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Publicado por Wiley & Sons, Incorporated, John, 2005
ISBN 10: 0470011734 ISBN 13: 9780470011737
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Añadir al carritoCondición: Good. Good condition. Acceptable dust jacket. A copy that has been read but remains intact. May contain markings such as bookplates, stamps, limited notes and highlighting, or a few light stains.
Idioma: Inglés
Publicado por Wiley & Sons, Incorporated, John, 2005
ISBN 10: 0470011734 ISBN 13: 9780470011737
Librería: Better World Books, Mishawaka, IN, Estados Unidos de America
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Añadir al carritoCondición: Very Good. 1st Edition. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
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Añadir al carritoHardback. Condición: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Librería: AwesomeBooks, Wallingford, Reino Unido
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Añadir al carritoHardcover. Condición: Very Good. Marketing the Professional Services Firm: Applying the Principles and the Science of Marketing to the Professions This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping.
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Añadir al carritoHardcover. Condición: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping.
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Añadir al carritoCondición: New.
Idioma: Inglés
Publicado por John Wiley & Sons, Chichester, 2005
ISBN 10: 0470011734 ISBN 13: 9780470011737
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Añadir al carritoHardcover. Condición: new. Hardcover. Professional services are estimated to be worth up to $700 billion worldwide, but as the market matures there is an urgent need for new marketing thinking for global players or small businesses alike. This book applies the core principles of strategic marketing to professional services for the first time, in an approach that is at once accessible and compelling. With case studies from a range of companies including J. Walter Thompson, market research companies, the ?big four? accounting firms, Headhunters, Interbrand and large US legal firms, it is intended to become the definitive book for effective strategic marketing in professional services. Professional services are estimated to be worth up to $700 billion worldwide, but as the market matures there is an urgent need for new marketing thinking for global players or small businesses alike. This book applies the core principles of strategic marketing to professional services for the first time, in an approach that is at once accessible and compelling. With case studies from a range of companies including J. Walter Thompson, market research companies, the ?big four? accounting firms, Headhunters, Interbrand and large US legal firms, it is intended to become the definitive book for effective strategic marketing in professional services. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
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Añadir al carritoHRD. Condición: New. New Book. Shipped from UK. Established seller since 2000.
Idioma: Inglés
Publicado por John Wiley and Sons Inc, US, 2005
ISBN 10: 0470011734 ISBN 13: 9780470011737
Librería: Rarewaves.com USA, London, LONDO, Reino Unido
EUR 49,51
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Añadir al carritoHardback. Condición: New. Professional services are estimated to be worth up to $700 billion worldwide, but as the market matures there is an urgent need for new marketing thinking for global players or small businesses alike. This book applies the core principles of strategic marketing to professional services for the first time, in an approach that is at once accessible and compelling. With case studies from a range of companies including J. Walter Thompson, market research companies, the ?big four? accounting firms, Headhunters, Interbrand and large US legal firms, it is intended to become the definitive book for effective strategic marketing in professional services.
Librería: GreatBookPrices, Columbia, MD, Estados Unidos de America
EUR 48,05
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Librería: GreatBookPricesUK, Woodford Green, Reino Unido
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EUR 58,52
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Añadir al carritoCondición: New. pp. x + 417 Illus.
Librería: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Irlanda
Original o primera edición
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Añadir al carritoCondición: New. The reach of the professional services sector has become vast and global now including everything from big accountancy and consultancy firms to the services division of such giants as IBM leading to a number of new challenges, the biggest of which is the maturing of the market. New thinking is required. Num Pages: 432 pages, Illustrations. BIC Classification: KJS; KNS. Category: (P) Professional & Vocational. Dimension: 230 x 157 x 30. Weight in Grams: 740. . 2005. 1st Edition. Hardcover. . . . .
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Añadir al carritoHardback. Condición: New. New copy - Usually dispatched within 3 working days.
Librería: Kennys Bookstore, Olney, MD, Estados Unidos de America
EUR 66,59
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Añadir al carritoCondición: New. The reach of the professional services sector has become vast and global now including everything from big accountancy and consultancy firms to the services division of such giants as IBM leading to a number of new challenges, the biggest of which is the maturing of the market. New thinking is required. Num Pages: 432 pages, Illustrations. BIC Classification: KJS; KNS. Category: (P) Professional & Vocational. Dimension: 230 x 157 x 30. Weight in Grams: 740. . 2005. 1st Edition. Hardcover. . . . . Books ship from the US and Ireland.
Librería: BennettBooksLtd, Los Angeles, CA, Estados Unidos de America
EUR 73,00
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Añadir al carritohardcover. Condición: New. In shrink wrap. Looks like an interesting title!
Librería: Books Puddle, New York, NY, Estados Unidos de America
EUR 77,16
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Añadir al carritoCondición: New. pp. x + 417.
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Añadir al carritoCondición: NEW.
EUR 43,87
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Añadir al carritoCondición: New. Laurie Young is a specialist in the marketing of services and customer care. His career includes senior positions with PricewaterhouseCoopers, BT and Unisys. Before joining PwC, where he oversaw a total marketing team of some 300 people and a budget spend o.
Librería: Revaluation Books, Exeter, Reino Unido
EUR 98,81
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Añadir al carritoHardcover. Condición: Brand New. 1st edition. 432 pages. 9.00x6.00x1.25 inches. In Stock.
Idioma: Inglés
Publicado por John Wiley & Sons, Chichester, 2005
ISBN 10: 0470011734 ISBN 13: 9780470011737
Librería: AussieBookSeller, Truganina, VIC, Australia
Original o primera edición
EUR 79,97
Cantidad disponible: 1 disponibles
Añadir al carritoHardcover. Condición: new. Hardcover. Professional services are estimated to be worth up to $700 billion worldwide, but as the market matures there is an urgent need for new marketing thinking for global players or small businesses alike. This book applies the core principles of strategic marketing to professional services for the first time, in an approach that is at once accessible and compelling. With case studies from a range of companies including J. Walter Thompson, market research companies, the ?big four? accounting firms, Headhunters, Interbrand and large US legal firms, it is intended to become the definitive book for effective strategic marketing in professional services. Professional services are estimated to be worth up to $700 billion worldwide, but as the market matures there is an urgent need for new marketing thinking for global players or small businesses alike. This book applies the core principles of strategic marketing to professional services for the first time, in an approach that is at once accessible and compelling. With case studies from a range of companies including J. Walter Thompson, market research companies, the ?big four? accounting firms, Headhunters, Interbrand and large US legal firms, it is intended to become the definitive book for effective strategic marketing in professional services. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.
EUR 48,06
Cantidad disponible: 2 disponibles
Añadir al carritoBuch. Condición: Neu. Neuware - The professional services sector is vast and growing. Traditionally associated with accountancy and legal firms, today's market ranges from IT & Telecoms through management and recruitment consultancy to architects, surveyors, financial and retail services. Within it are all kinds of businesses, from international brands to niche players.As markets valued at up to $700 billion worldwide mature, there is an urgent need for new marketing thinking for global players and small businesses alike. This book applies the core principles of strategic marketing to professional services for the first time, in an approach that is readable, compelling and theoretically sound. Featuring case studies from Deloitte, Russell Reynolds Associates, IBM Global Services and Interbrand, it is the definitive guide to effective marketing and business development in professional services.
Librería: preigu, Osnabrück, Alemania
EUR 49,70
Cantidad disponible: 1 disponibles
Añadir al carritoBuch. Condición: Neu. Marketing the Professional Services Firm | Applying the Principles and the Science of Marketing to the Professions | Laurie Young | Buch | Foreword.[.] the Author.Introduction: Setting the [.] I: STRATEGIC ISSUES.1. Growth strategies.2. Gaining market perspective.3. Client segmentation.4. Creating and managing a professional services brand.5. Competitive strategy.6 | Englisch | 2005 | John Wiley & Sons | EAN 9780470011737 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[dot]de | Anbieter: preigu.