Strategic copywriting create effective de applegate edd (27 resultados)

Paperback. Condición: Good. A detailed guide to proven strategies and techniques used in writing and designing successful ads for various print, broadcast, and social media.

paperback. Condición: As New.

Paperback. Condición: very good. Very Good Copy. Customer Service Guaranteed.

Paperback. Condición: Good. A detailed guide to proven strategies and techniques used in writing and designing successful ads for various print, broadcast, and social media.

Condición: Very Good. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

Condición: Good. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

paperback. Condición: Very Good. Used - Very Good.

Paperback. Condición: Good. Book in Good condition.

Paperback. Condición: Fair. Book in Fair condition.

Condición: Very Good. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

Condición: Good. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

Condición: New.

paperback. Condición: New. Brand new book, sourced directly from publisher. Dispatch time is 5-6 days from our warehouse. Book will be sent in robust, secure packaging to ensure it reaches you securely.

Condición: New.

Condición: As New. Unread book in perfect condition.

paperback. Condición: Fine.

paperback. Condición: Very Good.

paperback. Condición: New. Special order direct from the distributor.

Condición: As New. Unread book in perfect condition.

Condición: New.

Taschenbuch. Condición: Neu. Neuware - When it comes to attracting consumers through advertising, which words, phrases, and techniques are most effective Strategic Copywriting, a detailed how-to guide, introduces students to time-tested strategies for writing and designing successful ads. In this third edition, Edd Applegate explains core principles that have guided advertising for decades and introduces how to identify target markets and employ tests before and after an ad runs. The book discusses the impact of artificial intelligence and the numerous AI tools being used by advertising agencies. It also addresses corporate advertising and public relations, especially the various communications tools, such as news or press releases. Throughout, students learn the principles and processes of producing creative advertising for different media, including the internet, social media, television, radio, magazine, newspaper, and outdoor. Real advertisements from agencies of all sizes across the United States illustrate what works-or doesn't-and why.The third edition features updated information in each chapter with -New sample ads from real advertising agencies-New coverage of AI alongside Social Media and Internet Advertising.…

Condición: New.

Condición: As New. Unread book in perfect condition.

Condición: New.

Condición: As New. Unread book in perfect condition.

Buch. Condición: Neu. Strategic Copywriting | How to Create Effective Advertising | Edd Applegate | Buch | Englisch | 2025 | Bloomsbury Academic | EAN 9798881806767 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[dot]de | Anbieter: preigu Print on Demand.…

Buch. Condición: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - When it comes to attracting consumers through advertising, which words, phrases, and techniques are most effective Strategic Copywriting, a detailed how-to guide, introduces students to time-tested strategies for writing and designing successful ads. In this third edition, Edd Applegate explains core principles that have guided advertising for decades and introduces how to identify target markets and employ tests before and after an ad runs. The book discusses the impact of artificial intelligence and the numerous AI tools being used by advertising agencies. It also addresses corporate advertising and public relations, especially the various communications tools, such as news or press releases. Throughout, students learn the principles and processes of producing creative advertising for different media, including the internet, social media, television, radio, magazine, newspaper, and outdoor. Real advertisements from agencies of all sizes across the United States illustrate what works-or doesn't-and why.The third edition features updated information in each chapter with -New sample ads from real advertising agencies-New coverage of AI alongside Social Media and Internet Advertising.…