9780273651826 - consumer behaviour de solomon, michael (12 resultados)

Condición: Fine. 2nd Edition. Used book that is in almost brand-new condition. May contain a remainder mark. Better World Books: Buy Books. Do Good.

Condición: Good. 2nd Edition. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

paperback. Condición: Good. The item is in good condition and works perfectly, however it is showing some signs of previous ownership which could include: small tears, scuffing, notes, highlighting, gift inscriptions, and library markings.

Paperback. Condición: Used; Good. Dispatched, from the UK, within 48 hours of ordering. This book is in good condition but will show signs of previous ownership. Please expect some creasing to the spine and/or minor damage to the cover.

Paperback. Condición: Used; Very Good. Dispatched, from the UK, within 48 hours of ordering. Though second-hand, the book is still in very good shape. Minimal signs of usage may include very minor creasing on the cover or on the spine. Damaged cover. The cover of is slightly damaged for instance a torn or bent corner.…

Condición: As New. : Este libro, ahora en su segunda edición, ofrece una introducción completa y atractiva al comportamiento del consumidor, vinculando la teoría con los problemas reales que enfrentan los profesionales. Con un enfoque multidisciplinario, incluye datos actualizados sobre los consumidores europeos. Ideal para estudiantes de marketing y cursos de negocios, así como para estudiantes de máster en marketing. EAN: 9780273651826 Tipo: Libros Categoría: Negocios y Economía Título: Consumer Behaviour: A European Perspective Autor: Michael R. Solomon| Gary Bamossy| Soren Askegaard Editorial: Pitman Publishing Idioma: en Páginas: 630 Formato: tapa blanda Año de publicación: 2001.…

Condición: Poor. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Book contains pen & pencil markings. In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1350grams, ISBN:9780273651826.…

Condición: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1350grams, ISBN:9780273651826. …

Softcover. Condición: Bon. Ancien livre de bibliothèque avec équipements. Edition 2002. Editeur différent. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Good. Former library book. Edition 2002. Different publisher. Ammareal gives back up to 15% of this item's net price to charity organizations. …

Paperback. Condición: Used; Good. ***Simply Brit*** Welcome to our online used book store, where affordability meets great quality. Dive into a world of captivating reads without breaking the bank. We take pride in offering a wide selection of used books, from classics to hidden gems, ensuring there is something for every literary palate. All orders are shipped within 24 hours and our lightning fast-delivery within 48 hours coupled with our prompt customer service ensures a smooth journey from ordering to delivery. Discover the joy of reading with us, your trusted source for affordable books that do not compromise on quality.…

Paperback. Condición: Used; Good. **SHIPPED FROM UK** We believe you will be completely satisfied with our quick and reliable service. All orders are dispatched as swiftly as possible! Buy with confidence! Greener Books.

Taschenbuch. Condición: Neu. Gebraucht - Gut Unbenutzt. Leichte Lagerspuren. Schnelle Lieferung, Kartonverpackung. Abzugsfähige Rechnung. Bei Mehrfachbestellung werden die Versandkosten anteilig erstattet. -Building on the enormous success of the first edition, this second edition of Consumer Behaviour: A European Perspective has been completely revised and updated. This text continues to provide a comprehensive, lively, highly contemporary and practical introduction to consumer behaviour, and how consumer behaviour research and concepts can inform and be applied to broader/strategic marketing issues. The diversity of European values, popular culture, lifestyles and consumption and their role and relationship in formulating marketing strategy are examined in detail. The five-part micro-to-macro wheel structure of the text takes a multi-disciplinary approach to the discussion of consumer behaviour theory and applications and includes the latest attitude and demographic data for profiling European consumers. Features \*New - integrated references to e-marketing and e-business throughout the book \*New cases, contributed by European consumer behaviour researchers \*Marketing Opportunities and Marketing Pitfalls illustrate examples of where consumer behaviour issues and concepts have been successfully and unsuccessfully applied to broader marketing issues and strategies \*Multicultural aspect 630 pp. Englisch.…