9781479856053 - spreadable media: creating value and meaning in a networked culture: 15 (postmillennial pop) de jenkins, henry; ford, sam; green, joshua (33 resultados)
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Editorial: NYU Press (edition Reprint), 2018
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Paperback. Condición: Fair. Reprint. The item might be beaten up but readable. May contain markings or highlighting, as well as stains, bent corners, or any other major defect, but the text is not obscured in any way.
Idioma: Inglés
Editorial: NYU Press, 2018
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Librería: World of Books (was SecondSale), Montgomery, IL, Estados Unidos de AmericaWorld of Books (was SecondSale)
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EUR 4,72
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Condición: Good. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc.
Idioma: Inglés
Editorial: NYU Press, 2018
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Librería: Zoom Books Company, Lynden, WA, Estados Unidos de AmericaZoom Books Company
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EUR 4,79
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Condición: very_good. Book is in very good condition and may include minimal underlining highlighting. The book can also include "From the library of" labels. May not contain miscellaneous items toys, dvds, etc. . We offer 100% money back guarantee and 24 7 customer service.
Idioma: Inglés
Editorial: New York University Press, 2018
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Librería: ThriftBooks-Atlanta, AUSTELL, GA, Estados Unidos de AmericaThriftBooks-Atlanta
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EUR 6,06
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Paperback. Condición: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.
Idioma: Inglés
Editorial: New York University Press, 2018
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Librería: ThriftBooks-Atlanta, AUSTELL, GA, Estados Unidos de AmericaThriftBooks-Atlanta
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Paperback. Condición: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.
Idioma: Inglés
Editorial: New York University Press, 2018
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Librería: Better World Books, Mishawaka, IN, Estados Unidos de AmericaBetter World Books
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EUR 6,17
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Condición: Very Good. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
Idioma: Inglés
Editorial: New York University Press, 2018
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Librería: Better World Books, Mishawaka, IN, Estados Unidos de AmericaBetter World Books
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EUR 6,17
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Condición: Good. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
Idioma: Inglés
Editorial: NYU Press, 2018
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Librería: One Planet Books, Columbia, MO, Estados Unidos de AmericaOne Planet Books
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EUR 6,68
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paperback. Condición: Good. Reprint. Ships in a BOX from Central Missouri! May not include working access code. Will not include dust jacket. Has used sticker(s) and some writing and/or highlighting. UPS shipping for most packages, (Priority Mail for AK/HI/APO/PO Boxes).
Idioma: Inglés
Editorial: NYU Press, 2018
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Librería: Textbooks_Source, Columbia, MO, Estados Unidos de AmericaTextbooks_Source
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EUR 12,86
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paperback. Condición: Good. Reprint. Ships in a BOX from Central Missouri! May not include working access code. Will not include dust jacket. Has used sticker(s) and some writing or highlighting. Ships same or next business day. UPS shipping for most packages, (Priority Mail for AK/HI/APO/PO Boxes).
Idioma: Inglés
Editorial: MI - New York University, 2018
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Librería: PBShop.store UK, Fairford, GLOS, Reino UnidoPBShop.store UK
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EUR 27,55
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PAP. Condición: New. New Book. Shipped from UK. Established seller since 2000.
Idioma: Inglés
Editorial: New York University Press, New York, 2018
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Librería: Grand Eagle Retail, Bensenville, IL, Estados Unidos de AmericaGrand Eagle Retail
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EUR 34,43
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Paperback. Condición: new. Paperback. How sharing, linking, and liking have transformed the media and marketing industries Spreadable Media is a rare inside look at today's ever-changing media landscape. The days of corporate control over media content and its distribution have been replaced by the age of what the digital media…industries have called "user-generated content." Spreadable Media maps these fundamental changes, and gives readers a comprehensive look into the rise of participatory culture, from internet memes to presidential tweets. The authors challenge our notions of what goes "viral" and how by examining factors such as the nature of audience engagement and the environment of participation, and by contrasting the concepts of "stickiness"aggregating attention in centralized placeswith "spreadability"dispersing content widely through both formal and informal networks. The former has often been the measure of media success in the online world, but the latter describes the actual ways content travels through social media. The book explores the internal tensions businesses face as they adapt to this new, spreadable, communication reality and argues for the need to shift from "hearing" to "listening" in corporate culture. Now with a new afterword addressing changes in the media industry, audience participation, and political reporting, and drawing on modern examples from online activism campaigns, film, music, television, advertising, and social mediafrom both the US and around the worldthe authors illustrate the contours of our current media environment. For all of us who actively create and share content, Spreadable Media provides a clear understanding of how people are spreading ideas and the implications these activities have for business, politics, and everyday life, both on- and offline. "Spreadable Media" maps fundamental changes taking place in the contemporary media environment, a space where corporations no longer tightly control media distribution. This book challenges some of the prevailing frameworks used to describe contemporary media. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
Idioma: Inglés
Editorial: New York University Press, US, 2018
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Librería: Rarewaves USA, OSWEGO, IL, Estados Unidos de AmericaRarewaves USA
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EUR 34,58
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Paperback. Condición: New. How sharing, linking, and liking have transformed the media and marketing industries Spreadable Media is a rare inside look at today's ever-changing media landscape. The days of corporate control over media content and its distribution have been replaced by the age of what the digital media industries…have called "user-generated content." Spreadable Media maps these fundamental changes, and gives readers a comprehensive look into the rise of participatory culture, from internet memes to presidential tweets. The authors challenge our notions of what goes "viral" and how by examining factors such as the nature of audience engagement and the environment of participation, and by contrasting the concepts of "stickiness"-aggregating attention in centralized places-with "spreadability"-dispersing content widely through both formal and informal networks. The former has often been the measure of media success in the online world, but the latter describes the actual ways content travels through social media. The book explores the internal tensions businesses face as they adapt to this new, spreadable, communication reality and argues for the need to shift from "hearing" to "listening" in corporate culture. Now with a new afterword addressing changes in the media industry, audience participation, and political reporting, and drawing on modern examples from online activism campaigns, film, music, television, advertising, and social media-from both the US and around the world-the authors illustrate the contours of our current media environment. For all of us who actively create and share content, Spreadable Media provides a clear understanding of how people are spreading ideas and the implications these activities have for business, politics, and everyday life, both on- and offline.
Idioma: Inglés
Editorial: New York University Press, US, 2018
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Librería: Rarewaves.com USA, London, LONDO, Reino UnidoRarewaves.com USA
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EUR 34,95
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Paperback. Condición: New. How sharing, linking, and liking have transformed the media and marketing industries Spreadable Media is a rare inside look at today's ever-changing media landscape. The days of corporate control over media content and its distribution have been replaced by the age of what the digital media industries…have called "user-generated content." Spreadable Media maps these fundamental changes, and gives readers a comprehensive look into the rise of participatory culture, from internet memes to presidential tweets. The authors challenge our notions of what goes "viral" and how by examining factors such as the nature of audience engagement and the environment of participation, and by contrasting the concepts of "stickiness"-aggregating attention in centralized places-with "spreadability"-dispersing content widely through both formal and informal networks. The former has often been the measure of media success in the online world, but the latter describes the actual ways content travels through social media. The book explores the internal tensions businesses face as they adapt to this new, spreadable, communication reality and argues for the need to shift from "hearing" to "listening" in corporate culture. Now with a new afterword addressing changes in the media industry, audience participation, and political reporting, and drawing on modern examples from online activism campaigns, film, music, television, advertising, and social media-from both the US and around the world-the authors illustrate the contours of our current media environment. For all of us who actively create and share content, Spreadable Media provides a clear understanding of how people are spreading ideas and the implications these activities have for business, politics, and everyday life, both on- and offline.
Idioma: Inglés
Editorial: New York University Press 4/3/2018, 2018
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Librería: BargainBookStores, Grand Rapids, MI, Estados Unidos de AmericaBargainBookStores
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EUR 36,56
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Paperback or Softback. Condición: New. Spreadable Media: Creating Value and Meaning in a Networked Culture. Book.
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Editorial: NYU Press, 2018
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Librería: Brook Bookstore On Demand, Napoli, NA, ItaliaBrook Bookstore On Demand
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EUR 32,33
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Condición: new.
Idioma: Inglés
Editorial: NYU Press, 2018
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Librería: Majestic Books, Hounslow, Reino UnidoMajestic Books
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EUR 35,56
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Condición: New. pp. 352.
Idioma: Inglés
Editorial: NYU Press, 2018
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Librería: Kennys Bookshop and Art Galleries Ltd., Galway, GY, IrlandaKennys Bookshop and Art Galleries Ltd.
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Condición: New. 2018. Reprint. Paperback. . . . . .
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Editorial: New York Univ Pr, 2018
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Librería: Revaluation Books, Exeter, Reino UnidoRevaluation Books
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Paperback. Condición: Brand New. reprint edition. 352 pages. 9.25x5.75x1.25 inches. In Stock.
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Editorial: NYU Press 2018-04-03, 2018
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Librería: Chiron Media, Wallingford, Reino UnidoChiron Media
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Paperback. Condición: New.
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Editorial: NYU Press, 2018
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Librería: Ria Christie Collections, Uxbridge, Reino UnidoRia Christie Collections
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Editorial: New York University Press, 2018
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Librería: THE SAINT BOOKSTORE, Southport, Reino UnidoTHE SAINT BOOKSTORE
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EUR 30,56
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Paperback / softback. Condición: New. New copy - Usually dispatched within 4 working days.
Idioma: Inglés
Editorial: NYU Press, 2018
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Librería: Kennys Bookstore, Olney, MD, Estados Unidos de AmericaKennys Bookstore
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Condición: New. 2018. Reprint. Paperback. . . . . . Books ship from the US and Ireland.
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Editorial: NYU Press 2018-04, 2018
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Librería: Chiron Media, Wallingford, Reino UnidoChiron Media
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Editorial: NYU Press, 2018
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Librería: Books Puddle, New York, NY, Estados Unidos de AmericaBooks Puddle
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Condición: New. pp. 352.
Idioma: Inglés
Editorial: New York Univ Pr, 2018
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Librería: Revaluation Books, Exeter, Reino UnidoRevaluation Books
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Paperback. Condición: Brand New. reprint edition. 352 pages. 9.25x5.75x1.25 inches. In Stock.
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Editorial: NYU Press, 2018
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Librería: Speedyhen, Hertfordshire, Reino UnidoSpeedyhen
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Condición: NEW.
Idioma: Inglés
Editorial: New York University Press, US, 2018
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Librería: Rarewaves USA United, OSWEGO, IL, Estados Unidos de AmericaRarewaves USA United
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EUR 36,43
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Paperback. Condición: New. How sharing, linking, and liking have transformed the media and marketing industries Spreadable Media is a rare inside look at today's ever-changing media landscape. The days of corporate control over media content and its distribution have been replaced by the age of what the digital media industries…have called "user-generated content." Spreadable Media maps these fundamental changes, and gives readers a comprehensive look into the rise of participatory culture, from internet memes to presidential tweets. The authors challenge our notions of what goes "viral" and how by examining factors such as the nature of audience engagement and the environment of participation, and by contrasting the concepts of "stickiness"-aggregating attention in centralized places-with "spreadability"-dispersing content widely through both formal and informal networks. The former has often been the measure of media success in the online world, but the latter describes the actual ways content travels through social media. The book explores the internal tensions businesses face as they adapt to this new, spreadable, communication reality and argues for the need to shift from "hearing" to "listening" in corporate culture. Now with a new afterword addressing changes in the media industry, audience participation, and political reporting, and drawing on modern examples from online activism campaigns, film, music, television, advertising, and social media-from both the US and around the world-the authors illustrate the contours of our current media environment. For all of us who actively create and share content, Spreadable Media provides a clear understanding of how people are spreading ideas and the implications these activities have for business, politics, and everyday life, both on- and offline.
Idioma: Inglés
Editorial: New York University Press, 2018
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Librería: moluna, Greven, Alemaniamoluna
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EUR 33,18
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Kartoniert / Broschiert. Condición: New. Über den AutorHenry Jenkins is Provost s Professor of Communication, Journalism, Cinematic Arts and Education at the University of Southern California. He is the author or coauthor of twenty books including Textual Poacher.
Idioma: Inglés
Editorial: New York University Press, New York, 2018
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Librería: AussieBookSeller, Truganina, VIC, AustraliaAussieBookSeller
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EUR 56,84
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Paperback. Condición: new. Paperback. How sharing, linking, and liking have transformed the media and marketing industries Spreadable Media is a rare inside look at today's ever-changing media landscape. The days of corporate control over media content and its distribution have been replaced by the age of what the digital media…industries have called "user-generated content." Spreadable Media maps these fundamental changes, and gives readers a comprehensive look into the rise of participatory culture, from internet memes to presidential tweets. The authors challenge our notions of what goes "viral" and how by examining factors such as the nature of audience engagement and the environment of participation, and by contrasting the concepts of "stickiness"aggregating attention in centralized placeswith "spreadability"dispersing content widely through both formal and informal networks. The former has often been the measure of media success in the online world, but the latter describes the actual ways content travels through social media. The book explores the internal tensions businesses face as they adapt to this new, spreadable, communication reality and argues for the need to shift from "hearing" to "listening" in corporate culture. Now with a new afterword addressing changes in the media industry, audience participation, and political reporting, and drawing on modern examples from online activism campaigns, film, music, television, advertising, and social mediafrom both the US and around the worldthe authors illustrate the contours of our current media environment. For all of us who actively create and share content, Spreadable Media provides a clear understanding of how people are spreading ideas and the implications these activities have for business, politics, and everyday life, both on- and offline. "Spreadable Media" maps fundamental changes taking place in the contemporary media environment, a space where corporations no longer tightly control media distribution. This book challenges some of the prevailing frameworks used to describe contemporary media. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.
Idioma: Inglés
Editorial: NYU Press - IPS Apr 2018, 2018
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Librería: AHA-BUCH GmbH, Einbeck, AlemaniaAHA-BUCH GmbH
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EUR 29,99
Envío por EUR 62,92Se envía de Alemania a Estados Unidos de AmericaCantidad disponible: 1 disponibles
Taschenbuch. Condición: Neu. Neuware - How sharing, linking, and liking have transformed the media and marketing industries Spreadable Media is a rare inside look at today's ever-changing media landscape. The days of corporate control over media content and its distribution have been replaced by the age of what the digital media… industries have called 'user-generated content.' Spreadable Media maps these fundamental changes, and gives readers a comprehensive look into the rise of participatory culture, from internet memes to presidential tweets. The authors challenge our notions of what goes 'viral' and how by examining factors such as the nature of audience engagement and the environment of participation, and by contrasting the concepts of 'stickiness'-aggregating attention in centralized places-with 'spreadability'-dispersing content widely through both formal and informal networks. The former has often been the measure of media success in the online world, but the latter describes the actual ways content travels through social media. The book explores the internal tensions businesses face as they adapt to this new, spreadable, communication reality and argues for the need to shift from 'hearing' to 'listening' in corporate culture. Now with a new afterword addressing changes in the media industry, audience participation, and political reporting, and drawing on modern examples from online activism campaigns, film, music, television, advertising, and social media-from both the US and around the world-the authors illustrate the contours of our current media environment. For all of us who actively create and share content, Spreadable Media provides a clear understanding of how people are spreading ideas and the implications these activities have for business, politics, and everyday life, both on- and offline.
