ISBN: 9783846587058 - membership card generation based on clustering and optimization models: a method for membership card generation in a hypermarket (4 resultados)

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  • Idioma: Inglés

    Editorial: LAP LAMBERT Academic Publishing Okt 2013, 2013

    3846587052 / 9783846587058

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    Librería: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, AlemaniaBuchWeltWeit Ludwig Meier e.K.

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    EUR 39,90

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    Taschenbuch. Condición: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -The research aimed to develop a methodological approach for clustering of customers based on their characteristics in order to define membership cards based on mathematical optimization in a hypermarket.Data mining as a technique is used to find interesting and valuable knowledge from huge amount of stored data within databases. We employed hierarchical and fuzzy clustering method in data selection preprocessing step for customer segmentation. Further, a methodological approach for clustering of customers based on their characteristics in order to define membership cards based on mathematical optimization is devised in this research. This study provides a basis for generating customer membership cards in a hypermarket by way of data mining techniques. Fuzzy clustering method helps to cluster similar customer information into groups. The resulting clusters are then used for optimization model in order to generate membership cards. 80 pp. Englisch.…

  • Idioma: Inglés

    Editorial: LAP LAMBERT Academic Publishing, 2013

    3846587052 / 9783846587058

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    Librería: AHA-BUCH GmbH, Einbeck, AlemaniaAHA-BUCH GmbH

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    EUR 45,66

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    Taschenbuch. Condición: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - The research aimed to develop a methodological approach for clustering of customers based on their characteristics in order to define membership cards based on mathematical optimization in a hypermarket.Data mining as a technique is used to find interesting and valuable knowledge from huge amount of stored data within databases. We employed hierarchical and fuzzy clustering method in data selection preprocessing step for customer segmentation. Further, a methodological approach for clustering of customers based on their characteristics in order to define membership cards based on mathematical optimization is devised in this research. This study provides a basis for generating customer membership cards in a hypermarket by way of data mining techniques. Fuzzy clustering method helps to cluster similar customer information into groups. The resulting clusters are then used for optimization model in order to generate membership cards.…

  • Idioma: Inglés

    Editorial: LAP LAMBERT Academic Publishing, 2013

    3846587052 / 9783846587058

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    Librería: moluna, Greven, Alemaniamoluna

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    Condición: Nuevo

    EUR 34,25

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    Condición: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Autor/Autorin: Bhattrai PremlalThe author received Master s Degree in Computer Science from Blekinge Institute of Technology (BTH),SWEDEN. He is currently dedicated to RDBMS, SQL SERVER work as a Data Analyst.The research aimed to develop a me.…

  • Idioma: Inglés

    Editorial: LAP LAMBERT Academic Publishing Okt 2013, 2013

    3846587052 / 9783846587058

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    Librería: buchversandmimpf2000, Emtmannsberg, BAYE, Alemaniabuchversandmimpf2000

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    Condición: Nuevo

    EUR 39,90

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    Cantidad disponible: 1 disponible

    Taschenbuch. Condición: Neu. This item is printed on demand - Print on Demand Titel. Neuware -The research aimed to develop a methodological approach for clustering of customers based on their characteristics in order to define membership cards based on mathematical optimization in a hypermarket.Data mining as a technique is used to find interesting and valuable knowledge from huge amount of stored data within databases. We employed hierarchical and fuzzy clustering method in data selection preprocessing step for customer segmentation. Further, a methodological approach for clustering of customers based on their characteristics in order to define membership cards based on mathematical optimization is devised in this research. This study provides a basis for generating customer membership cards in a hypermarket by way of data mining techniques. Fuzzy clustering method helps to cluster similar customer information into groups. The resulting clusters are then used for optimization model in order to generate membership cards.VDM Verlag, Dudweiler Landstraße 99, 66123 Saarbrücken 80 pp. Englisch.…