Publicado por Cengage Learning, Inc, United States, Florence, 2012
ISBN 10: 1133191428 ISBN 13: 9781133191421
Librería: WorldofBooks, Goring-By-Sea, WS, Reino Unido
Paperback. Condición: Very Good. Market-leading ADVERTISING PROMOTION AND OTHER ASPECTS OF INTEGRATED MARKETING COMMUNICATIONS, 9E International Edition discusses all aspects of marketing communications, from time-honored methods to the newest developments in the field. Delivering the fundamentals you need, the text focuses on advertising and promotion, including planning, branding, media buying, sales, public relations, and much more. Emerging topics get special attention in this edition, such as the enormous popularity of social media outlets, online and digital practices, viral communications, and personal selling, along with all of their effects on traditional marketing. Revised to make ADVERTISING PROMOTION AND OTHER ASPECTS OF INTEGRATED MARKETING COMMUNICATIONS, 9E International Edition the most current I.M.C. book on the market, chapters address must-know changes to environmental, regulatory, and ethical issues, as well as Marcom insights, place-based applications, privacy, global marketing, and of course, memorable advertising campaigns. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Publicado por Cengage South-Western, 2013
ISBN 10: 1133191428 ISBN 13: 9781133191421
Librería: Better World Books Ltd, Dunfermline, Reino Unido
Condición: Very Good. Ships from the UK. Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects.
Publicado por South-Western College Pub, 1980
ISBN 10: 1133191428 ISBN 13: 9781133191421
Librería: AwesomeBooks, Wallingford, Reino Unido
Misc. Supplies. Condición: Very Good. Advertising Promotion and Other Aspects of Integrated Marketing Communications, International Edition This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. .
Publicado por South-Western College Publishing, 2013
ISBN 10: 1133191428 ISBN 13: 9781133191421
Librería: Phatpocket Limited, Waltham Abbey, HERTS, Reino Unido
Condición: Good. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions.
Publicado por South-Western College Pub 01/01/1980, 1980
ISBN 10: 1133191428 ISBN 13: 9781133191421
Librería: Bahamut Media, Reading, Reino Unido
Misc. Supplies. Condición: Very Good. Shipped within 24 hours from our UK warehouse. Clean, undamaged book with no damage to pages and minimal wear to the cover. Spine still tight, in very good condition. Remember if you are not happy, you are covered by our 100% money back guarantee.
Publicado por Thomson Learning, 2013
ISBN 10: 1133191428 ISBN 13: 9781133191421
Librería: Books Puddle, New York, NY, Estados Unidos de America
Condición: New.
Publicado por South-Western College Publishing, 2013
ISBN 10: 1133191428 ISBN 13: 9781133191421
Librería: dsmbooks, Liverpool, Reino Unido
Misc. Supplies. Condición: Very Good. Very Good. book.