9780674018785 - switching channels: organization and change in tv broadcasting de caves, richard e. (25 resultados)
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Librería: digger-dogger, CHESHIRE, CT, Estados Unidos de Americadigger-dogger
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Librería: Rarewaves.com USA, London, LONDO, Reino UnidoRarewaves.com USA
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EUR 63,10
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Hardback. Condición: New. Media critics invariably disparage the quality of programming produced by the U.S. television industry. But why the industry produces what it does is a question largely unasked. It is this question, at the crux of American popular culture, that Switching Channels explores.In the past twenty-five years,…the expansion of cable and satellite systems has transformed television. Richard Caves examines the economics of this phenomenon--and the nature and logic of the broadcast networks' response to the incursion of cable TV, especially the shift to inexpensive unscripted game and "reality" shows and "news" magazines. An explanation of these changes, Caves argues, requires an understanding of two very different sectors: the "creative industry," which produces programs; and the commercial channels, which bring them to viewers. His book shows how distributors' judgment of profitability determines the quality and character of the programs the creative industry produces. This determination, writes Caves, depends on the number and types of viewers that various programs can attract and advertisers' willingness to pay for their attention, as well as the organization of the networks that package programs, the distributors that transmit them, and the deals these parties strike with one another.
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Hardcover. Condición: new. Hardcover. Media critics invariably disparage the quality of programming produced by the U.S. television industry. But why the industry produces what it does is a question largely unasked. It is this question, at the crux of American popular culture, that Switching Channels explores.In the past twenty-…five years, the expansion of cable and satellite systems has transformed television. Richard Caves examines the economics of this phenomenon--and the nature and logic of the broadcast networks' response to the incursion of cable TV, especially the shift to inexpensive unscripted game and "reality" shows and "news" magazines. An explanation of these changes, Caves argues, requires an understanding of two very different sectors: the "creative industry," which produces programs; and the commercial channels, which bring them to viewers. His book shows how distributors' judgment of profitability determines the quality and character of the programs the creative industry produces. This determination, writes Caves, depends on the number and types of viewers that various programs can attract and advertisers' willingness to pay for their attention, as well as the organization of the networks that package programs, the distributors that transmit them, and the deals these parties strike with one another. Media critics invariably disparage the quality of programming produced by the U.S. television industry. But why the industry produces what it does is a question largely unasked. It is this question, at the crux of American popular culture, that Switching Channels explores. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
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Switching Channels : Organization And Change In Tv Broadcasting
Caves, Richard E.; Guo, Karen; O'Gorman, Catherine; Rosenberg, Matthew S.; Wegener, Richard J.
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Librería: GreatBookPrices, Columbia, MD, Estados Unidos de AmericaGreatBookPrices
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Condición: New. In the past twenty five years, the expansion of cable and satellite systems has transformed television. Examines the economics of this phenomenen, and the nature and logic of the broadcast network's response. Num Pages: 376 pages, 13 tables. BIC Classification: 1KBB; 3JJP; KNTD. Category: (P) Professional & Vocat…ional. Dimension: 210 x 140 x 30. Weight in Grams: 548. . 2005. Hardcover. . . . .
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Librería: SHIMEDIA, Brooklyn, NY, Estados Unidos de AmericaSHIMEDIA
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Switching Channels : Organization And Change In Tv Broadcasting
Caves, Richard E.; Guo, Karen; O'Gorman, Catherine; Rosenberg, Matthew S.; Wegener, Richard J.
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Librería: GreatBookPrices, Columbia, MD, Estados Unidos de AmericaGreatBookPrices
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EUR 88,44
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Condición: New. pp. ix + 360.
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Hardcover. Condición: New.
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Switching Channels : Organization And Change In Tv Broadcasting
Caves, Richard E.; Guo, Karen; O'Gorman, Catherine; Rosenberg, Matthew S.; Wegener, Richard J.
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Librería: GreatBookPricesUK, Woodford Green, Reino UnidoGreatBookPricesUK
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EUR 79,69
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Switching Channels : Organization And Change In Tv Broadcasting
Caves, Richard E.; Guo, Karen; O'Gorman, Catherine; Rosenberg, Matthew S.; Wegener, Richard J.
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Librería: GreatBookPricesUK, Woodford Green, Reino UnidoGreatBookPricesUK
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Librería: Kennys Bookstore, Olney, MD, Estados Unidos de AmericaKennys Bookstore
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EUR 91,45
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Condición: New. In the past twenty five years, the expansion of cable and satellite systems has transformed television. Examines the economics of this phenomenen, and the nature and logic of the broadcast network's response. Num Pages: 376 pages, 13 tables. BIC Classification: 1KBB; 3JJP; KNTD. Category: (P) Professional & Vocat…ional. Dimension: 210 x 140 x 30. Weight in Grams: 548. . 2005. Hardcover. . . . . Books ship from the US and Ireland.
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Librería: Books Puddle, New York, NY, Estados Unidos de AmericaBooks Puddle
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EUR 102,26
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Condición: New. pp. ix + 360.
Switching Channels Organization and Change in TV Broadcasting
Caves, Richard E./ Guo, Karen/ O'Gorman, Catherine/ Rosenberg, Matthew S./ Wegener, Richard J.
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Librería: Revaluation Books, Exeter, Reino UnidoRevaluation Books
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EUR 115,76
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Hardcover. Condición: Brand New. new title edition. 376 pages. 8.25x5.75x1.00 inches. In Stock.
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Librería: Rarewaves.com UK, London, Reino UnidoRarewaves.com UK
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EUR 58,60
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Hardback. Condición: New. Media critics invariably disparage the quality of programming produced by the U.S. television industry. But why the industry produces what it does is a question largely unasked. It is this question, at the crux of American popular culture, that Switching Channels explores.In the past twenty-five years,…the expansion of cable and satellite systems has transformed television. Richard Caves examines the economics of this phenomenon--and the nature and logic of the broadcast networks' response to the incursion of cable TV, especially the shift to inexpensive unscripted game and "reality" shows and "news" magazines. An explanation of these changes, Caves argues, requires an understanding of two very different sectors: the "creative industry," which produces programs; and the commercial channels, which bring them to viewers. His book shows how distributors' judgment of profitability determines the quality and character of the programs the creative industry produces. This determination, writes Caves, depends on the number and types of viewers that various programs can attract and advertisers' willingness to pay for their attention, as well as the organization of the networks that package programs, the distributors that transmit them, and the deals these parties strike with one another.
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Librería: moluna, Greven, Alemaniamoluna
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EUR 86,78
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Gebunden. Condición: New. Media critics invariably disparage the quality of programming produced by the U.S. television industry. But why the industry produces what it does is a question largely unasked. It is this question, at the crux of American popular culture, that Switching Ch.
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Librería: AussieBookSeller, Truganina, VIC, AustraliaAussieBookSeller
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EUR 112,85
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Hardcover. Condición: new. Hardcover. Media critics invariably disparage the quality of programming produced by the U.S. television industry. But why the industry produces what it does is a question largely unasked. It is this question, at the crux of American popular culture, that Switching Channels explores.In the past twenty-…five years, the expansion of cable and satellite systems has transformed television. Richard Caves examines the economics of this phenomenon--and the nature and logic of the broadcast networks' response to the incursion of cable TV, especially the shift to inexpensive unscripted game and "reality" shows and "news" magazines. An explanation of these changes, Caves argues, requires an understanding of two very different sectors: the "creative industry," which produces programs; and the commercial channels, which bring them to viewers. His book shows how distributors' judgment of profitability determines the quality and character of the programs the creative industry produces. This determination, writes Caves, depends on the number and types of viewers that various programs can attract and advertisers' willingness to pay for their attention, as well as the organization of the networks that package programs, the distributors that transmit them, and the deals these parties strike with one another. Media critics invariably disparage the quality of programming produced by the U.S. television industry. But why the industry produces what it does is a question largely unasked. It is this question, at the crux of American popular culture, that Switching Channels explores. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.
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Librería: AHA-BUCH GmbH, Einbeck, AlemaniaAHA-BUCH GmbH
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EUR 118,40
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Buch. Condición: Neu. Neuware - Media critics invariably disparage the quality of programming produced by the U.S. television industry. But why the industry produces what it does is a question largely unasked. It is this question, at the crux of American popular culture, that 'Switching Channels' explores.
Switching Channels Organization and Change in TV Broadcasting
Caves, Richard E./ Guo, Karen/ O'Gorman, Catherine/ Rosenberg, Matthew S./ Wegener, Richard J.
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Librería: Revaluation Books, Exeter, Reino UnidoRevaluation Books
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EUR 92,44
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Hardcover. Condición: Brand New. new title edition. 376 pages. 8.25x5.75x1.00 inches. In Stock. This item is printed on demand.
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Librería: THE SAINT BOOKSTORE, Southport, Reino UnidoTHE SAINT BOOKSTORE
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EUR 113,37
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Hardback. Condición: New. This item is printed on demand. New copy - Usually dispatched within 5-9 working days.
