Isbn: 9780333750087 - marketing management: an international perspective: case studies (international marketing series) (15 resultados)

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Condición: New. This collection brings together over 20 real-life case studies of marketing management issues faced by leading international companies from America, Asia and Europe. Num Pages: 512 pages, biography. BIC Classification: 1D; 1F; 1KBB; KJMV7. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 246 x 189 x 26. Weight in Grams: 969. . 1999. Paperback. . . . . …

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Condición: New. This collection brings together over 20 real-life case studies of marketing management issues faced by leading international companies from America, Asia and Europe. Num Pages: 512 pages, biography. BIC Classification: 1D; 1F; 1KBB; KJMV7. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 246 x 189 x 26. Weight in Grams: 969. . 1999. Paperback. . . . . Books ship from the US and Ireland. …

Paperback. Condición: Brand New. 487 pages. 9.75x7.50x1.25 inches. In Stock.

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PAP. Condición: New. New Book. Delivered from our UK warehouse in 4 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.

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Paperback. Condición: new. Paperback. Marketing Management: An International Perspective brings together over twenty real-life case studies of marketing management issues faced by leading international companies from around the world. Including cases from America, Asia and Europe, this collection is an ideal supplement to both marketing management or international marketing courses at both undergraduate and MBA level. Written by professors at IMD, one of the leading international business schools with a reputation for writing top-quality cases, this new text is an invaluable resource students of business and marketing. Providing both text and cases, the book will be supported by a Tutor's Guide, based on the authors' own teaching experience, which will provide a roadmap and guidance on how to best use each case. Over twenty real-life case studies of marketing management issues faced by companies from around the world. Including cases from America, Asia and Europe, this collection is a supplement to both marketing management or international marketing courses at both undergraduate and MBA level. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.…

Kartoniert / Broschiert. Condición: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Written by professors from IMD a leading international business school with an international reputation for producing highquality case studies Provides numerous uptodate case studies from companies around the world that demonstrate different marketing m.…

Taschenbuch. Condición: Neu. Marketing Management | An International Perspective : Case Studies | Dominique Turpin (u. a.) | Taschenbuch | Einband - flex.(Paperback) | Englisch | 1999 | Bloomsbury 3PL | EAN 9780333750087 | Verantwortliche Person für die EU: Macmillan Education, Tiergartenstr. 17, 69121 Heidelberg, productsafety[at]springernature[dot]com | Anbieter: preigu Print on Demand. …