: Kennys Bookstore, Olney, MD, Estados Unidos de America
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Añadir al carritoCondición: New. 2025. 2nd Edition. hardcover. . . . . . Books ship from the US and Ireland.
Idioma: Inglés
Publicado por Emerald Publishing Limited, GB, 2025
ISBN 10: 1837534470 ISBN 13: 9781837534470
Librería: Rarewaves.com UK, London, Reino Unido
EUR 97,89
Cantidad disponible: 3 disponibles
Añadir al carritoHardback. Condición: New. Whether professional or amateur, sports businesses must develop their brand and image to meet the expectations of a diverse environment, consisting of fans, sponsors, and other stakeholders. The value and instruments of market research can provide the required resources for sports businesses to realize their plans.In this second edition of Market Research Methods in the Sports Industry, Neven Seric and Jasenko Ljubica provide a comprehensive elaboration of market research methods used by sports businesses. Identifying and explaining the most effective uses of market research, drawing upon a range of updated, real-life case studies, this updated edition brings new chapters and case studies specifically focused on creation and management of sports brands. The application of the methods presented in this book, ranging from the simplest - monitoring the environment- to the most complex sampling methods, can significantly contribute to the development of sports businesses by increasing the number of members, sponsors, followers and fans.Market Research Methods in the Sports Industry is invaluable for researchers, educators and students of Sports Management and Marketing, and it will also prove useful to sporting professionals seeking to gain a competitive edge in the market.
Librería: Revaluation Books, Exeter, Reino Unido
EUR 163,85
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Añadir al carritoHardcover. Condición: Brand New. 2nd edition. 292 pages. 9.02x5.99x9.02 inches. In Stock.
Idioma: Inglés
Publicado por Emerald Publishing Limited, 2025
ISBN 10: 1837534470 ISBN 13: 9781837534470
Librería: moluna, Greven, Alemania
EUR 121,20
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Añadir al carritoCondición: New.
Idioma: Inglés
Publicado por Emerald Publishing Limited, Bingley, 2025
ISBN 10: 1837534470 ISBN 13: 9781837534470
Librería: AussieBookSeller, Truganina, VIC, Australia
EUR 152,31
Cantidad disponible: 1 disponibles
Añadir al carritoHardcover. Condición: new. Hardcover. Whether professional or amateur, sports businesses must develop their brand and image to meet the expectations of a diverse environment, consisting of fans, sponsors, and other stakeholders. The value and instruments of market research can provide the required resources for sports businesses to realize their plans.In this second edition of Market Research Methods in the Sports Industry, Neven Seric and Jasenko Ljubica provide a comprehensive elaboration of market research methods used by sports businesses. Identifying and explaining the most effective uses of market research, drawing upon a range of updated, real-life case studies, this updated edition brings new chapters and case studies specifically focused on creation and management of sports brands. The application of the methods presented in this book, ranging from the simplest - monitoring the environment to the most complex sampling methods, can significantly contribute to the development of sports businesses by increasing the number of members, sponsors, followers and fans.Market Research Methods in the Sports Industry is invaluable for researchers, educators and students of Sports Management and Marketing, and it will also prove useful to sporting professionals seeking to gain a competitive edge in the market. Market Research Methods in the Sports Industry provides a comprehensive elaboration of market research methods currently used by sports businesses. The book identifies and explains the most effective uses of market research, drawing upon a range of updated, real-life case studies. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.
Idioma: Inglés
Publicado por Emerald Publishing Limited Apr 2025, 2025
ISBN 10: 1837534470 ISBN 13: 9781837534470
Librería: AHA-BUCH GmbH, Einbeck, Alemania
EUR 166,98
Cantidad disponible: 2 disponibles
Añadir al carritoBuch. Condición: Neu. Neuware - Market Research Methods in the Sports Industry provides a comprehensive elaboration of market research methods currently used by sports businesses. The book identifies and explains the most effective uses of market research, drawing upon a range of updated, real-life case studies.