Librería: Brook Bookstore On Demand, Napoli, NA, Italia
EUR 46,56
Cantidad disponible: 5 disponibles
Añadir al carritoCondición: new.
Librería: Grand Eagle Retail, Bensenville, IL, Estados Unidos de America
Original o primera edición
EUR 56,25
Cantidad disponible: 1 disponibles
Añadir al carritoPaperback. Condición: new. Paperback. This book provides insight into technologies that offer competitive advantage in marketing. These technologies can help us with describing and predicting customer behavior with the help of analytics, designing of radical products, creating of meaningful value, optimization of distribution, informing and promoting solutions, and making marketing more effective overall by aligning marketing with business goals. A range of technologies, such as analytics, big data, artificial intelligence, IoT, machine learning are expected to transform future businesses. Understanding customer needs, matching them to solutions and delivering value can all be dramatically optimized with the help of technology. Businesses need to realize that AI has already made inroads in marketing and can be expected to wield its influence across functional areas in the foreseeable future. The business world is headed towards acceptance of technology to synthesize knowledge by interpreting diverse information and facilitating decision making.This book is an attempt to reflect deployment of technologies across businesses and sectors. As the functional discipline comes together, harnessing a gamut of technologies becomes indispensable to deliver a superior customer experience and driving profits. Marketers should thus adopt the concepts of openness, convergence, and creation of value through new emerging technologies. A resultant hyper connected market will thus have to adopt innovative changes in its existing processes and services. The proposed book offers its readers an insight into technological interventions in various aspects of marketing domain. From understanding various technologies as an enabler to marketing efforts and its impact on decision making and mapping of various facets of customer experience, this book is recommended for marketers and learners to understand the advantages of using technology. What You Will LearnThedevelopments and applications of Artificial Intelligence in marketingThe precise, practical framework necessary to discover, utilize, and embrace AI potential to optimize the outcomes for company growthAutomation and optimization of media planning through AIWho This Book is ForThe book is designed for marketers, academicians, business professionals, data scientists, practitioners, and researchers. From understanding various technologies as an enabler to marketing efforts and its impact on decision making and mapping of various facets of customer experience, this book is recommended for marketers and learners to understand the advantages of using technology. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
Librería: Books Puddle, New York, NY, Estados Unidos de America
EUR 57,83
Cantidad disponible: 4 disponibles
Añadir al carritoCondición: New. 1st ed. edition NO-PA16APR2015-KAP.
Librería: Basi6 International, Irving, TX, Estados Unidos de America
EUR 61,65
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Añadir al carritoCondición: Brand New. New. US edition. Expediting shipping for all USA and Europe orders excluding PO Box. Excellent Customer Service.
Librería: Majestic Books, Hounslow, Reino Unido
EUR 55,19
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Añadir al carritoCondición: New.
Librería: Biblios, Frankfurt am main, HESSE, Alemania
EUR 55,38
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Añadir al carritoCondición: New.
Librería: Revaluation Books, Exeter, Reino Unido
EUR 59,68
Cantidad disponible: 2 disponibles
Añadir al carritoPaperback. Condición: Brand New. 346 pages. 9.25x6.10x0.72 inches. In Stock.
EUR 41,82
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Librería: THE SAINT BOOKSTORE, Southport, Reino Unido
EUR 59,45
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Añadir al carritoPaperback / softback. Condición: New. New copy - Usually dispatched within 4 working days.
Librería: SKULIMA Wiss. Versandbuchhandlung, Westhofen, Alemania
EUR 38,80
Cantidad disponible: 1 disponibles
Añadir al carritoCondición: Wie Neu. Zustandsbeschreibung: leichte Lagerspuren/minor shelfwear. Understand Customer Needs and Deliver Value Through AI. Edited by Neha Zaidi, Mohit Maurya, Simon Grima & Pallavi Tyagi. This book provides insight into technologies that offer competitive advantage in marketing. These technologies can help us with describing and predicting customer behavior with the help of analytics, designing of radical products, creating of meaningful value, optimization of distribution, informing and promoting solutions, and making marketing more effective overall by aligning marketing with business goals. A range of technologies, such as analytics, big data, artificial intelligence, IoT, machine learning are expected to transform future businesses. Understanding customer needs, matching them to solutions and delivering value can all be dramatically optimized with the help of technology. Businesses need to realize that AI has already made inroads in marketing and can be expected to wield its influence across functional areas in the foreseeable future. The business world is headed towards acceptance of technology to synthesize knowledge by interpreting diverse information and facilitating decision making. This book is an attempt to reflect deployment of technologies across businesses and sectors. As the functional discipline comes together, harnessing a gamut of technologies becomes indispensable to deliver a superior customer experience and driving profits. Marketers should thus adopt the concepts of openness, convergence, and creation of value through new emerging technologies. A resultant hyper connected market will thus have to adopt innovative changes in its existing processes and services. The proposed book offers its readers an insight into technological interventions in various aspects of marketing domain. From understanding various technologies as an enabler to marketing efforts and its impact on decision making and mapping of various facets of customer experience, this book is recommended for marketers and learners to understand the advantages of using technology. VI,340 Seiten mit 63 Abb., broschiert (Apress 2024). Statt EUR 58,84. Gewicht: 526 g - Softcover/Taschenbuch.
Idioma: Inglés
Publicado por Emerald Publishing Limited, 2023
ISBN 10: 1837534179 ISBN 13: 9781837534173
Librería: GreatBookPrices, Columbia, MD, Estados Unidos de America
EUR 83,79
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Añadir al carritoCondición: As New. Unread book in perfect condition.
Idioma: Inglés
Publicado por Emerald Publishing Limited, 2023
ISBN 10: 1837534179 ISBN 13: 9781837534173
Librería: GreatBookPricesUK, Woodford Green, Reino Unido
EUR 72,76
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Añadir al carritoCondición: New.
Idioma: Inglés
Publicado por Emerald Publishing Limited, Bingley, 2023
ISBN 10: 1837534179 ISBN 13: 9781837534173
Librería: Grand Eagle Retail, Bensenville, IL, Estados Unidos de America
EUR 91,96
Cantidad disponible: 1 disponibles
Añadir al carritoHardcover. Condición: new. Hardcover. The Covid 19 pandemic has created chaos in the business world and forced leaders to rethink their operational status quo. Balancing the physical and virtual spaces of the global digital economy wherein economic, commercial, and professional transactions are enabled by information and communication technologies has called for additional support from data-driven technologies like smart analytics and artificial intelligence. Opportunities created within digital economies to leverage technologies to execute tasks better, faster, and often differently have found the desired prominence in the recent past. Though the benefits outweigh the risks, the challenges in digitalised economies are as sophisticated as the solutions they offer.Contemporary Studies in Economic and Financial Analysis publishes a series of current and relevant themed volumes within the fields of economics and finance. Both disciplinary and interdisciplinary studies are welcome. The Covid 19 pandemic has created chaos in the business world and forced leaders to rethink their operational status quo. Though the benefits outweigh the risks, the challenges in digitalised economies are as sophisticated as the solutions they offer. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
Idioma: Inglés
Publicado por Emerald Publishing Limited, GB, 2023
ISBN 10: 1837534179 ISBN 13: 9781837534173
Librería: Rarewaves USA, OSWEGO, IL, Estados Unidos de America
EUR 91,97
Cantidad disponible: 1 disponibles
Añadir al carritoHardback. Condición: New. The Covid 19 pandemic has created chaos in the business world and forced leaders to rethink their operational status quo. Balancing the physical and virtual spaces of the global digital economy wherein economic, commercial, and professional transactions are enabled by information and communication technologies has called for additional support from data-driven technologies like smart analytics and artificial intelligence. Opportunities created within digital economies to leverage technologies to execute tasks better, faster, and often differently have found the desired prominence in the recent past. Though the benefits outweigh the risks, the challenges in digitalised economies are as sophisticated as the solutions they offer.Contemporary Studies in Economic and Financial Analysis publishes a series of current and relevant themed volumes within the fields of economics and finance. Both disciplinary and interdisciplinary studies are welcome.
Idioma: Inglés
Publicado por Emerald Publishing Limited, GB, 2023
ISBN 10: 1837534179 ISBN 13: 9781837534173
Librería: Rarewaves.com USA, London, LONDO, Reino Unido
EUR 91,97
Cantidad disponible: 1 disponibles
Añadir al carritoHardback. Condición: New. The Covid 19 pandemic has created chaos in the business world and forced leaders to rethink their operational status quo. Balancing the physical and virtual spaces of the global digital economy wherein economic, commercial, and professional transactions are enabled by information and communication technologies has called for additional support from data-driven technologies like smart analytics and artificial intelligence. Opportunities created within digital economies to leverage technologies to execute tasks better, faster, and often differently have found the desired prominence in the recent past. Though the benefits outweigh the risks, the challenges in digitalised economies are as sophisticated as the solutions they offer.Contemporary Studies in Economic and Financial Analysis publishes a series of current and relevant themed volumes within the fields of economics and finance. Both disciplinary and interdisciplinary studies are welcome.
Idioma: Inglés
Publicado por Emerald Publishing Limited, 2023
ISBN 10: 1837534179 ISBN 13: 9781837534173
Librería: GreatBookPrices, Columbia, MD, Estados Unidos de America
EUR 89,64
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Añadir al carritoCondición: New.
Idioma: Inglés
Publicado por Emerald Publishing Limited, 2023
ISBN 10: 1837534179 ISBN 13: 9781837534173
Librería: Ria Christie Collections, Uxbridge, Reino Unido
EUR 78,24
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Añadir al carritoCondición: New. In.
Idioma: Inglés
Publicado por Emerald Publishing Limited 2023-05-29, 2023
ISBN 10: 1837534179 ISBN 13: 9781837534173
Librería: Chiron Media, Wallingford, Reino Unido
EUR 75,10
Cantidad disponible: 2 disponibles
Añadir al carritoHardcover. Condición: New.
Idioma: Inglés
Publicado por Emerald Publishing Limited, 2023
ISBN 10: 1804556637 ISBN 13: 9781804556634
Librería: Basi6 International, Irving, TX, Estados Unidos de America
EUR 94,35
Cantidad disponible: 1 disponibles
Añadir al carritoCondición: Brand New. New. US edition. Expediting shipping for all USA and Europe orders excluding PO Box. Excellent Customer Service.
Idioma: Inglés
Publicado por Emerald Publishing Limited, 2023
ISBN 10: 1837534179 ISBN 13: 9781837534173
Librería: PBShop.store UK, Fairford, GLOS, Reino Unido
EUR 93,37
Cantidad disponible: 2 disponibles
Añadir al carritoHRD. Condición: New. New Book. Shipped from UK. Established seller since 2000.
Idioma: Inglés
Publicado por Emerald Publishing Limited, 2025
ISBN 10: 1837088098 ISBN 13: 9781837088096
Librería: PBShop.store UK, Fairford, GLOS, Reino Unido
EUR 94,70
Cantidad disponible: 1 disponibles
Añadir al carritoHRD. Condición: New. New Book. Shipped from UK. Established seller since 2000.
Idioma: Inglés
Publicado por Emerald Publishing Limited, 2023
ISBN 10: 1837534179 ISBN 13: 9781837534173
Librería: Basi6 International, Irving, TX, Estados Unidos de America
EUR 101,33
Cantidad disponible: 1 disponibles
Añadir al carritoCondición: Brand New. New. US edition. Expediting shipping for all USA and Europe orders excluding PO Box. Excellent Customer Service.
Librería: Books From California, Simi Valley, CA, Estados Unidos de America
EUR 97,32
Cantidad disponible: 1 disponibles
Añadir al carritohardcover. Condición: Fine.
Idioma: Inglés
Publicado por Emerald Publishing Limited, 2023
ISBN 10: 1837534179 ISBN 13: 9781837534173
Librería: Speedyhen LLC, Hialeah, FL, Estados Unidos de America
EUR 102,10
Cantidad disponible: 4 disponibles
Añadir al carritoCondición: NEW.
Idioma: Inglés
Publicado por Emerald Publishing Limited, 2023
ISBN 10: 1837534179 ISBN 13: 9781837534173
Librería: GreatBookPricesUK, Woodford Green, Reino Unido
EUR 85,82
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: As New. Unread book in perfect condition.
Idioma: Inglés
Publicado por Emerald Publishing Limited, 2025
ISBN 10: 1837088098 ISBN 13: 9781837088096
Librería: GreatBookPrices, Columbia, MD, Estados Unidos de America
EUR 101,89
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Añadir al carritoCondición: New.
Librería: Basi6 International, Irving, TX, Estados Unidos de America
EUR 104,69
Cantidad disponible: 1 disponibles
Añadir al carritoCondición: Brand New. New. US edition. Expediting shipping for all USA and Europe orders excluding PO Box. Excellent Customer Service.
Idioma: Inglés
Publicado por Emerald Publishing Limited, 2023
ISBN 10: 1803825561 ISBN 13: 9781803825564
Librería: Basi6 International, Irving, TX, Estados Unidos de America
EUR 108,32
Cantidad disponible: 1 disponibles
Añadir al carritoCondición: Brand New. New. US edition. Expediting shipping for all USA and Europe orders excluding PO Box. Excellent Customer Service.
Idioma: Inglés
Publicado por Emerald Publishing Limited, 2025
ISBN 10: 1837088098 ISBN 13: 9781837088096
Librería: GreatBookPrices, Columbia, MD, Estados Unidos de America
EUR 106,97
Cantidad disponible: Más de 20 disponibles
Añadir al carritoCondición: As New. Unread book in perfect condition.
Librería: UK BOOKS STORE, London, LONDO, Reino Unido
EUR 105,94
Cantidad disponible: 3 disponibles
Añadir al carritoCondición: New. Brand New! Fast Delivery This is an International Edition and ship within 24-48 hours. Deliver by FedEx and Dhl, & Aramex, UPS, & USPS and we do accept APO and PO BOX Addresses. Order can be delivered worldwide within 6-10 days and we do have flat rate for up to 2LB. Extra shipping charges will be requested if the Book weight is more than 5 LB. This Item May be shipped from India, United states & United Kingdom. Depending on your location and availability.