Mindmasters data driven science predicting de matz sandra (45 resultados)

Hardback. Condición: Very Good. A fascinating exploration of how algorithms penetrate the most intimate aspects of our psychology?from the pioneering expert on psychological targeting.There are more pieces of digital data than there are stars in the universe. This data helps us monitor our planet, decipher our genetic code, and take a deep dive into our psychology.As algorithms become increasingly adept at accessing the human mind, they also become more and more powerful at controlling it, enticing us to buy a certain product or vote for a certain political candidate. Some of us say this technological trend is no big deal. Others consider it one of the greatest threats to humanity. But what if the truth is more nuanced and mind-bending than that?In Mindmasters, Columbia Business School professor Sandra Matz reveals in fascinating detail how big data offers insights into the most intimate aspects of our psyches and how these insights empower an external influence over the choices we make. This can be creepy, manipulative, and downright harmful, with scandals like that of British consulting firm Cambridge Analytica being merely the tip of the iceberg. Yet big data also holds enormous potential to help us live healthier, happier lives?for example, by improving our mental health, encouraging better financial decisions, or enabling us to break out of our echo chambers.With passion and clear-eyed precision, Matz shows us how to manage psychological targeting and redesign the data game.Mindmasters is a riveting look at what our digital footprints reveal about us, how they're being used?for good and for ill?and how we can gain power over the data that defines us. …

Hardback. Condición: Good. A fascinating exploration of how algorithms penetrate the most intimate aspects of our psychology?from the pioneering expert on psychological targeting.There are more pieces of digital data than there are stars in the universe. This data helps us monitor our planet, decipher our genetic code, and take a deep dive into our psychology.As algorithms become increasingly adept at accessing the human mind, they also become more and more powerful at controlling it, enticing us to buy a certain product or vote for a certain political candidate. Some of us say this technological trend is no big deal. Others consider it one of the greatest threats to humanity. But what if the truth is more nuanced and mind-bending than that?In Mindmasters, Columbia Business School professor Sandra Matz reveals in fascinating detail how big data offers insights into the most intimate aspects of our psyches and how these insights empower an external influence over the choices we make. This can be creepy, manipulative, and downright harmful, with scandals like that of British consulting firm Cambridge Analytica being merely the tip of the iceberg. Yet big data also holds enormous potential to help us live healthier, happier lives?for example, by improving our mental health, encouraging better financial decisions, or enabling us to break out of our echo chambers.With passion and clear-eyed precision, Matz shows us how to manage psychological targeting and redesign the data game.Mindmasters is a riveting look at what our digital footprints reveal about us, how they're being used?for good and for ill?and how we can gain power over the data that defines us. …

Condición: good. Gently used with minimal wear on the corners and cover. A few pages may contain light highlighting or writing, but the text remains fully legible. Dust jacket may be missing, and supplemental materials like CDs or codes may not be included. May be ex-library with library markings. Ships promptly. …

Hardcover. Condición: Very Good. No Jacket. Missing dust jacket; May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

hardcover. Condición: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority.

hardcover. Condición: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority.

Condición: good. The item shows wear from consistent use, but it remains in good condition and works perfectly. All pages and cover are intact including the dust cover, if applicable . Spine may show signs of wear. Pages may include limited notes and highlighting. May NOT include discs, access code or other supplemental materials.…

Hardback. Condición: Very Good. A fascinating exploration of how algorithms penetrate the most intimate aspects of our psychology?from the pioneering expert on psychological targeting.There are more pieces of digital data than there are stars in the universe. This data helps us monitor our planet, decipher our genetic code, and take a deep dive into our psychology.As algorithms become increasingly adept at accessing the human mind, they also become more and more powerful at controlling it, enticing us to buy a certain product or vote for a certain political candidate. Some of us say this technological trend is no big deal. Others consider it one of the greatest threats to humanity. But what if the truth is more nuanced and mind-bending than that?In Mindmasters, Columbia Business School professor Sandra Matz reveals in fascinating detail how big data offers insights into the most intimate aspects of our psyches and how these insights empower an external influence over the choices we make. This can be creepy, manipulative, and downright harmful, with scandals like that of British consulting firm Cambridge Analytica being merely the tip of the iceberg. Yet big data also holds enormous potential to help us live healthier, happier lives?for example, by improving our mental health, encouraging better financial decisions, or enabling us to break out of our echo chambers.With passion and clear-eyed precision, Matz shows us how to manage psychological targeting and redesign the data game.Mindmasters is a riveting look at what our digital footprints reveal about us, how they're being used?for good and for ill?and how we can gain power over the data that defines us. …

Hardback. Condición: Good. A fascinating exploration of how algorithms penetrate the most intimate aspects of our psychology?from the pioneering expert on psychological targeting.There are more pieces of digital data than there are stars in the universe. This data helps us monitor our planet, decipher our genetic code, and take a deep dive into our psychology.As algorithms become increasingly adept at accessing the human mind, they also become more and more powerful at controlling it, enticing us to buy a certain product or vote for a certain political candidate. Some of us say this technological trend is no big deal. Others consider it one of the greatest threats to humanity. But what if the truth is more nuanced and mind-bending than that?In Mindmasters, Columbia Business School professor Sandra Matz reveals in fascinating detail how big data offers insights into the most intimate aspects of our psyches and how these insights empower an external influence over the choices we make. This can be creepy, manipulative, and downright harmful, with scandals like that of British consulting firm Cambridge Analytica being merely the tip of the iceberg. Yet big data also holds enormous potential to help us live healthier, happier lives?for example, by improving our mental health, encouraging better financial decisions, or enabling us to break out of our echo chambers.With passion and clear-eyed precision, Matz shows us how to manage psychological targeting and redesign the data game.Mindmasters is a riveting look at what our digital footprints reveal about us, how they're being used?for good and for ill?and how we can gain power over the data that defines us. …

hardcover. Condición: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority.

hardcover. Condición: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority.

hardcover. Condición: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority.

Condición: good. May show signs of wear, highlighting, writing, and previous use. This item may be a former library book with typical markings. No guarantee on products that contain supplements Your satisfaction is 100% guaranteed. Twenty-five year bookseller with shipments to over fifty million happy customers.…

hardcover. Condición: Good. Hardcover with dust jacket in good condition.

Condición: New.

Condición: New.

hardcover. Condición: Good. Ships in a BOX from Central Missouri! May not include working access code. Will not include dust jacket. Has used sticker(s) and some writing or highlighting. UPS shipping for most packages, (Priority Mail for AK/HI/APO/PO Boxes).

Condición: As New. Unread book in perfect condition.

Hardcover. Condición: New. 1st Edition. Pristine condition. Copyright 2025, Sandra Matz. Harvard Business Review Press, publisher. Hardcover with Dustjacket New. 226 pgs. Will wrap properly and professionally for during shipping. Ships fast. Thanks for your support of local book lover seller and please see other interesting items that we offer.…

Condición: New. Brand New! Not Overstocks or Low Quality Book Club Editions! Direct From the Publisher! We're not a giant, faceless warehouse organization! We're a small town bookstore that loves books and loves it's customers! Buy from Lakeside Books.

Hardback or Cased Book. Condición: New. Mindmasters: The Data-Driven Science of Predicting and Changing Human Behavior. Book.

Condición: New.

Condición: New.

Condición: New.

Condición: New.

Hardcover. Condición: New. Brand new book, sourced directly from publisher. Dispatch time is 24-48 hours from our warehouse. Book will be sent in robust, secure packaging to ensure it reaches you securely.

Condición: Brand New. New. US edition. Expediting shipping for all USA and Europe orders excluding PO Box. Excellent Customer Service.

Paperback. Condición: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Condición: new.

Condición: New.