9780195525601 - consumer behaviour in action de ling, peter; d'alessandro, steven; winzar, hume (3 resultados)

- Tapa blanda
Librería: Anybook.com, Lincoln, Reino UnidoAnybook.com
Contactar con el vendedorVendedor de 5 estrellasCondición: Usado - Regular
EUR 48,29
Envío por EUR 18,47Se envía de Reino Unido a Estados Unidos de AmericaCantidad disponible: 1 disponibles
Condición: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1600grams, ISBN:9780195525601.
Más imágenesIdioma: Inglés
Editorial: Oxford University Press (2015), South Melbourne, 2015
- Tapa blanda
- Primera edición
Librería: Renaissance Books, ANZAAB / ILAB, Dunedin, Nueva ZelandaRenaissance Books, ANZAAB / ILAB
Contactar con el vendedorVendedor de 5 estrellasCondición: Usado - Bueno
EUR 67,69
Envío por EUR 30,67Se envía de Nueva Zelanda a Estados Unidos de AmericaCantidad disponible: 1 disponibles
Softcover. Condición: Very Good+. No Dust Jacket. First Edition. Review copy label on rear cover. No signatures. ; xxxvi, 666, [2 (blank)] pages. Page dimensions: 249 x 201mm. Illustrated. "'Consumer Behaviour in Action' introduces students to the fundamental concepts of consumer behaviour in a contemporary context. The text pro…vides a balanced approach as it illustrates theory with practical applications and research methods for understanding consumers. Practical examples and case studies provide global, regional and local industry examples. Extended case studies covering topics such as Nike, Cricket Australia, Target, and McDonald's in overseas markets, draw together each part of the book to connect the themes discussed and encourage students to develop a deeper understanding of the material. Research and insights from fields such as psychology, sociology and complex systems are included.

- Tapa blanda
Librería: Revaluation Books, Exeter, Reino UnidoRevaluation Books
Contactar con el vendedorVendedor de 5 estrellasCondición: Nuevo
EUR 92,98
Envío por EUR 23,44Se envía de Reino Unido a Estados Unidos de AmericaCantidad disponible: 1 disponibles
Paperback. Condición: Brand New. 544 pages. 9.80x8.03x1.10 inches. In Stock.