Isbn: 9781118930267 - build for change: revolutionizing customer engagement through continuous digital innovation (35 resultados)

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Hardcover. Condición: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

Hardcover. Condición: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

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Condición: As New. Unread book in perfect condition.

Hardcover. Condición: Comme neuf. Edition 2014. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, As new. Edition 2014. Ammareal gives back up to 15% of this item's net price to charity organizations.

Condición: New.

Hardback. Condición: New. Customers have radically changed the ways they interact with businesses, and today's organizations need to adapt Is your company prepared for the Gen D future, or is it heading toward life support? A lot of companies across the globe are going to die over the next few years, not because of macroeconomic stress, but because there is an emerging generation that is radically changing the rules of customer engagement. In Build For Change, Pegasystems CEO Alan Trefler shows exactly what companies can do to turn the coming "customerpocalypse" into one of the biggest business opportunities of the decade. The newest generation of consumers is turning customer relationship management on its head. Build For Change highlights the revolutionary changes to business, marketing, and technology practices that are needed to survive and thrive in these unforgiving times. Readers will learn how businesses are increasingly relying on new forms of customer engagement, and how one customer's experience-whether good or bad-can alter a company's reputation with the click of a mouse. With practical insight from a leader in customer engagement, this book serves as a timely wakeup call to companies that have not yet embraced the digital future. Traditional marketing is becoming increasingly irrelevant, and businesses must become more customer-centric while taking a completely different approach to adopting and using technology. Build For Change outlines exactly what can-and must-be done to ensure sustainable success in the new digital era: Relate to the new generation of consumers, and understand their preferences and demandsStop obsessing about mountains of data, and instead apply business-driven continuous improvement to customer processesLearn how to overcome the fatal flaws of current technology fadsRethink organizational roles to drive adaptive and transformative innovation Consumers have more options than ever before, and ensuring customer loyalty in the modern market means knowing exactly what the customer wants and how to deliver it brilliantly. Build For Change provides actionable guidance for engaging this new connected consumer.…

HRD. Condición: New. New Book. Shipped from UK. Established seller since 2000.

Condición: new.

hardcover. Condición: Good. Bargain book.

Condición: New. pp. 192.

Condición: New. Num Pages: 192 pages, black & white illustrations. BIC Classification: KJMB. Category: (P) Professional & Vocational. Dimension: 236 x 155 x 18. Weight in Grams: 372. . 2014. 1st Edition. Hardcover. . . . .

Condición: New. In English.

Condición: New. pp. 192.

Condición: New.

Condición: As New. Unread book in perfect condition.

Hardcover. Condición: Brand New. 1st edition. 192 pages. 9.50x6.25x0.50 inches. In Stock.

Condición: New. Num Pages: 192 pages, black & white illustrations. BIC Classification: KJMB. Category: (P) Professional & Vocational. Dimension: 236 x 155 x 18. Weight in Grams: 372. . 2014. 1st Edition. Hardcover. . . . . Books ship from the US and Ireland.