Isbn: 9781451001037 - the psychology of selling life insurance (classic reprint) (4 resultados)

PAP. Condición: New. New Book. Shipped from UK. Established seller since 2000.

PAP. Condición: New. New Book. Shipped from UK. Established seller since 2000.

Paperback. Condición: New. Print on Demand. This book delves into the psychology of selling life insurance, a topic that was particularly relevant in the early 20th century when the book was published. The author, a professor of psychology, provides a practical framework for understanding the motivations of potential buyers and for constructing compelling sales pitches. Through the detailed analysis of real-life sales interviews, the book illuminates the crucial role that emotional appeals play in persuading customers. Readers are shown how to identify and tap into the desires of prospects, demonstrating how a well-constructed sales strategy can translate the abstract need for insurance into a tangible desire for the specific services it offers. Ultimately, the book reveals the subtle psychology behind successful salesmanship and empowers readers to achieve their sales goals by aligning their presentations with the true needs and aspirations of their potential clients. This book is a reproduction of an important historical work, digitally reconstructed using state-of-the-art technology to preserve the original format. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in the book. print-on-demand item.…

Paperback. Condición: Brand New. 514 pages. 9.00x6.00x1.15 inches. This item is printed on demand.