Isbn: 9783843361286 - strategies to improve business success: global research of selected industries (5 resultados)

Taschenbuch. Condición: Neu. STRATEGIES TO IMPROVE BUSINESS SUCCESS | GLOBAL RESEARCH OF SELECTED INDUSTRIES | Oren Dayan | Taschenbuch | 424 S. | Englisch | 2010 | LAP LAMBERT Academic Publishing | EAN 9783843361286 | Verantwortliche Person für die EU: preigu GmbH & Co. KG, Lengericher Landstr. 19, 49078 Osnabrück, mail[at]preigu[dot]de | Anbieter: preigu. …

Taschenbuch. Condición: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Successful economies are dependent on successful industries. This book explores how business success could be improved by looking at three global industries, namely the motorcar, high-technology (IT)and food manufacturing industries. These industries are vital to growing the economies of countries. The book asserts that the high performance model offered by P. Kotler can be applied to improve the business success (increased sales growth and CRM effectiveness) of these industries. The study therefore explores the influence of process variables (launching strategies), resources management (the management of labour, materials, machines, IT and energy) and organisational variables (TQM and the organisational culture) on business success of the firms that constitute these industries. The study made a significant contribution towards identifying a theoretical model to improve the business success of the motorcar, high-technology (IT) and food manufacturing industries. The study showed that various combinations of product launching strategies as well as organisational variables are important ingredients to achieve increased sales growth and CRM effectiveness. 424 pp. Englisch.…

Condición: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Autor/Autorin: Dayan OrenOren Dayan (PhD) is a lecturer and researcher in marketing at Nelson Mandela Metropolitan University - Port Elizabeth. He arrived to South Africa from Israel in 2009, where he held positions of major responsibility in busin.…

Taschenbuch. Condición: Neu. This item is printed on demand - Print on Demand Titel. Neuware -Successful economies are dependent on successful industries. This book explores how business success could be improved by looking at three global industries, namely the motorcar, high-technology (IT)and food manufacturing industries. These industries are vital to growing the economies of countries. The book asserts that the high performance model offered by P. Kotler can be applied to improve the business success (increased sales growth and CRM effectiveness) of these industries. The study therefore explores the influence of process variables (launching strategies), resources management (the management of labour, materials, machines, IT and energy) and organisational variables (TQM and the organisational culture) on business success of the firms that constitute these industries. The study made a significant contribution towards identifying a theoretical model to improve the business success of the motorcar, high-technology (IT) and food manufacturing industries. The study showed that various combinations of product launching strategies as well as organisational variables are important ingredients to achieve increased sales growth and CRM effectiveness.VDM Verlag, Dudweiler Landstraße 99, 66123 Saarbrücken 424 pp. Englisch.…

Taschenbuch. Condición: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Successful economies are dependent on successful industries. This book explores how business success could be improved by looking at three global industries, namely the motorcar, high-technology (IT)and food manufacturing industries. These industries are vital to growing the economies of countries. The book asserts that the high performance model offered by P. Kotler can be applied to improve the business success (increased sales growth and CRM effectiveness) of these industries. The study therefore explores the influence of process variables (launching strategies), resources management (the management of labour, materials, machines, IT and energy) and organisational variables (TQM and the organisational culture) on business success of the firms that constitute these industries. The study made a significant contribution towards identifying a theoretical model to improve the business success of the motorcar, high-technology (IT) and food manufacturing industries. The study showed that various combinations of product launching strategies as well as organisational variables are important ingredients to achieve increased sales growth and CRM effectiveness.…