Isbn: 9781398618572 - effective brand building: unlock growth with strategy, insights, and measurement (38 resultados)

Condición: New.

Paperback. Condición: new. Paperback. Investment and focus on brand building skills have diminished across the marketing industry in recent years. But without the knowledge and understanding of how to build strong brands, marketers end up jumping between short-term tactics and struggle to deliver reliable, long-term growth. Effective Brand Building is here to change that. It provides practical, everyday wisdom in how to drive effective growth for brands for the long and short term, in synch with broader organizational goals and business processes. From award-winning marketer and columnist for Marketing Week, Andrew Geoghegan, this book is the ultimate guide to developing the skills and knowledge you need to create a brand building strategy that delivers growth. Containing best practice frameworks, tools, and approaches to measurement, this book enables marketers to create repeatable results and maximize their return on investment. With real-world examples from businesses such as McDonald's, Mondelez, Apple, and Unilever, this book will help marketers ask the right questions in order to create the best conditions in their businesses for effective brand building. Develop a brand building strategy to deliver short and long-term growth for your business and maximize the effectiveness of your marketing spend. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.…

Paperback. Condición: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Paperback. Condición: New. How can senior marketing leaders drive sustained brand growth amid shifting industry priorities?Effective Brand Building offers strategic, authoritative guidance to executives committed to transforming brand investment into long-term, measurable results. As short-term tactics dominate, this book refocuses on proven frameworks and governance models that align brand strategy with overarching business objectives.You'll learn how to: - Apply best-practice models to embed brand building within organizational processes- Leverage expert insights from award-winning marketer Andrew Geoghegan- Use data-led approaches to measure impact and maximize ROI- Analyze real-world examples from McDonald's, Apple, Mondelez and Unilever- Develop leadership strategies that deliver consistent, scalable growthThis essential guide equips senior professionals with the tools to lead brand initiatives that deliver reliable, repeatable results, securing competitive advantage and lasting market relevance.Themes include: Brand building strategy, Governance, ROI measurement, Leadership, data-driven decision making, industry best practices.…

Condición: As New. Unread book in perfect condition.

Paperback or Softback. Condición: New. Effective Brand Building: Unlock Growth with Strategy, Insights, and Measurement. Book.

PAP. Condición: New. New Book. Shipped from UK. Established seller since 2000.

Condición: New.

Condición: New.

Condición: new.

Condición: New. This is a Brand-new US Edition. This Item may be shipped from US or any other country as we have multiple locations worldwide.

Condición: Brand New. New. US edition. Expediting shipping for all USA and Europe orders excluding PO Box. Excellent Customer Service.

Condición: New.

Paperback. Condición: New. How can senior marketing leaders drive sustained brand growth amid shifting industry priorities?Effective Brand Building offers strategic, authoritative guidance to executives committed to transforming brand investment into long-term, measurable results. As short-term tactics dominate, this book refocuses on proven frameworks and governance models that align brand strategy with overarching business objectives.You'll learn how to: - Apply best-practice models to embed brand building within organizational processes- Leverage expert insights from award-winning marketer Andrew Geoghegan- Use data-led approaches to measure impact and maximize ROI- Analyze real-world examples from McDonald's, Apple, Mondelez and Unilever- Develop leadership strategies that deliver consistent, scalable growthThis essential guide equips senior professionals with the tools to lead brand initiatives that deliver reliable, repeatable results, securing competitive advantage and lasting market relevance.Themes include: Brand building strategy, Governance, ROI measurement, Leadership, data-driven decision making, industry best practices.…

Condición: New. Brand New Original US Edition. Customer service! Satisfaction Guaranteed.

Condición: New.

Condición: New.

Paperback. Condición: Used; Very Good. ***Simply Brit*** Welcome to our online used book store, where affordability meets great quality. Dive into a world of captivating reads without breaking the bank. We take pride in offering a wide selection of used books, from classics to hidden gems, ensuring there is something for every literary palate. All orders are shipped within 24 hours and our lightning fast-delivery within 48 hours coupled with our prompt customer service ensures a smooth journey from ordering to delivery. Discover the joy of reading with us, your trusted source for affordable books that do not compromise on quality.…

Condición: New.

Paperback. Condición: Brand New. 272 pages. 9.21x6.14x9.21 inches. In Stock.

Paperback. Condición: New.

Condición: New. In English.

Condición: As New. Unread book in perfect condition.

Paperback / softback. Condición: New. New copy - Usually dispatched within 4 working days.

Condición: New.

Taschenbuch. Condición: Neu. Neuware -Investment and focus on brand building skills has diminished across the marketing industry in recent years. But without the knowledge and understanding of how to build strong brands, marketers end up jumping between short-term tactics and struggle to deliver reliable, long-term growth.Effective Brand Building is here to change that. It provides practical, everyday wisdom in how to drive effective growth for brands for the long and short term, in synch with broader organizational goals and business processes. From award-winning marketer and columnist for Marketing Week, Andrew Geoghegan, this book is the ultimate guide to developing the skills and knowledge you need to create a brand building strategy that delivers growth. Containing best practice frameworks, tools, and approaches to measurement, this book enables marketers to create repeatable results and maximize their return on investment. With real-world examples from businesses such as McDonald's, Mondelez, Apple, and Unilever, this book will help marketers ask the right questions in order to create the best conditions in their business for effective brand building. Englisch.…

Taschenbuch. Condición: Neu. Neuware -Investment and focus on brand building skills has diminished across the marketing industry in recent years. But without the knowledge and understanding of how to build strong brands, marketers end up jumping between short-term tactics and struggle to deliver reliable, long-term growth.Effective Brand Building is here to change that. It provides practical, everyday wisdom in how to drive effective growth for brands for the long and short term, in synch with broader organizational goals and business processes. From award-winning marketer and columnist for Marketing Week, Andrew Geoghegan, this book is the ultimate guide to developing the skills and knowledge you need to create a brand building strategy that delivers growth. Containing best practice frameworks, tools, and approaches to measurement, this book enables marketers to create repeatable results and maximize their return on investment. With real-world examples from businesses such as McDonald's, Mondelez, Apple, and Unilever, this book will help marketers ask the right questions in order to create the best conditions in their business for effective brand building. Englisch.…

Paperback. Condición: new. Paperback. Investment and focus on brand building skills have diminished across the marketing industry in recent years. But without the knowledge and understanding of how to build strong brands, marketers end up jumping between short-term tactics and struggle to deliver reliable, long-term growth. Effective Brand Building is here to change that. It provides practical, everyday wisdom in how to drive effective growth for brands for the long and short term, in synch with broader organizational goals and business processes. From award-winning marketer and columnist for Marketing Week, Andrew Geoghegan, this book is the ultimate guide to developing the skills and knowledge you need to create a brand building strategy that delivers growth. Containing best practice frameworks, tools, and approaches to measurement, this book enables marketers to create repeatable results and maximize their return on investment. With real-world examples from businesses such as McDonald's, Mondelez, Apple, and Unilever, this book will help marketers ask the right questions in order to create the best conditions in their businesses for effective brand building. Develop a brand building strategy to deliver short and long-term growth for your business and maximize the effectiveness of your marketing spend. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.…

Taschenbuch. Condición: Neu. Neuware -Investment and focus on brand building skills has diminished across the marketing industry in recent years. But without the knowledge and understanding of how to build strong brands, marketers end up jumping between short-term tactics and struggle to deliver reliable, long-term growth.Effective Brand Building is here to change that. It provides practical, everyday wisdom in how to drive effective growth for brands for the long and short term, in synch with broader organizational goals and business processes. From award-winning marketer and columnist for Marketing Week, Andrew Geoghegan, this book is the ultimate guide to developing the skills and knowledge you need to create a brand building strategy that delivers growth. Containing best practice frameworks, tools, and approaches to measurement, this book enables marketers to create repeatable results and maximize their return on investment. With real-world examples from businesses such as McDonald's, Mondelez, Apple, and Unilever, this book will help marketers ask the right questions in order to create the best conditions in their business for effective brand building.…

Paperback. Condición: Brand New. 272 pages. 9.21x6.14x9.21 inches. In Stock.