bertrams print on demand jan 2008 (8 resultados)

Taschenbuch. Condición: Neu. Neuware - Billboard Advertising for Know-It-Alls is a reference guide to help readers understand the use of billboards and similar signage in advertising campaigns. Billboards are widey used in advertising messages related to political campaigns, product marketing and for non-profit causes. Three types of signs are covered in this book including traditional billboards, mechanical billboards and newer types including digital and mobile billboards. This publication also focuses on important issues related to using a billboard including effectiveness, placement, visual concerns, related environmental issues, road safety, and laws relating to billboards. Billboard Advertising for Know-It-Alls is highly recommended for those who are interested in learning more about advertising with billboards.

Taschenbuch. Condición: Neu. Neuware - An Autobiography like Something Out of the Arabian NightsIn this lively and witty autobiography, Essad Bey, a.k.a. Lev Nussimbaum, tells us the story of his childhood in Baku, the capital of Azerbaijan, and of his flight from the Russian Revolution in 1917, which brought him first straight through the Caucasus, then to Istanbul - where this book concludes - and finally to Berlin.When Essad Bey speaks of the people of the Caucasus and their customs so strange to us, a sort of anthropological cabinet of curiosities unfolds before our eyes, and we cannot help but be astonished. All the while, through his affectionate and sometimes openly ironic words, even the excesses of the Revolution sound like children's pranks and his hair-raising escape like an adventure novel. 'Blood and Oil in the Orient' is an informative and entertaining book; in the 1930s, it was a bestseller in the U.S. and Germany.

Taschenbuch. Condición: Neu. Neuware - 'Essad Bey, the sickly son of an oil millionaire from Baku, Azerbaijan, receives permission from his father to spend the summer with his 'milk brother' (that is, with whom he was nursed by the same Caucasian nanny) Ali Khan, passing the holiday in his home village in the wild Caucasus. So the two set out, under the custody of a wise attendant, into an archaic world in which chivalry counted more than buying power and poets were more highly regarded than princes - into a country in which, as a kind of curiosity shop of world history, all that is outlived and forgotten was loyally preserved.'This is Essad Bey's second book, which was first published in English in 1931. In it the author draws upon his Oriental imaginative powers, conjuring a vast panorama of the Caucasus, its people and customs. The result is a fresh and densely atmospheric work, even if not always laying claim to scientific accuracy. Often adding a touch of imagination, the author succeeds in bringing the heart and soul of this archaic world to life, which he had himself experienced and learned to love as a child.

Taschenbuch. Condición: Neu. Neuware.

Taschenbuch. Condición: Neu. Neuware - This handbook introduces general principles of translation while focusing on translating French and Spanish into English within a conference setting. General principles are elucidated in an introduction, in a postlude entitled 'The Elements of Good Translation,' and throughout the French and Spanish parts.Part I, Translating from French into English, is organized alphabetically to cover French words and phrases that cannot be translated literally (absence, abuser, adapte a .), English locutions with connotations differing from those of their French counterparts (actually, analyze, as well as, also .and special problems (abstract nouns, ambiguity, archaisms, . .Part II, Translating from Spanish into English, has the same alphabetical organization, covering tricky Spanish terms (abordaje, acciones, actitudes, .), problematic English translations (alternate, although, aspect, .) and special problems (ambiguity, Anglicisms, dictionaries .). Part II also has an entry under Portuguese, dispelling the assumption that facility in translating Spanish guarantees capability to handle Portuguese.

Taschenbuch. Condición: Neu. Neuware - Nowadays Enterprise Risk Management (ERM) becomes focus point in the successful airport and airline business across the world. In this book, the model suggestion is created of ERM about airport business as optimal framework to ERM implementation. Applicability assessment and current situation in the TAV Airports Holding at Turkey are reviewed about model suggestion with coordinated efforts. Enterprise risk optimization (ERO) is considered as building stone to establish ERM and its implementation. In this book, ERO model is deal with solving 'how is optimal risk amount determine ' main question. Detailed ERO model is developed for solving of this problem in the book. In this concept, New Risk Score formula is created by author. The book is organized into VI chapters. Chapter I, Airport business fundamentals are changes are presented. Chapter 2 is detailed explanation of necessity of enterprise risk management to airport and airline business management. Chapter 3, is consist of researching to Enterprise Risk Management Perceptions and Approaches in Airports of Turkey. Chapter 4 is including to Applicability Analysis of ERM at Turkey Airport Business. Chapter 5 is present new airport enterprise risk management model with framework model, information flow system model, organization model for TAV Airport Holding. The Holding has best ERM substructure and capability in the Turkey. Chapter 6, are offer ERO Model and its application to the TAV Airport Holding. The book is addressed to professionals and managers in airport business management and airline management. It is also directed towards researchers in Air transportation and Risk Management.

Taschenbuch. Condición: Neu. Neuware.

Taschenbuch. Condición: Neu. Neuware - Qu'est-ce que le rêve lucide Cela signifie que le rêveur garde sa lucidité de l'état de veille pendant qu'il rêve. A un moment de son rêve, il prend conscience qu'il rêve, il peut alors en utilisant certaines techniques prendre la direction de son rêve et en modifier le cours selon sa volonté. C'est cette faculté de l'esprit pendant le sommeil que le Marquis d'Hervey de Saint Denys a exploré tout au long de sa vie. C'est avec plaisir que nous avons réédité l'oeuvre du Marquis d'Hervey de Saint Denys. Sinologue et professeur au Collège de France, cette personnalité originale nous a légué dans cet ouvrage, paru pour la première fois en 1867 : la synthèse de ses découvertes sur la lucidité onirique, ses réflexions sur l'état de rêve, ses observations sur le fonctionnement de la mémoire pendant le sommeil et sur bien d'autres aspects du sommeil et des rêves. C'est avec un esprit résolument pragmatique, tenace, créatif et curieux qu'il menait ses travaux en marge d'une vie sociale et professionnelle bien remplie. Malgré toutes les parutions modernes sur le sujet, l'oeuvre du Marquis garde encore aujourd'hui tout son intérêt parce que, contrairement aux autres, elle invite le lecteur actuel à s'interroger sur la validité de la philosophie qui sous-tend la quête de lucidité onirique. L'être humain qui rêve est-il enfermé dans sa mémoire comme le pensait Hervey de Saint Denys Peut-il, au contraire, communiquer avec les autres en état de rêve et accéder à d'autres informations que celles contenues dans sa propre mémoire.