Pearson education us upper saddle river (Más de 2100 resultados)

Paperback. Condición: Very Good. Following in the bestselling footsteps of Little Red Book of Selling, Little Red Book of Sales Answers, Little Black Book of Connections, and The Little Gold Book of YES! Attitude, Jeffrey Gitomer's The Little Green Book of Getting Your Waydigs deep into the 9.5 elements that make persuasion, and getting your way, happen. By breaking down the elements, the reader will begin to understand, take action, become proficient, and then master the ability to persuade. Because persuasion occurs in so many different areas of life and business, Gitomer leads the reader from mental readiness to the principles of getting your way and the power that persuasion offers. He challenges the reader to prepare before they present, to prepare before they try to persuade. He demonstrates how to change a presentation into a performance and shows how this can be done in any environment. But because persuasion most often takes place in business, he draws special emphasis to the reader's ability to write and sell persuasively. The book talks about the persistence that enables winning persuasion. He brings the Benjamin Franklin quote "If at first you don't succeed, try, try again" to the Gitomer level of "You only fail when you decide to quit," and the book ends challenging the reader how to think about excellence and eloquence. It will be up to the reader to take advantage of the opportunity and harness the power. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.…

Paperback. Condición: Very Good. This guide to UNIX system administration is useful both as an introductory tutorial for those new to the system and as a day-to-day reference for power administrators. Practical and hands-on in approach, it covers every aspect of system administration - from basic topics to UNIX esoterica - and provides explicit instructions for dealing with the six most popular versions of UNIX. Included is a CD-ROM with source code, sample programs, and other tools and utilities helpful to Unix system administration. It is designed for system administrators and users of the UNIX operating system. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.…

Paperback. Condición: Very Good. What do you really do when you shop? The answers are fascinating and, for retailers, they're cash in the bank. In Inside the Mind of the Shopper: The Science of Retailing, world-renowned retail consultant Dr. Herb Sorensen, Ph.D. uncovers the truth about the retail shopper and rips away the myths and mistakes that lead retailers to miss their greatest opportunities. Every year, says Sorensen, shoppers will spend a quadrillion seconds in supermarkets and they'll waste 80% of that time. Sorensen analyzes consumer behaviorhow shoppers make buying decisions as they move through supermarkets and other retail storesand presents powerful, tested strategies for designing more effective stores, improving merchandising, and driving double-digit sales increases. He identifies simple interventions that can have dramatic sales effects, and shows why many common strategies simply don't work. You'll learn how to appeal to the "quick trip" shopper; make the most of all three "moments of truth"; understand consumers' powerful in-store migration patterns; improve collaboration between manufacturers and retailers; learn the lessons of Stew Leonard's and other innovators; and much more. Then, in Part II, Sorensen presents revealing interviews with several leading in-store retail experts, including crucial insights on using technology and retailing to multicultural communities. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.…

Paperback. Condición: Very Good. Every business winner has one thing in common: a YES! Attitude that's powerful enough to help them achieve the impossible! When you've got a YES! Attitude, you assume everything will start with "YES!" .and you'll find a way to "YES!" even when the first, second, and third answer you hear is "NO!" You say you weren't born with a YES! Attitude? No problem! Jeffrey Gitomer will give you all the tools you need to build one. As the world's #1 expert in selling (and the author of the best-sellers Little Red Book of Selling and Little Red Book of Sales Answers.) Gitomer knows more about attitude than anyone. Now he's brought those lessons together in a book you can read in one sitting. a book that'll change your life! What makes this book unique? It's not just "inspiration": it's a complete, step-by-step, fully-integrated game plan for understanding and mastering your attitude. You'll learn 7.5 specific things you can do to maintain your intensity, drive, and commitment. discover 20.5 "attitude gems" that capture the value of thousands of dollars of books and courses. learn how to overcome the 10.5 most dangerous "attitude busters". then learn how to maintain your YES! Attitude every day, for the rest of your life! Don't just read this book once: study it, live it -- and win! The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.…

Paperback. Condición: Very Good. This important new edition provides a complete course for first year Engineering Mathematics, which is taught to most engineering students including mechanical, civil, electrical, electronics, systems, aeronautical and chemical engineers. Available with this text will be a CD-based testing and assessment package, with interactive multi-choice, multi-answer and hot-spot questions that allow students to test their understanding of the key topics. Ideal for reinforcing learning during the course or pre-examination revision, all questions will provide detailed student feedback on-screen, and also direct students to the relevant section or page in the text for further study. A networkable version of the CD for use in diagnostic assessment is also available for purchase by university departments. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.…

Paperback. Condición: Very Good. This best-selling text introduces the theory behind databases in a concise yet comprehensive manner, providing database design methodology that can be used by both technical and non-technical readers. The methodology for relational Database Management Systems is presented in simple, step-by-step instructions in conjunction with a realistic worked example using three explicit phasesconceptual, logical, and physical database design.The Fifth Edition brings Web and legal issues to the fore in two new chapters, Database Architectures and the Web and Professional, Legal, and Ethical Issues. Students are exposed not only to the foundational theory of databases but also to the most recent developments in the field.This book is ideal for a one- or two-term course in database management or database design in an undergraduate or graduate level course. With comprehensive coverage, this book can also be used as a reference for IT professionals. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.…

Paperback. Condición: Fair. Detailed, Proven Techniques for Estimating and Planning Any Agile Project Agile Estimating and Planning is the definitive, practical guide to estimating and planning agile projects. In this book, Agile Alliance cofounder Mike Cohn discusses the philosophy of agile estimating and planning and shows you exactly how to get the job done, with real-world examples and case studies. Concepts are clearly illustrated and readers are guided, step by step, toward how to answer the following questions: What will we build? How big will it be? When must it be done? How much can I really complete by then? You will first learn what makes a good plan-and then what makes it agile. Using the techniques in Agile Estimating and Planning, you can stay agile from start to finish, saving time, conserving resources, and accomplishing more. Highlights include: Why conventional prescriptive planning fails and why agile planning works How to estimate feature size using story points and ideal days--and when to use each How and when to re-estimate How to prioritize features using both financial and nonfinancial approaches How to split large features into smaller, more manageable ones How to plan iterations and predict your team's initial rate of progress How to schedule projects that have unusually high uncertainty or schedule-related risk How to estimate projects that will be worked on by multiple teams Agile Estimating and Planning supports any agile, semiagile, or iterative process, including Scrum, XP, Feature-Driven Development, Crystal, Adaptive Software Development, DSDM, Unified Process, and many more. It will be an indispensable resource for every development manager, team leader, and team member. A readable copy of the book which may include some defects such as highlighting and notes. Cover and pages may be creased and show discolouration.…

Paperback. Condición: Very Good. CCNA Exam Cram Third Edition Michael Valentine Andrew Whitaker Exam 640-802 The Smart Way to Study The CCNA exam is difficult and I would not have passed it if I did not have this book with me. The CCNA Exam Cram is an indispensable resource that guided me from the introduction of networking fundamentals to the application of networking theories. Whether you need to learn from scratch or just need a quick reference, this book is an excellent guide that will definitely reinforce your knowledge of Cisco networking and prepare you for the CCNA.Vincent Gov, CCNA In this book, you learn how to: Develop perfect fluency in subnetting Connect Cisco equipment, make initial configurations, and connect to other devices to build a network Configure Cisco routers and back up and restore your Cisco IOS Software configurations Explain the functions of Ethernet switching and the Spanning Tree Protocol (STP) Configure PPP and Frame Relay for WAN connectivity Understand and apply wireless LAN concepts Mitigate network security threats and secure network devices Build scalable routed systems using dynamic routing protocols including RIPv2, EIGRP, and OSPF Create VLANs and distribute VLAN information using the VLAN Trunking Protocol (VTP) Filter traffic from one network to another with access control lists (ACL) Understand and implement IPv6 Deploy Network Address Translation (NAT) WRITTEN BY CCNA Experts! Mike Valentine has been in the IT field for 12 years, focusing on network design and implementation. He is currently a Cisco trainer with Skyline Advanced Technology Services and specializes in Cisco Unified Communications instruction as well as CCNA and CCNP courses. Andrew Whitaker is the director of enterprise InfoSec and networking and senior training instructor for Training Camp. He has achieved several Cisco certifications and has written on several Cisco topics. CD features new simulation questions! This book includes a CD-ROM that features: Complete coverage of CCNA exam objectives Realistic exam questions for effective practice Detailed explanations of correct and incorrect answers Multiple exam modes Flash Card format An electronic copy of the book. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.…

Paperback. Condición: Very Good. Detailed, Proven Techniques for Estimating and Planning Any Agile Project Agile Estimating and Planning is the definitive, practical guide to estimating and planning agile projects. In this book, Agile Alliance cofounder Mike Cohn discusses the philosophy of agile estimating and planning and shows you exactly how to get the job done, with real-world examples and case studies. Concepts are clearly illustrated and readers are guided, step by step, toward how to answer the following questions: What will we build? How big will it be? When must it be done? How much can I really complete by then? You will first learn what makes a good plan-and then what makes it agile. Using the techniques in Agile Estimating and Planning, you can stay agile from start to finish, saving time, conserving resources, and accomplishing more. Highlights include: Why conventional prescriptive planning fails and why agile planning works How to estimate feature size using story points and ideal days--and when to use each How and when to re-estimate How to prioritize features using both financial and nonfinancial approaches How to split large features into smaller, more manageable ones How to plan iterations and predict your team's initial rate of progress How to schedule projects that have unusually high uncertainty or schedule-related risk How to estimate projects that will be worked on by multiple teams Agile Estimating and Planning supports any agile, semiagile, or iterative process, including Scrum, XP, Feature-Driven Development, Crystal, Adaptive Software Development, DSDM, Unified Process, and many more. It will be an indispensable resource for every development manager, team leader, and team member. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.…

Paperback. Condición: Very Good. Within the field of strategic management, competitive strategy is concerned with the core issues of where and how to compete. This book is concerned with strategy at the individual business unit (or SBU) level. It asks the following questions: Where should we compete? What products should we compete with? How will we gain sustainable competitive advantage in these chosen markets? It focuses on these issues and provides a unique framework for developing viable competitive strategies using two interrelated matrices: the customer matrix, and the producer matrix. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.…

Paperback. Condición: Very Good. Checklists at the start of each exercise mean candidates can assess which skills are needed to complete the task. Progressive exercises let candidates work at their own pace and gradually build up the experience and skills they need to pass the exam. Each exercise is cross-referenced back to the syllabus. Model answers help learners to assess their own work. Written by an experienced trainer to offer peace of mind about the quality of the content. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.…

Paperback. Condición: new. Paperback. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.

Paperback. Condición: Very Good. This collection provides executives with over 100 model speeches covering a range of speaking occasions upon which they may be called, including awards and achievements, motivational talks, and speeches to stockholders and the media. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.…

Paperback. Condición: Very Good. Introduction to SPSS in Psychology 4/e, makes using SPSS for the analysis of data quick and simple. This student-friendly text offers the most comprehensive coverage of statistical techniques and how SPSS can handle and manipulate all kinds of data. The fourth edition provides new and extended coverage of what needs to be known about each statistical and data analysis procedure. The user is given a step-by-step guide through what kinds of data to enter and how; the SPSS steps needed to complete the analysis; and how to understand and write-up the results of the analysis. In no time, users will gain confidence that they understand a full range of statistical techniques and how to use them in practice. This book is accompanied by a CD containing datasets, worked examples and exercises to allow practice and revision of techniques covered in the book. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.…

Paperback. Condición: Very Good. This reader in Cultural Theory and Popular Culture is a companion volume to An Introduction to Cultural Theory and Popular Culture, now in its 4th edition (2006). The Reader offers students the opportunity to experience at first hand the theorists and critics discussed in An Introduction. It can be used both in conjunction with and independently of the textbook. Taken as a whole, the reader provides a theoretical, analytical and historical introduction to the study of popular culture and provides key primary coverage of fundamental issues to cultural studies today. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.…

Paperback. Condición: Very Good. Mintzberg's latest book builds on his reputation as the world's foremost authority on strategic management. Strategy Safari seeks to examine the entire field of strategic management thought. The book describes ten distinct schools of thought on how strategy is formed, before going on to ask whether it is possible to understand all of them through one all-encompassing definition. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.…

Paperback. Condición: Very Good. This isn't just "someone's opinion".It's the first, definitive, evidence-based guide to effective management. In The Truth About Managing People.and Nothing but the Truth, Robbins delivers principles you can rely on throughout your entire management career--regardless of your organization, role or title. This is a management book that cuts through the soft opinion and conjecture books that have dominated the business shelves in recent years and shows what management researchers know actually works, or doesn't work, when it comes to managing people.Drawing on the author's 30+ years of research and textbook writing experience, Robbins has distilled the results of thousands of research studies on human behavior into over 60 proven "truths" that can transform how you manage people--and the results that are achieved. The author provides guidance to you organized around key, human-behavior-related problem areas that managers face (hiring, motivation, leadership, communication, team building, conflict management, job design, evaluating performance and coping with change), along with guidance to help you apply the information and improve your managerial effectiveness. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.…

Paperback. Condición: Very Good. Influence: Science and Practice is an examination of the psychology of compliance (i.e. uncovering which factors cause a person to say yes to another's request). Written in a narrative style combined with scholarly research, Cialdini combines evidence from experimental work with the techniques and strategies he gathered while working as a salesperson, fundraiser, advertiser, and in other positions inside organizations that commonly use compliance tactics to get us to say yes. Widely used in classes, as well as sold to people operating successfully in the business world, the eagerly awaited revision of Influence reminds the reader of the power of persuasion.Cialdini organizes compliance techniques into six categories based on psychological principles that direct human behavior: reciprocation, consistency, social proof, liking, authority, and scarcity. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.…

Paperback. Condición: Very Good. Recognized both nationally and internationally as the leading text in the field, this volume provides a scientific basis for the analysis of the various techniques used in specific sports. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.…

Paperback. Condición: Very Good. The tenth edition of Social Psychology continues to integrate classic and current research and present the research in a highly readable and engaging fashion. This classic text retains the hallmark of its own past success: up-to-date coverage of the quickly evolving subject matter written in a lively manner that has been embraced by hundreds of thousands of students around the world.The fascinating field of social psychology is pertinent to the lives of every reader; all students and instructors can take something personal from this edition and use it in their own life. Because of the highly personal nature of the material, the theme of taking social psychology with you is new to the tenth edition of Social Psychology and is reflected in the book in several ways. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.…

Paperback. Condición: Very Good. Elaine Marieb's engaging writing style and meticulous attention to the learning needs of students continue to be hallmarks of this market-leading text. The author not only reports the latest research and advancements in the field, she does so with a sense of fascination and encouragement. Every chapter has been scrutinized with the goal of helping students understand core concepts and apply their knowledge to new situations. In addition, the text and supplements package offers a convenient, integrated learning system. For example, new end-of-chapter Learning with Technology sections make using CD-ROM and Internet resources easier than ever. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.…

Paperback. Condición: Very Good. Few leadership titles have been written on the lives of women. Alan Axelrod, noted historian and business management expert, reveals how Elizabeth I overcame daunting obstacles to win intense loyalty and lead England to greatness. The queen's long reign offers lessons on: developing a leadership attitude and image enhanced by personal dynamism; becoming an effective coach and mentor skilled at nurturing creativity; manipulating others--subtly and ethically--and knowing and anticipating the "enemy."How did Elizabeth meet the challenges that faced her, managing not only to stay alive and keep her imperiled nation afloat, but also to win the intense loyalty of her people and lead England to greatness? Historians and biographers have offered many explanations. Elizabeth I, CEO takes a fresh view, exploring issues that are relevant to leaders--especially business leaders--of today. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.…

Paperback. Condición: Good. 9524J-6 "As practical as a Swiss Army knife for a power-hungry SysAdmin. For all the Sun gurus, veterans and newbies: This is for you. As a must-have in one's library, it'll be one of your most worn out references in your serious IT career. It is practical and very illustrative in its approach to solving sample problems." -Dexter D. Laggui Hailed in its first edition as an indispensable reference for system administrators, Sun Performance and Tuning has been revised and expanded to cover Solaris 2.6, the newest generation of SPARC hardware, and the latest Internet and Java server technologies. Featuring a quick guide to get you started, as well as detailed reference information, this book is indispensable both for developers who need to design for speed and administrators who need to manage system and network performance. Performance guru Adrian Cockcroft brings his unique expertise and structured approach to this complex and rapidly changing topic, providing detailed information on key aspects of performance management and system behavior that is not available anywhere else.Rich Pettit, author of the SE performance toolkit, describes the performance interfaces in Solaris and how to use this freely available toolkit to build your own customized performance-monitoring tools. Key topics covered include: *Performance Management and Measurement *TCP and Internet Server Tuning *JAVA Network Computer Server Sizing *SPARC System Architectures *Kernel Algorithms and Tuning *How to Build Your Own Performance Tools *Performance Rules and the virtual_adrian SE Tool To get up to speed quickly on critical performance issues, this is the one book any Sun administrator, integrator or developer needs. The book has been read but remains in clean condition. All pages are intact and the cover is intact. Some minor wear to the spine.…

Paperback. Condición: Very Good. Written by renowned scholar and former policymaker Joseph Nye, Jr. and new co-author David A. Welch, Understanding Global Conflict and Cooperation is a brief and penetrating introduction to the study of world politics in an era of complex interdependence.Thistext deftly employs lessons from both theory and history to evaluate conflict and cooperation among global actors and to provide students with a resilient analytical framework. From twentieth and twenty-first century conflicts to global trade and finance, global governance, and the information revolution, Understanding Global Conflict and Cooperation, formerly known as Understanding International Conflicts, expands substantially on previous editions of this classic work to provide a lucid and thought-provoking survey of international relations today. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.…

Paperback. Condición: Fair. Ideally suited for such management and behavior courses as Organizational Behavior, Leadership, and Organizational Development. Also appropriate for a wide variety of administration courses in disciplines such as nursing, psychology, health sciences, social work, public administration, agriculture, religion, education, and human development.Used by more than a million people throughout the world, this highly readable book provides a comprehensive examination of the applied behavioral sciences, and focuses on fundamental ideas which have stood the test of years of application in academic, business, not-for-profit and administrative environments. A readable copy of the book which may include some defects such as highlighting and notes. Cover and pages may be creased and show discolouration.…

Paperback. Condición: Very Good. This successful text puts personality back into the personality course, integrating the classic insights of the personality theorists with modern research in a manner that will fascinate and captive students. Organized around eight basic aspects of personalitypsychoanalytic, ego, biological, behaviorist, cognitive, trait, humanistic, and situational/interactionistthe text both explains the classic theories and also explores how the information applies to the student reader. The text presents a balanced, critical, yet optimistic approach.Personality encourages critical thinking about human nature. While holding the highest scientific standards, the text uses unique and provocative pedagogical devices (see below) to capture students' interest and bring the field of personality to life. It has been hailed as the best-written and most relevant personality textbook in the field. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.…

Paperback. Condición: Fair. In the first edition of Thinking in C++, Bruce Eckel synthesized years of C++ teaching and programming experience into a beautifully structured course in making the most of the language. It became an instant classic, winning the 1995 Software Development Jolt Cola Award for best book of the year. Now, Eckel has thoroughly rewritten Thinking in C++ to reflect the final ANSI/ISO C++ standard. Every page has been revisited and rethought, with many new examples and exercises -- all designed to help you understand C++ "down to the bare metal," so you can solve virtually any problem. Eckel starts with a detailed look at objects, showing how C++ programs can be constructed from off-the-shelf object libraries. This edition includes a new, chapter-length overview of the C features that are used in C++ -- plus a new CD-ROM containing an outstanding C seminar that covers all the foundations developers need before they can truly take advantage of C++. Eckel then walks through initialization and cleanup; function overloading and default arguments; constants; inline functions; name control; references and the copy constructor; operator overloading; and more. There are chapters on dynamic object creation; inheritance and composition; polymorphism and virtual functions, and templates. (Bonus coverage of string, templates, and the Standard Template Library, can be found at Eckel's web site.) Every chapter contains many modular, to-the-point examples, plus exercises based on Eckel's extensive experience teaching C++ seminars. Put simply, Eckel has made an outstanding book on C++ even better. . A readable copy of the book which may include some defects such as highlighting and notes. Cover and pages may be creased and show discolouration.…

Paperback. Condición: Very Good. A modern approach to macroeconomics. Williamsons Macroeconomics uses a thoroughly modern approach by showing readers how to build macroeconomic models from microeconomic principles. This approach helps to make the text consistent with the way macroeconomic research is conducted today. The fourth edition weaves the recent events of the financial crisis into the material. . The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.…

Paperback. Condición: Fair. This book is a concise, yet clear introduction to the C++ programming language. Practicing programmers can use this book to learn the essentials of the language without a lot of time-consuming overhead. Key concepts and techniques are learned in their natural order as features are added to a short, yet representative C++ program. Also available: On to C and On to Java. A readable copy of the book which may include some defects such as highlighting and notes. Cover and pages may be creased and show discolouration.…

Paperback. Condición: Very Good. This book is a concise, yet clear introduction to the C++ programming language. Practicing programmers can use this book to learn the essentials of the language without a lot of time-consuming overhead. Key concepts and techniques are learned in their natural order as features are added to a short, yet representative C++ program. Also available: On to C and On to Java. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.…