Pearson new riders (31 resultados)

- Tapa blanda
- Primera edición
Librería: Katsumi-san Co., Cambridge, MA, Estados Unidos de AmericaKatsumi-san Co.
Contactar con el vendedorVendedor de 5 estrellasCondición: Usado - Bueno
EUR 10,74
Envío por EUR 1,70Se envía dentro de Estados Unidos de AmericaCantidad disponible: 1 disponibles
Soft cover. Condición: Very Good. 1st Edition. xiii, 225 p., fully illustrated. Published in 2002 at $45.00. Oversize [br 6].

- Tapa blanda
Librería: Hamelyn, Madrid, M, EspañaHamelyn
Contactar con el vendedorVendedor de 5 estrellasCondición: Usado - Bueno
EUR 5,99
Envío por EUR 12,99Se envía de España a Estados Unidos de AmericaCantidad disponible: 1 disponibles
Condición: Very Good. : Este libro es una guía completa sobre la arquitectura de la información en la web. Escrito por Christina Wodtke, proporciona planos detallados y estrategias para diseñar sitios web efectivos y fáciles de usar. Ideal para estudiantes y profesionales del diseño web, este libro ofrece una visión profunda de cómo organizar y estructurar la información en el entorno digital. EAN: 0752064712503 Tipo: Libros Categoría: Tecnología Título: Information Architecture: Blueprints for the Web Autor: Christina Wodtke Editorial: New Riders Publications Div Of Pearson Idioma: en Páginas: 368 Formato: tapa blanda.…

- Tapa blanda
Librería: Hamelyn, Madrid, M, EspañaHamelyn
Contactar con el vendedorVendedor de 5 estrellasCondición: Usado - Bueno
EUR 5,99
Envío por EUR 12,99Se envía de España a Estados Unidos de AmericaCantidad disponible: 1 disponibles
Condición: Very Good. : Esta guía completa te ofrece una visión profesional sobre el desarrollo de aplicaciones web, enseñándote a crear aplicaciones dinámicas y sofisticadas con PHP. Aprenderás a manejar temas importantes como XML, WDDX y comercio electrónico de manera eficiente con PHP, además de conocer la sintaxis y características avanzadas de este lenguaje de programación. EAN: 9780735709973 Tipo: Libros Categoría: Tecnología Título: Web Application Development with PHP 4.0 Autor: Tobias Ratschiller| Till Gerken Editorial: New Riders Publications Div Of Pearson Idioma: en Páginas: 416 Formato: tapa blanda.…

Idioma: Inglés
Editorial: New Riders Publishing - Pearson Education, Indianapolis, 2003
- Tapa blanda
- Primera edición
Librería: Don's Book Store, Albuquerque, NM, Estados Unidos de AmericaDon's Book Store
Contactar con el vendedorVendedor de 5 estrellasCondición: Usado - Bueno
EUR 22,46
Gastos de envío gratisSe envía dentro de Estados Unidos de AmericaCantidad disponible: 1 disponibles
Trade Paperback. Condición: Very Good. First Edition First Printing Stated. 1301 Pages Indexed. August 2002 Edition. Includes unopened CD. Contents in Seven Parts: Web Page Construction with Dreamweaver, Designing, Interactdivity DHTML and Multimedia, Site Management, Dreamweaver and Dynamic Data, Under the Hood, and Appendixes which cover Dreamweaver and Fireworks Together, Online Resources for Web Developers, Introudction MySQL, and What's on the CD. The CD conains all the files you'll need to complete the exercises presnted throughout the book. It is a Full Demo version of Dreamweaver MX. This book is just another rehash of documentation. This is a completely revised and comprehensive book that broadens your understanding through hands-on projects, tips, and techniques. Large heavy book that will likely incur additonal shipping charges to some locations. …

Idioma: Inglés
Editorial: New Riders Publications Div Of Pearson, Indianapolis, IN, 2002
- Tapa blanda
Librería: Robert Fulgham, Bookseller, Idaho Falls, ID, Estados Unidos de AmericaRobert Fulgham, Bookseller
Contactar con el vendedorVendedor de 5 estrellasCondición: Usado - Muy bueno
EUR 31,45
Envío por EUR 3,49Se envía dentro de Estados Unidos de AmericaCantidad disponible: 1 disponibles
Soft cover. Condición: Near Fine. Near Fine softcover. Clean, bright and tight. No writing or marks. We wrap and box our books for shipping.

- Tapa blanda
Librería: Mooney's bookstore, Den Helder, HolandaMooney's bookstore
Contactar con el vendedorVendedor de 4 estrellasCondición: Usado - Bueno
EUR 20,20
Envío por EUR 14,95Se envía de Holanda a Estados Unidos de AmericaCantidad disponible: 1 disponibles
Condición: Very Good.

- Tapa blanda
Librería: unifachbuch e.K., Köln, NRW, Alemaniaunifachbuch e.K.
Contactar con el vendedorVendedor de 5 estrellasCondición: Nuevo
EUR 4,00
Envío por EUR 45,00Se envía de Alemania a Estados Unidos de AmericaCantidad disponible: 1 disponibles
Taschenbuch. Condición: Neu. Unbenutzte Restauflage Unbenutzt. Schnelle Lieferung, Kartonverpackung. Abzugsfähige Rechnung. -This book breaks new ground by doing something for digital photographers that's never been done before-it cuts through the bull and shows you exactly 'how to do it.' It's not a bunch of theory; it doesn't challenge you to come up with your own settings or figure things out on your own. Instead, it does something that virtually no other Elements book has ever done-it tells you flat-out which settings to use, when to use them, and why. If you're looking for one of those 'tell-me-everything-about-the-Unsharp-Mask-filter' books, this isn't it. You can grab any other Elements book on the shelf, because they all do that. Instead, this book gives you the inside tips and tricks of the trade for organizing, correcting, editing, sharpening, retouching, and printing your photos like a pro. You'll be absolutely amazed at how easy and effective these techniques are-once you know the secrets. 436 pp. Englisch.…

- Tapa blanda
Librería: Mooney's bookstore, Den Helder, HolandaMooney's bookstore
Contactar con el vendedorVendedor de 4 estrellasCondición: Usado - Bueno
EUR 48,25
Envío por EUR 14,95Se envía de Holanda a Estados Unidos de AmericaCantidad disponible: 1 disponibles
Condición: Very Good.

Librería: unifachbuch e.K., Köln, NRW, Alemaniaunifachbuch e.K.
Contactar con el vendedorVendedor de 5 estrellasCondición: Nuevo
EUR 3,45
Envío por EUR 45,00Se envía de Alemania a Estados Unidos de AmericaCantidad disponible: 2 disponibles
DVD. Condición: Neu. Neu Neuware. Schnelle Lieferung, Kartonverpackung. Abzugsfähige Rechnung. Bei Mehrfachbestellung werden die Versandkosten anteilig erstattet. -Elements for Photographers Englisch.

Idioma: Inglés
Editorial: Pearson New Riders Apr 2015, 2015
- Tapa blanda
Librería: AHA-BUCH GmbH, Einbeck, AlemaniaAHA-BUCH GmbH
Contactar con el vendedorVendedor de 5 estrellasCondición: Nuevo
EUR 59,75
Envío por EUR 39,82Se envía de Alemania a Estados Unidos de AmericaCantidad disponible: 2 disponibles
Taschenbuch. Condición: Neu. Neuware - Since Lightroom 1.0 first launched, Scott's Kelby's The Adobe Photoshop Lightroom Book for Digital Photographers has been the world's #1 bestselling Lightroom book (it has been translated into a dozen different languages), and in this latest version for Lightroom 6, Scott uses his same award-winning, step-by-step, plain-English style and layout to make learning Lightroom easy and fun.Scott doesn't just show students which sliders do what (every Lightroom book will do that). Instead, by using the following three simple, yet brilliant, techniques that make it just an incredible learning tool, this book shows them how to create their own photography workflow using Lightroom:? Throughout the book, Scott shares his own personal settings and studio-tested techniques. Each year he trains thousands of Lightroom users at his live seminars and through that he's learned what really works, what doesn't, and he tells you flat out which techniques work best, which to avoid, and why.? The entire book is laid out in a real workflow order with everything step by step, so students can begin using Lightroom like a pro from the start.? What really sets this book apart is the last chapter. This is where Scott dramatically answers his #1 most-asked Lightroom question, which is: 'Exactly what order am I supposed to do things in, and where does Photoshop fit in ? Students will see Scott's entire start-to-finish Lightroom 6 workflow and learn how to incorporate it into their own workflow.? Plus, this book includes a downloadable collection of some of the hottest Lightroom Develop module presets to give students a bunch of amazing effects with just one click!Scott knows firsthand the challenges today's digital photographers are facing, and what they want to learn next to make their workflow faster, easier, and more fun. He has incorporated all of that into this major update for Lightroom 6.It's the first and only book to bring the whole process together in such a clear, concise, and visual way. Plus, the book includes a special chapter on integrating Adobe Photoshop seamlessly right into your workflow, and students will learn some of Scott's latest Photoshop portrait retouching techniques and special effects, which take this book to a whole new level. There is no faster, more straight to the point, or more fun way to learn Lightroom than with this groundbreaking book.…

- Tapa blanda
Librería: Buchpark, Trebbin, AlemaniaBuchpark
Contactar con el vendedorVendedor de 5 estrellasCondición: Usado - Excelente
EUR 7,69
Envío por EUR 105,00Se envía de Alemania a Estados Unidos de AmericaCantidad disponible: 2 disponibles
Condición: Sehr gut. Zustand: Sehr gut | Seiten: 252 | Sprache: Englisch | Produktart: Bücher | Keine Beschreibung verfügbar.

- Tapa blanda
Librería: Buchpark, Trebbin, AlemaniaBuchpark
Contactar con el vendedorVendedor de 5 estrellasCondición: Usado - Excelente
EUR 7,69
Envío por EUR 105,00Se envía de Alemania a Estados Unidos de AmericaCantidad disponible: 2 disponibles
Condición: Sehr gut. Zustand: Sehr gut | Sprache: Englisch | Produktart: Bücher | Keine Beschreibung verfügbar.

- Tapa blanda
Librería: Buchpark, Trebbin, AlemaniaBuchpark
Contactar con el vendedorVendedor de 5 estrellasCondición: Usado - Excelente
EUR 26,57
Envío por EUR 105,00Se envía de Alemania a Estados Unidos de AmericaCantidad disponible: 1 disponibles
Condición: Sehr gut. Zustand: Sehr gut | Sprache: Englisch | Produktart: Bücher | Keine Beschreibung verfügbar.

- Tapa blanda
Librería: Buchpark, Trebbin, AlemaniaBuchpark
Contactar con el vendedorVendedor de 5 estrellasCondición: Usado - Bueno
EUR 37,51
Envío por EUR 105,00Se envía de Alemania a Estados Unidos de AmericaCantidad disponible: 1 disponibles
Condición: Gut. Zustand: Gut | Sprache: Englisch | Produktart: Bücher | Keine Beschreibung verfügbar.

Idioma: Inglés
Editorial: New Riders [an imprint of Peachpit, a division of Pearson Education], Hoboken, NJ, 2014
- Tapa dura
Librería: Ground Zero Books, Ltd., Silver Spring, MD, Estados Unidos de AmericaGround Zero Books, Ltd.
Contactar con el vendedorVendedor de 5 estrellasCondición: Usado - Bueno
EUR 651,40
Envío por EUR 4,36Se envía dentro de Estados Unidos de AmericaCantidad disponible: 1 disponibles
Hardcover. Condición: Very good. Second printing [stated]. The format is approximately 7.,5 inches by 9.5 inches by 2.375 inches. [12], Decorative covers. 663, [21] pages. No dust jacket present. Illustrated endpapers. Illustrations (some in color--section at the end has information on the plates]. This is a large, heavy book and if sent outside of the United States would require additional shipping charges. Dan Winters (born October 21, 1962) is an American portrait photographer, illustrator, filmmaker and writer. He was born in California on October 21, 1962. He first studied photography and the darkroom process starting in 1971 as a member of his 4-H club. In 1979, while a high school senior, he worked full-time in the motion picture special effects industry in the area of miniature design. He went on to study photography at Moorpark College. In 1986, he began his career in photography as a photojournalist. He moved to New York City, where magazine assignments came rapidly. Known for the broad range of subject matter he is able to interpret, he is widely recognized for his iconic celebrity portraiture, his scientific photography, and his photojournalistic stories. He has created portraits of celebrities such as Bono, Neil Young, Barack Obama, the Dalai Lama, Stephen Hawking, Leonardo DiCaprio, Helen Mirren, Johnny Depp, Kate Winslet, Angelina Jolie, Sandra Bullock, Brad Pitt, Steven Spielberg. He has won over one hundred national and international awards from American Photography, Communication Arts, The Society of Publication Designers and Life, among others. In 1998, he was awarded the prestigious Alfred Eisenstadt Award for Magazine Photography. After beginning his career as a photojournalist for a daily newspaper in southern California, Dan Winters moved to New York to begin a celebrated career that has since led to more than one hundred awards, including the Alfred Eisenstadt Award for Magazine Photography. An immensely respected portrait photographer, Dan is well known for an impeccable use of light, color, and depth in his evocative images. In Road to Seeing, Dan shares his journey to becoming a photographer, as well as key moments in his career that have influenced and informed the decisions he has made and the path he has taken. Though this book appeals to the broader photography audience, it speaks primarily to the student of photography, whether enrolled in school or not, and addresses such topics as creating a visual language; the history of photography; the portfolio; street photography; personal projects; his portraiture work; and the need for key characteristics such as perseverance, awareness, curiosity, and reverence. By relaying both personal experiences and a kind of philosophy on photography, Road to Seeing tells the reader how one photographer carved a path for himself, and in so doing, helps equip the reader to forge his own. Dan Winters (Photographs--unless otherwise noted). (ilustrador). …

Idioma: Inglés
Editorial: New Riders, Pearson Business Jun 2014, 2014
- Tapa blanda
- Impresión bajo demanda
Librería: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, AlemaniaBuchWeltWeit Ludwig Meier e.K.
Contactar con el vendedorVendedor de 5 estrellasCondición: Nuevo
EUR 26,49
Envío por EUR 23,00Se envía de Alemania a Estados Unidos de AmericaCantidad disponible: 2 disponibles
Taschenbuch. Condición: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware 192 pp. Englisch.

- Tapa blanda
- Impresión bajo demanda
Librería: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, AlemaniaBuchWeltWeit Ludwig Meier e.K.
Contactar con el vendedorVendedor de 5 estrellasCondición: Nuevo
EUR 26,49
Envío por EUR 23,00Se envía de Alemania a Estados Unidos de AmericaCantidad disponible: 2 disponibles
Taschenbuch. Condición: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware 192 pp. Englisch.

Idioma: Inglés
Editorial: New Riders, Pearson Business Okt 2024, 2024
- Tapa blanda
- Impresión bajo demanda
Librería: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, AlemaniaBuchWeltWeit Ludwig Meier e.K.
Contactar con el vendedorVendedor de 5 estrellasCondición: Nuevo
EUR 26,99
Envío por EUR 23,00Se envía de Alemania a Estados Unidos de AmericaCantidad disponible: 2 disponibles
Taschenbuch. Condición: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -For all the resources on great design, there is almost nothing on how to be a great design professional. For all the schools and classes and workshops on what constitutes a good user experience, there is not one bit of formalized education on how to earn the respect of your team and get your recommendations out the door.Sure, they ll teach you how to do user research and testing and interaction design. They ll teach you about process. But where s the book on how to convince people you re right On what skills will make you the most valuable How to fend off the bad ideas and fight for the good ones How to move from junior to senior How to become a UX leader In Experience Required, veteran UX strategist Robert Hoekman Jr reveals the following and much more: the pros and cons of generalists, specialists, and unicorns the art and imperative of forming a good argument why communication may be your biggest obstacle the qualities and actions of effective design leaders why being unreasonable might be the key to your successWhatever your role, Experience Required teaches you to become the UX leader you ve always wanted to be. Take charge of your next project starting right now. 224 pp. Englisch.…

Idioma: Inglés
Editorial: New Riders, Pearson Nov 2012, 2012
- Tapa blanda
- Impresión bajo demanda
Librería: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, AlemaniaBuchWeltWeit Ludwig Meier e.K.
Contactar con el vendedorVendedor de 5 estrellasCondición: Nuevo
EUR 31,99
Envío por EUR 23,00Se envía de Alemania a Estados Unidos de AmericaCantidad disponible: 2 disponibles
Taschenbuch. Condición: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware 288 pp. Englisch.

- Tapa blanda
- Impresión bajo demanda
Librería: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, AlemaniaBuchWeltWeit Ludwig Meier e.K.
Contactar con el vendedorVendedor de 5 estrellasCondición: Nuevo
EUR 37,49
Envío por EUR 23,00Se envía de Alemania a Estados Unidos de AmericaCantidad disponible: 2 disponibles
Taschenbuch. Condición: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Design meaningful experiences through Learning Experience DesignWe've all had memorable experiences that taught us valuable lessons and leave a lasting impression. What if you could design such experiences for the learners at your school, company, or a client You canwith the breakthrough perspective, methodologies, skills, and tools of Learning Experience Design (LXD). Whether your background is in design or learning, Niels Floor helps you take responsibility for the entire learning experience: all that happens, what each learner does, how it makes them feel, and how the outcome affects them. Floor illuminates nine indispensable LXD rules and walks through all six steps of the iterative LXD process: question, research, design, develop, test, and launch. You'll explore his powerful Learning Experience Canvas for designing outstanding experiences; and successfully integrate complementary tools such as Personas, Empathy Maps, and Experience Mapping. Packed with inspiring examples and enlightening exercises, this book provides all you need to confidently practice LXD yourself and transform more lives through learning. You'll learn how to Discover new possibilities and creative solutions for learning. Empathize with the learner and their challenges through design research. Craft unforgettable experiences that deliver lasting, meaningful positive impacts. 304 pp. Englisch.…

Idioma: Inglés
Editorial: New Riders, Pearson Business Dez 2015, 2015
- Tapa blanda
- Impresión bajo demanda
Librería: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, AlemaniaBuchWeltWeit Ludwig Meier e.K.
Contactar con el vendedorVendedor de 5 estrellasCondición: Nuevo
EUR 41,49
Envío por EUR 23,00Se envía de Alemania a Estados Unidos de AmericaCantidad disponible: 2 disponibles
Taschenbuch. Condición: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -In Design For How People Learn, Second Edition, students discover how to use the key principles behind learning, memory, and attention to create materials that enable their audience to both gain and retain the knowledge and skills they're sharing. Updated to cover new insights and research into how we learn and remember, this new edition includes new techniques for using social media for learning as well as two brand new chapters on designing for habit and best practices for evaluating learning, such as how and when to use tests. Using accessible visual metaphors and concrete methods and examples, Design For How People Learn, Second Edition will teach students how to leverage the fundamental concepts of instructional design both to improve their own learning and to engage their audience. 304 pp. Englisch.…

- Tapa blanda
- Impresión bajo demanda
Librería: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, AlemaniaBuchWeltWeit Ludwig Meier e.K.
Contactar con el vendedorVendedor de 5 estrellasCondición: Nuevo
EUR 63,99
Envío por EUR 23,00Se envía de Alemania a Estados Unidos de AmericaCantidad disponible: 2 disponibles
Taschenbuch. Condición: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Now in its third edition, the classic book on game design has been completely revised to include the latest developments in the game industry. Readers will learn all the fundamentals of concept development, gameplay design, core mechanics, user interfaces, storytelling, and balancing. They ll be introduced to designing for mobile devices and touch screens, as well as for the Kinect and motion-capture gameplay. They ll learn how indie developers are pushing the envelope and how new business models such as free-to-play are influencing design. In an easy-to-follow approach, Adams offers a first-hand look into the process of designing a game, from initial concept to final tuning. This in-depth resource also comes with engaging end-of-chapter exercises, design worksheets, and case studies. 576 pp. Englisch.…

Idioma: Inglés
Editorial: New Riders, Pearson Jun 2014, 2014
- Tapa blanda
- Impresión bajo demanda
Librería: buchversandmimpf2000, Emtmannsberg, BAYE, Alemaniabuchversandmimpf2000
Contactar con el vendedorVendedor de 5 estrellasCondición: Nuevo
EUR 26,49
Envío por EUR 60,00Se envía de Alemania a Estados Unidos de AmericaCantidad disponible: 1 disponibles
Taschenbuch. Condición: Neu. This item is printed on demand - Print on Demand Titel. Neuware Pearson, St.-Martin-Straße 82, 81541 München 192 pp. Englisch.

Idioma: Inglés
Editorial: New Riders, Pearson International Okt 2024, 2024
- Tapa blanda
- Impresión bajo demanda
Librería: buchversandmimpf2000, Emtmannsberg, BAYE, Alemaniabuchversandmimpf2000
Contactar con el vendedorVendedor de 5 estrellasCondición: Nuevo
EUR 26,99
Envío por EUR 60,00Se envía de Alemania a Estados Unidos de AmericaCantidad disponible: 1 disponibles
Taschenbuch. Condición: Neu. This item is printed on demand - Print on Demand Titel. Neuware -For all the resources on great design, there is almost nothing on how to be a great design professional. For all the schools and classes and workshops on what constitutes a good user experience, there is not one bit of formalized education on how to earn the respect of your team and get your recommendations out the door.Sure, they'll teach you how to do user research and testing and interaction design. They'll teach you about process. But where's the book on how to convince people you're right On what skills will make you the most valuable How to fend off the bad ideas and fight for the good ones How to move from junior to senior How to become a UX leader In Experience Required, veteran UX strategist Robert Hoekman Jr reveals the following and much more: the pros and cons of generalists, specialists, and "unicorns" the art and imperative of forming a good argument why communication may be your biggest obstacle the qualities and actions of effective design leaders why being unreasonable might be the key to your successWhatever your role, Experience Required teaches you to become the UX leader you've always wanted to be. Take charge of your next project starting right now.Pearson, St.-Martin-Straße 82, 81541 München 224 pp. Englisch.…

Idioma: Inglés
Editorial: New Riders, Pearson Nov 2012, 2012
- Tapa blanda
- Impresión bajo demanda
Librería: buchversandmimpf2000, Emtmannsberg, BAYE, Alemaniabuchversandmimpf2000
Contactar con el vendedorVendedor de 5 estrellasCondición: Nuevo
EUR 31,99
Envío por EUR 60,00Se envía de Alemania a Estados Unidos de AmericaCantidad disponible: 1 disponibles
Taschenbuch. Condición: Neu. This item is printed on demand - Print on Demand Titel. Neuware Pearson, St.-Martin-Straße 82, 81541 München 288 pp. Englisch.

- Tapa blanda
- Impresión bajo demanda
Librería: buchversandmimpf2000, Emtmannsberg, BAYE, Alemaniabuchversandmimpf2000
Contactar con el vendedorVendedor de 5 estrellasCondición: Nuevo
EUR 34,99
Envío por EUR 60,00Se envía de Alemania a Estados Unidos de AmericaCantidad disponible: 1 disponibles
Taschenbuch. Condición: Neu. This item is printed on demand - Print on Demand Titel. Neuware -THE BRAND GAP is the first book to present a unified theory of brand-building. Whereas most books on branding are weighted toward either a strategic or creative approach, this book shows how both ways of thinking can unite to produce a "charismatic brand"a brand that customers feel is essential to their lives. In an entertaining two-hour read you'll learn: the new definition of brand the five essential disciplines of brand-building how branding is changing the dynamics of competition the three most powerful questions to ask about any brand why collaboration is the key to brand-building how design determines a customer's experience how to test brand concepts quickly and cheaply the importance of managing brands from the inside 220-word brand glossaryFrom the back cover:Not since McLuhan's THE MEDIUM IS THE MESSAGE has a book compressed so many ideas into so few pages. Using the visual language of the boardroom, Neumeier presents the first unified theory of brandinga set of five disciplines to help companies bridge the gap between brand strategy and customer experience. Those with a grasp of branding will be inspired by the new perspectives they find here, and those who would like to understand it better will suddenly "get it." This deceptively simple book offers everyone in the company access to "the most powerful business tool since the spreadsheet."Pearson, St.-Martin-Straße 82, 81541 München 208 pp. Englisch.…

Idioma: Inglés
Editorial: New Riders, Pearson International Mai 2023, 2023
- Tapa blanda
- Impresión bajo demanda
Librería: buchversandmimpf2000, Emtmannsberg, BAYE, Alemaniabuchversandmimpf2000
Contactar con el vendedorVendedor de 5 estrellasCondición: Nuevo
EUR 37,49
Envío por EUR 60,00Se envía de Alemania a Estados Unidos de AmericaCantidad disponible: 1 disponibles
Taschenbuch. Condición: Neu. This item is printed on demand - Print on Demand Titel. Neuware -In this essential guide, Meghan Casey outlines a step-by-step approach for successful content strategy, from planning and creating your content to delivering and managing it. Armed with this book, you can confidently tackle difficult activities like explaining clearly to your boss or client what's wrong with their content, getting the budget to do content work, and aligning stakeholders on a common vision. Having The Content Strategy Toolkit at your side is like hiring your own personal consulting firm. You get a complete array of instructions, tools, and templates for most challenges you'll face.In this practical and relevant guide, you'll learn how to: Identify problems with your content and persuade your bosses it's worth the time and resources to do it rightAssemble a stellar team for your content projectPrepare your organization for content transformationMake sense of your business environment and understand your audienceAlign stakeholders on business goals and user needsSet a compass for your content and decide how to measure successCreate, maintain, and govern on-strategy content You'll learn how to treat content like the strategic asset that it is.'Quality content increases value. Poor-quality content destroys value. It's as simple as that. Meghan's book has specific, practical, and immediately actionable ideas that will help you increase the quality of your content.'Gerry McGovern, CEO, Customer Carewords'This second edition goes deep into three integral topics for content leadersassembling cross-disciplinary teams, evaluating processes, and building a content playbook. If you're looking to build a new practice or retool an existing one, this book will help you succeed.Natalie Marie Dunbar, Author, From Solo to Scaled: Building a Sustainable Content Strategy PracticePearson, St.-Martin-Straße 82, 81541 München 336 pp. Englisch.…

- Tapa blanda
- Impresión bajo demanda
Librería: buchversandmimpf2000, Emtmannsberg, BAYE, Alemaniabuchversandmimpf2000
Contactar con el vendedorVendedor de 5 estrellasCondición: Nuevo
EUR 37,49
Envío por EUR 60,00Se envía de Alemania a Estados Unidos de AmericaCantidad disponible: 1 disponibles
Taschenbuch. Condición: Neu. This item is printed on demand - Print on Demand Titel. Neuware -Design meaningful experiences through Learning Experience DesignWe've all had memorable experiences that taught us valuable lessons and leave a lasting impression. What if you could design such experiences for the learners at your school, company, or a client You canwith the breakthrough perspective, methodologies, skills, and tools of Learning Experience Design (LXD). Whether your background is in design or learning, Niels Floor helps you take responsibility for the entire learning experience: all that happens, what each learner does, how it makes them feel, and how the outcome affects them. Floor illuminates nine indispensable LXD rules and walks through all six steps of the iterative LXD process: question, research, design, develop, test, and launch. You'll explore his powerful Learning Experience Canvas for designing outstanding experiences; and successfully integrate complementary tools such as Personas, Empathy Maps, and Experience Mapping. Packed with inspiring examples and enlightening exercises, this book provides all you need to confidently practice LXD yourself and transform more lives through learning. You'll learn how to Discover new possibilities and creative solutions for learning. Empathize with the learner and their challenges through design research. Craft unforgettable experiences that deliver lasting, meaningful positive impacts.Pearson, St.-Martin-Straße 82, 81541 München 304 pp. Englisch.…

Idioma: Inglés
Editorial: New Riders, Pearson Dez 2009, 2009
- Tapa blanda
- Impresión bajo demanda
Librería: buchversandmimpf2000, Emtmannsberg, BAYE, Alemaniabuchversandmimpf2000
Contactar con el vendedorVendedor de 5 estrellasCondición: Nuevo
EUR 42,49
Envío por EUR 60,00Se envía de Alemania a Estados Unidos de AmericaCantidad disponible: 1 disponibles
Taschenbuch. Condición: Neu. This item is printed on demand - Print on Demand Titel. Neuware -It's been known for years that usability testing can dramatically improve products. But with a typical price tag of $5,000 to $10,000 for a usability consultant to conduct each round of tests, it rarely happens. In this how-to companion to Don't Make Me Think: A Common Sense Approach to Web Usability, Steve Krug spells out a streamlined approach to usability testing that anyone can easily apply to their own Web site, application, or other product. (As he said in Don't Make Me Think, 'It's not rocket surgery'.)Using practical advice, plenty of illustrations, and his trademark humor, Steve explains how to: Test any design, from a sketch on a napkin to a fully-functioning Web site or applicationKeep your focus on finding the most important problems (because no one has the time or resources to fix them all)Fix the problems that you find, using his 'The least you can do' approachBy paring the process of testing and fixing products down to its essentials ('A morning a month, that's all we ask'), Rocket Surgery makes it realistic for teams to test early and often, catching problems while it's still easy to fix them. Rocket Surgery Made Easy adds demonstration videos to the proven mix of clear writing, before-and-after examples, witty illustrations, and practical advice that made Don't Make Me Think so popular.Pearson, St.-Martin-Straße 82, 81541 München 168 pp. Englisch.…

Idioma: Inglés
Editorial: New Riders, Pearson Feb 2012, 2012
- Tapa blanda
- Impresión bajo demanda
Librería: buchversandmimpf2000, Emtmannsberg, BAYE, Alemaniabuchversandmimpf2000
Contactar con el vendedorVendedor de 5 estrellasCondición: Nuevo
EUR 42,49
Envío por EUR 60,00Se envía de Alemania a Estados Unidos de AmericaCantidad disponible: 2 disponibles
Taschenbuch. Condición: Neu. This item is printed on demand - Print on Demand Titel. Neuware -FROM CONSTANT CRISIS TO SUSTAINABLE SUCCESS BETTER CONTENT MEANS BETTER BUSINESS. Your content is a mess: the website redesigns didn't help, and the new CMS just made things worse. Or, maybe your content is full of potential: you know new revenue and cost-savings opportunities exist, but you're not sure where to start. How can you realize the value of content while planning for its long-term success For organizations all over the world, Content Strategy for the Web is the go-to content strategy handbook. Read it to: Understand content strategy and its business value Discover the processes and people behind a successful content strategy Make smarter, achievable decisions about what content to create and how Find out how to build a business case for content strategy With all-new chapters, updated material, case studies, and more, the second edition of Content Strategy for the Web is an essential guide for anyone who works with content.Pearson, St.-Martin-Straße 82, 81541 München 216 pp. Englisch.…