9781636514710 - conjoint analysis: advanced methods (legend in marketing) de green, paul e.; publishers, vibrant (5 resultados)
Idioma: Inglés
Editorial: Vibrant Publishers 2025
Serie: Legend in Marketing, Libro 81 de 87. Libro 81 de 87 - Legend in Marketing
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Librería: PBShop.store US, Wood Dale, IL, Estados Unidos de AmericaPBShop.store US
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EUR 98,63
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HRD. Condición: New. New Book. Shipped from UK. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.
Idioma: Inglés
Editorial: Vibrant Publishers 2025
Serie: Legend in Marketing, Libro 81 de 87. Libro 81 de 87 - Legend in Marketing
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Librería: PBShop.store UK, Fairford, GLOS, Reino UnidoPBShop.store UK
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EUR 94,51
Envío por EUR 5,80Se envía de Reino Unido a Estados Unidos de AmericaCantidad disponible: Más de 20 disponibles
HRD. Condición: New. New Book. Delivered from our UK warehouse in 4 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.
Idioma: Inglés
Editorial: Vibrant Publishers 2025
Serie: Legend in Marketing, Libro 81 de 87. Libro 81 de 87 - Legend in Marketing
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Librería: CitiRetail, Stevenage, Reino UnidoCitiRetail
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EUR 100,63
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Hardcover. Condición: new. Hardcover. Conjoint Analysis: Advanced Methods by Paul Green pushes the boundaries of marketing science by introducing sophisticated extensions and applications of conjoint techniques. This book is a must-have for researchers and practitioners who want to extract deeper insights from consumer data and…model complex decision-making behavior with greater precision. From hybrid conjoint designs to interaction modeling and hierarchical Bayes estimation, Green explores methods that are both technically robust and highly actionable.Ideal for experienced analysts, this book addresses advanced topics like part-worth estimation, adaptive conjoint analysis, and the integration of conjoint with segmentation and market simulation. Through clear explanations and illustrative case studies, Green demonstrates how these methods can optimize product configurations, assess price elasticity, and predict market share.This book reflects Green's ongoing contributions to marketing research and offers a comprehensive resource for those ready to elevate their analytical capabilities. It's an essential guide for professionals looking to bridge theory and application in high-stakes marketing decisions. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.
Idioma: Inglés
Editorial: Vibrant Publishers 2025
Serie: Legend in Marketing, Libro 81 de 87. Libro 81 de 87 - Legend in Marketing
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- Impresión bajo demanda
Librería: preigu, Osnabrück, Alemaniapreigu
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EUR 105,25
Envío por EUR 70,00Se envía de Alemania a Estados Unidos de AmericaCantidad disponible: 5 disponibles
Buch. Condición: Neu. Conjoint Analysis | Advanced Methods | Paul E. Green (u. a.) | Buch | Englisch | 2025 | Vibrant Publishers | EAN 9781636514710 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[dot]de | Anbieter: preigu Print on Demand.
Idioma: Inglés
Editorial: Vibrant Publishers 2025
Serie: Legend in Marketing, Libro 81 de 87. Libro 81 de 87 - Legend in Marketing
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Librería: AHA-BUCH GmbH, Einbeck, AlemaniaAHA-BUCH GmbH
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EUR 125,72
Envío por EUR 62,87Se envía de Alemania a Estados Unidos de AmericaCantidad disponible: 2 disponibles
Buch. Condición: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Conjoint Analysis: Advanced Methods by Paul Green pushes the boundaries of marketing science by introducing sophisticated extensions and applications of conjoint techniques. This book is a must-have for researchers and practitioners who want to… extract deeper insights from consumer data and model complex decision-making behavior with greater precision. From hybrid conjoint designs to interaction modeling and hierarchical Bayes estimation, Green explores methods that are both technically robust and highly actionable.Ideal for experienced analysts, this book addresses advanced topics like part-worth estimation, adaptive conjoint analysis, and the integration of conjoint with segmentation and market simulation. Through clear explanations and illustrative case studies, Green demonstrates how these methods can optimize product configurations, assess price elasticity, and predict market share.This book reflects Green's ongoing contributions to marketing research and offers a comprehensive resource for those ready to elevate their analytical capabilities. It's an essential guide for professionals looking to bridge theory and application in high-stakes marketing decisions.
