9780814405017 - creating brand loyalty: the management of power positioning and really great advertising de czerniawski, richard d; maloney, michael w (12 resultados)
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Librería: BooksRun, Philadelphia, PA, Estados Unidos de AmericaBooksRun
Contactar con el vendedorVendedor de 5 estrellasCondición: Usado - Regular
EUR 5,50
Gastos de envío gratisSe envía dentro de Estados Unidos de AmericaCantidad disponible: 1 disponibles
Paperback. Condición: Fair. 1. The item might be beaten up but readable. May contain markings or highlighting, as well as stains, bent corners, or any other major defect, but the text is not obscured in any way.
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Librería: ThriftBooks-Atlanta, AUSTELL, GA, Estados Unidos de AmericaThriftBooks-Atlanta
Contactar con el vendedorVendedor de 5 estrellasCondición: Usado - Bueno
EUR 5,83
Gastos de envío gratisSe envía dentro de Estados Unidos de AmericaCantidad disponible: 1 disponibles
Paperback. Condición: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.
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Librería: ThriftBooks-Dallas, Dallas, TX, Estados Unidos de AmericaThriftBooks-Dallas
Contactar con el vendedorVendedor de 5 estrellasCondición: Usado - Bueno
EUR 5,83
Gastos de envío gratisSe envía dentro de Estados Unidos de AmericaCantidad disponible: 1 disponibles
Paperback. Condición: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.
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Librería: Goodwill, Brooklyn Park, MN, Estados Unidos de AmericaGoodwill
Contactar con el vendedorVendedor de 4 estrellasCondición: Usado - Regular
EUR 2,31
Envío por EUR 3,44Se envía dentro de Estados Unidos de AmericaCantidad disponible: 1 disponibles
Condición: acceptable. There is handwriting, stickers or numbers inside the front cover There is some highlighting through out the book. Cover Case has some rubbing and edgewear. Access codes, CD's, slipcovers and other accessories may not be included.
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Librería: HPB-Diamond, Dallas, TX, Estados Unidos de AmericaHPB-Diamond
Contactar con el vendedorVendedor de 5 estrellasCondición: Usado - Bueno
EUR 4,61
Envío por EUR 3,23Se envía dentro de Estados Unidos de AmericaCantidad disponible: 1 disponibles
Paperback. Condición: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority.
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Librería: WorldofBooks, Goring-By-Sea, WS, Reino UnidoWorldofBooks
Contactar con el vendedorVendedor de 5 estrellasCondición: Usado - Bueno
EUR 3,34
Envío por EUR 6,49Se envía de Reino Unido a Estados Unidos de AmericaCantidad disponible: 1 disponibles
Paperback. Condición: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
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Librería: AwesomeBooks, Wallingford, , Reino UnidoAwesomeBooks
Contactar con el vendedorVendedor de 5 estrellasCondición: Usado - Bueno
EUR 5,23
Envío por EUR 4,78Se envía de Reino Unido a Estados Unidos de AmericaCantidad disponible: 2 disponibles
Paperback. Condición: Very Good. Creating Brand Loyalty: The Management of Power Positioning and Really Great Advertising This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book ha…s clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping.
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Librería: Phatpocket Limited, Waltham Abbey, HERTS, Reino UnidoPhatpocket Limited
Contactar con el vendedorVendedor de 5 estrellasCondición: Usado - Aceptable
EUR 3,88
Envío por EUR 12,33Se envía de Reino Unido a Estados Unidos de AmericaCantidad disponible: 2 disponibles
Condición: Good. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions.
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Librería: Bahamut Media, Reading, , Reino UnidoBahamut Media
Contactar con el vendedorVendedor de 5 estrellasCondición: Usado - Bueno
EUR 11,92
Envío por EUR 8,09Se envía de Reino Unido a Estados Unidos de AmericaCantidad disponible: 1 disponibles
Condición: Very Good. Shipped within 24 hours from our UK warehouse. Clean, undamaged book with no damage to pages and minimal wear to the cover. Spine still tight, in very good condition. Remember if you are not happy, you are covered by our 100% money back guarantee.
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Librería: NEPO UG, Rüsselsheim am Main, , AlemaniaNEPO UG
Contactar con el vendedorVendedor de 5 estrellasCondición: Usado - Bueno
EUR 12,75
Envío por EUR 24,00Se envía de Alemania a Estados Unidos de AmericaCantidad disponible: 1 disponibles
Condición: Gut. 240 Seiten sauberes Exemplar aus einer wissenchaftlichen Bibliothek Sprache: Englisch Gewicht in Gramm: 969 22,6 x 19,1 x 2,5 cm, Taschenbuch.
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Librería: Mad Hatter, West Kelowna, BC, CanadaMad Hatter
Contactar con el vendedorVendedor de 5 estrellasCondición: Usado - Muy bueno
EUR 26,59
Envío por EUR 18,08Se envía de Canada a Estados Unidos de AmericaCantidad disponible: 1 disponibles
Condición: Near Fine. A tight and unmarked copy!-" How advertising and marketing managers can partner with their ad agencies--to achieve new levels of advertising success. "The vast majority of ads are mediocre--but don't blame it on your ad agency. Blame it on yourself." This is the eye-opening advice of advertising experts Cze…rniawski and Maloney. They explain that most ad and marketing managers don't understand their own responsibilities in the ad creation process--or how to manage the delicate relationship with their agency. In this breakthrough book, frustrated managers can learn the four basics that build highly effective, highly targeted advertising. The book shows how to: 1. establish the strategic vision (the positioning) for the brand 2. provide clear ad development direction (that's based on consumer insight) 3. provide and nurture an effective creative process 4. coach the ad agency to success." About the Author: "Richard D. Czerniawski (Kenilworth, IL) and Michael W. Maloney (Austin, TX) are managing directors of Business Development Network, a marketing consulting firm whose highly successful advertising seminar attracts clients from PepsiCo, Johnson & Johnson, Bristol-Myers Squibb, and numerous other companies.".
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Librería: SHIMEDIA, Brooklyn, NY, Estados Unidos de AmericaSHIMEDIA
Contactar con el vendedorVendedor de 5 estrellasCondición: Nuevo
EUR 58,58
Gastos de envío gratisSe envía dentro de Estados Unidos de AmericaCantidad disponible: 1 disponibles
Condición: New. Satisfaction Guaranteed or your money back.
