9780226618296 - innovation equity: assessing and managing the monetary value of new products and services de ofek, elie; muller, eitan; libai, barak (18 resultados)
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Librería: Bay State Book Company, North Smithfield, RI, Estados Unidos de AmericaBay State Book Company
Contactar con el vendedorVendedor de 5 estrellasCondición: Usado - Bueno
EUR 6,50
Gastos de envío gratisSe envía dentro de Estados Unidos de AmericaCantidad disponible: 1 disponibles
Condición: very_good.
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Librería: Midtown Scholar Bookstore, Harrisburg, PA, Estados Unidos de AmericaMidtown Scholar Bookstore
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EUR 4,55
Envío por EUR 5,27Se envía dentro de Estados Unidos de AmericaCantidad disponible: 5 disponibles
Hardcover. Condición: Very Good. Very Good - Crisp, clean, unread book with some shelfwear/edgewear, may have a remainder mark - NICE Standard-sized.
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Librería: HPB-Ruby, Dallas, TX, Estados Unidos de AmericaHPB-Ruby
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EUR 9,05
Envío por EUR 3,30Se envía dentro de Estados Unidos de AmericaCantidad disponible: 1 disponibles
hardcover. Condición: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority.
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Librería: Anybook.com, Lincoln, Reino UnidoAnybook.com
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EUR 4,67
Envío por EUR 15,93Se envía de Reino Unido a Estados Unidos de AmericaCantidad disponible: 1 disponibles
Condición: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. In good all round condition. No dust jacket. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,700grams, ISBN:9780226618296.
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Librería: INDOO, Avenel, NJ, Estados Unidos de AmericaINDOO
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EUR 58,76
Gastos de envío gratisSe envía dentro de Estados Unidos de AmericaCantidad disponible: Más de 20 disponibles
Condición: New. Brand New.
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Librería: Brook Bookstore On Demand, Napoli, NA, ItaliaBrook Bookstore On Demand
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EUR 50,60
Envío por EUR 6,80Se envía de Italia a Estados Unidos de AmericaCantidad disponible: 15 disponibles
Condición: new.
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- Primera edición
Librería: Kennys Bookshop and Art Galleries Ltd., Galway, GY, IrlandaKennys Bookshop and Art Galleries Ltd.
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EUR 53,99
Envío por EUR 9,50Se envía de Irlanda a Estados Unidos de AmericaCantidad disponible: 15 disponibles
Condición: New. Num Pages: 352 pages. BIC Classification: KJD. Category: (P) Professional & Vocational. Dimension: 229 x 152 x 30. Weight in Grams: 612. . 2016. 1st Edition. Hardcover. . . . .
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Librería: PBShop.store US, Wood Dale, IL, Estados Unidos de AmericaPBShop.store US
Contactar con el vendedorVendedor de 5 estrellasCondición: Nuevo
EUR 65,94
Gastos de envío gratisSe envía dentro de Estados Unidos de AmericaCantidad disponible: 15 disponibles
HRD. Condición: New. New Book. Shipped from UK. Established seller since 2000.
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Librería: PBShop.store UK, Fairford, GLOS, Reino UnidoPBShop.store UK
Contactar con el vendedorVendedor de 5 estrellasCondición: Nuevo
EUR 61,99
Envío por EUR 5,88Se envía de Reino Unido a Estados Unidos de AmericaCantidad disponible: 15 disponibles
HRD. Condición: New. New Book. Shipped from UK. Established seller since 2000.
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Librería: Rarewaves.com USA, London, LONDO, Reino UnidoRarewaves.com USA
Contactar con el vendedorVendedor de 5 estrellasCondición: Nuevo
EUR 70,27
Gastos de envío gratisSe envía de Reino Unido a Estados Unidos de AmericaCantidad disponible: 8 disponibles
Hardback. Condición: New. From drones to wearable technology to Hyperloop pods that can potentially travel more than seven hundred miles per hour, we're fascinated with new products and technologies that seem to come straight out of science fiction. But, innovations are not only fascinating, they're polarizing, as, all too quick…ly, skepticism regarding their commercial viability starts to creep in. And while fortunes depend on people's ability to properly assess their prospects for success, no one can really agree on how to do it, especially for truly radical new products and services. In Innovation Equity, Elie Ofek, Eitan Muller, and Barak Libai analyze how a vast array of past innovations performed in the marketplace from their launch to the moment they became everyday products to the phase where consumers moved on to the "next big thing." They identify key patterns in how consumers adopt innovations and integrate these with marketing scholarship on how companies manage their customer base by attracting new customers, keeping current customers satisfied, and preventing customers from switching to competitors' products and services.In doing so, the authors produce concrete models that powerfully predict how the marketplace will respond to innovations, providing a much more authoritative way to estimate their potential monetary value, as well as a framework for making it possible to achieve that value.
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Librería: Chiron Media, Wallingford, Reino UnidoChiron Media
Contactar con el vendedorVendedor de 5 estrellasCondición: Nuevo
EUR 55,18
Envío por EUR 18,14Se envía de Reino Unido a Estados Unidos de AmericaCantidad disponible: 15 disponibles
Hardcover. Condición: New.
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Librería: Majestic Books, Hounslow, Reino UnidoMajestic Books
Contactar con el vendedorVendedor de 4 estrellasCondición: Nuevo
EUR 69,32
Envío por EUR 7,61Se envía de Reino Unido a Estados Unidos de AmericaCantidad disponible: 3 disponibles
Condición: New. pp. 352.
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Librería: Kennys Bookstore, Olney, MD, Estados Unidos de AmericaKennys Bookstore
Contactar con el vendedorVendedor de 5 estrellasCondición: Nuevo
EUR 68,20
Envío por EUR 9,23Se envía dentro de Estados Unidos de AmericaCantidad disponible: 15 disponibles
Condición: New. Num Pages: 352 pages. BIC Classification: KJD. Category: (P) Professional & Vocational. Dimension: 229 x 152 x 30. Weight in Grams: 612. . 2016. 1st Edition. Hardcover. . . . . Books ship from the US and Ireland.
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Idioma: Inglés
Editorial: The University of Chicago Press, Chicago, IL, 2016
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Librería: Grand Eagle Retail, Bensenville, IL, Estados Unidos de AmericaGrand Eagle Retail
Contactar con el vendedorVendedor de 5 estrellasCondición: Nuevo
EUR 81,72
Gastos de envío gratisSe envía dentro de Estados Unidos de AmericaCantidad disponible: 1 disponibles
Hardcover. Condición: new. Hardcover. From drones to wearable technology to Hyperloop pods that can potentially travel more than seven hundred miles per hour, were fascinated with new products and technologies that seem to come straight out of science fiction. But, innovations are not only fascinating, theyre polarizing, as, all… too quickly, skepticism regarding their commercial viability starts to creep in. And while fortunes depend on peoples ability to properly assess their prospects for success, no one can really agree on how to do it, especially for truly radical new products and services. In Innovation Equity, Elie Ofek, Eitan Muller, and Barak Libai analyze how a vast array of past innovations performed in the marketplacefrom their launch to the moment they became everyday products to the phase where consumers moved on to the next big thing. They identify key patterns in how consumers adopt innovations and integrate these with marketing scholarship on how companies manage their customer base by attracting new customers, keeping current customers satisfied, and preventing customers from switching to competitors products and services. In doing so, the authors produce concrete models that powerfully predict how the marketplace will respond to innovations, providing a much more authoritative way to estimate their potential monetary value, as well as a framework for making it possible to achieve that value. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
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Librería: Revaluation Books, Exeter, Reino UnidoRevaluation Books
Contactar con el vendedorVendedor de 5 estrellasCondición: Nuevo
EUR 68,24
Envío por EUR 14,64Se envía de Reino Unido a Estados Unidos de AmericaCantidad disponible: 2 disponibles
Hardcover. Condición: Brand New. 352 pages. 9.50x6.50x1.00 inches. In Stock.
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Librería: THE SAINT BOOKSTORE, Southport, Reino UnidoTHE SAINT BOOKSTORE
Contactar con el vendedorVendedor de 5 estrellasCondición: Nuevo
EUR 68,71
Envío por EUR 20,39Se envía de Reino Unido a Estados Unidos de AmericaCantidad disponible: 15 disponibles
Hardback. Condición: New. New copy - Usually dispatched within 4 working days.
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Librería: Rarewaves.com UK, London, Reino UnidoRarewaves.com UK
Contactar con el vendedorVendedor de 5 estrellasCondición: Nuevo
EUR 64,68
Envío por EUR 76,12Se envía de Reino Unido a Estados Unidos de AmericaCantidad disponible: 8 disponibles
Hardback. Condición: New. From drones to wearable technology to Hyperloop pods that can potentially travel more than seven hundred miles per hour, we're fascinated with new products and technologies that seem to come straight out of science fiction. But, innovations are not only fascinating, they're polarizing, as, all too quick…ly, skepticism regarding their commercial viability starts to creep in. And while fortunes depend on people's ability to properly assess their prospects for success, no one can really agree on how to do it, especially for truly radical new products and services. In Innovation Equity, Elie Ofek, Eitan Muller, and Barak Libai analyze how a vast array of past innovations performed in the marketplace from their launch to the moment they became everyday products to the phase where consumers moved on to the "next big thing." They identify key patterns in how consumers adopt innovations and integrate these with marketing scholarship on how companies manage their customer base by attracting new customers, keeping current customers satisfied, and preventing customers from switching to competitors' products and services.In doing so, the authors produce concrete models that powerfully predict how the marketplace will respond to innovations, providing a much more authoritative way to estimate their potential monetary value, as well as a framework for making it possible to achieve that value.
Idioma: Inglés
Editorial: The University of Chicago Press, Chicago, IL, 2016
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Librería: AussieBookSeller, Truganina, VIC, AustraliaAussieBookSeller
Contactar con el vendedorVendedor de 5 estrellasCondición: Nuevo
EUR 122,49
Envío por EUR 32,52Se envía de Australia a Estados Unidos de AmericaCantidad disponible: 1 disponibles
Hardcover. Condición: new. Hardcover. From drones to wearable technology to Hyperloop pods that can potentially travel more than seven hundred miles per hour, were fascinated with new products and technologies that seem to come straight out of science fiction. But, innovations are not only fascinating, theyre polarizing, as, all… too quickly, skepticism regarding their commercial viability starts to creep in. And while fortunes depend on peoples ability to properly assess their prospects for success, no one can really agree on how to do it, especially for truly radical new products and services. In Innovation Equity, Elie Ofek, Eitan Muller, and Barak Libai analyze how a vast array of past innovations performed in the marketplacefrom their launch to the moment they became everyday products to the phase where consumers moved on to the next big thing. They identify key patterns in how consumers adopt innovations and integrate these with marketing scholarship on how companies manage their customer base by attracting new customers, keeping current customers satisfied, and preventing customers from switching to competitors products and services. In doing so, the authors produce concrete models that powerfully predict how the marketplace will respond to innovations, providing a much more authoritative way to estimate their potential monetary value, as well as a framework for making it possible to achieve that value. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.
