Leonidas leonidou (28 resultados)

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Hardback. Condición: New. Growing social and environmental concerns have exerted pressure on businesses to act responsibly. This timely book is the result of systematic, integrated and concerted efforts by prominent scholars to contribute new ideas and original research on social responsibility issues in international business. Offering an insightful collection of global investigations of critical and thought-provoking issues, the chapters investigate unique social responsibility issues across different countries and international business contexts. Bringing together renowned researchers in the field, this book provides state-of-the-art knowledge on a wide array of issues relating to social responsibility and highlights future trajectories for the development of socially-responsible international business strategies. Featuring innovative research and incisive conclusions, this book is critical for international business researchers seeking new avenues for investigation. Postgraduate students at all levels will also benefit from this book's strong inventory of contemporary knowledge, as well as its wide variety of research methods.…

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Librería: Revaluation Books, Exeter, Reino UnidoRevaluation Books
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EUR 281,75
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Hardcover. Condición: new. Hardcover. Growing social and environmental concerns have exerted pressure on businesses to act responsibly. This timely book is the result of systematic, integrated and concerted efforts by prominent scholars to contribute new ideas and original research on social responsibility issues in international business. Offering an insightful collection of global investigations of critical and thought-provoking issues, the chapters investigate unique social responsibility issues across different countries and international business contexts. Bringing together renowned researchers in the field, this book provides state-of-the-art knowledge on a wide array of issues relating to social responsibility and highlights future trajectories for the development of socially-responsible international business strategies. Featuring innovative research and incisive conclusions, this book is critical for international business researchers seeking new avenues for investigation. Postgraduate students at all levels will also benefit from this book's strong inventory of contemporary knowledge, as well as its wide variety of research methods. Bringing together renowned researchers in the field, this book provides state-of-the-art knowledge on a wide array of issues relating to social responsibility and highlights future trajectories for the development of socially-responsible international business strategies. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.…

Advances in Global Marketing : A Research Anthology
Leonidou, Leonidas C. (EDT); Katsikeas, Constantine S. (EDT); Samiee, Saeed (EDT); Aykol, Bilge (EDT)
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EUR 285,67
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Socially Responsible International Business
Leonidas C. Leonidou|Constantine S. Katsikeas|Saeed Samiee|Constantinos N. Leonidou
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Librería: moluna, Greven, Alemaniamoluna
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EUR 234,27
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Einband - fest (Hardcover). Condición: New. Bringing together renowned researchers in the field, this book provides state-of-the-art knowledge on a wide array of issues relating to social responsibility and highlights future trajectories for the development of socially-responsible international busin.…

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EUR 310,09
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Condición: New. 2019. Hardback. . . . . . Books ship from the US and Ireland.

Advances in Global Marketing : A Research Anthology
Leonidou, Leonidas C. (EDT); Katsikeas, Constantine S. (EDT); Samiee, Saeed (EDT); Aykol, Bilge (EDT)
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Condición: As New. Unread book in perfect condition.

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EUR 321,67
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Librería: Rarewaves.com UK, London, Reino UnidoRarewaves.com UK
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EUR 265,08
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Hardback. Condición: New. Growing social and environmental concerns have exerted pressure on businesses to act responsibly. This timely book is the result of systematic, integrated and concerted efforts by prominent scholars to contribute new ideas and original research on social responsibility issues in international business. Offering an insightful collection of global investigations of critical and thought-provoking issues, the chapters investigate unique social responsibility issues across different countries and international business contexts. Bringing together renowned researchers in the field, this book provides state-of-the-art knowledge on a wide array of issues relating to social responsibility and highlights future trajectories for the development of socially-responsible international business strategies. Featuring innovative research and incisive conclusions, this book is critical for international business researchers seeking new avenues for investigation. Postgraduate students at all levels will also benefit from this book's strong inventory of contemporary knowledge, as well as its wide variety of research methods.…

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Librería: AHA-BUCH GmbH, Einbeck, AlemaniaAHA-BUCH GmbH
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EUR 312,52
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Buch. Condición: Neu. Neuware.

Elgar Encyclopedia of International Marketing Management
Leonidou, Leonidas C. (Author)/ Katsikeas, Constantine S. (Author)/ Aykol, Bilge (Author)
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Librería: Revaluation Books, Exeter, Reino UnidoRevaluation Books
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EUR 380,80
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Hardcover. Condición: Brand New. 446 pages. In Stock.

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Librería: Grand Eagle Retail, Bensenville, IL, Estados Unidos de AmericaGrand Eagle Retail
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EUR 416,47
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Hardcover. Condición: new. Hardcover. This comprehensive Encyclopedia provides an authoritative overview of international marketing management, analysing a wide array of topics and pointing to future development in the field. Bringing together a range of interdisciplinary and geographically diverse perspectives, leading experts synthesize the key issues and challenges within international marketing. They examine crucial concepts including stimuli and barriers to international engagement, foreign environmental impacts, global market competition, foreign market selection and entry, international marketing strategies, and corporate social responsibility. Drawing on state-of-the-art marketing knowledge, entries evaluate the complex challenges international marketers face, from political risk and cross-cultural differences to buyer behavior differences and fierce global competition, serving as an essential reference point for understanding the variety and richness of contemporary international marketing. The Elgar Encyclopedia of International Marketing Management is an illuminating and original resource for scholars and students of global marketing, international business and management, and strategic management. Policymakers and practitioners seeking to develop their knowledge and strategies in international marketing will also benefit from its astute analyses and pragmatic insights. Key Features:Presents 61 entries organized into 20 distinct parts for ease of referenceProvides insights from over 100 business scholars across 23 countriesAmalgamates the numerous avenues of international marketing studies into one essential guide Shipping may be from multiple locations in the US or from the UK, depending on stock availability.…

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Librería: Revaluation Books, Exeter, Reino UnidoRevaluation Books
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Hardcover. Condición: Brand New. 517 pages. 9.50x6.50x1.25 inches. In Stock.

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Librería: AussieBookSeller, Truganina, VIC, AustraliaAussieBookSeller
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EUR 411,64
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Hardcover. Condición: new. Hardcover. Growing social and environmental concerns have exerted pressure on businesses to act responsibly. This timely book is the result of systematic, integrated and concerted efforts by prominent scholars to contribute new ideas and original research on social responsibility issues in international business. Offering an insightful collection of global investigations of critical and thought-provoking issues, the chapters investigate unique social responsibility issues across different countries and international business contexts. Bringing together renowned researchers in the field, this book provides state-of-the-art knowledge on a wide array of issues relating to social responsibility and highlights future trajectories for the development of socially-responsible international business strategies. Featuring innovative research and incisive conclusions, this book is critical for international business researchers seeking new avenues for investigation. Postgraduate students at all levels will also benefit from this book's strong inventory of contemporary knowledge, as well as its wide variety of research methods. Bringing together renowned researchers in the field, this book provides state-of-the-art knowledge on a wide array of issues relating to social responsibility and highlights future trajectories for the development of socially-responsible international business strategies. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.…

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EUR 608,34
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Hardcover. Condición: new. Hardcover. This comprehensive Encyclopedia provides an authoritative overview of international marketing management, analysing a wide array of topics and pointing to future development in the field. Bringing together a range of interdisciplinary and geographically diverse perspectives, leading experts synthesize the key issues and challenges within international marketing. They examine crucial concepts including stimuli and barriers to international engagement, foreign environmental impacts, global market competition, foreign market selection and entry, international marketing strategies, and corporate social responsibility. Drawing on state-of-the-art marketing knowledge, entries evaluate the complex challenges international marketers face, from political risk and cross-cultural differences to buyer behavior differences and fierce global competition, serving as an essential reference point for understanding the variety and richness of contemporary international marketing. The Elgar Encyclopedia of International Marketing Management is an illuminating and original resource for scholars and students of global marketing, international business and management, and strategic management. Policymakers and practitioners seeking to develop their knowledge and strategies in international marketing will also benefit from its astute analyses and pragmatic insights. Key Features:Presents 61 entries organized into 20 distinct parts for ease of referenceProvides insights from over 100 business scholars across 23 countriesAmalgamates the numerous avenues of international marketing studies into one essential guide Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.…

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Librería: Sell Books, Elland, YORKS, Reino UnidoSell Books
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EUR 1113,43
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hardcover. Condición: Good. Our good condition books are generally good for reading but not for gifting or collecting. They could have imperfections such as creasing, fanning, inscriptions, margin notes, yellowing, staining on edge or cover or pages, bumps, scuffs, etc etc (sometimes multiple of these). It's a wide category that encompasses anything that isn't almost-new down to anything that is slightly better than poor. We would NOT recommend gifting Good books - these should be considered reading copies. Our books are dispatched from a Yorkshire former cotton mill. We list via barcode/ISBN so please note that the images are stock images and may not be the exact copy you receive, furthermore the details about edition and year might not be accurate as many publishers reuse the same ISBN for multiple editions and as we simply scan a barcode or enter an ISBN we do not check the validity of the edition data when listing. If you're looking for an exact edition please don't order (at least not without checking with us first, although we don't always have time to check). We aim to dispatch prompty, the service used will depend on order value and book size. We can ship to most countries, see our shipping policies. Payment is via Abe only.…

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Librería: Brook Bookstore On Demand, Napoli, NA, ItaliaBrook Bookstore On Demand
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Advances in Global Marketing
Leonidou, Leonidas C.|Katsikeas, Constantine S.|Samiee, Saeed|Aykol, Bilge
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Librería: moluna, Greven, Alemaniamoluna
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EUR 223,97
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Gebunden. Condición: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Dr Leonidas C. Leonidou (Ph.D., M.Sc., University of Bath) is a Professor of Marketing at the School of Economics and Management of the University of Cyprus. His current research interests are in the areas of international marketing/purchasing, re.…

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Librería: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, AlemaniaBuchWeltWeit Ludwig Meier e.K.
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EUR 267,49
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Buch. Condición: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -This book of expert contributions provides a comprehensive analysis of contemporary global marketing issues under different international business settings. It covers a wide array of key areas of international marketing research such as cross-cultural consumer behavior, foreign market entry modes, international entrepreneurship, international marketing strategy, country-of-origin effects, internationalization process, international buyer-seller relationships, corporate social responsibility, and international marketing performance. With both theoretical and empirical contributions by prominent researchers from all over the world, the book highlights and advances extant knowledge on global marketing and offers recommendations for future research. It builds a useful reference for scholars, doctoral researchers, and senior students in international marketing/business. 540 pp. Englisch.…

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Librería: buchversandmimpf2000, Emtmannsberg, BAYE, Alemaniabuchversandmimpf2000
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EUR 267,49
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Buch. Condición: Neu. This item is printed on demand - Print on Demand Titel. Neuware -This book of expert contributions provides a comprehensive analysis of contemporary global marketing issues under different international business settings. It covers a wide array of key areas of international marketing research such as cross-cultural consumer behavior, foreign market entry modes, international entrepreneurship, international marketing strategy, country-of-origin effects, internationalization process, international buyer-seller relationships, corporate social responsibility, and international marketing performance. With both theoretical and empirical contributions by prominent researchers from all over the world, the book highlights and advances extant knowledge on global marketing and offers recommendations for future research. It builds a useful reference for scholars, doctoral researchers, and senior students in international marketing/business.Springer-Verlag KG, Sachsenplatz 4-6, 1201 Wien 540 pp. Englisch.…

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Librería: AHA-BUCH GmbH, Einbeck, AlemaniaAHA-BUCH GmbH
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EUR 300,21
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Buch. Condición: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - This book of expert contributions provides a comprehensive analysis of contemporary global marketing issues under different international business settings. It covers a wide array of key areas of international marketing research such as cross-cultural consumer behavior, foreign market entry modes, international entrepreneurship, international marketing strategy, country-of-origin effects, internationalization process, international buyer-seller relationships, corporate social responsibility, and international marketing performance. With both theoretical and empirical contributions by prominent researchers from all over the world, the book highlights and advances extant knowledge on global marketing and offers recommendations for future research. It builds a useful reference for scholars, doctoral researchers, and senior students in international marketing/business.…