Idioma: Inglés
Publicado por Oxford University Press, 2023
ISBN 10: 0197554164 ISBN 13: 9780197554166
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Idioma: Inglés
Publicado por Oxford University Press, 2023
ISBN 10: 0197554164 ISBN 13: 9780197554166
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Idioma: Inglés
Publicado por Oxford University Press, 2023
ISBN 10: 0197554164 ISBN 13: 9780197554166
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Añadir al carritoPAP. Condición: New. New Book. Shipped from UK. Established seller since 2000.
Idioma: Inglés
Publicado por Oxford University Press, 2023
ISBN 10: 0197554164 ISBN 13: 9780197554166
Librería: GreatBookPrices, Columbia, MD, Estados Unidos de America
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Idioma: Inglés
Publicado por Oxford University Press, 2023
ISBN 10: 0197554164 ISBN 13: 9780197554166
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Añadir al carritoPAP. Condición: New. New Book. Shipped from UK. Established seller since 2000.
Idioma: Inglés
Publicado por Oxford University Press, 2023
ISBN 10: 0197554164 ISBN 13: 9780197554166
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Idioma: Inglés
Publicado por Oxford University Press, 2023
ISBN 10: 0197554164 ISBN 13: 9780197554166
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Idioma: Inglés
Publicado por Oxford University Press Inc, US, 2023
ISBN 10: 0197554164 ISBN 13: 9780197554166
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Añadir al carritoPaperback. Condición: New. In Sesame Street: A Transnational History, author Helle Strandgaard Jensen tells the story of how the American television show became a global brand. Jensen argues that because the show's domestic production was not financially viable from the beginning, Sesame Street became a commodity that its producers assertively marketed all over the world. Sesame Street: A Transnational History combines archival research from seven countries, bolstering an insightful analysis of how local reception and rejection of the show related to the global sales strategies and American ideals it was built upon. Contrary to the producers' oft-publicized claims of Sesame Street's universality, the show was heavily shaped by a fixed set of assumptions about childhood, education, and commercial entertainment. This made sales difficult as Sesame Street met both skepticism and direct hostility from foreign television producers who did not share these ideals. Drawing on insights from new histories about childhood, education, and transnational media, the book lays bare a cultural clash of international proportions rooted in divergent approaches to children's television. In doing so, it provides a reflective backdrop to the many ongoing debates about children's media.In contrasting the positive receptions and renunciations of Sesame Street, Jensen demonstrates that it was only after a substantial rethinking of Sesame Street's aims and business model that this program ended up on numerous broadcasting schedules by the mid-1970s. Along the way, this rethinking and the constant negotiations with potential international buyers created and shaped the business and corporate brand that paved the way for the Sesame Street we know today.
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Añadir al carritoPaperback. Condición: Brand New. 274 pages. 9.50x6.50x0.75 inches. In Stock.
Idioma: Inglés
Publicado por Oxford University Press, 2023
ISBN 10: 0197554164 ISBN 13: 9780197554166
Librería: GreatBookPricesUK, Woodford Green, Reino Unido
EUR 35,17
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Idioma: Inglés
Publicado por Oxford University Press Inc, New York, 2023
ISBN 10: 0197554164 ISBN 13: 9780197554166
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Añadir al carritoPaperback. Condición: new. Paperback. In Sesame Street: A Transnational History, author Helle Strandgaard Jensen tells the story of how the American television show became a global brand. Jensen argues that because the show's domestic production was not financially viable from the beginning, Sesame Street became a commodity that its producers assertively marketed all over the world. Sesame Street: A Transnational History combines archival research from seven countries,bolstering an insightful analysis of how local reception and rejection of the show related to the global sales strategies and American ideals it was built upon. Contrary to the producers' oft-publicized claims ofSesame Street's universality, the show was heavily shaped by a fixed set of assumptions about childhood, education, and commercial entertainment. This made sales difficult as Sesame Street met both skepticism and direct hostility from foreign television producers who did not share these ideals. Drawing on insights from new histories about childhood, education, and transnational media, the book lays bare a cultural clash of international proportions rooted in divergentapproaches to children's television. In doing so, it provides a reflective backdrop to the many ongoing debates about children's media.In contrasting the positive receptions and renunciations of SesameStreet, Jensen demonstrates that it was only after a substantial rethinking of Sesame Street's aims and business model that this program ended up on numerous broadcasting schedules by the mid-1970s. Along the way, this rethinking and the constant negotiations with potential international buyers created and shaped the business and corporate brand that paved the way for the Sesame Street we know today. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
Idioma: Inglés
Publicado por Oxford University Press Inc, 2023
ISBN 10: 0197554164 ISBN 13: 9780197554166
Librería: THE SAINT BOOKSTORE, Southport, Reino Unido
EUR 35,99
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Añadir al carritoPaperback / softback. Condición: New. New copy - Usually dispatched within 4 working days.
Idioma: Inglés
Publicado por Oxford University Press, 2023
ISBN 10: 0197554164 ISBN 13: 9780197554166
Librería: GreatBookPricesUK, Woodford Green, Reino Unido
EUR 37,77
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Añadir al carritoPaperback. Condición: New.
Idioma: Inglés
Publicado por Oxford University Press, 2023
ISBN 10: 0197554164 ISBN 13: 9780197554166
Librería: Ria Christie Collections, Uxbridge, Reino Unido
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Idioma: Inglés
Publicado por Oxford University Press Inc, 2023
ISBN 10: 0197554164 ISBN 13: 9780197554166
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Añadir al carritoCondición: New. 2023. Paperback. . . . . .
Idioma: Inglés
Publicado por Oxford University Press Inc, 2023
ISBN 10: 0197554164 ISBN 13: 9780197554166
Librería: Kennys Bookstore, Olney, MD, Estados Unidos de America
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Añadir al carritoPaperback. Condición: Brand New. 274 pages. 9.50x6.50x0.75 inches. In Stock.
Idioma: Inglés
Publicado por Oxford University Press, 2023
ISBN 10: 0197554164 ISBN 13: 9780197554166
Librería: Speedyhen, Hertfordshire, Reino Unido
EUR 35,92
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Idioma: Inglés
Publicado por Oxford University Press, 2023
ISBN 10: 0197554164 ISBN 13: 9780197554166
Librería: GoldBooks, Denver, CO, Estados Unidos de America
EUR 86,19
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Añadir al carritoPaperback. Condición: new. New Copy. Customer Service Guaranteed.
Idioma: Inglés
Publicado por Oxford University Press Apr 2023, 2023
ISBN 10: 0197554164 ISBN 13: 9780197554166
Librería: AHA-BUCH GmbH, Einbeck, Alemania
EUR 44,85
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Añadir al carritoTaschenbuch. Condición: Neu. Neuware - Sesame Street: A Transnational History tells the story of how the American TV show became a global brand. Based on archival research across seven countries, the book demonstrates how Sesame Street, from the very beginning, was a commodity assertively marketed all over the world. Author Helle Strandgaard Jensen deftly examines the sophisticated sales strategies crafted to promote the show-and why they did not always work. Seeing the sales from the perspective of both the vendor and potential vendees, the book lays bare a cultural clash of international proportions rooted in divergent approaches to childhood, education, and television production that are still around today.
Idioma: Inglés
Publicado por Oxford University Press Inc, US, 2023
ISBN 10: 0197554164 ISBN 13: 9780197554166
Librería: Rarewaves.com UK, London, Reino Unido
EUR 43,39
Cantidad disponible: 1 disponibles
Añadir al carritoPaperback. Condición: New. In Sesame Street: A Transnational History, author Helle Strandgaard Jensen tells the story of how the American television show became a global brand. Jensen argues that because the show's domestic production was not financially viable from the beginning, Sesame Street became a commodity that its producers assertively marketed all over the world. Sesame Street: A Transnational History combines archival research from seven countries, bolstering an insightful analysis of how local reception and rejection of the show related to the global sales strategies and American ideals it was built upon. Contrary to the producers' oft-publicized claims of Sesame Street's universality, the show was heavily shaped by a fixed set of assumptions about childhood, education, and commercial entertainment. This made sales difficult as Sesame Street met both skepticism and direct hostility from foreign television producers who did not share these ideals. Drawing on insights from new histories about childhood, education, and transnational media, the book lays bare a cultural clash of international proportions rooted in divergent approaches to children's television. In doing so, it provides a reflective backdrop to the many ongoing debates about children's media.In contrasting the positive receptions and renunciations of Sesame Street, Jensen demonstrates that it was only after a substantial rethinking of Sesame Street's aims and business model that this program ended up on numerous broadcasting schedules by the mid-1970s. Along the way, this rethinking and the constant negotiations with potential international buyers created and shaped the business and corporate brand that paved the way for the Sesame Street we know today.
Idioma: Inglés
Publicado por Oxford University Press, 2023
ISBN 10: 0197554164 ISBN 13: 9780197554166
Librería: preigu, Osnabrück, Alemania
EUR 52,75
Cantidad disponible: 1 disponibles
Añadir al carritoTaschenbuch. Condición: Neu. Sesame Street | A Transnational History | Helle Strandgaard Jensen | Taschenbuch | Kartoniert / Broschiert | Englisch | 2023 | Oxford University Press | EAN 9780197554166 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[dot]de | Anbieter: preigu.
Idioma: Inglés
Publicado por Oxford University Press Apr 2023, 2023
ISBN 10: 0197554164 ISBN 13: 9780197554166
Librería: Books-by-Floh, Paderborn, Alemania
EUR 53,57
Cantidad disponible: 2 disponibles
Añadir al carritoTaschenbuch. Condición: Neu. Neuware -Sesame Street: A Transnational History tells the story of how the American TV show became a global brand. Based on archival research across seven countries, the book demonstrates how Sesame Street, from the very beginning, was a commodity assertively marketed all over the world. Author Helle Strandgaard Jensen deftly examines the sophisticated sales strategies crafted to promote the show-and why they did not always work. Seeing the sales from the perspective of both the vendor and potential vendees, the book lays bare a cultural clash of international proportions rooted in divergent approaches to childhood, education, and television production that are still around today. 288 pp. Englisch.