9781439903339 - the persuasive power of campaign advertising de ridout, travis n.; franz, michael m. (10 resultados)
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Librería: Better World Books, Mishawaka, IN, Estados Unidos de AmericaBetter World Books
Contactar con el vendedorVendedor de 5 estrellasCondición: Usado - Aceptable
EUR 11,53
Gastos de envío gratisSe envía dentro de Estados Unidos de AmericaCantidad disponible: 1 disponibles
Condición: Good. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
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Librería: Better World Books, Mishawaka, IN, Estados Unidos de AmericaBetter World Books
Contactar con el vendedorVendedor de 5 estrellasCondición: Usado - Bueno
EUR 11,53
Gastos de envío gratisSe envía dentro de Estados Unidos de AmericaCantidad disponible: 2 disponibles
Condición: Very Good. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
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Librería: PASCALE'S BOOKS, NORTH READING, MA, Estados Unidos de AmericaPASCALE'S BOOKS
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EUR 17,65
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Soft Cover. Condición: Fine. 186 pages. This book comines academic knowledge and the wisdom of experience in election campaigns. It is an important contribution to the fields of political communication and campaigns." FINE SOFTCOVER Size: 8vo - over 7¾" - 9¾" tall.
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Librería: Rarewaves.com USA, London, LONDO, Reino UnidoRarewaves.com USA
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EUR 32,58
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Paperback. Condición: New. The Persuasive Power of Campaign Advertising offers a comprehensive overview of political advertisements and their changing role in the Internet age. Travis Ridout and Michael Franz examine how these ads function in various kinds of campaigns and how voters are influenced by them. The authors particula…rly study where ads are placed, asserting that television advertising will still be relevant despite the growth of advertising on the Internet. The authors also explore the recent phenomenon of outrageous ads that "go viral" on the web-which often leads to their replaying as television news stories, generating additional attention. The Persuasive Power of Campaign Advertising features the first analysis of the impact on voters of media coverage of political advertising and shows that televised political advertising continues to have widespread influence on the choices that voters make at the ballot box.
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Librería: PBShop.store UK, Fairford, GLOS, Reino UnidoPBShop.store UK
Contactar con el vendedorVendedor de 5 estrellasCondición: Nuevo
EUR 27,59
Envío por EUR 4,86Se envía de Reino Unido a Estados Unidos de AmericaCantidad disponible: 2 disponibles
PAP. Condición: New. New Book. Shipped from UK. Established seller since 2000.
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Librería: Revaluation Books, Exeter, Reino UnidoRevaluation Books
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EUR 27,07
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Paperback. Condición: Brand New. 200 pages. 8.20x5.40x0.70 inches. In Stock.
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Librería: Kennys Bookshop and Art Galleries Ltd., Galway, GY, IrlandaKennys Bookshop and Art Galleries Ltd.
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EUR 31,25
Envío por EUR 9,50Se envía de Irlanda a Estados Unidos de AmericaCantidad disponible: 1 disponibles
Condición: New. How campaign ads persuade voters Num Pages: 200 pages, 20 tables, 14 figures. BIC Classification: 1KBB; JPVL. Category: (P) Professional & Vocational. Dimension: 209 x 142 x 14. Weight in Grams: 236. . 2011. Paperback. . . . .
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Librería: THE SAINT BOOKSTORE, Southport, Reino UnidoTHE SAINT BOOKSTORE
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EUR 26,36
Envío por EUR 16,31Se envía de Reino Unido a Estados Unidos de AmericaCantidad disponible: 2 disponibles
Paperback / softback. Condición: New. New copy - Usually dispatched within 4 working days.
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Librería: Kennys Bookstore, Olney, MD, Estados Unidos de AmericaKennys Bookstore
Contactar con el vendedorVendedor de 5 estrellasCondición: Nuevo
EUR 37,71
Envío por EUR 8,99Se envía dentro de Estados Unidos de AmericaCantidad disponible: 1 disponibles
Condición: New. How campaign ads persuade voters Num Pages: 200 pages, 20 tables, 14 figures. BIC Classification: 1KBB; JPVL. Category: (P) Professional & Vocational. Dimension: 209 x 142 x 14. Weight in Grams: 236. . 2011. Paperback. . . . . Books ship from the US and Ireland.
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Librería: Rarewaves.com UK, London, Reino UnidoRarewaves.com UK
Contactar con el vendedorVendedor de 5 estrellasCondición: Nuevo
EUR 26,27
Envío por EUR 75,98Se envía de Reino Unido a Estados Unidos de AmericaCantidad disponible: 1 disponibles
Paperback. Condición: New. The Persuasive Power of Campaign Advertising offers a comprehensive overview of political advertisements and their changing role in the Internet age. Travis Ridout and Michael Franz examine how these ads function in various kinds of campaigns and how voters are influenced by them. The authors particula…rly study where ads are placed, asserting that television advertising will still be relevant despite the growth of advertising on the Internet. The authors also explore the recent phenomenon of outrageous ads that "go viral" on the web-which often leads to their replaying as television news stories, generating additional attention. The Persuasive Power of Campaign Advertising features the first analysis of the impact on voters of media coverage of political advertising and shows that televised political advertising continues to have widespread influence on the choices that voters make at the ballot box.
